Celebrity Tyra Banks Licks Melty Ice Cream Off a Silver Platter to Announce Her Smize & Dream Shop Is Expanding The former America’s Top Model judge revealed that her ice cream shop was opening a new location in a silly Instagram video on Thursday By Miles Berry Miles Berry Miles Berry is an Editorial Intern at PEOPLE. He has been working at PEOPLE since 2024. His work has previously appeared in Portland Monthly Magazine and The Bowdoin Orient. People Editorial Guidelines Published on July 11, 2024 01:38PM EDT Tyra Banks licked ice cream off a silver platter to announce new SMiZE and Dream location. Photo: Tyra Banks/Instagram Tyra Banks is serving...ice cream. In a post shared on Thursday, July 11, Banks, 50, dramatically licked ice cream off a silver platter to promote the opening of her newest SMiZE and Dream shop. “I’m serving, I’m serving, she’s serving, she’s serving…She is serving ice cream dahhling,” the supermodel said in the video, showing off a platter covered in scoops of different ice cream flavors. “So much ice cream.” The former America’s Got Talent judge seemed shocked as the melting ice cream began to drip and fall off. In feigned panic, she started to lick the frozen treat directly off of the dish. “Ohh it’s dripping,” Banks said, giving a dramatic look at the camera as she ate the ice cream. “It’s in Washington, D.C., and she’s serving, she’s eating…she’s licking.” The newest location of the ice cream spot, named SMiZE & Dream's Flavor Studio, will be a summer pop-up shop in Washington, D.C.’s Woodley Park neighborhood. It will feature “an artisanal menu, handmade in-house and from scratch, featuring three Flavor Zones that encourage them to venture beyond their usual ice cream choices,” the brand said in a press release. Tyra Banks. Tyra Banks/Instagram Opening on July 18, the pop-up will be the company’s first official “scoop shop” — the two existing locations are a mobile ice cream store in Dubai and a pre-packaged outlet in Los Angeles. All About Tyra Banks' Son, York Banks Asla The company is also debuting a new flavor to celebrate the opening: Cap Hill Crunch. The new ice cream — which is one of Banks’ favorites, according to the press release — is also called Who Put French Toast in My Cereal? and features Cap’n Crunch cereal, handmade Cap'n Crunch toffee and pieces of French toast. The ice cream brand plans to release a new limited-edition flavor each week until the end of the summer. Tyra Banks opens her Los Angeles SMiZE and Dream location. Amanda Edwards/Getty Tyra Banks Says She Had Her First Alcoholic Drink at 50: 'I Was Like, This Is Nasty!' (Exclusive) In 2021, Banks — a self-proclaimed ice cream lover — launched the brand aiming to add a little sweetness to the world. "I thought, 'The world right now is hurting. What if we gave them a surprise?' ” she said at the time. Close