Mark-it IBSM

Mark-it IBSM presents: 𝗞𝗮𝗹𝗰𝗵𝗮𝗸𝗿𝗮 – 𝙃𝙞𝙩 𝘽𝙞𝙜, 𝙒𝙞𝙣 𝘽𝙞𝙜𝙜𝙚𝙧! As part of 𝗞𝗼𝗻𝗳𝗹𝘂𝘅 𝟮𝟬𝟮𝟰, IBS Mumbai's flagship fest, the Mark-it Club proudly brings you 𝗞𝗮𝗹𝗰𝗵𝗮𝗸𝗿𝗮, a dynamic marketing event with an exciting cricket-inspired twist! This year’s theme celebrates the spirit of cricket and the determination of marketers, where every idea is a bold shot, and every success is a match-winning moment. 𝗗𝗮𝘆 𝟭: 𝗞𝗵𝘄𝗮𝗮𝗯 Dream big, aim high! Step onto the pitch with creativity and vision to craft groundbreaking ideas. 𝗗𝗮𝘆 𝟮: 𝗩𝗮𝗮𝘀𝘁𝗮𝘃 Turn those dreams into triumphs. Strategize, execute, and hit those marketing sixes that matter most. 🗓 𝗗𝗮𝘁𝗲𝘀: 𝟮𝟬𝘁𝗵 & 𝟮𝟭𝘀𝘁 𝗗𝗲𝗰𝗲𝗺𝗯𝗲𝗿 📍 𝗩𝗲𝗻𝘂𝗲: IBS Mumbai Gear up to play the innings of a lifetime and leave your mark on the marketing pitch at Kaalchakra. Let’s dream, deliver, and dominate together! #Konflux2024 #Kaalchakra #MarkitIBSM #MarketingMeetsCricket #BoldIdeas #WinningMoments #IBSMumbai

𝘿𝙤𝙢𝙞𝙣𝙤'𝙨 𝙏𝙖𝙠𝙚𝙨 𝙤𝙣 𝙎𝙦𝙪𝙞𝙙 𝙂𝙖𝙢𝙚 𝙬𝙞𝙩𝙝 𝙀𝙢𝙚𝙧𝙜𝙚𝙣𝙘𝙮 𝙋𝙞𝙯𝙯𝙖 🚨🍕 Domino's is leveling up its marketing game with Netflix’s Squid Game! Through the '𝗘𝗺𝗲𝗿𝗴𝗲𝗻𝗰𝘆 𝗣𝗶𝘇𝘇𝗮' campaign, Domino's brings life-saving pizza to the iconic show’s high-stakes challenges. From Red Light, Green Light to Dalgona cookie chaos, Emergency Pizza offers clever escapes and extra life chances - on-screen and in real life! 🎮🎥 The partnership also rewards NYC's Squid Game: The Experience players with year-long pizza prizes. Kudos to Kate Trumbull for spearheading this campaign, proving Domino’s is a creative powerhouse. 🌟 𝙏𝙝𝙞𝙨 𝙚𝙭𝙘𝙞𝙩𝙞𝙣𝙜 𝙘𝙤𝙡𝙡𝙖𝙗𝙤𝙧𝙖𝙩𝙞𝙤𝙣 𝙖𝙡𝙞𝙜𝙣𝙨 𝙬𝙞𝙩𝙝 𝙩𝙝𝙚 𝙢𝙪𝙘𝙝-𝙖𝙣𝙩𝙞𝙘𝙞𝙥𝙖𝙩𝙚𝙙 𝙧𝙚𝙡𝙚𝙖𝙨𝙚 𝙤𝙛 𝙎𝙦𝙪𝙞𝙙 𝙂𝙖𝙢𝙚 𝙎𝙚𝙖𝙨𝙤𝙣 2, 𝙥𝙧𝙚𝙢𝙞𝙚𝙧𝙞𝙣𝙜 𝙤𝙣 𝘿𝙚𝙘𝙚𝙢𝙗𝙚𝙧 26 𝙤𝙣 𝙉𝙚𝙩𝙛𝙡𝙞𝙭! 𝗣𝗼𝘀𝘁 𝗖𝗿𝗲𝗱𝗶𝘁𝘀  𝗜𝗻𝗳𝗼𝗴𝗿𝗮𝗽𝗵𝗶𝗰𝘀 - Paren Behera 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 - Richa Gupta  #Innovation #Marketing #NetflixPartnership #BrandCollaboration #Markit #ExperientialMarketing #IBSMumbai #Experience_Marketing 🖤 ♾️

