Mingus Mkubukeli

Mingus Mkubukeli

Amsterdam, Noord-Holland, Nederland
785 volgers Meer dan 500 connecties

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Experienced Growth Marketer, highly skilled at SEO and SEA. Adept at developing…

Activiteit

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Ervaring

  • Backbase grafisch

    Backbase

    Amsterdam, North Holland, Netherlands

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    Amsterdam, North Holland, Netherlands

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    Amsterdam, North Holland, Netherlands

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    Amsterdam, Netherlands

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    Amsterdam Area, Netherlands

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    Delweg 8, Zevenaar, Netherlands

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    Netherlands

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    Barendrecht

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    Cape Town Area, South Africa

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    Cape Town Area, South Africa

Opleiding

  • HAN University of Applied Sciences grafisch

    Hogeschool van Arnhem en Nijmegen

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    Activiteiten en verenigingen:International Student Association at the HAN

    1st Year Subjects:
    Accounting, Dutch Language 1 to 4, Logistics, Management, Marketing, Business Statistics, Training Personal Management, Business Communications 1 & 2, MacroEconomics, Management Information Systems, Marketing Communications.

    2nd Year Subjects:
    Business to Business, Branding, Business Communications 3 & 4, Databases, Web Design, Direct Marketing, Dutch Language 5 to 8, Marketing Communications 2, Media, Web Writing, Internal Communication, Public Relations…

    1st Year Subjects:
    Accounting, Dutch Language 1 to 4, Logistics, Management, Marketing, Business Statistics, Training Personal Management, Business Communications 1 & 2, MacroEconomics, Management Information Systems, Marketing Communications.

    2nd Year Subjects:
    Business to Business, Branding, Business Communications 3 & 4, Databases, Web Design, Direct Marketing, Dutch Language 5 to 8, Marketing Communications 2, Media, Web Writing, Internal Communication, Public Relations, Research.

    3rd Year Minors/ courses:
    • Business to business & Service Marketing
    • Business Performance Management
    • European Integration
    • E-Marketing and E-Commerce

    4th Year Subjects:
    Corporate Strategy, Corporate Social Responsibility, Business Communication, Online Marketing, Branding, Design, and Public Relations and Media.

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    Took a one year intensive course at the HvA, studying Dutch as a second language and Economics. Graduated and received a certificate, Staatsexamen Nederlands Als Tweede Taal Programma II.

Projecten

  • Integrated Marketing Communication Project: Chatelaine Magazine

    Our task as a group of Communications students was to develop an integrated marketing communication plan, to launch a foreign magazine into the Dutch market. Our plan was designed for the Canadian magazine, Chatelaine, Canada’s leading women's media brand. Chatelaine is a five-platform brand: available on television, tablet and smartphone, plus in print and online. It brings together the very best of food, style, decor, health and real life for women. The plan had to comprehensive, outlining…

    Our task as a group of Communications students was to develop an integrated marketing communication plan, to launch a foreign magazine into the Dutch market. Our plan was designed for the Canadian magazine, Chatelaine, Canada’s leading women's media brand. Chatelaine is a five-platform brand: available on television, tablet and smartphone, plus in print and online. It brings together the very best of food, style, decor, health and real life for women. The plan had to comprehensive, outlining specific strategies for both B2B and B2C target groups, brand identity, design concepts, and media implementation.

    Position: Group Leader

    Andere bijdragers

  • Business Plan Project

    Purpose of the project:

    As first year students, at HAN university, we were required to come up with an innovative business idea, write a business plan, and present it to the final judges.

    Our product was called The Mood Swing: an essential oil diffuser that works in conjunction with a mood sensor (in the form of a wrist band), to help elevate stress.

    Results: 2nd Place
    Position: Group Leader

    Andere bijdragers

Talen

  • English

    Moedertaal of tweetalig

  • Dutch

    Beperkte werkvaardigheid

Organisaties

  • International Student Association

    President

    - heden

    President of the International Student Association at the HAN (Hogeschool van Arnhem en Nijmegen). Managed a team of twelve committee members and in charge of social and other extra-curricular activities for international students at the HAN university. Example: school trips and end of the year galas.

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