📆 As a new year beckons, what trends can the fitness industry expect to see shaking things up and driving growth? 👀 Take a look at 7 key areas set to shape fitness in 2025 - which ones do you think will have the biggest impact next year? https://lnkd.in/ehfxQGY4
Les Mills International
Wellness and Fitness Services
Freemans Bay, Auckland 51,806 followers
For a Fitter Planet
About us
Les Mills has been delivering life-changing fitness experiences for over 50 years. Now an international fitness brand, we mix music, motivation and movement for millions around the globe through our world-class fitness programs. Our mission is simple – to create a fitter planet. We blur the boundaries of physical and digital experiences to bring our club partners ultimate fitness solutions. Feel our love for live group fitness with the iconic barbell workout BODYPUMP. Pedal through utopia and dystopia all in the same workout with the immersive cycle experience of THE TRIP. Reserve your spot in the front row of martial arts inspired BODYCOMBAT or any of our 1000+ workouts available on LES MILLS+. Creating a fitter planet means more than exercise. We’re dedicated to carbon neutrality, measuring and offsetting carbon dioxide emissions for each of our global offices. Through our BORN TO MOVE program and partnership with UNICEF, we’re united in our ambition to create a world where every child survives and thrives. We’re in the business of strength and allowing teammates to play to theirs. Diversity, equity and inclusion are a mindset and a culture; a healthy work-life balance an essential, and encouragement to ‘exercise your passion’ fundamental.
- Website
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http://lesmills.com
External link for Les Mills International
- Industry
- Wellness and Fitness Services
- Company size
- 501-1,000 employees
- Headquarters
- Freemans Bay, Auckland
- Type
- Privately Held
- Founded
- 1968
- Specialties
- Exercise Science, Digital innovation, and Training
Locations
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Primary
Les Mills International
22 Centre Street
Freemans Bay, Auckland 1080, NZ
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Les Mills Mid-Atlantic
9634 Belair Road
Nottingham, Maryland 21236, US
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Les Mills West Coast
235 Montgomery Street
San Francisco, California 94104, US
Employees at Les Mills International
Updates
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🚨Ready for a red-hot workout where hard meets happy? 🏃🏾Circuit training is trending, thanks to its ability to offer members a full-body workout with the added motivation of the thrilling energy of the group. 🎁 LES MILLS CEREMONY has been designed to help your club win a share of the circuit training spoils - with an addictive workout that brings the boutique experience to members without leaving the comfort of your club. 💡Read on and discover why circuit is your club's next big opportunity to turbocharge your timetable. https://lnkd.in/gJaVKjPk
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🗓️ As the end of the year approaches, what fitness trends have stood out for you? 🧘🏾♀️From soaring appetite for low impact to the unstoppable ascent of social fitness, check out six key learnings from the year that was. ✍🏻 Share your key takeouts from 2024 and let us know what you think's coming next in the comments! https://lnkd.in/eJFYDMT3
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📱Social media is the natural habitat for Next Gen Instructor prospects, so a smart digital strategy that engages them is a must-have. 💡Define your digital approach using these 5 key stats about Next Gen social media usage. 🧑🏽💻 Ready to learn more about motivations and barriers to a career in fitness for younger prospects? Visit https://lnkd.in/eb_zBHxK
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LES MILLS CEREMONY: A full-body, functional training circuit class. Drop a 🚀 in the comments if you want this class at your club. #lesmills #lesmillsceremony
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🤳🏼Did you know that 58% of would-be Instructors already have a social media account dedicated to their fitness journey? 🏋🏽♀️ The Next Gen of rockstar Instructors are highly active on socials, so a smart digital strategy is essential for engaging them. 5️⃣ Check out these five tips for using social media to find your next generation of studio superstars. https://lnkd.in/ed98QDcE
5 social media hacks to find your next rockstar instructor
lesmills.com
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🔥 Are you ready to boost new member attendance by 200% this January? 🎬 Check out this video and discover the secret to setting members up for long-term success. ❓Want to learn more? Visit https://lnkd.in/eq_9Se2z
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❓What does it take for clubs to set members up for long-term success and reap the rewards of increased lifetime value? 📈Bryce Hastings and Dr Gillian Hatfield explain the two surprising factors critical to forming a sustainable exercise habit that can increase workout frequency by 200%. How does your club ensure members are set up for long-term success?
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🗓️ As clubs prepare for an influx of new faces in January, how we help members start working out will be key to stopping them from walking out soon after, setting the foundations for sustainable growth. 🔎 Check out these key stats around habits and use them to plan a winning high season strategy for your club.
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📈 January is just around the corner, and with it comes big opportunities for clubs to accelerate success. 🕔 But what does it take to ensure your new members stay? 📝 A new study from the Les Mills Lab and Iowa State University revealed two simple steps clubs can take to set members up for long-term success and boost lifetime value. 🧑🏾💻 Dig into the insights that help members stay 200% longer, and start planning how you'll incorporate them into your onboarding strategy. https://lnkd.in/eq_9Se2z
The secret to boosting new member attendance 200% this January
lesmills.com