Marta Subko

📢 HealthTech of the Week 2.0 - start now! 🚀 This second edition is not just a platform to showcase exceptional Polish projects combining technology with medicine and mental health. This year, we're going a step further: we want to not only inspire but also support emerging startups on their path to success. The series will feature both Polish and international companies, and offer a different perspective from funds and investors as well. 💡 "The days of Leonardo da Vinci are over" is not only a quote from one of our experts but also a phrase that perfectly captures the realities of the Med and Health Tech industry. Success in this field requires not just innovative ideas but, above all, teamwork and specialization. In the modern world of health technologies, individual skills are not enough – it's all about the team and collective effort towards a common goal. 🎯 The mission for the 2024/2025 project? To showcase the best success stories, share knowledge, experience, and perspectives from both startups and investors and above all, to support communication and the building of recognizable brands. Why are medical and health startups different from other projects? Check out the opening article of the new series. 👇👇 👉EN: https://lnkd.in/dk8WqX9A 👉PL: https://lnkd.in/dWE8fh6m 🔔 Are you interested in innovative medical technologies? Follow our new articles "HealthTech of the Week" series, every Wednesday! #HealthTechofTheWeek #Startups #Innovation #Medicine #Health #NewTechnologies

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Rewolucja AI, którą przewidzieliśmy w 2016 roku… (ENG) Back in 2016, together with Bartlomiej Rozkrut I stood on a stage of InternetBeta Conference, talking about AI, and the project we launched called Edward (AI powered intelligent assistant) - it was one of the first AI related presentations in Poland. And our journey with AI has been a rollercoaster. I had dozens of presentations for clients and conference speeches showing the potential of AI and numerous possibilities that are in front of us. We event started AI meetups, a regular event in couple of cities, which was gathering 200-300 people each. But by 2020-2021, interest had faded. It felt like we were shouting into the void. We thought we were glimpsing the future, but little did we know how much was still hidden from view. Then, suddenly, ChatGPT exploded onto the scene in 2022, and the world woke up to AI's potential. It's like looking at our old presentation through a time warp - so much has changed, yet the dream remains! Today, nearly every app we create involves using one of the AI API's. More than that, using no-code solutions you can achieve great results with days or weeks, not months or years. Howewer, most AI solutions feel like simple OpenAI wrappers with a new paintjob. I believe the real, transformative business applications are still to be developed! Meanwhile, tech giants march steadily towards "real" AI. OpenAI has unveiled a 5-step roadmap to "Artificial General Intelligence". Their five-step plan feels both thrilling and daunting. Are we ready for what comes next? Will we even notice the moment when AI transitions from tool to companion, from assistant to innovator? Will we wake up one day to a world reshaped by AGI, much like how AI quietly became part of our lives? As I look back at this first presentation, I see that we've come so far, yet the horizon seems more distant than ever. The path to AGI is not just a technological journey, but a deeply human one. It challenges us to rethink our roles, our purpose, our very definition of intelligence. What are your thoughts on this? Are we in front of a revolution or it's just a tech-bubble we are in and no one else cares? #ai #nocode #technology #future

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Like every quarter - PFR Ventures X Inovo.vc; Q3 in Poland was packed with action, even though summer usually means a slowdown. Key numbers for the quarter: • 45 startups funded • ~$125M in total investments • 60 funds involved Some standout deals from our friends: • $15M RedStone Oracles ( Marcin Kaźmierczak ⛓️ 👏) by Arrington • $12M Oxla (Adam, Kacper 👏) by TQ Ventures • $8M Authologic by OpenOcean (Tony Nysten 👏) • $5M rift (Fil) by Sequoia Capital We're set to break the $0.5B barrier for Polish startup transactions in 2024 (I bet ~$0.7B in 2024). The market’s hot, and it’s only getting better looking at the current transactions on the market! 🚀 Link to the report [in PL]: https://lnkd.in/e_Hq5nKS ENG version will be added soon. #poland #startups #venturecapital

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On October 24, #FoundersConnect will take place — an event for founders, ex-founders, and managers planning to embark on the startup founder journey.🚀 🔥 During a fireside chat, I'll be talking with Krzysztof Domaradzki - Forbes Polska journalist, about how artificial intelligence is transforming the modern world and the opportunities it creates for startups and product creators. Other speakers at the event include: Piotr Orzechowski, CEO of Intermedica, Pawel Osterreicher, CEO & Co-founder of Respo.Vision, Artur 🤖 Kurasinski, Co-founder of AImmersive and TREBIT. The theme of the event is "Founder. Product. AI." It will focus on the opportunities AI development presents to founders and the challenges they face in effectively using the technology’s potential. It's also a great chance to network with founders and investors looking for interesting projects to fund. 🌐 For more details, visit: www.foundersconnect.pl #AI #founders #startups #AIdevelopment #businessangels #investing