𝐒𝐚𝐲 𝐆𝐨𝐨𝐝𝐛𝐲𝐞 𝐭𝐨 𝐑𝐞𝐟𝐢𝐥𝐥𝐬 𝐚𝐧𝐝 𝐇𝐞𝐥𝐥𝐨 𝐭𝐨 𝐌𝐨𝐯𝐢𝐞 𝐁𝐥𝐢𝐬𝐬 🍿 𝐰𝐢𝐭𝐡 𝐏𝐑𝐎𝐏𝐄𝐑’𝐬 𝐆𝐢𝐠𝐚𝐧𝐭𝐢𝐜 𝐒𝐰𝐞𝐞𝐭 & 𝐒𝐚𝐥𝐭𝐲 𝐏𝐢𝐥𝐥𝐨𝐰 𝐏𝐚𝐜𝐤! 🎥🎉  PROPER Snacks and Netflix UK have teamed up to create a popcorn experience that redefines the classic movie night at home. With the launch of their Sweet & Salty Pillow Pack, a supersized bag three times bigger than the standard size. This collaboration lets fans stay fully immersed in their favourite shows without interruptions for refills. For those looking to spice things up, PROPER’s new Netflix & Chilli Caramel flavour offers a bold, sensory twist, adding a hint of heat to the snacking experience. This campaign is a prime example of experiential marketing that amp up movie nights with exciting new snacks. By this campaign, they make binge-watching even more enjoyable and hassle-free. This fun twist not only boosts brand connection but also makes every viewing session a vibe worth sharing with friends. Post Credit - Shailee Choksey and Darshika Gherwala #NetflixAndChill #MarketingStrategy #ConsumerExperience #BrandCollaboration #Markit #ExperientialMarketing #IBSMumbai #Experience_Marketing 🖤 ♾️

KFC just took "𝗙𝗶𝗻𝗴𝗲𝗿 𝗟𝗶𝗰𝗸𝗶𝗻' 𝗚𝗼𝗼𝗱" to a whole new level with their latest store launch in one of the most remote locations on Earth - 𝗣𝘂𝗲𝗿𝘁𝗼 𝗪𝗶𝗹𝗹𝗶𝗮𝗺𝘀, 𝗖𝗵𝗶𝗹𝗲! 🏔️ To mark the grand opening, they unveiled a jaw-dropping, larger-than-life ice sculpture of the iconic Colonel Sanders, right at the "𝗘𝗻𝗱 𝗼𝗳 𝘁𝗵𝗲 𝗪𝗼𝗿𝗹𝗱." ❄️ This brilliant stunt not only celebrates the new location but also leaves a lasting impression by 𝙗𝙡𝙚𝙣𝙙𝙞𝙣𝙜 𝙖𝙧𝙩, 𝙞𝙣𝙣𝙤𝙫𝙖𝙩𝙞𝙤𝙣, 𝙖𝙣𝙙 𝙗𝙧𝙖𝙣𝙙 𝙞𝙙𝙚𝙣𝙩𝙞𝙩𝙮. By turning a store opening into a visual spectacle, KFC showcased a stellar example of experiential marketing  - creating an immersive, memorable experience that resonates emotionally with the audience, enhancing brand loyalty. 𝗣𝗼𝘀𝘁 𝗖𝗿𝗲𝗱𝗶𝘁𝘀 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 - Sagar Kanade 𝗜𝗻𝗳𝗼𝗴𝗿𝗮𝗽𝗵𝗶𝗰𝘀 - Ayushi Kotak #Marketing #ExperientialMarketing #KFC #ibsmumbai #Markit #InnovationInMarketing #ExperienceMarketing🖤♾️ 

