Keshav Kumar

Series: The Importance of Online Reputation Management Post 3: Case Study - ORM in Action In our final post of the ORM series, let’s look at real-life case studies from the Indian D2C (Direct-to-Consumer) industry that demonstrate the transformative power of effective ORM. Case Study: Startup A The Challenge: Startup A, an emerging D2C brand in India, was grappling with a series of negative reviews and customer complaints online. This poor online feedback was significantly impacting their growth, as potential clients were hesitant to engage with the brand. The Solution: Monitoring & Response: Implemented a robust monitoring system using tools like Google Alerts and Mention. Responded to every review within 24 hours, addressing customer concerns promptly and professionally. Content Strategy: Began sharing insightful blog posts and engaging social media content, focusing on customer success stories and product benefits. Positioned the brand as an industry thought leader through regular, high-quality content. Customer Engagement: Encouraged satisfied customers to leave positive reviews by providing direct links to review sites. Addressed negative feedback transparently, offering solutions and compensation where necessary. The Result: Increased Trust: Positive reviews increased by 70%, restoring customer confidence in the brand. Higher Engagement: Social media engagement doubled, with more customers interacting with posts and sharing content. Growth: Lead generation improved by 50%, contributing to a significant boost in sales and customer acquisition. ORM is not just about managing negatives but also amplifying positives. The above example shows that a proactive approach to ORM can turn around even the most challenging situations. Conclusion: Monitor, engage, create quality content, and manage feedback. Consistent effort in ORM can turn around even the most challenging situations. Have you seen ORM make a difference in a business? Comment below and let’s discuss! #ormsuccessstories #customerexperience #successstories #brandsuccess #contentcreation #brandbuilding #d2c #ecommerce

What is Remarketing? In frame- Sujeet Govindani Edited by- @another_rahul_here More videos- Govindani Institute Remarketing, also known as retargeting, is a powerful digital marketing strategy designed to re-engage users who have previously interacted with a brand's website, app, or other digital assets. By using cookies to track user behavior, remarketing allows marketers to strategically display targeted ads to these past visitors as they browse the web or social media platforms. This technique enables brands to stay top-of-mind, reinforce brand messaging, and encourage conversions by reminding users of products or services they have shown interest in. In the realm of digital marketing, remarketing serves as a valuable tactic for nurturing leads, increasing conversion rates, and maximizing ROI. By segmenting audiences based on their past interactions and tailoring ad content to their interests and behaviors, marketers can deliver personalized and relevant messaging that resonates with users at different stages of the buying journey. Our course, 'All About Digital Marketing,' explores the intricacies of remarketing and its pivotal role in driving business growth in the digital age. From understanding the fundamentals of remarketing strategies to implementing advanced tactics for optimal results, this comprehensive course equips learners with the knowledge and skills needed to harness the power of remarketing effectively. . . . #remarketing #brandvisibility #businessgrowth #conversion #digitalmarketing #brandengagement #brand #marketingtactics #marketinginsights #marketing

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https://lnkd.in/geiR4z83 Social networks and viral marketing are the quickest and cheapest strategy for a novice marketer to take. It is highly recommended that you join a few online forums that are related to your business. SEO Services India companies are the one and only solution not only because they are professional but also because they help you save millions of dollars per year for your business. These techniques provide them a way to grow by leaps and bounds and eventually achieve their sales goals

As mobile becomes central to business strategy, brands are increasingly reliant on data to drive mobile marketing and in-app experiences. At the recent Branch.io roundtable in Mumbai, Aniket Sinha from Branch.io shared key learnings from industry leaders. Watch now: https://lnkd.in/dCUkd7dD #Branch

🛒 Blinkit Launches Seller Hub to Facilitate Brand Listings on Its Platform. Blinkit has introduced a new Seller Hub aimed at simplifying the process for brands to list their products on the platform. 💼 Key Features: - The Seller Hub provides tools and resources for brands to manage their listings, track performance, and optimize their product visibility. - This initiative is designed to enhance the onboarding experience for brands and streamline the integration process. 🚀 Growth Strategy: - By enabling brands to easily list their products, Blinkit aims to expand its product offerings and improve customer choice. - The move aligns with Blinkit's strategy to strengthen its marketplace and drive sales growth. 🌐 Industry Context: - The online grocery and quick commerce sectors are becoming increasingly competitive, making it crucial for platforms like Blinkit to enhance their service offerings. - The Seller Hub positions Blinkit to attract a wider range of brands, enriching its inventory and appealing to diverse consumer preferences. 🔮 Future Outlook: - The launch of the Seller Hub is expected to boost Blinkit's market presence and foster strong relationships with brands. - As more brands join the platform, Blinkit aims to enhance its customer experience and drive user engagement. This new initiative underscores Blinkit's commitment to creating a robust marketplace for both brands and consumers. #Ecommerce #Marketplace #Microshots #Blinkit #SellerHub