K Sundaram

Website Redesigning Checklist for D2C Brands: What to Consider Before Making Changes! 🚀 Thinking of giving your D2C website a makeover? You're not alone! 🙌 Many Indian brands are revamping their digital storefronts to attract more customers and boost conversions. But hold up! ✋ Before you dive in, make sure you’re considering all the right elements. Here’s your ultimate checklist: 🔍 User Experience (UX): Start with your customer in mind. Is your site easy to navigate? Is the content engaging? A smooth, intuitive user experience keeps visitors coming back! ⚡ Page Load Speed: If your site is slower than a lazy Sunday morning, you're losing customers. Optimize images, minify code, and use a Content Delivery Network (CDN) to speed things up. 💡 SEO Best Practices: Ensure your website is optimized for search engines. Use relevant keywords, meta descriptions, and alt tags to improve visibility. Remember, SEO is the key to organic traffic! 🎨 Mobile Responsiveness: With 70% of users browsing on mobile devices, your site MUST be mobile-friendly. Test on different devices to ensure a seamless experience. 🛒 Seamless Checkout Process: Did you know 68% of carts are abandoned due to a complex checkout process? Simplify it. Fewer clicks mean more sales! 🖥️ Brand Consistency: Ensure your redesign reflects your brand’s identity colors, fonts, and messaging should align with your overall branding strategy. 🔐 Security Features: Trust is crucial for D2C brands. Secure your site with HTTPS and implement robust security measures to protect customer data. 🧪 A/B Testing: Test different design elements to see what works best for your audience. From call-to-action buttons to images, A/B testing helps you make data-driven decisions! 🚀 Success Stories: - #MamaEarth revamped their website for mobile-first UX, resulting in a 35% increase in mobile sales! 📈 - #BoatLifestyle optimized their checkout process, reducing cart abandonment by 20%! Ready to redesign your D2C website? Remember, a well-planned redesign can skyrocket your conversions and customer satisfaction. Don’t wait too long, the perfect time to start is NOW! ⏳ 👉 DM for a free 1:1 consultation on website redesign strategies! #WebsiteRedesign  #D2CBrands #IndianEcommerce #DigitalTransformation  #UserExperience #ConversionOptimization   #SEO #KREATIVU  Like if you found this checklist useful! Share with others who are looking to revamp their D2C websites. 🛍️

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LAIQA Wellness, a femtech firm based in Gurugram, acquired Rs 15 crore from IvyCap Ventures Advisors Private Limited. The company's tech-based solutions, which center on point-of-care assessments, AI-driven suggestions that combine current science and Ayurveda, and personalized hormonal health tracking. The app's unique algorithm helps users manage these shifts for increased productivity, better energy levels, and general wellness. It does this by objectively scoring health factors and providing cycle-synced actionable insights. LAIQA, a new approach to women's wellness, was founded in August 2023 by Monica Bindra, Harmeet Bindra, and Meenakshi Singh. The organization addresses hormonal imbalances through cycle-synced, individualized care. Its products address a broad spectrum of illnesses caused by hormonal imbalances, including PCOS, thyroid disorders, insulin resistance, sleep disorders, and other problems related to lifestyle. #laiqa #femtech #healthcare #india #startup

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#Digital Marketplace Headsup B2B Has Raised INR 18.89 CR in Investments Led by Harendra Singh Family Office - on #IndianConvention Business Wire India Headsup B2B, a bootstrapped venture with over INR 100 crores in lifetime revenue, has raised this funding to fuel its growth. Raised funds will be deployed in team development with a focus on 100+ senior and mid level hirings across India, improving the tech-enabled full stack platform in B2B space which will cater from discovery to fulfillment and financing in the near future, exploring new vertical commerce avenues, and expanding cross-border business.   Headsup B2B is a multi-category platform with a focus on infrastructure and green energy. Commenting on the development, Founder Sumit Kumar said, “B2B space offers untapped potential […] - https://lnkd.in/gq6q6sea 𝗖𝗹𝗶𝗰𝗸 𝘁𝗼 𝗝𝗼𝗶𝗻 𝘁𝗵𝗲 𝗙𝗮𝘀𝘁𝗲𝘀𝘁 𝗚𝗿𝗼𝘄𝗶𝗻𝗴 𝗡𝗲𝘁𝘄𝗼𝗿𝗸 - https://lnkd.in/gqWAqhyR 𝗙𝗼𝗿 𝗗𝗲𝘁𝗮𝗶𝗹𝘀 𝗖𝗼𝗻𝘁𝗮𝗰𝘁 𝗔𝗺𝗮𝗮𝗻 𝗧𝗮𝗾𝘃𝗶 𝗖𝗼𝗻𝗻𝗲𝗰𝘁 𝗼𝗻 𝗟𝗶𝗻𝗸𝗲𝗱𝗶𝗻 - https://lnkd.in/gX6Hv-iH +91 7275859841