Step inside to be greeted by 𝗔𝗜 𝗗𝗝 𝗫, 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗶𝘇𝗲𝗱 𝘀𝗼𝘂𝗻𝗱𝗯𝗶𝘁𝗲𝘀, 𝗮𝗻𝗱 𝗳𝗲𝘀𝘁𝗶𝘃𝗲 𝘀𝘂𝗿𝗽𝗿𝗶𝘀𝗲𝘀. A perfect 𝙗𝙡𝙚𝙣𝙙 𝙤𝙛 𝙢𝙪𝙨𝙞𝙘, 𝙩𝙚𝙘𝙝, 𝙖𝙣𝙙 𝙝𝙤𝙡𝙞𝙙𝙖𝙮 𝙫𝙞𝙗𝙚𝙨, this experiential activation is a must-see for all! 🎶🍬 Let’s celebrate this innovative fusion of sound and spirit together! 𝗣𝗼𝘀𝘁 𝗖𝗿𝗲𝗱𝗶𝘁𝘀 - Amisha Prajapati, Sangita Dhumal & Darshika Gherwala #SpotifyMagic #InnovativeMarketing #MusicMeetsTech #CreativeEngagement #Markit #ExperientialMarketing #IBSMumbai #Experience_Marketing 🖤 ♾

𝘼𝙣𝙙𝙖𝙯 𝘼𝙥𝙣𝙖 𝘼𝙥𝙣𝙖-𝙏𝙝𝙚 𝙐𝙡𝙩𝙞𝙢𝙖𝙩𝙚 𝙈𝙖𝙧𝙠𝙚𝙩𝙞𝙣𝙜 𝘽𝙖𝙩𝙩𝙡𝙚: 𝙂𝙚𝙣 𝙕 𝙫𝙨. 𝙈𝙞𝙡𝙡𝙚𝙣𝙣𝙞𝙖𝙡𝙨 Mark-it IBSM, the Experiential Marketing Club of IBS Mumbai, recently hosted a fun marketing event called 𝘼𝙣𝙙𝙖𝙯 𝘼𝙥𝙣𝙖 𝘼𝙥𝙣𝙖. The theme for this year's event was "𝗚𝗲𝗻 𝗭 𝘃𝘀. 𝗠𝗶𝗹𝗹𝗲𝗻𝗻𝗶𝗮𝗹𝘀." Over two days, participants faced off in three creative rounds named 𝗗𝗛𝗢𝗢𝗠 𝗗𝗛𝗔𝗗𝗔𝗞𝗔, 𝗦𝗔𝗠𝗔𝗬 𝗞𝗜 𝗣𝗔𝗛𝗘𝗟𝗜 & 𝗣𝗨𝗡𝗔𝗥𝗝𝗔𝗡𝗠 that tested their marketing skills and innovative thinking. 🧠💡 The event was a thrilling experience. Participants had the chance to showcase their knowledge, creativity, and problem-solving skills through a series of fun challenges. 🎉 We're incredibly thankful to Prof. Kedar Dunakhe Sir and Prof. Kala Mahadevan Ma’am for their invaluable mentorship and constant encouragement. ❤️ We also extend our sincere gratitude to Dr. Priyanka Mathur Dhingra Ma'am, Dean of SDCC, for her inspiring presence and motivating words. We're thankful to our amazing judges, Mr. Hitesh Pandey, Mr. Raseesh Shah, Mr. ANAND LIMAYE, Ms. Nitika Pruthi, and Ms. Soniya Gupta, for their insightful comments and for making the event a success. We're amazed by the creativity and enthusiasm of all participants. A big congratulations to the winning teams for their exceptional work! While the win didn’t come your way, your participation and creativity were truly inspiring. Keep pushing your limits! At Mark-it, we believe in learning by doing. Our events are a fun way to practice marketing skills and meet new people. Here’s to more fun, learning, and infinite memories! #MarketingExcellence #Mark-it #AndazApnaApna #GenZvsMillennials #ExperientialMarketing #IBSMumbai #Experience_Marketing🖤♾️

