re:nable

We at re:nable are super excited about the joint Webinar "The AI Effect on Social Ads – Maximize Your Ads for Black Friday" with our partners Michelle Wrede from Trustpilot and Johan Lilljebjörn from Sift Lab! Jointly, we will share how to reuse key assets like social proof in AI Targeting and AI Enriched Marketing Feeds to empower retailers' marketing activities.

🚀🚀 𝐖𝐞𝐛𝐢𝐧𝐚𝐫: 𝐓𝐡𝐞 𝐀𝐈 𝐄𝐟𝐟𝐞𝐜𝐭 𝐨𝐧 𝐒𝐨𝐜𝐢𝐚𝐥 𝐀𝐝𝐬 – 𝐌𝐚𝐱𝐢𝐦𝐢𝐳𝐞 𝐘𝐨𝐮𝐫 𝐀𝐝𝐬 𝐟𝐨𝐫 𝐁𝐥𝐚𝐜𝐤 𝐅𝐫𝐢𝐝𝐚𝐲 With Black Friday just around the corner, are you ready to get the most out of your social ads? Join us on Thursday, November 7th as re:nable, together with our partners Trustpilot and Sift Lab, hosts an exclusive webinar to show you how AI can take your ad campaigns to the next level. Michelle Wrede, Johan Lilljebjörn, and Leif Sundström will share ideas on how you can reach more customers and increase loyalty with more Personalized Campaigns and how to reuse your Reviews and Social Proof. 𝐖𝐢𝐭𝐡 𝐀𝐈-𝐞𝐧𝐫𝐢𝐜𝐡𝐞𝐝 𝐟𝐞𝐞𝐝𝐬, 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐫𝐞𝐮𝐬𝐞 𝐲𝐨𝐮𝐫 𝐦𝐨𝐬𝐭 𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞 𝐚𝐬𝐬𝐞𝐭𝐬 - 𝐁𝐫𝐚𝐧𝐝, 𝐂𝐨𝐧𝐭𝐞𝐧𝐭, 𝐚𝐧𝐝 𝐑𝐞𝐯𝐢𝐞𝐰𝐬 𝐥𝐢𝐤𝐞 𝐒𝐨𝐜𝐢𝐚𝐥 𝐏𝐫𝐨𝐨𝐟 - 𝐢𝐧 𝐚𝐥𝐥 𝐲𝐨𝐮𝐫 𝐦𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐞𝐟𝐟𝐨𝐫𝐭𝐬, for every single product across your whole catalog. This not only increases short-term revenue significantly but also builds your brand equity with On-Brand ads across all ad channels. We will share hands-on advice, significant KPI impact, and case studies from leading online retailers that successfully reused their Social Proof in Targeting and Performance marketing campaigns. You’ll learn how to: ✅ Reach more customers with AI-powered dynamic audiences ✅ Boost customer loyalty through personalized campaigns ✅ Leverage more data to create better, automated content for your ads ✅ Maximize your ad performance for Black Friday using cutting-edge AI technology Don’t miss out on the opportunity to discover how AI can help you make smarter, more efficient social ad campaigns that drive significantly better results! 🔗 Sign up now: https://lnkd.in/deNgit8n 📅 Date & Time: 𝐓𝐡𝐮𝐫𝐬𝐝𝐚𝐲, 𝐍𝐨𝐯𝐞𝐦𝐛𝐞𝐫 𝟕𝐭𝐡 𝐚𝐭 𝟏𝟎:𝟎𝟎 𝐀𝐌 (𝐂𝐄𝐓) Get ready for Black Friday success with AI-driven, Personalized, and Enriched Marketing! #AI #BlackFriday #SocialAds #SiftLab #Trustpilot #Renable #Webinar #DigitalMarketing #PersonalizedCampaigns #Meta #AdOptimization #FirstPartyData #generativeai #ecommerce #retail #socialmedia