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My 1st SAAS Journey from $0 to $275k+ - Launched QuizTarget product (Quiz, Poll & Survey creator app) in Sept 2020 on JVZoo. - Made over $125k+ in just 7 days during launch. - Over the years, QuizTarget UI has been improved to make it more user-friendly. - Continued to grow QuizTarget and made over $275k+ till now only through affiliate traffic sources. - This month, we decided to move away from QuizTarget Life Time Deal to a monthly subscription model. RESULTS: 📌 QuizTarget customers: Onboarded 3,545 users. 📌 Campaigns published: 73,063 campaigns published by QuizTarget users. 📌 Leads Collected: 14,841 leads collected by our users using QuizTarget app. FUTURE ROADMAP: - Now, working on new traffic sources like Organic (SEO) and Paid. - Integrate AI to help users create campaigns in a flash. If you are also struggling to generate leads and sales for your business, try QuizTarget - https://quiztarget.com/ for free and double your leads by leveraging the true power of interactive quizzes, surveys and polls.

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Comment your #D2C landing page and I will re-create the new version of it, in the next video for better conversions. Watch below👇 video to see how elements of the Biotique D2C landing page (as an example) are changed in less than 2 mins with the help of CustomFit.ai . 1. Adding "why you'll like it" section. 2. Re-writing the content of the template.

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How much AI is too much? This is a perfect example of how topping AI over everything is undermining the power of wonderful tool that can create value with the right balance. The key to unlocking the true potential of AI lies in collaboration with human strengths. #HumanAI isn't about who's better, it's about working together for a brighter future. What are your thoughts on the human-AI balance? Let's discuss! #humaaiinteraction #AIAssitant #GenerativeAi #HumanAI

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Did you know that Deepika Padukone's D2C brand, 82°E, is eyeing an impressive INR 50 crore capital infusion? Now that's a strategic move! This direct-to-consumer personal care startup plans to leverage this extended seed funding round to catalyze corporate expansion, fuel growth, and bolster general operations. What's truly exciting is how this investment opens doors for potential breakthroughs in the D2C market. As the company charts its growth journey, it stays focused on key objectives - Delivery of quality care products that resonate with the target audience. It emphasizes the power of investment and the important role it plays in strengthening and scaling business models. What are your thoughts on this funding strategy? How do you see this impacting 82°E's market presence? It's all about pushing boundaries, isn't it #DeepikaPadukone #82°E #D2C #CapitalInfusion #Startup #SeedFunding #CorporateExpansion #Growth #Operations #Investment #Breakthroughs | Deepika Padukone 

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What are we upto ? We have intitiated a platform development. Many exists in the market but what we are focusing on is what our clients have approached with some inherent gaps in “platforms” in the market. Customers are our best product managers. What are we doing right now is cutting through the hype and attacking the gaps in LLMs. Enabling Gen AI Affordability: To address the high GPU costs, that can 10x cloud costs , LilyHan AI has integrated CPU options into our platform. This economical alternative maintains quality and broadens accessibility through market-available tools and collaborative efforts with partners- to optimize CPU performance. Currently in beta, we are confident in its potential. Enterprise Data Analysis: Our team is developing advanced business intelligence and analytics driven by large language models. This includes driving deep analytics and insights by integrating into Enterprise data sources / data lakes and databases/ warehouses. We want to enable our clients to conduct complex analytics on their existing business intelligence artifacts - turning insights into fast actions. This is a game changer. Adopting Microservices Architecture: We are transitioning to a microservices architecture to enhance the scalability and customizability of our services. This shift will allow us to better meet the diverse needs of our clients and facilitate easier integration. New Partnerships: We are in the process of establishing new partnerships, which will be announced in the future. These collaborations are expected to further enhance our capabilities and extend our impact in the market, and our technical and operational capabilities. Our team has grown more on that shortly. We have now full fledged data engineering , platform management and integration experts working along with Gen AI Specialists to bring some fantastic value to our clients. Roadmap to include state of the art technology to bring digital and physical world integration on our platform. More info to follow on how we get things into production, how we harden our data Infra , do our evaluation, and steps we take to keep up with LLMs devious behaviour and what frameworks and protocols we use. Above all how we secure the perimeter internally and externally , how we seamlessly integrate with enterprise roles and access. Etc. How do we keep things private - people and users and data. How are we breaking the black box of LLMS. Some are proprietary- so hush hush for now 🙂 Thank you to our team and partners for their hard work. We look forward to continuing this journey of innovation and improvement. We are in v0.1. Prashant Bende Yogesh Patel Howard Oliver

