Eli Desatnik

The new advancements in Optimove’s Journey Orchestration Platform include WhatsApp Integration, Self-Optimising Streams, and Web Inbox, empowering marketers to elevate customer engagement and drive business growth. Pini Yakuel, Optimove's Founder and CEO, said, "At Optimove, we're committed to empowering #marketers to realise their multipotentiality via powerful tools that allow them to truly connect with their customers in real time. https://lnkd.in/g66JhVz8

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🤔 So… what’s on the agenda for Content Israel 2024? Our schedule is packed full of every content-related topic under the Israeli sun! 👉 We’ll be covering how to create compelling content, distribute it effectively, and measure its success. Our speakers will also address challenges like content saturation and maintaining brand integrity, all in the context of a fast-evolving marketing landscape. Take a look at the schedule and tell us: which session are you looking forward to most?? 👉 Everwall and giveaway - post about the event and make your way onto the Everwall for a chance to win 3 grand prizes from our partner ZoecialMedia - Organic Social Media for Tech Brands 🏆🏆🏆 😱 Wait, you haven’t even registered yet? Over 250 people have already signed up and tickets are limited! Now’s the time!! And we have a discount code too. Use code IA25 for 25% off your ticket >> https://contentisrael.com/ #ContentIsrael #ContentMarketing #DigitalMarketing #Marketing

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Emotions are running high as we are just seven days away from Content Israel 2024, the largest digital and content marketing conference in Israel happening on 3rd July. 😀 We are proud to be one of the partners for this incredible event as they're bringing together the top content marketing gurus in Israel to reveal their tried-and-true strategies for: - Elevating your brand's unique voice - Crafting content that strikes a chord with your audience - Driving real, measurable results It's not just a simple checklist - it's an art form! These experts will discuss all the finer details of leveraging your brand, optimizing your content, and mastering the art of storytelling. Don't miss out on this incredible opportunity to learn from these industry leaders. 👏 Join us at Content Israel by purchasing your tickets from www.contentisrael.com and use the promo code IM25 to receive a 25% discount. 😉 #contentisrael  #Conference2024 #marketing #ContentIsrael2024 #Conference  #ContentMarketing #DigitalMarketing

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Have you been thinking about your 2025 AdTech strategy? Looking to learn more about AdTech or take your work to the next level? Israel AdTech is a great opportunity for you to mingle with the movers and shakers of the industry while learning best practices and insights from the best of Israel's AdTech experts. Register here ↓ #AdTech #BestPractices #StartupNation

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🔔 What a big day! TikTok selected Aleph Group, Inc as the official reseller for TikTok in Azerbaijan 🇦🇿 More details about this partnership extension are on the official website: https://lnkd.in/dp7dUJNQ From now on, advertisers and agencies in Azerbaijan will have the ability to get the best from TikTok for Business solutions and with Aleph Group expertise to grow the business around the world with access to over 1 billion users globally. Internet marketing is on the rise in Azerbaijan is on the rise right now, so here are 5 fun facts about internet marketing there: - Social media is king: Azerbaijanis are avid social media users, and platforms like TikTok are hugely popular marketing channels. Businesses in Azerbaijan leverage social media to build brand awareness, engage with customers, and run targeted advertising campaigns. - Mobile-first marketing: With high smartphone penetration rates, mobile marketing is essential in Azerbaijan. Businesses optimize their websites and advertising campaigns for mobile devices to ensure a seamless user experience. - Influencer marketing on the Rise: Influencer marketing is gaining traction in Azerbaijan. Brands collaborate with local influencers to reach their target audience authentically and creatively. - E-commerce is growing: Online shopping is becoming increasingly popular in Azerbaijan. Businesses invest in e-commerce platforms and digital marketing strategies to tap into this growing market. - Content marketing is key: Azerbaijani consumers appreciate informative and engaging content. Businesses use content marketing to educate their audience, build trust, and establish themselves as thought leaders in their industries.

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This video was created using AI. A site called InVideo, in its free version, is known for creating very high-quality videos in English, although there is still room for improvement in Hebrew. Want to hear more about free AI products for content creators? Feel free to follow us! Video Topic: What is important to know when choosing a software house? Part 1: Experience and Expertise 🧠 Experience and expertise are critical! Make sure the software house you choose has experience with projects similar to yours and has a team of experts who know how to provide creative and innovative solutions. Meeting Your Needs 🎯 Not every software house is suitable for every business. It is important to choose a software house that understands your unique needs and knows how to tailor technological solutions accordingly. Saving Time and Costs 💡 Business owners, we know how much time and money you invest in sales and customer service. Here is where our advantage comes in - with the help of AI avatars and advanced technology, we can save you a lot of time and money and make the process more efficient! Support and Customer Service 📞 Support and customer service are an integral part of the process. Make sure the software house offers accessible customer service and professional support at every stage of the project. Flexibility and Customization 🔄 Your project is unique and requires customized solutions. Choose a software house that offers flexibility and customization to ensure your project meets all your expectations. ✨ If you are looking for a software house that will save you time and money with advanced technological solutions, contact us! We will be happy to help you take your business forward.

