Articles by Devaashish
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Accenture’s Life Trends 2025 report reveals five transformative trends #reshaping how people live, work, and connect: 1. Cost of Hesitations: It's…
Accenture’s Life Trends 2025 report reveals five transformative trends #reshaping how people live, work, and connect: 1. Cost of Hesitations: It's…
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🎄☃️✨ Spreading Christmas Cheer and Celebrating Christmas with our Linnk Group Family! ✨ ☃️ 🎄 The holiday season is here, and we couldn’t be more…
🎄☃️✨ Spreading Christmas Cheer and Celebrating Christmas with our Linnk Group Family! ✨ ☃️ 🎄 The holiday season is here, and we couldn’t be more…
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🎄Merry Christmas and Happy New Year from Linnk Group Family! ✨🎄 As the holiday season fills the air with joy and gratitude, I want to take a…
🎄Merry Christmas and Happy New Year from Linnk Group Family! ✨🎄 As the holiday season fills the air with joy and gratitude, I want to take a…
Liked by Devaashish Savant
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Publications
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Bad PR: Cricket's the 'Wall's credibility is wasted in this engine oil campaign
PRmoment India
Devaashish Savant, a digital marketing and communication expert, told us he is unimpressed with oil major BPCL's Aapki Gaadi Ka Mr Dependable" campaign.
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8 technology trends that will reinvent HR
People Matters
Heading MarCom (Marketing & Communication) for The Adecco Group in India, I was invited by People Matters to share my perspectives and predictions on HR trends and technologies that will reshape traditional HR processes in the next 2-5 years.
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Tips to tackle your football crazy employees this FIFA World Cup 2018
India Today
India Today asked me to shine a light on some tips to tackle the football-fever and meaningfully engage employees at work during the 2018 World Cup.
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After Facebook’s latest newsfeed changes, it’s people over pages for brands
PRmoment India
Mark Zuckerberg’s 2018 New Year resolution was to fix Facebook as a platform to help users find relevant content and enable more meaningful interactions. While this bold move received a fair bit of criticism, here's my article on why it was a step forward for the social media universe.
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The next generation of corporate communications leads speak out on India’s future PR challenges
PRmoment India
PRmoment India spoke to young leaders in both new age and brick and mortar industries as diverse as food, tech, legal services, transport and banking to get their take on #PR2018.
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Designers And Marketers Respond To MasterCard’s Minimalistic Logo Revamp
DesignTAXI
After 20 years of sticking to a consistent brand identity, MasterCard unveiled a new logo in 2016. DesignTAXI's Azira (journalist) featured select designers and marketers from around the globe to chime in with their opinions.
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SBI Slammed Again! This Time For An Advertisement
NDTV Profit
Varun Sinha (journalist) featured my tweet in his article that critically examined SBI's rather opulent media spend on ads that highlighted the brand's social media milestones.
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Social Media is NOT a low investment channel. The brands that are killing it on social know this. The brands that want to be those brands know this.…
Social Media is NOT a low investment channel. The brands that are killing it on social know this. The brands that want to be those brands know this.…
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From their recent "Bard" days, To the upcoming "Willow" of opportunity... #D_Funda Be it AI, search, browsers or even ads, One can never really…
From their recent "Bard" days, To the upcoming "Willow" of opportunity... #D_Funda Be it AI, search, browsers or even ads, One can never really…
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Great session on ‘Innovations, accessibility and impact’, moderated by The Association of Commonwealth Universities Regional Director Aditya Malkani…
Great session on ‘Innovations, accessibility and impact’, moderated by The Association of Commonwealth Universities Regional Director Aditya Malkani…
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