Abhishek P.

🚨 🚨 Zomato CEO Deepinder Goyal paid 60% premium to buy Paytm Insider. The question we are asking is why? It is not like movie ticketing business has witnessed a stupendous growth. Paytm Insider has not done live events so far. Zomato has to build this vertical from the scratch. In live events too, the market leader BookMyShow splurged millions of dollars on festivals like Sunburn, Lollapalooza and this also runs the risk of events cancellations, below par bookings etc. But Goyal is sitting on cashpile and wants to expand https://lnkd.in/ertKqmVw

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SCOOP: Urban Company has turned profitable at PBT level (profit before tax) on a consolidated basis in the last month. The development will potentially smoothen its public listing plan which is likely to happen in 2025. My story:

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Why Does Shopping on an iPhone Cost More Than on an Android? Have you noticed that buying the same thing on an iPhone can sometimes be pricier than on an Android? It’s not just for subscriptions or ride-hailing fees—someone recently found that a suitcase on Flipkart cost about Rs 800 more when viewed on an iPhone than on Android!🧳💸 So, what’s going on here? It’s all about Apple’s 30% commission on iOS sales. That extra charge often gets passed on to iPhone users, meaning higher prices on the same products. Brands are using this to differentiate their pricing strategies based on devices—and yes, that means it’s more expensive to shop from an iPhone📱💰 But wait, it’s not a new concept! This idea is part of something called Occasion Based Pricing and Promotion for Consumer Goods (OBPPC). Ever wonder why the soda can at the airport is bigger and costs more per ml than the one at your local store? Same logic! Brands use situational pricing to charge different rates in different contexts, like charging more for a Coke in a can vs. a bottle🍶✈️ What’s next? As brands get even more creative, they might start looking beyond devices, using factors like location or monthly spending habits to set prices. So, what does this mean for us? The more we know about these pricing tricks, the more we can shop smart, no matter the platform. Happy shopping!🛍️ #pricing #consumerinsights #ecommerce #marketing #business #trends

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Watch now to understand the power of India's Fintech revolution with Kissht! Join Krishnan Vishwanathan, Founder & Executive Director of Ring and Kissht, as he shares his entrepreneurial journey and insights on building a solution-focused business. Catch the latest FinTech trends and expert advice in Episode 11 of Crafting Bharat: A Startup Guide, powered by Amazon Web Services (AWS) and NewsReach. Don't miss it! #FintechTrends #Fintechsolutions #Startups #Growth

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🚨Hiring Alert: Urgently looking for video editors to join our YouTube team at Finshots & Ditto Insurance. 3 reasons why you shouldn't ignore this opportunity - 1) Within just 6 months of launching, we're nearing 10,000 subscribers on Ditto's YouTube. We also recently crossed 50k on FinshotsTV (our 2nd channel). Video content is going to be our next big bet, and the earlier you join, the better profile growth you get. 2) Our video editor - Arjun Nair - told me what makes Ditto different from his previous workplaces. He said Ditto gave him direction and structure but also allowed him creative freedom. It’s funny because most creative folks wouldn’t put “structure” and “freedom” in the same sentence. And this is exactly the kind of culture we're building out here. 3) We're not just another boring insurance channel. We're shaking up the insurance playbook in India with engaging podcasts, bite-sized explainers, and creative video content to make understanding and choosing insurance easy and fun. You can apply now by heading over to our careers page on Ditto (link under my profile). PS: Share this post with someone who you know is crushing it at editing. #hiring #job #content

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#Indore #startup community! Sign up and meet us to understand the playbook on how you potentially transform your startup into a unicorn!

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Paytm in Talks to Sell Ticketing Business to Zomato in Strategic Shift Paytm is reportedly in talks with Zomato to sell its movie and events ticketing business. This move comes as Paytm focuses on its core fintech business after facing declining sales. Zomato, with its growing cash reserves, it's an opportunity to expand its food delivery offering by integrating events and ticketing into its app. For Paytm, the ticketing business is a growing but non-core vertical. While Paytm Insider saw revenue jump in FY23, it still represents a small portion of their overall income. Zomato, on the other hand, is already investing in this area with a dedicated "Events" tab and aims to diversify beyond food delivery. This potential deal reflects both companies' current positions. Paytm needs to streamline operations after regulatory hurdles, while Zomato seeks growth opportunities. Both companies have confirmed the discussions but no final agreement has been reached. This is a space to watch as the Indian food and entertainment landscape evolves. What do you think? #zomato #paytm #ecommerce