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We're counting down the days... Just one week to go until Content Israel 2024! In content marketing, posting valuable content and leaving it at that won’t grow your business or inspire your audience. The real game-changer? A rock-solid strategy! Join us and gain everything you need for a content marketing master-plan. 📅 July 3rd 📍 ZOA House, Tel Aviv-Yafo “ ⏰ 8:15 AM - 3:00 PM 🤫 Pssst… Want 25% off your ticket? Use code IA25 >> https://contentisrael.com/ #ContentIsrael #ContentMarketing #DigitalMarketing #Marketing

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Did you know most kids decide their favorite phone brand by age 12?   That's why Samsung Electronics, a pioneer in mobile innovation, partnered with ReachPlayers to make a lasting impression on young Israeli gamers. The challenge? Traditional advertising was falling flat with this tech-savvy generation. We at ReachPlayers crafted a solution that spoke their language: an immersive in-game experience within 11 popular Roblox games, featuring a virtual Samsung complex with interactive billboards and most importantly a giant, eye-catching Z Flip. Players weren't just passive viewers; they became active participants, earning in-game rewards like Samsung devices that empowered them to win the game. By blending seamlessly into the gaming world, Samsung not only reached their target audience but also showcased the Z Flip as the ultimate phone for young, social, and tech-forward individuals. A special thanks to the Samsung team, especially Moran Karasenty, for their support and collaboration in making this campaign a success! Michael Anav 🎮, Banana Studios, Barrier Four, Hila Firestein, Ornit Bauer #Samsung #GenZ #InGameAdvertising #GamingMarketing #Roblox #Marketing #Ads

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Get ready with us for Content Israel!! We're so excited for all the 👉 Incredible speakers 👉 New connections 👉 Game changing takeaways 👉 And the potential that comes from gathering all of the brightest digital marketing experts in Israel. We'll see you inside!! #ContentIsrael #ContentMarketing #DigitalMarketing #Marketing #MarketingEvent

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Last Thursday, our marketers met at Wix campus for the 6th session of the PMM Mastery program. Inbar Yagur, Co-Founder and CEO of Radical B2B Tech Marketing, and Assaf Nisenboym, Head of Marketing for Developers at Wix.com, shared great insights and perspectives on content marketing. Inbar Yagur shared her thought-provoking perspective: "Nobody cares about your product. Everybody is lazy, tired, and selfish." While it may sound disheartening at first, this statement allows us as PMMs to approach our work with a focus on overcoming apathy, giving value first and answering the crucial question: "What's in it for the user?" We must captivate our audience with a compelling story that connects with their emotions – because #storytelling is a powerful tool. We also had the pleasure of hearing from Assaf Nisenboym, who shared his expertise on the art of storytelling. He highlighted the importance of considering who tells the story, how to tell it, when, and where to tell it, whether through ads, social media, or in-person interactions. The session ended with a fun product challenge assignment. Our marketers were tasked with applying the framework discussed in class to write their brand's story. It was a great way to put their new knowledge into practice and see the power of storytelling in action. Thank you to our experts and the Wix team Sivan Mazuz & Ran Fodor. See you next session! #GCMO #PMMMastery #PMMProgram #GCMOAcademy #ContentMarketing Michal 🦄 Sever Varda Caspi Moria Inbar Gili Erenreich Orit Cohen Shiri Grosbard Sophie Melnik Amitay Jenyfer Jerbi, Carmit Feller כרמית פלר, Odelia Nahir

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AI Superpower and Your Uniqueness: The Future of Competitive Edge Link in the first comment for my full interview about AI, Data, Uniqueness, and Customer Value with none other than Ronen Mense during AppsFlyer MAMA Sanya earlier this year.