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Tips for Raising Money With Personal Crowdfunding Campaigns. WSJ wrote a piece about getting the best results for a personal GoFundMe campaign. I summarized it for you. Here’s what they found: 1. The more faces shown in the main photo, the more money people will donate 2. Descriptions of 545 characters or more draw more traffic and higher donation amounts than short blurbs. (folks, long copy almost always wins) 3. GoFundMe campaigns that are shared six or more times in the first few days are 40% more successful than those that are shared less often or not at all 4. The campaigns that are most likely to succeed are health-related (emergency medical expenses) 6. Individuals who were pictured smiling and making eye contact with the camera raised the most money, as did campaigns that showed individuals in a hospital setting, 7.  First-person appeals (I, me, we, us) are more successful than third-person (he, she, they, them). Nothin' new here. P.S. Some people have the nerve to do GoFundMes for Disney vacations, beauty pageants and weddings ! Link to full article below. #persuasion #ecommerce #sales #conversionrateoptimization #marketing #gofundme

90% of people think business scaling is about sales: But this is not the full story. I have recently had a keynote on this topic: At one of the top CEE conferences by Startup Disrupt. Proper business scaling is about: 1. Strategy: Have clear mission, vision and purpose. Communicate it effectively internally and externally. Structure strategy at 4 key levels: ⚡ Corporate - overall business strategy ⚡ Business - strategy of business lines ⚡ Functional - strategy of various departments ⚡ Operational - strategy of day-to-day operations These should be formulated in line with the key principles of business growth: 🚀 Business agility 🚀 Fast adaptation to changes 🚀 Culture of innovation 🚀 Fast and data-driven decision making 2. Sales and Marketing Take advantage of all outreach methods: A) Warm - direct and to audience (posting content) B) Cold - direct and to audience (ads) Work with all lead getters: Your team Client referrals Marketing agencies Affiliate marketing and partnerships Find 1 method that works and double down. Then reinvest profits to expand into other areas. 3. Finance The key role of every founder is to make sure: 💵 the company does not run out of cash 💵 every penny is used efficiently Make sure to track your numbers: As well as optimize your costs. Growth at all costs is not sustainable. You are in business to be profitable. 4. Leadership and HR Learn how to efficiently: Hire, onboard, train and engage your talent. One of the key roles of leadership is: ♻ retaining the top talent ♻ making sure you motivate them well enough Otherwise the best people will leave. 5. AI Teach your people how to use AI. Motivate them to use AI. Implement AI tools that will improve efficiency. This is not an exhaustive list, but core points. Scaling involves juggling many areas at once. It is tough, but you need to master these. As the more difficult it is: The harder it will be for competition to get ahead. ♻️ Repost so others can learn this too. P.S. Feel free to add more points in the comments.

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We have an expected rebound of €208M invested in Polish startups in Q2'24! Huge congrats to the particularly interesting (subjectively) deals in Q2: Proofs, Zeta Labs, ICEYE. Audience award for our friends at Earlybird Venture Capital for investing in two of them. :) More info in the report [PL]: https://lnkd.in/ehjNcQ9n ENG version will be shared soon. Inovo.vc, PFR Ventures, Maciej Polak, Radosław Kuchar #Poland #VentureCapital #Startups #Investments

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How does a media agency prepare for their peak season campaigns? In this episode of our #PerformanceTalk series Grzegorz Smyka gave me his insights from the perspectives of GroupM Poland who are developing smart advertising solutions and technologies that are shaping the future of media: ✅ Don’t plan your budget permanently. Flexible budgets allow you to increase your ad spent when opportunities arise during the season. ✅ With increased budget spend, you will need a larger number of assets. AI can assist your creation to save you time. ✅ Q5 offers a lot of cheaper ad space available. Keep it in mind and in your media plans to be the first one there. #PeakSeason #Q5 #MarketingBudget