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Koi toh sambhal lo is girti hui market ko! 📉 Kitne logon ka portfolio ab laal ho gaya hai? 😅 Aur kis-kis ka abhi bhi kuch bacha hua hai? Share your strategies and tips to stay afloat in this unpredictable market! Are you holding, selling, or buying the dip? Let’s discuss how everyone is managing their investments and any tips for those looking to ride out this market storm. 👇 Puneet Gupta bhai aapka IPO kab aa rha hai? Let's give a chance to recover losses! #StockMarket #MarketDip #InvestmentTips #MarketVolatility #FinancialAdvice #StockPortfolio

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What's the Future of E-Commerce in India? Gokwik's Revolutionary Solution Suite Will Blow Your Mind! Ready to witness the next big thing in the E-Commerce industry? Join us as Chirag Taneja, the mastermind behind GoKwik, spills the secrets of skyrocketing success, mind-blowing trends, and the game-changing venture capital funding that's making buzz in the startup world! Get an exclusive inside look at how GoKwik, the data and technology-driven enabler, is reshaping the shopping experience for E-Commerce and D2C brands, bringing the power of innovation and accessibility to your fingertips. Don't miss out on this captivating episode of Crafting Bharat : A Startup Guide" where Chirag Taneja teams up with the brilliant Gautam Srinivasan to dive deep into the remarkable journey of GoKwik. Powered by Amazon Web Services (AWS) and brought to you by NewsReach India, this conversation is set to leave you inspired and hungry for more! Click now to unlock the future of E-Commerce in India! 🔓💻 #NewsReach #CraftingBharat #AWS #EcommerceSuccess #StartupCulture #EntrepreneurialJourney #D2CRevolution #EcommerceTrends #StartupTips #D2CStrategy #PodcastMarketing #PodcastInnovation #D2CTrends #Gokwik #HigherandKwiker

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🚀 Transform Your Sales Funnel with AI-Powered Lead Generation! In today’s fast-paced business landscape, traditional lead generation methods are no longer enough to stay ahead. At R4ConsultingIndia, we empower businesses to supercharge their sales pipelines with AI-driven lead generation solutions tailored to your unique needs. Here’s how we help you unlock growth: ✅ Intelligent Targeting: Leverage AI to identify and focus on high-value prospects. ✅ Data-Driven Insights: Gain actionable insights into customer behavior and preferences. ✅ Automated Engagement: Streamline communication with potential clients to boost conversions. ✅ Predictive Analytics: Forecast trends and make informed decisions to stay ahead of competitors. ✅ Customized Strategies: Get AI solutions tailored to your industry and business goals. With AI Lead Generation, you don’t just generate leads—you generate quality leads that convert into long-term customers. 🌟 Ready to future-proof your sales strategy? Let R4ConsultingIndia be your partner in growth. 📞 Connect with us today to explore how AI can revolutionize your business! 🌐 Visit: www.r4consultingindia.com #AILeadGeneration #SalesGrowth #BusinessInnovation #R4ConsultingIndia #SmartSales #DataDrivenStrategy #BusinessGrowth

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How Zomato's CEO, Deepinder Goyal, Elevated Marketing to Build Stronger Customer Connections When Deepinder Goyal told Zomato's marketing team to make customer notifications more personal, it sparked a new era in their brand communication. Instead of plain updates, the team crafted witty, relatable, and unique messages—ones that resonated with everyday moments and made users smile. This small but powerful change helped build brand loyalty and unforgettable recall, showing the magic of authentic engagement. Taking notes from Zomato’s playbook: ✅ Make it personal ✅ Add humor ✅ Be relatable ✅ Focus on relationship-building This approach isn't just marketing—it's a lesson in making brands feel human. Credits: Netflix India Zomato India #founders #startups #business #entrepreneurship #learning #zomato #deepindergoyal #leadership #growth #marketing

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"🚀 Quick commerce leader Blinkit, once doubted as a risky investment for Zomato, has proven its worth by showing remarkable growth in Q1 FY25! With Blinkit’s GOV soaring 130% YoY and its revenue share climbing to over 20%, it’s clear that Blinkit is a rising star in Zomato’s portfolio. Analysts even predict Blinkit’s revenue will surpass Zomato’s food delivery by FY30. What are your thoughts on Blinkit's impressive turnaround and future potential? 💬 #Zomato #Blinkit #QuickCommerce #GrowthStory #BusinessTrends #QuickCommer - #B2C - #ECommerce - #MarketAnalysis - #BusinessGrowth

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Micro businesses in India are thriving and generating ample profits, despite lacking knowledge about P&L, balance sheets, and pitch decks. Take the example of tobacco and pan sellers in Kanpur, who have a good bank balance without maintaining any business books. On the other hand, businesses of all sizes that maintain their books are living in losses. LightWala, a B2C business in Kanpur, achieved profits for more than 35 years without any issues. When handed the reins, the focus shifted to B2B, generating positive profits through partnerships with small businesses, schools, colleges, hospitals, and more. Now, the goal is to build a B2B Pan India name and win the race against all loss-making startups while fulfilling consumer needs. Let's celebrate the success of micro businesses and take inspiration from their ability to generate profits without relying on traditional business practices.

