Cecile Reine Cabrera

Why I Believe in Shorter, Richer, Higher Quality Game Experiences If I were allowed to choose just one area to focus on in the gaming industry, aside from any organization I work for or am affiliated with, just based on my personal opinion, I would bet on shorter, richer, higher quality game experiences in the 5-20 hour or less time frame that people could really enjoy at a reasonable price. I say this with conviction based on a few things: 1. Corporate Constraints: This often doesn't happen within larger companies because getting such a project approved, even if it has an attractive ROI, is challenging. Internal hurdle rates and other competing interests require projects to bring in nominal values that are often too large for smaller projects to be of interest. 2. Gamer Fatigue: Based on data from informal polls within our community and statistics collected by others, gamers, even serious ones (myself included), are experiencing fatigue with their game libraries and the abundance of free-to-play titles. 3. Market Demand: When I asked how many titles people purchase, the range from core gamers is usually three to six titles a year, at max. Offering experiences in the $15 to $40 price range that can be completed quickly and have a clear endpoint could be more attractive in this context. 4. Investment Challenges: Having significant experience in actively playing games and having seen many helps in making the right investment decisions. Financial and strategic investors might be less versed in games, making their success in selections trickier. Matching investors with game developers is also challenging, as many developers seek big logos for prestige and future funding, which larger companies often can't provide due to internal thresholds. 5. Interest Trends: As shown in a recent analysis I presented here on the channel, it's not uncommon for two-thirds or more of the 85+ Metacritic-rated games to be independent, smaller, and shorter. This indicates significant interest in these types of games, even if they aren't always the biggest money-makers. The most challenging area, in my opinion, is larger live services games. The second most challenging area is true AAA productions, especially longer, epic, major time commitment AAA games. While there is certainly more select opportunity in the AAA space, the data suggests that success is quite concentrated in a very small number of players who have shown they can be successful again and again. In summary, if I were to make a selection, unaffiliated with any organization, that's where I would personally place my time and bets. I believe in the potential of these shorter, high-quality game experiences and the unique market opportunity they present. This approach also allows a wider range of developers to break through, as the data shows, offering diverse and innovative experiences that resonate with players.

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Remember, kindness is important! And that QA are devs, too! Let's share these resources to help each other out. #gamesjobsmegapost #qa #jobsingames #layoffsupport #gamingindustry #gamedev #share #resources #stopitwiththelayoffsalready #devsarepeoplenotfood #QAaredevstoo

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✨How I try to stay relevant while my unemployment gap is growing each day?✨ It's super tough but I'm doing my best to stay active in the field and industry. Video games and gamedev are my heart and soul, oxygen to my lungs and all that stuff. I cannot let go just yet. If I can't be Games UX Researcher anymore, I will rebrand myself into other roles until I become useful again! That's why I keep learning and finishing certifications in the hopes that one day I can put all that knowledge into good use. Right now I'm enrolled in two important courses: 1. 🦯♿Good, pain-free way to well-executed accessibility. Not only is designing for accessibility required by law in many countries — if we fail to consider accessibility, we are excluding thousands of people from playing our games. 2. 🧠👩‍💼The important topic of business goals for UX. Making the business case for UX is one of the most important actions one can make to establish an effective and relevant UX strategy and team. Maintaining alignment to business objectives and measuring how well UX efforts are aligning to that strategy is critical to driving game's success imo. There's more that I'm doing on the side like some creative writing workshops but this two are my core collumns of sanity for now. Visual representation for attention of course.

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I had a great time speaking to 30 game studios at the Asia Blockchain Gaming Alliance Accelerator Program about my experiences working on League of Legends and Garena Free Fire. I shared the first part last week, and here is the remaining part! Here are 3 key takeaways: 1. Go-to-market is key -> For example, paid UA, influencers, player-generated content, hacking online communities (e.g., subreddits), and partnerships (IP and other projects) 2. Track your metrics diligently -> Cost per install, retention (D1, D7, D28), Pay penetration, Average revenue per paying user, monthly churn/retention, and return on ad spend 3. Failure is common, keep working in your chosen genre -> Free Fire took 5 months to build, but was only possible after 5 years of improving our mobile FPS game development capabilities through games that did not succeed. Keep trying in the genre you've chosen so you build up learnings over time! And these are where I get the best games industry news and insights from: Deconstructor of Fun GameCraft Naavik Joost van Dreunen Sensor Tower

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It has been a common and recurring theme. At some point I want to talk about companies that have been practicing bad practices. Though I believe first step to make and prove that there are alternate ways and they lead to better productivity and work spaces. Other than that, we do need to push for betterment and talk about what that truly means. What you said is truly on point and heart wrenching.

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I am deeply saddened to hear about the layoffs at Timbre Games, Phoenix Labs, Popreach, ATA, and countless other studios. Let's address this together: gaming is a hit-driven business, and businesses are inherently designed to generate profits for investors and stakeholders. However, it is possible to balance profit with employee well-being, and we must actively strive for solutions that prioritize both. We have a lot of issues to work through and even more to work through later. So please do not forget one fundamental pillar of the gaming industry which seeks to delight gamers, because it can be done through positive relationships at work. This is not a critique of those serving as CEOs (which is an effing hard job and I empathize with you 😅), but a reminder of how the gaming industry continues to evolve as a powerful medium for expression and a significant generational influence. This influence extends not only through the stories we craft but also in how we treat our employees. Despite the challenges, we can and must do better. #GamingIndustry #CorporateResponsibility #GameDev #Leadership #Innovation

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Did I create a god mode, or am I just a noob programmer? I encountered this glitch while coding my player character, which I eventually solved. But can you guess why this happened in the first place and provide a solution in the comments below? *** Mayank Grover, Mridul Agrawal, Aryan Saxena, Bhavyam G., Manas Gangwani, Piyush Gautam, Sattwik Mallick *** #GameDev #Outscal #NewCourses #Upskill #Unity #Animations #programming #coding #glitch

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What's better than a game in a beloved franchise? Two games in a beloved franchise. It has never been easier to enjoy Monster Hunter than it is now, whether you are a console/PC gamer or not. Capcom and TiMi Studio Group (developers of Call of Duty Mobile and Pokémon Unite) are developing Monster Hunter Outlanders, a free-to-play mobile game with multiplayer hunts and open-world exploration. TiMi Studio Group producer Dong Huang describes Outlanders as an experience designed for mobile, blending Monster Hunter's classic hunting with modern social features and live events. Happy Hunting

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