𝘾𝙖𝙧𝙚𝙚𝙧 𝘾𝙖𝙩𝙖𝙡𝙮𝙨𝙩: 𝙇𝙞𝙣𝙠𝙚𝙙𝙄𝙣 𝘽𝙚𝙮𝙤𝙣𝙙 𝘾𝙤𝙣𝙣𝙚𝙘𝙩𝙞𝙤𝙣𝙨 An event organized by 𝗠𝗮𝗿𝗸-𝗶𝘁, welcomed Misbah Kazi, Senior Account Director at LinkedIn. Ms. Kazi shared valuable guidance with students on building a robust professional network and making the most of LinkedIn's capabilities. Here are some glimpse of the event showcasing the interactive session.

"𝗖𝗮𝗿𝗲𝗲𝗿 𝗖𝗮𝘁𝗮𝗹𝘆𝘀𝘁: 𝗦𝘁𝗿𝗲𝗻𝗴𝘁𝗵𝗲𝗻𝗶𝗻𝗴 𝗬𝗼𝘂𝗿 𝗣𝗿𝗼𝗳𝗲𝘀𝘀𝗶𝗼𝗻𝗮𝗹 𝗡𝗲𝘁𝘄𝗼𝗿𝗸 𝗼𝗻 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻" 𝗠𝗮𝗿𝗸-𝗶𝘁, the experiential marketing club of IBS Mumbai, recently hosted an impactful session titled "𝘾𝙖𝙧𝙚𝙚𝙧 𝘾𝙖𝙩𝙖𝙡𝙮𝙨𝙩: 𝙇𝙞𝙣𝙠𝙚𝙙𝙄𝙣 𝘽𝙚𝙮𝙤𝙣𝙙 𝘾𝙤𝙣𝙣𝙚𝙘𝙩𝙞𝙤𝙣𝙨," featuring our expert speaker Misbah Kazi, Senior Account Director at LinkedIn. She shared invaluable insights into building a compelling professional brand and strategically expanding one's network. 𝗞𝗲𝘆 𝗛𝗶𝗴𝗵𝗹𝗶𝗴𝗵𝘁𝘀 𝗼𝗳 𝘁𝗵𝗲 𝗦𝗲𝘀𝘀𝗶𝗼𝗻: - 𝗣𝗿𝗼𝗳𝗶𝗹𝗲 𝗢𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻: Practical advice on crafting a standout profile with powerful headlines, detailed summaries, and endorsements. - 𝗖𝗼𝗻𝘁𝗲𝗻𝘁 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁: Tips for using posts, articles, and comments to increase visibility and foster connections with industry leaders. - 𝗡𝗲𝘁𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝗧𝗲𝗰𝗵𝗻𝗶𝗾𝘂𝗲𝘀: Guidance on creating meaningful connections, from personalizing invites to nurturing professional relationships. - 𝗝𝗼𝗯 𝗦𝗲𝗮𝗿𝗰𝗵 𝗕𝗲𝘀𝘁 𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗲𝘀: Expert insights on using LinkedIn’s tools to explore new opportunities and engage with recruiters. A huge thank you to Misbah Kazi for her time and wisdom, and to all attendees for their enthusiasm! We extend our heartfelt gratitude to our esteemed mentors Kedar Dunakhe Sir and Kala Mahadevan ma'am, whose visionary guidance and unwavering support have always been essential in Mark-it's event success. We also extend our appreciation to our professors 𝗔𝗻𝗮𝗻𝗱 𝗟𝗶𝗺𝗮𝘆𝗲 Sir, Dr (CA) Ameya Tanawade Sir, Lata Nair Ma'am, and our Director of Academics Dr. Hemant Purandare Sir whose presence at the event added tremendous value and support. #LinkedIn #ProfessionalBrand #Networking #IBSMumbai #Markit #Networking #ProfessionalGrowth #LinkedInTips #Experience_Marketing🖤♾️

