Bond Agency | Nearbound Partnerships

Happy Holidays to all and see you in 2025...! 👏

Tips for building successful partnerships 🤝 Partnerships can be game-changing, but success doesn’t happen by accident. 💡 The first question to ask is “Are you solving a real problem together for your customers”. Here’s how to make them thrive: 🎯 Adopt a customer-centric approach: Keep the end user in focus at all times. Successful partnerships work because they create solutions that genuinely address customer pain points and enhance their experience. 🎯Align on goals and value proposition: Define shared objectives that create value for both sides. 🎯Collaborate on go-to-market strategy: Work together to design and execute a GTM plan. 🎯Communicate often: Build trust with open, regular communication. 🎯Leverage strengths: Focus on complementary skills and expertise. 🎯Track progress: Use clear KPIs to measure success in your CRM or PRM. 🎯Nurture the relationship: Treat your partners as an extension of your team. What’s your top partnership-building tip? Drop it below! 👇

In our previous research, we explored Clay, which was truly mind-blowing for the Creator Program. This time, we’re diving into Shopify—the god of partnerships!

Yesterday, we hosted our second Partnerships Meetup here in #Lisbon with Partnership Leaders. I can see these meetups becoming a valuable space where Partnerships professionals from different industries can connect f2f, share experiences, and learn from each other in an open environment. We discussed the future of these events, including introducing key presentations and deeper dives into specific topics within Partnerships (like hosting a masterclass on Co-Marketing with Partners at our next meetup). We also explored tools like Partner Relations Software (PRM) and exchanged valuable insights on how to leverage them for greater impact. It was great to see some of you again—like François Le Menn and Brendan Thompson who co-hosted with me—and to meet faces I’ve known only through email for so long, like Inês Santos and Joana Alves. With a special mention to our Berliner Daria Ashpina 😉 It’s moments like these that remind us of the power of face-to-face interactions and the strength of our growing community. Thank you all for being part of this journey. I'm already looking forward to the next one! 💫💫

Did you know that a trusted partner's endorsement can dramatically speed up your sales process? 🌟 In this video, we dive into: ✅ Aligning goals to streamline messaging. 📚 Equipping partners with tools for success. 🔄 Using feedback loops to improve collaboration. When your partners are empowered and aligned, they become key players in reducing the sales cycle. 🎥 Watch now to learn how to accelerate your growth! 👇

👉"Staying ahead means staying agile" Here’s how Strategic Partnerships can set your business up for long-term success: ✅ Seamless integration means fitting naturally into your customers’ workflows. ✅ Leverage collaboration to quickly adapt to market shifts. ✅ Share resources and drive results, even in challenging times. ✅ Build loyalty and create an ecosystem that customers trust and keep coming back to The future belongs to those who embrace collaboration. Ready to adapt, innovate, and thrive? More info on our blog 👉 https://lnkd.in/ejj4puf8

Why should you join our next #Partnership Meetup in Lisbon? 😃 ✔️ You will meet new partnership leaders in your area ✔️ You will have meaningful conversations with peers who evolve in the same space ✔️ You will share experiences in-person ✔️ You will build new relationships and maybe new Partnerships! We're happy to host the second edition of this event with Partnership Leaders, which is a global network for Partnership Leaders, to create memorable networking experiences ✨ Come and join us next week: 📆 10th of December from 6.45pm 📍 Figueira by the Beautique Hotels Register 👉 https://lnkd.in/eiUQSNzQ #partnershipsmeetup #lisbon #networking

🚀 Scaling with Partnerships Partnerships are powerful—they amplify your brand, generate leads, and streamline customer acquisition. Two essentials are non-negotiable: ✨ Product-market fit – Does your product truly resonate with your audience? ✨ Go-to-Market fit – Is your sales and marketing strategy aligning? Key points of this video include: ✅ Creating your Ideal Partner Profiles. ✅ Looking for alignment, capabilities, and commitment. ✅ Building a thriving partner ecosystem. Watch this video and learn how to build partnerships that drive growth 🎥

In our latest blog, we break down the 5 most common mistakes in partnership management and, more importantly, how to fix them. 💡 You'll find insights on how to: ✅ Strengthen your partner relationships ✅ Unlock the full potential of your ecosystem ✅ Drive more value for both sides Read the full blog here 🙌 🔗 https://lnkd.in/dfav_rns

🚀 Sales and partnerships: A match made in revenue heaven? In B2B SaaS, collaboration between sales and partnership teams can be a game-changer for driving growth. How aligned are these two teams in your organization? 📊 Take our quick poll and share your perspective Would love to hear your thoughts in the comments👇