The Pixel Company

We never get tired of Diwali holidays, and the same goes to the celebrations. When pop culture meets moment marketing, it is a perfect combination to celebrate to the fullest. These are some conceptual t-shirts we’ve imagined with our favourite context that meets Diwali. They’d be pretty attractive if marketed well; people would want to take part in celebration. The beauty of pop culture marketing is that people would want to be a part of the trend and express their happiness through that, and when you do it at the right time, then there’s no doubt it would be an instant click. Pop culture themes, including iconic movies, TV shows, and music references, are a key driver in this market, appealing to India's young demographic segment. The market thrives on social media-driven trends and the rise of influencer culture, which has made graphic t-shirts a popular fashion choice. In 2023, the Indian custom t-shirt printing market was valued at INR 3,030 crore (USD 363.46 million). Diwali is about crackers, sweets, family time and most importantly as a highly film influenced culture, going for newly released movies is also a part of the modern lifestyle now. Now there you have it! We thought of some crazy captions that's related to the upbeat trend; comment your favorite caption that you’d love to see on a t-shirt. #Popculture #Marketing #Posters #thepixelcompany #Trend #Tshirts #Learnmarketing

Brewing memories   Anything can happen over a Coffee, as it enhances the beauty of conversations. It may be official or unofficial meetings, a catchup over an old friend, or a date; maybe a comfortable talk with your special person; and it could even be a friendly or intellectual dialogue; they all brew a lot of memories. Uff, that was a lot, right? Looking behind, we’ll have a lot of moments to reminisce and rejoice. Much like how memories are for us, aesthetics completes the soul of café, such as the lights, fonts, accessories, and essentials; they give life to the ambience. When it comes to branding, creating a visually & spatially appealing atmosphere is extremely important because people should leave the café with a wholesome experience. Give them coffee, some special treatment, and a space for quality time; they’ll brew memories, and then they’ll remember you like the aroma of caffeine. #CoffeeCulture #BrewedMemories #CaféVibes #BrandingExperience #CustomerExperience #AmbienceMatters #Thepixelcompany #pixel #FilterCoffee #Cafeculture #CoffeeAndConversations

Remembrance is the best tribute we can give to the departed. Let’s remember the significance of Ratan Tata’s life. We all know a lot about his achievements, charity, kindness, and ethics, they still echo louder in India, it is no surprise that we see everyone mourning for his departure. How did Ratan Tata make a significant impact in the economic landscape of India? Here are a few numbers that speak louder to this visionary man. In 1991, TCS had revenues of approximately ₹500 crore (~$110 million). By 2021, TCS had grown to become a $22 billion (₹1.65 lakh crore) company. TCS also became India’s largest private sector employer, providing jobs to over 600,000 people worldwide. Tata Motors held approximately 45% of India's commercial vehicle market and around 15% of the passenger vehicle market by 2020. As of 2020, Tata Group employed over 800,000 people globally, making it one of the largest employers in India. Tata Group contributes to about 4% of India's total CSR spending. As of 2020, Tata Group companies accounted for approximately 4% of India’s GDP. Tata Steel is responsible for approximately 30% of India’s steel exports, contributing significantly to the manufacturing sector and industrial infrastructure development. Over 60% of Tata Group's revenue comes from its international operations, significantly boosting India's foreign exchange reserves. These are some directly proportional ripple effects created by Ratan Tata’s visionary leadership. With such heightened visions, he and his company have created a huge impact on this country and people’s lives. He and his legacy will always be remembered. #RatanTata #Remembering #Tata #Legacy

AIR   Nike’s Air Jordan is a groundbreaking example of customized branding built around an athlete’s persona, which reshaped sports marketing. Customized marketing/branding acts are blooming in the current trend as people started expecting special attention, individuality, and value of significance. Nike was ahead of times, they took a huge leap of faith by manufacturing Air Jordan shoes, designed specifically for Michael Jordan, with her personal inputs and marketed as his symbol of success and style, not just Nike’s. This was far unique and unprecedented back in the time when it hit the market. This changed the history of sports branding. If you wanna experience the journey of this branding experience, please do check out the movie “AIR” directed by Ben Affleck. What’s our takeaway? Simple, Customization is the future. In various fields, especially branding and marketing, we’re aware of it. To market and brand, we need to dive deeper into individual personalities and tell stories that’s close to heart, but hey! be genuine when you do so. There’s always an honour in personalizing and customizing acts. #ThePixelCompany #AIR #Airjordan #Nike #Branding #Marketing #Customization #Brandingtips

