About
Welcome to my digital domain! I'm Manoj Pothani, a dynamic Digital Marketer hailing from…
Services
Articles by Pothani
Contributions
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How do you become an online marketing manager?
Mastering Right Tools: In online marketing, pinpoint the perfect platform for each challenge. SEO for website authority, social media for brand buzz, and PPC for targeted leads. Strategic Budgeting: Budgeting is an art. Underspending stalls results, overspending drains resources. Predict costs wisely for optimal campaign pacing and budget efficiency. Platform Synergy: View platforms as teammates, not rivals. Amplify impact by leveraging strengths – SEO drives traffic to social media, and social media builds backlinks for SEO. Knowledge Empowers: Be the Yoda of online marketing. Your deep understanding guides decisions, empowering your team for victory in the dynamic digital landscape.
Activity
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#ScholarSpotlight: Vinayak Singh joins Reliance Digital as Head of Digital Marketing, bringing 14 years of expertise in innovative marketing…
#ScholarSpotlight: Vinayak Singh joins Reliance Digital as Head of Digital Marketing, bringing 14 years of expertise in innovative marketing…
Liked by Pothani Manoj kumar
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Join us for the USCMA Webinar! Gain insights, explore new opportunities, and connect with industry experts. Don’t miss out on this valuable…
Join us for the USCMA Webinar! Gain insights, explore new opportunities, and connect with industry experts. Don’t miss out on this valuable…
Liked by Pothani Manoj kumar
Experience
Education
Licenses & Certifications
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Generative AI
IBM
IssuedCredential ID https://coursera.org/share/0b220d04ce2553960a602308edca49bb -
Google Ads Display Certification
Google Ads
Issued Expires -
Google Ads Search Certification
Google Ads
Issued Expires -
Google Ads Video Certification
Google Ads
Issued Expires
Projects
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AMB Cinemas
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Overview: AMB Cinemas is a luxury cinema chain in Hyderabad, India. The project involved developing and implementing a comprehensive brand development strategy, including brand-building activities, digital project management, and digital marketing.
Key Contributions:
Digital project management: I managed the development and launch of the AMB Cenimas website and mobile app. I also managed the social media channels for AMB Cinemas.
Digital marketing: I developed and implemented a digital…Overview: AMB Cinemas is a luxury cinema chain in Hyderabad, India. The project involved developing and implementing a comprehensive brand development strategy, including brand-building activities, digital project management, and digital marketing.
Key Contributions:
Digital project management: I managed the development and launch of the AMB Cenimas website and mobile app. I also managed the social media channels for AMB Cinemas.
Digital marketing: I developed and implemented a digital marketing strategy for AMB Cinemas. This included developing and managing paid search campaigns, social media marketing campaigns, and email marketing campaigns.
Social Media Marketing: I played a pivotal role in leveraging social media platforms to build a strong online presence for AMB Cinemas. I developed and executed social media marketing campaigns, created compelling content, interacted with the online community, and monitored customer feedback.
Results:
The AMB Cinemas brand was successfully launched and established in the market.
The AMB Cinemas were successfully launched and have been well-received by users.
Skills:
Brand development
Digital project management
Digital marketing
Social media marketing
Paid search
Conclusion:
I am proud of the work that I did on the AMB Cenimas project. I believe that the brand is now well-positioned for success, and I am confident that the digital marketing campaigns will continue to drive traffic and leads. I am confident that my skills and experience in brand development, digital project management, and digital marketing would be a valuable asset to any organization.Other creators -
Cafe Niloufer - Digital Rebranding and Marketing
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Overview: Cafe Niloufer is a Hyderabad-based chain of cafes that specializes in Hyderabadi chai and Osmania biscuits. The project involved rebranding the brand into digital by developing and implementing a digital marketing strategy that would help the brand reach a wider audience and increase brand awareness.
Contributions: I was responsible for the following tasks:
Research: I conducted research on the target audience, the competitive landscape, and the latest trends in digital…Overview: Cafe Niloufer is a Hyderabad-based chain of cafes that specializes in Hyderabadi chai and Osmania biscuits. The project involved rebranding the brand into digital by developing and implementing a digital marketing strategy that would help the brand reach a wider audience and increase brand awareness.
Contributions: I was responsible for the following tasks:
Research: I conducted research on the target audience, the competitive landscape, and the latest trends in digital marketing.
Digital Marketing: I implemented comprehensive digital marketing strategies, including paid ads, social media ads, and influencer marketing campaigns. These initiatives aimed to reach a wider audience and create a strong online presence for Cafe Niloufer.
Brand Differentiation: I worked on highlighting Cafe Niloufer's specialty in Osmania biscuits, a local favorite, to position the brand as a specialist in this unique delicacy. This involved targeted marketing efforts, content creation, and engaging with the local community to build brand recognition.
Online Reputation Management: I managed the brand's online reputation by monitoring customer reviews, responding to feedback, and ensuring a positive brand image across various online platforms.
Results:
The digital marketing campaigns resulted in a significant increase in website traffic and brand awareness.
The number of social media followers for Cafe Niloufer increased by 200%.
The number of leads generated by the digital marketing campaigns increased by 300%.
Conclusion:
I am proud of the work that I did on the Cafe Niloufer digital marketing rebranding project. I believe that the brand is now well-positioned for success in the digital age, and I am confident that the digital marketing campaigns will continue to drive traffic and leads. I am confident that my skills and experience in digital marketing would be a valuable asset to any organization.Other creators -
Procurment Inet
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Procurement Inet is a Learning portal develop in association with the World Bank. Managing and developing Digital Plan for Asian and African countries was the party of my profile for this project.
Languages
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English
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Hindi
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Telugu
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Organizations
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btssystem.com
digital marketing strategist
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More activity by Pothani
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Last weekend, I had the incredible opportunity to be part of India's first ever "GCC Talent Connect' organized by Simandhar Education and share my…
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Vineet Shah, General Manager – Digital at Madison World, is redefining the digital marketing landscape with his expertise in mobile ads, programmatic…
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Just returned from an incredible experience at the HR Summit 2024 in Telangana T-Hub! 🌟 As an HR Manager, it was an absolute pleasure to connect…
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Winter dreams come true. Harness the full potential of the cold season with Italian-bred exclusive new shimmering configurations wherever the road…
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I wanted to share a recap of my 2024. It flew by and I can’t believe we’re at the end of the year! 2024 was full of both challenges and great…
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Taj Mahal Tea honors the legendary Ustad Zakir Hussain with a heartfelt tribute, celebrating a partnership that transcended time. From crafting the…
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Mercedes-Maybach Luxury GLS Launch Party !!! Honored to be invited to the launch of the new Maybach! Witnessing the epitome of automotive luxury and…
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How CA can become Global post CPA✔️ Meet my alumnus Gopi Vankayalapati (CPA,CA) who completed his CPA through Simandhar Education and then…
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