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When I first started ETA Technologies, many voices cautioned against it. "VC is a spray and pray game - it was and it always will be..." they said. As a former VC, I can't deny this has been a prevalent method in the industry. However, in today's environment, I believe it's crucial to question whether this has truly yielded results we can be proud of. Shouldn't we strive for a more data-driven approach, one that directs money into the hands of the most capable founders? Undoubtedly, a more accurate capital deployment strategy would lead to better success ratios and higher returns on investment. The challenge lies in determining what exactly to measure. At early stages, tangible metrics may be scarce, and much of the decision-making relies on forecasts or predictions. This is where ETA comes in. We're in the forefront of the battle to make VC more data-driven by leveraging psychometric testing technology powered by AI. Our aim is to provide VCs with a quantified and scientific analysis of the most crucial factor they're investing in: the people. The Data-driven VC Landscape 2024 is one of the most significant reports I've encountered regarding the future of the industry. I extend my gratitude to Dr. Andre Retterath for his research and hard work in compiling it, as well as to Christopher Valquenich Döbereiner, Affinity.co, Deckmatch, Harmonic, People Data Labs, and VESTBERRY for their contributions. #fundraising #ai #venturecapital

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🌍 Founders, are you ready to expand operations across borders? Join the Emerging Founders: Think Global S01 E04 Scaling Operations event and navigate the complexities of scaling operations with experts! 📅When? Tuesday, May 7th, 2024, 5.00 PM 📍 Where? Google for Startups Campus in Warsaw ✨Why? Gain tools, knowledge, and connections for global business expansion, whether you're starting or scaling up. Topics: ◾Efficiency: automating processes with AI and RPA. ◾ Scaling HR processes: from onboarding to performance management, ensuring a cohesive workforce strategy. ◾ Scaling customer support & customer success: mastering the art of customer satisfaction at scale. ◾ Managing finances while scaling: delving into reporting, analytics, and fiscal responsibility. ◾ Legal aspects of scaling: navigating the complex legal landscape of international expansion. ◾ Logistics and supply management: optimizing the supply chain for global reach. ◾ Setting KPIs and metrics: monitoring success across diverse markets. What’s more? 🔍 Use this opportunity to join the Emerging Founders network and befriend fellow founders and co-founders to learn, grow, and thrive. 🌟 Reserve Your Spot with our special code STARTSMART10: https://t.ly/s7sf0 #EmergingFounders #ThinkGlobal #eventWarsaw #Warsaw #startupevent #ScalingOperations #Operations #startup

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Sunfish Partners Unveils New Fund to Supercharge Deeptech Startups in CEE Berlin and Warsaw-based Sunfish Partners has launched its second fund, Sunfish CEE II, aimed at empowering deep tech startups across Central and Eastern Europe (CEE) with a focus on pre-seed and seed-stage investments. With a targeted investment range of €250,000 to €500,000, the fund will primarily focus on startups in key industries such as health, data, space, and defense. This move reflects the firm’s ongoing commitment to fostering innovation and supporting the most promising tech ventures in the region. Founded in 2016 by Dr. Marcus Erken, Max Moldenhauer, and Christian Weiss, Sunfish Partners has already built a strong portfolio of 17 companies, including cybersecurity startup 1security systems, healthtech company Aether Biomedical, and space tech firm Liftero. The new fund will allocate 50% of its capital to Polish startups, while the other half will be invested in promising companies across the broader CEE region. Their first investment in the Czech Republic will be announced soon. "Fund II has an even stronger focus on startups in digital health, data tech, and space & defense, and this time our reach extends beyond Poland as we plan to invest around 50% in other Central Eastern European countries," said Max Moldenhauer, founding partner at Sunfish Partners. Backed by a group of influential investors such as Nikolaos Baltsios, Marek Bardoński, Peter Baudrexl, and others, this fund aims to deepen collaboration between Western and Eastern European tech ecosystems. "We’re continuing our mission to drive innovation and foster stronger connections between Western and Eastern European startup ecosystems," added Dr. Marcus Erken, co-founder of Sunfish Partners. ✅ Looking to raise capital for your #VCfund and increase the international pool of your LPs?   🤝 Need warm #LP introductions?   📝 Selling #secondaries to increase liquidity?   🧐 Looking for co-investments (Series A/Series B)?   ▶ Please use G+QUANT's link for inquiries and fund decks, or send an inquiry to [email protected] #VentureCapital #CEEstartups #DeepTech #SunfishPartners #HealthTech #DataTech #SpaceTech #DefenseTech #StartupFunding #Innovation #TechInvestments

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Cool conversation with Cristobal Alonso & Szymon Janiak on early stage venture capital at a Ukrainian startup event in Warsaw today! My key points: 1. The best entrepreneurs don't ask for permission. 2. They go after the biggest market available. 3. They start local, but local in San Francisco, not local in Radom. Those are the founders we want to back as SMOK Ventures.