Ever wonder why certain strategies work for one brand but not yours? Here's when individuality plays a vital role, every brand has different USP, different vision, brand identity and a different voice, accordingly we have to customize the marketing strategy. That's what we're good at, we do an in-depth brand analysis and then will customize our marketing strategies accordingly. Dive into the analysis of The Pixel Company to uncover valuable insights and tips for success. #Thepixelcompany #Branding #Marketingtips #Brandingtips #Socialmediamarketing #insights #Brandstrategies #Marketingstrategies

Gifting a parker.   To gift a parker has always been a culture of professional courtesy and an ode to friendship. Gifting a pen is indeed a beautiful culture, especially to writers. Parker has been an affordable pen, yet has gained its validation of class, it was mostly due to word of mouth. Much like gifting Cadbury Temptations to your loved one, this was a culture. So, if you can create a fictional story for your brand, and if that can blend in with the public and grow naturally into a culture, then the results of your branding and marketing are beyond success. "Write, my dear, write about me, write about us; let’s make ourselves and our love immortal.” That’s how gifting has to be done, by asking for a personal gesture, so add on a diary alongside the pen. #TheParker #Parkerpen #gifting #ThePixelCompany #writing #Culture #branding #marketing #BrandingStrategy #Stories #Parker

Success isn't measured by follower count alone. Focus on real engagement. The factors to create engagement comes from creative ideation, processing, content strategizing, and also, the most important point, is to comprehend and understand people's mindset. To be precise: - More followers are not directly proportional to more sales - Know your customers - Target the right audience with the right set of contents - Pro tip: Who, What, and How to Engage the Folks; these are predominantly important factors to keep in mind. The more we engage and deliver the right set of ideas, success and growth evolves naturally. The Pixel Company knows that true success comes from building relationships. Join our journey of exploration. Ready to get started? Contact us today - +91 9629174956 #Branding #Marketing #Pixel #DigitalMarketing #EngagementMatters #SocialMediaStrategy #BuildRelationships #FollowerCount #BrandSuccess #MarketingTips #ContentMarketing #BusinessGrowth #MarketingAgency #ThePixelCompany #InfluencerMarketing #CommunityBuilding #AudienceEngagement #MarketingExpert #SuccessTips

We love product photography.   When it comes to product photography, there’s definitely teamwork; we brainstorm our ideas, and try out a lot of fancy stuff.   Here’s a BTS of #Inspira photoshoot, our client, who gives us a lot of protein.   The best part of product photography is that we discover a life element when the pictures are taken.   That’s the “perfect click” moment. (I'm sure photographers would love it.)   If you’re looking for product photography, branding & marketing services, and, of course, if you want to be a part of our BTS, we’re just a ping away. Aakaash Hariharan & Mithun Krishna #Productphotography #inspira #Shootday #Branding #Marketing #BTS #Content #Photoshoot

Content Strategy is crucial and is indeed a pillar of everything. Ready to take your brand to the next level? Let The Pixel Company show you the magic of strategic content Do follow us @the.pixelcompany for more informational videos and updates Ready to get started? Contact us today - +91 9629174956 #contentstrategy #content #ad #marketing #promotion #contentcreation #pixelcompany #Digitalmarketing #Socialmediamarketing #Brandstrategy #Brandawareness #Creativeagency #Businessgrowth

You know something, the best part of creativity is, that it has no borders. Of course there are paved paths designed specifically for certain things, be it ad scripts, promotional activities, or campaigns. We have the best of the best references and principles that always help. But then, we're evolving as a community, and creativity is endless. If you can't find a way to provide a solution, make one, design one, and that's what we believe in our core. Finding alternatives is the solution, and we cultivate one. #Apple marketed not just the product but a philosophy, to #Thinkdifferent ; they market #creativity & #innovation every single time along with the product. Similarly, #Redbull came up with unconventional campaigns using extreme sports, and also conducted races, such as Jets vs. Formula 1 cars, bike vs. cars, airborne sports, they were all totally eye catching and got a lot of attention. That's why creativity has endless possibilities. All we need is the right minds. Reach out to us and create more unconventional ways in branding and marketing. #thepixelcompany #unconventionalcampaigns #ads #promotions #marketingstrategy #creativity #possibilities #Redbull #Apple