“Vishnu worked with RevenueHero for more than a year and helped stand up our performance marketing function. We were quickly able to experiment with, learn and generate revenue through our paid effforts on Google and Linkedin. He has a deep understanding of these platforms and is able to quickly react to signals. His persistence is second to none amongst folks I've worked with. The campaign structures that Vishnu put together helped us stand out and generate visibility amongst the right ICPs on Linkedin. If you're building your demand gen team, you should definitely chat with Vishnu.”
About
A marketer, chasing pipeline $$$ through advertising.
Services
Contributions
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You want to make a splash in B2B marketing. How can you show your creativity?
Communicate whatever we have to, without showcasing the product directly. This could be done using: - Metaphors to convey the concepts easily. - Day-to-day life experiences of your audience to build instant recall with the product/brand. - Digital consumption of your audience to make marketing efforts memorable.
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You have a team that needs to be managed. How can you do it without micromanaging?
- Define KPIs for each role. - Communicate how each of their contribution could create a business impact. - Our role is to make them play to their strengths and get the best out of them. This elevates their confidence, accountability, trust on yourself, creates bigger impact for the team and helps them advance faster. - Contribute whenever any of them faces crisis, needs guidance, or any professional help. - Ensure everyone practises transparency, trust, accountability within the team.
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How can you use micro-interactions and animations to enhance UX design?
We can use Micro-interactions to change the color of a button/zoom in any element on the page, when the user interacts with it. The purpose of doing this, is to avoid distraction for the user, so that the user will achieve what he/she is there for. This is majorly used for the user to complete his/her end goal or to convey major point with ease. We can use animations to catch-hold user's attention completely. The quality of it depends on how long the animation is able to hold user's attention. Users are likely to drop off if they don't find the content relevant.
Activity
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10 toxic work behaviors we should stop normalizing (and how to fix them): It’s shocking how we’ve allowed harmful behaviors to persist. We’ve…
10 toxic work behaviors we should stop normalizing (and how to fix them): It’s shocking how we’ve allowed harmful behaviors to persist. We’ve…
Liked by Vishnu Prashanth
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Some news: My stint at SpotDraft has come to an end! I’ve had an incredible (almost) 3 years here and it’s been the most intense learning experience…
Some news: My stint at SpotDraft has come to an end! I’ve had an incredible (almost) 3 years here and it’s been the most intense learning experience…
Liked by Vishnu Prashanth
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ABM is a complex and often misunderstood marketing channel - because winning at it is far from straightforward. Three considerations that can help:…
ABM is a complex and often misunderstood marketing channel - because winning at it is far from straightforward. Three considerations that can help:…
Liked by Vishnu Prashanth
Experience
Education
Licenses & Certifications
Volunteer Experience
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Project Manager
SPI Cinemas Private Limited
- 2 months
Social Services
As part of The Joy of Giving Week, We conducted events like Animal Volunteering, Self Defense events for Government School Girls and Science related workshops. Was part of the ideation, planning and execution.
Recommendations received
5 people have recommended Vishnu
Join now to viewMore activity by Vishnu
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Late Post: This time we partnered directly with Decathlon & Nike this amazing diwali/ new year gifts! We loved it and it was a seamless experience…
Late Post: This time we partnered directly with Decathlon & Nike this amazing diwali/ new year gifts! We loved it and it was a seamless experience…
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If you're a startup founder <$5M in revenue, here are the 8 biggest mistakes you'll make (and how to avoid them): 1. Raising funds too early: I…
If you're a startup founder <$5M in revenue, here are the 8 biggest mistakes you'll make (and how to avoid them): 1. Raising funds too early: I…
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I’m thrilled to share that I’ve joined the amazing team at Kissflow to Head the Regional Marketing efforts for the SEA market! 🎉 From my interview…
I’m thrilled to share that I’ve joined the amazing team at Kissflow to Head the Regional Marketing efforts for the SEA market! 🎉 From my interview…
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Hey! I’ll owe you a coffee (and maybe a lifetime of gratitude) for just 2 minutes of your time ☕✨ So here’s the deal: I’m part of a GrowthX®…
Hey! I’ll owe you a coffee (and maybe a lifetime of gratitude) for just 2 minutes of your time ☕✨ So here’s the deal: I’m part of a GrowthX®…
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I've been exploring AI and its potential role in the future of ABM (especially ABX), and here's where I see things heading: THE TWO SIDES OF THE…
I've been exploring AI and its potential role in the future of ABM (especially ABX), and here's where I see things heading: THE TWO SIDES OF THE…
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Empathy in marketing does go a long way. Amid a sea of noise, leveraging AI to craft authentic, value-driven content is how we truly make a…
Empathy in marketing does go a long way. Amid a sea of noise, leveraging AI to craft authentic, value-driven content is how we truly make a…
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My first ever visit to a Michelin-star restaurant, The Ninth (https://lnkd.in/gqC3r-w3) by chef Jun Tanaka, was thanks to the G2 EMEA team: Paul…
My first ever visit to a Michelin-star restaurant, The Ninth (https://lnkd.in/gqC3r-w3) by chef Jun Tanaka, was thanks to the G2 EMEA team: Paul…
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There's a marketing tool for everything these days (tell me this graphic doesn’t give you a headache 🥵). And the temptation to automate…
There's a marketing tool for everything these days (tell me this graphic doesn’t give you a headache 🥵). And the temptation to automate…
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I need to get it off my chest: Founders & CEOs want a cosmic ROI on marketing but... Marketing results are just the tip of an iceberg They hardly…
I need to get it off my chest: Founders & CEOs want a cosmic ROI on marketing but... Marketing results are just the tip of an iceberg They hardly…
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If you're advertising on YouTube for the first time it's easy to freak out over the placements report, but before you do 😅 remember this: There's…
If you're advertising on YouTube for the first time it's easy to freak out over the placements report, but before you do 😅 remember this: There's…
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My top demand gen learnings in recent times: 1). Demand capture campaigns alone will never work. They have to depend on at least a decent website to…
My top demand gen learnings in recent times: 1). Demand capture campaigns alone will never work. They have to depend on at least a decent website to…
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