Superbet

We are proud to share our latest ranking in the EGR Power 50. The current spot shows that we continued our growth in the last year, consolidating our presence in Europe, while taking a bold and ambitious new step into Brazil. Our partnerships with iconic clubs and amazing athletes across Brazil, Romania, Poland, Belgium and Serbia have brought us closer to the vibrant communities of sports fans across the world. 🙌 We are also grateful for all the passion and hard work of our teams, knowing that we are all united by our desire to be the best, to become a global industry leader. Special thanks go to EGR Global and BDO, for a very detailed and rigorous evaluation process for the EGR Power 50 rankings. 💯 Going further, we can only say that the sky is the limit! 🚀 #EGRPower50Rankings #EGRGlobal #GlobalGrowth #JourneyofGrowth

Imagine a place where everyone is welcome, celebrating music and friendship in a retro-future atmosphere. This month, we partnered with Nostalgia Imaginarium to offer more than 38.000 festival lovers a unique and immersive entertainment experience. 💖 🎼 Great music, amazing vibes, wonderful people and a November to remember in Bucharest. #NostalgiaImaginarium #SuperbetNostalgia #FestivalLovers #Entertainment

2024 continues to be a year of great news and great results for Superbet in Brazil. In its first year of operation in the country, the brand has just won its first international advertising awards, a unique recognition that reinforces the excellence of the marketing operation and seals our quest to provide the best experiences and the best content for our consumers. We are therefore proud to share that we have been awarded two super projects at Clio Sports, one of the world's most renowned advertising awards, which recognizes the most innovative and impactful cases in the sports industry. Superbet Brasil won two silver and one bronze with the Odds case, in which we told the story of Brazilian boxer Adriana Araújo. A bronze medalist at the London 2012 Olympic Games, Adriana put her medal up for auction this year to raise funds to build a boxing gym. As part of our EVERYONE CAN BE SUPER campaign, we believe that no one should have to give up one dream to fulfill another, so we bought this medal, gave it back to Adriana as a surprise and are investing in building this gym. The Olympic bronze medal came back to Adriana, and a silver and two bronzes from Clio Sports came to Superbet Brasil for believing in this story. And if being awarded one case at such an important festival is great, being awarded two cases is SUPER. And we were honored to receive another silver, this time for the Super Telê case. In August we decided to pay tribute to one of the greatest legends in Brazilian soccer, former coach Telê Santana. The greatest coach in the history of São Paulo Futebol Clube, a club sponsored by the brand, Telê was honored with an emotional video in which we reproduced his voice using artificial intelligence (recorded from the voice of his own son, Renê Santana). The tribute aired on the eve of one of the most important games of the year, was watched by more than 6 million people in less than 24 hours and was played on the stadium's big screen as the team entered the field. The result? More than 70,000 São Paulinos got emotional and once again sang the traditional “olê olê olê, Telê Telê” in the Morumbis stands. Below are the details and categories in which we were awarded: Case Odds (medal presented to Adriana) Branded Entertainment - Content (Silver) Sports Betting - Film (Bronze) Sports Betting - Public Relations (Bronze) Super Telê Sports Betting - Fan Engagement (Silver)

Right before the start of the Ski Jumping World Cup, taking place in Lillehammer (Norway), we are delighted to announce the extension of our partnership with the Polish Ski Association (PZN). Fans are eagerly awaiting to watch the Polish champions perform and to be present at the two competitions taking place in Poland, which will be filled with excitement both on and off the hill, thanks to the exceptional atmosphere we will create together. Lukasz Seweryniak, General Manager of Superbet Poland: “Extending our agreement with the Polish Ski Association was a natural step for us. Ski jumping is undoubtedly the most popular winter sport in Poland, and we want to build its attractive present and exciting future together. Like our partners at PZN, we aim high and believe that together we can soar higher and further.” Adam Małysz, President of the Polish Ski Association and Polish ski jumping legend: “The fan-oriented, openness to new ideas, and desire to build the future of Polish ski jumping were all decisive factors in our decision to extend our cooperation with Superbet. I believe that together we will create an incredible atmosphere during the competitions in Poland. I know what Superbet has planned for fan activations, and I honestly can’t wait for the events in Wisła and Zakopane. We are known for our great atmosphere, but this time the bar will be set even higher.”