𝘾𝙪𝙧𝙞𝙤𝙪𝙨 𝙖𝙗𝙤𝙪𝙩 𝙡𝙚𝙫𝙚𝙡𝙞𝙣𝙜 𝙪𝙥 𝙤𝙣 𝙇𝙞𝙣𝙠𝙚𝙙𝙄𝙣? 𝙒𝙤𝙣𝙙𝙚𝙧𝙞𝙣𝙜 𝙝𝙤𝙬 𝙩𝙤 𝙢𝙖𝙠𝙚 𝙮𝙤𝙪𝙧 𝙥𝙧𝙤𝙛𝙞𝙡𝙚 𝙨𝙩𝙖𝙣𝙙 𝙤𝙪𝙩 ? 𝙖𝙣𝙙 𝙃𝙤𝙬 𝙩𝙤 𝙗𝙪𝙞𝙡𝙙 𝙖𝙣 𝙞𝙢𝙥𝙧𝙚𝙨𝙨𝙞𝙫𝙚 𝘾𝙑 𝙩𝙝𝙖𝙩 𝙧𝙚𝙘𝙧𝙪𝙞𝙩𝙚𝙧𝙨 𝙧𝙚𝙢𝙚𝙢𝙗𝙚𝙧? 🔍 We’ve got you covered with our Event 𝗖𝗮𝗿𝗲𝗲𝗿 𝗖𝗮𝘁𝗮𝗹𝘆𝘀𝘁: 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗕𝗲𝘆𝗼𝗻𝗱 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻𝘀!🚀 Get ready to unlock LinkedIn's full potential with our expert speaker 𝗠𝘀. Misbah Kazi (𝗦𝗿. 𝗔𝗰𝗰𝗼𝘂𝗻𝘁 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿, 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻) her insights will help you make a lasting impression!! Tap on the link below to Register ✅ https://lnkd.in/dug533J9 Be there and make the most of this unique opportunity! ♾️ #Markit #ExperientialMarketing #IBSMumbai #Event #Networking #ProfessionalGrowth #LinkedInTips #Experience_Marketing🖤♾️

𝙀𝙭𝙥𝙚𝙧𝙞𝙚𝙣𝙘𝙚 𝙏𝙖𝙩𝙖 𝙎𝙩𝙖𝙧𝙗𝙪𝙘𝙠𝙨' 𝙣𝙚𝙬 𝙨𝙩𝙤𝙧𝙚 𝙞𝙣 𝘾𝙤𝙡𝙖𝙗𝙖, 𝙈𝙪𝙢𝙗𝙖𝙞, 𝙬𝙝𝙚𝙧𝙚 𝙘𝙤𝙛𝙛𝙚𝙚 𝙢𝙚𝙚𝙩𝙨 𝙡𝙤𝙘𝙖𝙡 𝙘𝙪𝙡𝙩𝙪𝙧𝙚! Enjoy unique drinks like the 𝗠𝗮𝗹𝗮𝗯𝗮𝗿 𝗖𝗼𝗰𝗼𝗻𝘂𝘁 𝗖𝗿𝗲𝗮𝗺 𝗟𝗮𝘁𝘁𝗲 and 𝗧𝗮𝗺𝗮𝗿𝗶𝗻𝗱 𝗦𝗵𝗶𝗸𝗮𝗻𝗷𝗶 in a space inspired by 𝗠𝗮𝗵𝗮𝗿𝗮𝘀𝗵𝘁𝗿𝗮’𝘀 𝗵𝗲𝗿𝗶𝘁𝗮𝗴𝗲. Tata Consumer Products 𝗣𝗼𝘀𝘁 𝗖𝗿𝗲𝗱𝗶𝘁𝘀 - Amisha Prajapati, Darshika Gherwala, Krishna Desai & 𝗧𝘂𝗯𝗮 𝗞𝗵𝗮𝗻 #TataStarbucks #ExperientialCafe #DiwaliVibes #ExperientialMarketing #Markit #ExperientialMarketing #IBSMumbai #Experience_Marketing🖤♾️