𝐓𝐡𝐞 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠 𝐂𝐮𝐫𝐯𝐞 𝐨𝐟 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐀𝐈 𝐢𝐧 𝐄-𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠   The significant impact and buzz Chat-GPT generated a year ago has pushed e-commerce marketing departments and management teams to prioritize 𝐡𝐨𝐰 𝐆𝐞𝐧𝐞𝐫𝐚𝐭𝐢𝐯𝐞 𝐀𝐈 𝐜𝐚𝐧 𝐢𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐞𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐚𝐧𝐝 𝐫𝐞𝐝𝐮𝐜𝐞 𝐜𝐨𝐬𝐭𝐬 𝐢𝐧 𝟐𝟎𝟐𝟒.   At re:nable, we have been at the forefront of developing Generative AI applications, especially vertically integrated for the e-commerce segment, for more than five years. Our experience has led us to identify several critical components beyond just generating the content as such.   Our insights into the typical learning curve highlight the following priorities:   𝟏. 𝐐𝐮𝐚𝐥𝐢𝐭𝐲 𝐀𝐬𝐬𝐮𝐫𝐚𝐧𝐜𝐞: ChatGPT and other Generative AI tools can sometimes produce incorrect or misleading content. It's crucial to ensure all content is quality-checked. In March at Shoptalk, Colleen Aubrey, SVP of Advertising at Amazon, emphasized that "𝐬𝐢𝐠𝐧𝐢𝐟𝐢𝐜𝐚𝐧𝐭 𝐡𝐚𝐫𝐝 𝐰𝐨𝐫𝐤 𝐢𝐬 𝐫𝐞𝐪𝐮𝐢𝐫𝐞𝐝 𝐭𝐨 𝐞𝐧𝐬𝐮𝐫𝐞 𝐢𝐭’𝐬 𝐚𝐜𝐜𝐮𝐫𝐚𝐭𝐞 𝐢𝐧 𝐭𝐞𝐫𝐦𝐬 𝐨𝐟 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐝𝐞𝐬𝐜𝐫𝐢𝐩𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐫𝐞𝐩𝐫𝐞𝐬𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧. 𝐓𝐡𝐞𝐫𝐞 𝐢𝐬 𝐧𝐨 𝐫𝐨𝐨𝐦 𝐟𝐨𝐫 𝐦𝐢𝐬𝐫𝐞𝐩𝐫𝐞𝐬𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧." E-commerce retailers and brands must ensure content accuracy and quality, with automatic fact-checking essential for scaling any GenAI initiative.   𝟐. 𝐀𝐮𝐭𝐨𝐦𝐚𝐭𝐢𝐨𝐧 𝐄𝐱𝐜𝐞𝐥𝐥𝐞𝐧𝐜𝐞: Capturing efficiency gains and amplifying effects requires fully integrating AI applications into existing processes, supporting standard e-commerce formats, and eliminating manual tasks or change of existing processes and methods. 𝟑. 𝐂𝐨𝐬𝐭 𝐌𝐚𝐧𝐚𝐠𝐞𝐦𝐞𝐧𝐭: While Generative AI can become expensive at scale, having a system that includes content creation, fact-checking, and automation allows immediate scaling. Nonetheless, the cost can be a concern. Hence, developing proprietary AI models for the most essential use cases to ensure they are scalable and cost-effective is crucial for sustainable returns.   We're eager to hear from you! Do you have experiences or insights about AI and content creation to share? 𝐀𝐫𝐞 𝐭𝐡𝐞𝐫𝐞 𝐚𝐧𝐲 𝐧𝐚𝐭𝐮𝐫𝐚𝐥 𝐥𝐞𝐚𝐫𝐧𝐢𝐧𝐠𝐬 𝐲𝐨𝐮’𝐯𝐞 𝐟𝐨𝐮𝐧𝐝 𝐯𝐚𝐥𝐮𝐚𝐛𝐥𝐞? #generativeai #ecommerce #retail #Marketoonist #qualityassurence #efficiency #costeffective #marketing