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Zeal is infectious… especially the zeal for doing one’s bit for the common good. The zeal in this case is attributable to Jaya Shakthi Kannan and Chennai Freelancers Club Chennai Freelancers Club is a community of Freelancers, Entrepreneurs, Self-employed and Remote Workers . Some of the community are just starting up , while others have valuable years of experience to share. In all CFC is a friendly, welcoming Tribe. Glad to be invited to speak at the CFC monthly meet up September edition, share some snippets of my entrepreneurial and startup journey, and imbibe much more #startups #freelancers #networking #entrepreneurship

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🚀 Cracking the Code: GTM Strategies for Startups and beyond What’s the secret to building a marketing engine that fuels long-term growth? According to Kshitij Kulkarni 🦾, it’s not just about creativity - it’s about clarity. At the Marketing Playbook: Pune Edition of eChai Ventures, Kshitij unpacked game-changing GTM strategies tailored for D2C brands. His insights? Equal parts innovative and practical. From digital marketing roadmaps to scalable systems, the playbook he shared resonated far beyond D2C - it hit home for B2B leaders too. 🎯 One standout takeaway: Clear processes + the right tech = a marketing strategy that scales, sustains and succeeds. This wasn’t just another marketing session; it was a masterclass in bridging vision and execution. Missed it? Don’t worry - here’s your chance to join the conversation: 👉 Founders and marketers, what’s the ONE marketing challenge you’d love to solve right now? Share below and let’s brainstorm some winning strategies. I regularly write about Technology Systems for Businesses. To stay updated, join Ascent’s WhatsApp Community: https://lnkd.in/dTVCKCJm Regards, Amish About Ascent: Ascent works with growth-oriented emerging enterprises to automate their business processes using technology and helps them efficiently scale operations! To know more or discuss a project with our experts, you may write to us at [email protected] Malav Warke #startup #gtm #marketing

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🚀 Building Simple, Scalable Software—Together 🚀 At Kasadara Technology Solutions Pvt Ltd, we don’t just build software—we build partnerships that last. We believe that great technology should be easy to use, scalable, and designed with the future in mind. Whether you’re a fintech company, e-commerce platform, or a startup ready to make waves, we’re here to make your software vision come to life. Our team brings years of experience with tools like #Cloud #Computing, #SharePoint, and #Microsoft #Dynamics365, among others. But what really sets us apart is how we approach each project: with transparency, innovation, and a commitment to keeping your costs in check. We know every business is different, so we tailor our solutions to fit your specific needs. From brainstorming ideas to final deployment, we’re with you every step of the way. And we don’t just focus on getting the job done—we focus on doing it right, ensuring your software is secure, reliable, and easy to maintain as your business grows. If you’re looking for a tech partner that speaks your language, understands your challenges, and delivers software that just works, let’s chat! We’d love to help your business reach new heights. 💡 Ready to build something amazing? Let’s connect! 💡 #SimpleTech #ScalableSolutions #CloudComputing #Fintech #Ecommerce #Startups #SoftwareDevelopment #Kasadara #InnovationInTech #LetsTalk

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🔥 Hot Take: The next big disruption in Indian healthcare tech will come from startups focusing on vernacular UIs and offline functionality. Agree or disagree? Share your thoughts below! 👇 Let's revolutionize Indian healthcare together! 🤝 #IndianHealthcare #HealthcareTech #VernacularUI #OfflineFirst #HealthTechStartup #DigitalHealth #HealthcareInnovation #MedicalTechnology #HotTake #ShareYourThoughts #RevolutionizeHealthcare #LogicLoom

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Looking forward to sharing the stage with some incredible minds at the Payoneer VIP Connect Pune event this Wednesday! 🏟✨👨‍👩‍👧‍👦 I'll be on a panel discussing the challenges and opportunities facing SMBs. Join us as we dive into the world of service exports and explore strategies for global success. 📈🚀 Want to learn how to scale your business internationally? This event is for you! 🌎 Let's meet, connect and chat about your business goals. 🤝 #Payoneer #VIPConnectPune #ServiceExports #SMBs #SMBGrowth #GlobalBusiness #India #Entrepreneurship #PayoneerVIPConnect #PayoneerIndia #B2B #InternationalBusiness

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Added claim your profile feature of http://voxup.co.in I plan to add a couple of products on Voxup through my side. If you are someone, who want to share their story to the world. Add your product here. We pick up 1 startup weekly from our platform and share their story with our community Add your product here: voxup.co.in/products

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New business model !! With zepto raising a billion dollars in just 2 months to swiggy’s blockbuster IPO listing to Zomato’s back to back profitable quarters once thing is for sure : qCom is gaining land by length & breadth !! There seems to be a huge opportunity for 3rd party hyperlocal delivery companies to flourish. Just came to know from Arjun Vaidya that Zippee is leading the move. This is great opportunity to start one in your locality looking at the expansion plans for all the hyperlocal app companies. Delivery fleet + Optimised ops with tech = get ready

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