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By June 2022, Koo, raised more than $50 Mn at valuation $285 Mn. Fastfoward to July 2024, Koo has shut shop. 🐤 Be its logo featuring a yellow bird (strikingly similar to erstwhile Twitter’s blue motif) or the VOKAL pitch, Koo left no stone unturned to attract users amid the growth of social media platforms due to the nationwide lockdown. Let's look at the financials, and where it went wrong! 🛑 Revenue 💹 Source of Income : Marketing Services FY21 0.08 Cr. FY22 0.14 Cr. just 14 lakh INR as revenue against operating cost of 202 Crores. Operating Expenses 💱 FY21 24.8 Cr. FY22 202.0 Cr. EBIDTA Margin 🔻 FY21 -3,002.56% FY22 -4,022.54% Even after having raised capital in excess of $50 Mn (400+ Cr.) since its inception, the startup found NO INVESTORS for its Series C round as the financials were “not impressive enough,”. In late 2023, even cofounder Bidawatka conceded the fact saying that Koo was caught in a sour market and had to switch its focus from growth to generating revenue. Many Indian startups are struggling due to its failure to raise funds as investors tightened their purse strings amid a raging funding winter in the past two years.Trajectory has changes from GROWTH to REVENUE. #e-commerce #startups #funding #koo #product 

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One frequently asked question I get from many new age consumer brands founders: How to learn about TV media planning? As someone who has never worked at a large company to learn media planning by doing, I have relied on fundamental text books And this one by Arpita Menon was easily the best

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Does LinkedIn publish the compliance report as required by the IT rules (2021) that demand large social media platforms to publish monthly compliance reports in India. Here are some details of FB & Instagram Bad content removed be Facebook : 11.6 million Grievances received by FB : 17,124 Issues resolved by users themselves : 9,977 Reports considered for special review : 7,147 Took action on : 4,303 No action required as per FB : 2,844 Bad content removed be Instagram : 5.4 million Grievances received by Insta : 12,924 Issues resolved by users themselves : 5,941 Reports considered for special review : 6,983 Took action on : 3,206 No action required as per Insta : 3,777 Accounts banned by Whatsapp : 22.3 Million in first qtr 0nm 2024 and banned 7.1 million accounts just in April 2024. Accounts banned by X 26 Mar - 25 Apr 24 : 184,241  Complaints received: 18,562 ( solved and pending details are not known) Accounts banned by X 26 Feb - 25 Mar: 2,12,627 Linkedin is flooded with fake accounts, fake post, plagiarised content. And we report so many hate posts. But, LI never takes action. Any hate post on Indian government is never taken down. Apart from clicking options, LI does not allow us to explain ( human readable format) as to why we are reporting! In Linkedin, whatever we report are automatically ‘solved’ by BOTs simply saying that ‘It does not go against the community rules! So Linkedin can say 100% are automatically by users themselves !!! LOL

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What a brilliant acquisition strategy, HDFC Pixel Card! The exclusive pre-sale for Diljit Dosanjh's concert in India is generating so much FOMO among everyone. Office groups, Reddit—every community group is asking, "HDFC Pixel card hai kya?" I did a quick Google Trends search too, and of course, the data speaks for itself. In this era, where most brands want to be present and relevant on social media, HDFC became a part of ‘social buzz’ without even spending specifically on it or on the influencers. I am sure nobody is sharing their posts (they didn't even spend on IG collab with Diljit - that would be costing extra in the deal ofc), but everyone has started a conversation about the card and is applying to get it asap. What else do you need from an acquisition and awareness campaign! Can’t wait to purchase tickets in pre-sale today ;) #acquistion #awareness #marketingcampaigns #googletrends #socialmediamarketing

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Thrilled to announce the launch of our game-changing report, Ecommerce Mindscape India 2024! Empower your business with MarTech strategies to tap into the massive growth of the Indian ecommerce market.🚀 Download the report now: https://lnkd.in/dG2RE37B This comprehensive guide includes: 🔹 How Gen AI is revolutionizing the ecommerce experience. 🔹 Advanced personalization techniques driving conversions. 🔹 Deep dives into consumer behavior and preferences. 🔹 Strategies to combat rising customer acquisition costs. Don’t miss out on these insights. Let’s innovate and lead the future of ecommerce together! #EcommerceMindscape2024 #EcommerceTrends #MarketingInnovation #ConsumerBehaviour #MarketingBenchmarks #NetcoreCloud

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