𝐕𝐚𝐫𝐦𝐭 𝐯ä𝐥𝐤𝐨𝐦𝐧𝐚 𝐚𝐭𝐭 𝐭𝐫ä𝐟𝐟𝐚 𝐫𝐞𝐧𝐚𝐛𝐥𝐞 𝐩å 𝐃-𝐂𝐨𝐧𝐠𝐫𝐞𝐬𝐬 𝐢𝐝𝐚𝐠 𝟕 𝐦𝐚𝐫𝐬. 𝐑𝐞𝐧𝐚𝐛𝐥𝐞 𝐤𝐨𝐦𝐦𝐞𝐫 𝐬𝐭ä𝐥𝐥𝐚 𝐮𝐭 𝐢 𝐦𝐨𝐧𝐭𝐨𝐫 𝐆𝟎𝟐:𝟑𝟔 där vi kommer lansera två stora nyheter: - 𝐀𝐈 𝐠𝐞𝐧𝐞𝐫𝐞𝐫𝐚𝐝𝐞 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐋𝐞𝐯𝐞𝐥 𝐕𝐢𝐝𝐞𝐨 – Renable skapar automatiskt Produkt Level Video (video på SKU-level för varje produkt) för en hel retailerkatalog, detta har även Meta precis lanserade globalt, kallat Product Level Video för DPA, något alltså Renable redan har fullt stöd för. Kom förbi och se exempel på PLV från våra kunder. - 𝐒𝐞𝐥𝐟-𝐬𝐞𝐫𝐯𝐢𝐜𝐞 𝐟ö𝐫 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐁𝐲𝐫å𝐞𝐫 - ny kraftfull tjänst där digitalbyråer kan nyttja vår ledande AI Enriched Feed plattform. Vi erbjuder alla som testar vår Self-service under D-congress förlängd testperiod. Renable har idag 30-tal större ehandlare i Norden som vi hjälper att; - Ö𝐤𝐚 𝐞𝐟𝐟𝐞𝐤𝐭𝐞𝐧 𝐦𝐞𝐝 𝟐-𝟒𝐗 genom vår AI-plattform som automatiskt skapar mer relevanta och snygga annonser för en hel retailerkatalog. - 𝐌𝐢𝐧𝐬𝐤𝐚 𝐤𝐨𝐬𝐭𝐧𝐚𝐝𝐞𝐧 𝐦𝐞𝐝 𝟑𝟎-𝟔𝟎%, genom automation av contentskapande, där vår Generativa AI plattform skapar och kvalitetssäkrar text, bild och video i stor skala. 𝐕𝐚𝐫𝐦𝐭 𝐯ä𝐥𝐤𝐨𝐦𝐧𝐚 𝐚𝐭𝐭 𝐭𝐫ä𝐟𝐟𝐚 𝐨𝐬𝐬, 𝐬𝐚𝐦𝐭 𝐝𝐞 𝐬𝐨𝐦 𝐯𝐢𝐥𝐥 𝐤𝐚𝐧 𝐛𝐨𝐤𝐚 𝐦ö𝐭𝐞 𝐦𝐞𝐝 𝐦𝐢𝐠 𝐤𝐚𝐧 𝐠ö𝐫𝐚 𝐝𝐞𝐭 𝐩å 𝐥ä𝐧𝐤 𝐢 𝐤𝐨𝐦𝐦𝐞𝐧𝐭𝐚𝐫𝐞𝐫𝐧𝐚: #dcongress #svenskhandel #renable #generativeai #ecommerce #retail #aienrichedfeed

𝐕𝐚𝐫𝐦𝐭 𝐯ä𝐥𝐤𝐨𝐦𝐧𝐚 𝐚𝐭𝐭 𝐭𝐫ä𝐟𝐟𝐚 𝐫𝐞𝐧𝐚𝐛𝐥𝐞 𝐩å 𝐃-𝐂𝐨𝐧𝐠𝐫𝐞𝐬𝐬 𝟔-𝟕 𝐦𝐚𝐫𝐬. 𝐑𝐞𝐧𝐚𝐛𝐥𝐞 𝐤𝐨𝐦𝐦𝐞𝐫 𝐬𝐭ä𝐥𝐥𝐚 𝐮𝐭 𝐢 𝐦𝐨𝐧𝐭𝐨𝐫 𝐆𝟎𝟐:𝟑𝟔 där vi kommer lansera två stora nyheter: - 𝐀𝐈 𝐠𝐞𝐧𝐞𝐫𝐞𝐫𝐚𝐝𝐞 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐋𝐞𝐯𝐞𝐥 𝐕𝐢𝐝𝐞𝐨 - som skapas automatiskt för en hel retailerkatalog, Meta lanserade nyss Product Level Video, vilket vi redan idag erbjuder fullt stöd för. - 𝐒𝐞𝐥𝐟-𝐬𝐞𝐫𝐯𝐢𝐜𝐞 𝐟ö𝐫 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐁𝐲𝐫å𝐞𝐫 - ny kraftfull tjänst där digitalbyråer kan nyttja vår ledande AI Enriched Feed plattform. Renable visar gärna vårt erbjudande, samt 30-tal case-studies hur vi hjälper ehandlare att; - Öka effekten med 2-4X där AI automatiskt skapar mer relevanta annonser - Minska kostnaden med 30-60% genom Generative AI som automatiskt skapar text, bild och video i stor skala. 𝐕𝐚𝐫𝐦𝐭 𝐯ä𝐥𝐤𝐨𝐦𝐧𝐚 𝐚𝐭𝐭 𝐭𝐫ä𝐟𝐟𝐚 𝐨𝐬𝐬! #dcongress #svenskhandel #renable #generativeai #ecommerce