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🌟 Polish-founded Proofs raised €2.4M to transform POC development in SaaS sales. 🌐 Led by Earlybird Digital East Fund, with support from Expeditions Fund and RTP Global, Proofs aims to streamline sales processes for API-centric companies. 🚀 Proofs was established in 2022 by Bartek Pucek and Zbigniew Sobiecki. Bartek is an angel investor who has invested alongside prominent firms such as Y Combinator and Andreessen Horowitz, in companies like the Polish-founded unicorn ElevenLabs. Learn more about their mission! #TechNews #StartupFunding

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Best Thing About the Job? 🗣️ Speaking to great founders. 🌟 Meet Paulius Taraškevičius, Justin B., Irmantas Motiejūnas and Tomas Martunas. And of course also the fact I'm working with Mauro 😉😉. 🤝 Tomas and I, from completely different backgrounds and countries, clicked instantly. It’s amazing how much we had in common right from the start! 🛠️ They’ve crafted an incredible product – even simple souls like me get it (and use it daily now)! 📈 Our Passion: Helping founders gain access to growth, revenue, key contacts, and capital. These guys are a perfect match... 🔗 Open conversations about challenges and opportunities, plus a good laugh? It’s simply the best way to wrap up the week. 👉 Want to learn what they're doing so great? WhiteBridge.ai Happy Friday, enjoy your weekends. #founders #changethewaywework #thefutureofworkisnow #firstdegree

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A couple of weeks ago, Kardi Ai achieved MDR Class 2a certification, a significant milestone that has been acknowledged by the Czech medical community and prominent media outlets, including Forbes Czech (article link in the comments). This certification not only validates the hard work and dedication of the team behind Kardi Ai but also paves the way for numerous opportunities for future innovation and growth in cardiac health technology. While this certification is a milestone, Kardi Ai's real impact lies in its ability to transform how we approach heart health. Let's take a moment to explore the journey and progress that have brought us to this point. 📈 Progress in Cardiovascular Disease Treatment It's human nature to focus on negative news, often overlooking the tremendous progress happening around us. In the last 70 years, the average human lifespan has dramatically increased. In 1950, the average lifespan was about 68 years for women and 65 years for men. Today, those numbers have risen to approximately 84 years for women and 79 years for men - a remarkable extension of life by nearly 16 years on average! Cardiac healthcare, in particular, has been a significant contributor to this increase. Despite cardiovascular diseases remaining the leading cause of death globally, advancements in treatment have been saving millions of lives. Over the last 70 years, improvements in cardiac care are estimated to have saved more than 100 million lives worldwide - an achievement that often goes unnoticed in our day-to-day news. 💡Kardi Ai: Innovating for Preventive Cardiac Care My background includes a medical degree and I've seen firsthand the importance of prevention in healthcare. However, the reality is that most healthcare systems are optimized for treatment rather than prevention. With technological advancements - particularly in wearable devices - there's a growing movement toward preventive care. Kardi Ai stands as a shining example of this shift. Their innovative solution combines medical-grade accuracy, wearable comfort, and ease of use, enabling early detection of atrial fibrillation and arrhythmia - anytime, anywhere. With extended operation time and longer sampling capabilities, Kardi Ai dramatically improves early detection rates and saves lives. To date, Kardi Ai has saved more than 220 lives and significantly improved the quality of life for many others in the Czech Republic. 🙏 Thank You, Kardi Ai We extend our heartfelt gratitude to Kardi Ai for their relentless efforts in advancing cardiac healthcare and extending the human lifespan. We are immensely proud to be part of your mission and eagerly anticipate the continued transformative impact you will make in preventive care. #KardiAI #InnovationInHealth #HeartCareMonitoring #MedTech #BCVportfolio #VentureCapital #AI

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In 2023, funding for Ukrainian AI startups increased by 35% compared to 2022, following the global trend. Thanks to research by Roosh x AI HOUSE, supported by the Ministry of Digital Transformation of Ukraine, we can track key changes in Ukraine's AI ecosystem and develop strategic improvement plans. Ukraine's tech potential, especially in AI, is among the highest in the #CEE region, which is something to celebrate. For more insights, check out the full report here: https://lnkd.in/dUp3E4Fk

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