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‘Chor’ can mean rice in Malayalam and robber in Hindi. With 22 languages, 720 dialects, and 29 states, India is a land of unity in diversity where ideas morph and standardise to offer unifying interpretations and experiences. Take ‘Desi-Chinese’, the Chinese food most Indians swear by, which is cooked to include Indian flavours and eaten with a spoon. ‘HindustanHamara’ is the telling of what Indians value and how they consume, and of embracing the diverse and uniquely Indian opportunity that is its billion people. So far, our experience of the internet was limited by the dominant use of English. But with mass adoption, Indians are embracing vernacular social apps, conversing with Alexa in ‘Hinglish’, consuming 100 billion+ hours of video, and undertaking 90 billion+ shopping sessions a year. Undoubtedly, we have the knack of ‘Indianising’ anything to suit our unique needs. Read here. 
 
Best Regards,  
Vani Kola  
Managing Director  
Kalaari Capital

“India is a supply-constrained market” - Manoj Modi
At our recent Annual Summit, one of the standout sessions for us was the interview of Mr. Manoj Modi, the man who has shaped Jio into one of the most disruptive forces in the Indian startup ecosystem. In a unique and rare interview, he shared his key success mantras, which we believe are great guiding principles for all entrepreneurs and young leaders out there. Read More 
A comprehensive report on the #HindustanHamara Opportunity
The Indian economy has witnessed substantial growth over the last two decades. In the next decade, India is likely to see a confluence of several structural megatrends, which will leapfrog digital innovation and digital consumption in the country.

The #HindustanHamara report is an effort by Kalaari to share our ideas on select key sectors and emerging opportunities for innovation. Read More
People that make Kalaari a strong Institution
Since 2006, Kalaari has empowered visionary entrepreneurs building unique solutions that reshape the way Indians live, work, consume and transact. Know what drives us and what makes us confident of the India opportunity.
Investments at Kalaari
Vogo offers commuters round-the-clock scooter rental services as a cost-effective alternative to the more popular cabs and autos. Currently, operational in Bengaluru, Hyderabad, Manipal, and Mysuru, Vogo is looking to add 1,000 pickup points in Bengaluru and Hyderabad.  Read More
Shop101 helps small merchants sell to customers on social media platforms including WhatsApp, Facebook, and Instagram. It has an online store with an inbuilt order-processing system. As a marketplace that helps small sellers procure supplies from distributors and manufacturers at the best price, it further enables micro-entrepreneurship. Read More
Perpule is a self-checkout platform for retail outlets to enhance the customer shopping experience. The app enables customers to discover items, scan barcodes, get offer and pricing information for the products and the option to checkout and pay. Read More
OxfordCaps is a premium student housing company that is using technology for a seamless, data-driven and engaging customer experience. Apart from a high level of fragmentation, student housing suffers from lack of quality solutions, price transparency, reliability and complete lack of tech enablement of processes.
Read More
Portfolio News
Reflections from Vani Kola 
This and that, I am excited for 2019!
With inclusive digital growth, startups are embracing India’s diversity & solving for uniquely India problems that can scale rapidly. This and many other trends boost our optimism for 2019. Read More
Pressure is perspective!
We are living in probably some of the most challenging times. The world is changing exponentially and at a faster pace than ever before. A century ago, in 1918, we were still trying to figure out the challenges to mass production of automobiles. And now? We have self-driving cars! Read More
Book Recommendation
In this illustrated history, Steven Johnson explores the history of innovation over centuries, tracing facets of modern life from their creation by hobbyists, amateurs, and entrepreneurs to their unintended historical consequences. Filled with surprising stories of accidental genius and brilliant mistakes.

How We Got to Now investigates 6 innovations that made the modern world and their secret history. Read more 
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