An unforgettable match went down in Poznań! KKS Lech Poznań S.A.'s thrilling victory over Legia Warszawa was a spectacle, on and off the field, with an electric atmosphere that Superbet helped create. A historical derby that kept fans cheering, long after the final whistle. Some of the match-day activations included challenging our robo-ambassador Jerzy Dudek, some exclusive VIP meet-and-great with the real Jerzy Dudek, a visit from Alex, a Lech supporter from Brazil and other engaging competitions for supporters at halftime. From thrilling gameplay to unforgettable fan experiences, this five-star match in Poznań was truly one for the books!

A great year for projects powered by data insights, as the third edition of Data Talks, the conference organized by Data Talks Community, has made a strong impact across CEE. 👩💻 Tech.eu has covered the event, focusing on the way data analytics and generative AI are shaping the future of content creation. 🎙 The feature story includes an interview with Andrei Popa, VP Online Superbet and co-founder of Data Talks, who details how the SuperLiga has been transformed into a fan-favorite sports competition in Romania. 💯 Full article here: https://lnkd.in/d_3RdVyS #DataTalks2024 #GenerativeAI #SuperLiga #SportsBrands #DataAnalytics

The latest #SuperChats interview is out now, featuring the amazing Julia Hedley, our Finance Director, both for Group level and Romania. ✔ Full interview here: https://lnkd.in/dkGWhZ-H Talking with Julia, we had the opportunity to explore themes that are essential for the growth of our organization. 🚀 Embracing Pace and Transformation at Superbet Julia highlights the remarkable pace and rapid transformation at Superbet over the past two years. She appreciates the dynamic environment, where her role has expanded and evolved significantly. „A standout moment is probably just before I joined, I was invited to the management offsite ahead starting my new role and got to meet many of my colleagues for the first time. Everyone was overwhelmingly welcoming, passionate about their work and genuinely interested in you as a person. Then, it was great to realize I had made the right decision to join the Superbet family.” 🤝 Commitment to Diversity Committed to driving diversity, equity, and inclusion (DEI) within her teams and the company, Julia looks forward to fostering a culture where everyone can thrive regardless of gender or background. „For me diversity is broader than gender, it is fundamentally about diversity of thought and perspective. Through the different cultures, personalities and gender-mix of my teams we ensure that we create an environment of challenge and innovation.” ❤️ Leadership grounded in Kindness and Empathy Julia's leadership approach centers on kindness and empathy, two qualities that she highly values. „Empowering people means trusting them and I put a lot of trust in my teams to deliver. To do this, you must clearly set out the vision and everyone is aligned to be able to deliver that vision.” #SuperChats #DEI #LeadingwithEmpathy #JourneyofGrowth

Interested in discovering how you can best deal with change and how you can update mentalities, from a cybersecurity perspective? 👩💻 Alex "Jay" Balan, CISO of Superbet Group & Happening, will join the Mentality Shifts panel at the „Shift Happens” conference organized by Kooperativa 2.0, on 15 November. A great opportunity to explore insights from experts across several industries, while simply learning how to stay ahead of change, in whatever form you might encounter it in your work. 📣 Find out more about the event here: https://lnkd.in/dwXPJXB3 #ShiftHappens #MentalityShift #CyberSecurity #CISO #LeadingChange

The 8th edition of the Sport Business Poland Congress (Kongres SBP Stowarzyszenie Sport Biznes Polska), brought valuable individual accolades for Superbet Poland. Lukasz Seweryniak, General Manager of Superbet Polska, received the Sport Business Poland Leader Award, while Paweł Kozioł, Senior Marketing Specialist of Superbet Polska, was awarded the title of Future Leader of Sport Business Poland. Additionally, Kamil Grela, Social Media and Content Manager, was also nominated in this category. Congratulations and a big round of applause to our amazing colleagues. But that’s not all! At the awards event, we showed up with an impressive Superbet fan zone, showcasing our three club partnerships in Poland’s elite football competition, while also engaging sport enthusiast in exciting FIFA/FC25 challenges.

🚀 An epic landmark: 40.000 followers. We are grateful for each and everyone of you, as your passion to discover more about our sports & entertainment ecosystem is what drives us to grow and innovate. Our LinkedIn community now gathers people from more than 20 countries, spread across 3 continents. Many more exciting moments are set to follow on our journey, as we share together the thrill of the game. 🙌 #SportsandEntertainment #Celebrations #GlobalJourney #GrowthHacking