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🎤#𝐒𝐩𝐞𝐚𝐤𝐢𝐧𝐠 Co-founder of Pushub, Eli Desatnik will be Moderating a Panel at Affiliate World Conferences 𝐁𝐮𝐝𝐚𝐩𝐞𝐬𝐭 2024. 📅 𝐖𝐡𝐞𝐧? - September 6th, 1:20 PM, Breakout stage ❓𝐖𝐡𝐚𝐭? - Panel's Title: "𝐓𝐡𝐞 𝐄𝐟𝐟𝐨𝐫𝐭𝐥𝐞𝐬𝐬 𝐏𝐮𝐬𝐡 (𝐍𝐨𝐭𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧) - 𝐇𝐨𝐰 𝐚𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞𝐬 & 𝐌𝐞𝐝𝐢𝐚 𝐛𝐮𝐲𝐞𝐫𝐬 𝐠𝐫𝐨𝐰 𝐗10 𝐰𝐢𝐭𝐡 𝐏𝐮𝐬𝐡 𝐍𝐨𝐭𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐚𝐝𝐬?" 🎯 𝐖𝐡𝐨 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐬𝐩𝐞𝐚𝐤𝐢𝐧𝐠? Joining me at the panel, will be Legendary Master Affiliates, Media Buyers and User acquisition managers, with 10+ Years of experience & 1MN$+ yearly profit Made, that will share Insights & behind the scenes stories, and Unfold Top industry Verticals (Software, Finance, Healthcare) & Top industry Traffic sources (Push, Pop). One such legendary Speaker🎤 is 𝐒𝐞𝐛𝐚𝐬𝐭𝐢𝐚𝐧, 16 (!) 𝐲𝐞𝐚𝐫𝐬 𝐢𝐧 𝐚𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 & 𝐌𝐞𝐝𝐢𝐚 𝐛𝐮𝐲𝐢𝐧𝐠, 𝐇𝐞𝐚𝐝 𝐦𝐨𝐝𝐞𝐫𝐚𝐭𝐨𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐦𝐨𝐬𝐭 𝐬𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐀𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞 𝐁𝐥𝐨𝐠 𝐢𝐧 𝐭𝐡𝐞 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 - 𝐒𝐓𝐌 𝐅𝐨𝐫𝐮𝐦 (𝐀𝐖 𝐅𝐨𝐫𝐮𝐦). One of the Affiliate industry's GOAT - he has seen it all, done it all, and then found time to share follow-alongs, guides, Case studies, and manage a huge affiliate community, bringing up generations of affiliates & media buyers across 2 decades. ❓Can you risk 𝐧𝐨𝐭 hearing what he has to share? Info here https://lnkd.in/dvd3ghvM 💥𝐁𝐓𝐖 Eli is also giving a Keynote speech at SiGMA World Budapest 2024 titled "𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 - 𝐅𝐫𝐨𝐦 𝐑𝐞𝐝 𝐭𝐨 𝐆𝐫𝐞𝐞𝐧" , sharing Aff's and Mb’s Strategies to Turn losing campaigns (Red) to profiting once (Green). Info here https://lnkd.in/dJKQze-T Pushub - Engaged Push Notifications Audience VOTmedia SiGMA World SiGMA Affiliates Affiliate World Conferences Affiliate Summit #PushNotifications #NativeAds #Advertising #dsp #mediabuying #advertisers #affiliates #mediabuying #affiliatemarketing #performancemarketing #AW2024 #AWeurope #SiGMAWorld #SiGMAEastEurope #AffiliateWorld #pushnotifications #readytopush #ready2push

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🎤#𝐒𝐩𝐞𝐚𝐤𝐢𝐧𝐠 Co-founder of Pushub, Eli Desatnik will be Moderating a Panel at Affiliate World Conferences 𝐁𝐮𝐝𝐚𝐩𝐞𝐬𝐭 2024. 📅 𝐖𝐡𝐞𝐧? - September 6th, 1:20 PM, Breakout stage ❓𝐖𝐡𝐚𝐭? - Panel's Title: "𝐓𝐡𝐞 𝐄𝐟𝐟𝐨𝐫𝐭𝐥𝐞𝐬𝐬 𝐏𝐮𝐬𝐡 (𝐍𝐨𝐭𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧) - 𝐇𝐨𝐰 𝐚𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞𝐬 & 𝐌𝐞𝐝𝐢𝐚 𝐛𝐮𝐲𝐞𝐫𝐬 𝐠𝐫𝐨𝐰 𝐗10 𝐰𝐢𝐭𝐡 𝐏𝐮𝐬𝐡 𝐍𝐨𝐭𝐢𝐟𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐚𝐝𝐬?" 🎯 𝐖𝐡𝐨 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐬𝐩𝐞𝐚𝐤𝐢𝐧𝐠? Joining me at the panel, will be Legendary Master Affiliates, Media Buyers and User acquisition managers, with 10+ Years of experience & 1MN$+ yearly profit Made, that will share Insights & behind the scenes stories, and Unfold Top industry Verticals (Software, Finance, Healthcare) & Top industry Traffic sources (Push, Pop). One such legendary Speaker🎤 is 𝐒𝐞𝐛𝐚𝐬𝐭𝐢𝐚𝐧, 16 (!) 𝐲𝐞𝐚𝐫𝐬 𝐢𝐧 𝐚𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 & 𝐌𝐞𝐝𝐢𝐚 𝐛𝐮𝐲𝐢𝐧𝐠, 𝐇𝐞𝐚𝐝 𝐦𝐨𝐝𝐞𝐫𝐚𝐭𝐨𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐦𝐨𝐬𝐭 𝐬𝐮𝐜𝐜𝐞𝐬𝐬𝐟𝐮𝐥 𝐀𝐟𝐟𝐢𝐥𝐢𝐚𝐭𝐞 𝐁𝐥𝐨𝐠 𝐢𝐧 𝐭𝐡𝐞 𝐢𝐧𝐝𝐮𝐬𝐭𝐫𝐲 - 𝐒𝐓𝐌 𝐅𝐨𝐫𝐮𝐦 (𝐀𝐖 𝐅𝐨𝐫𝐮𝐦). One of the Affiliate industry's GOAT - he has seen it all, done it all, and then found time to share follow-alongs, guides, Case studies, and manage a huge affiliate community, bringing up generations of affiliates & media buyers across 2 decades. ❓Can you risk 𝐧𝐨𝐭 hearing what he has to share? Info here https://lnkd.in/dWMSrM-Y 💥𝐁𝐓𝐖 Eli is also giving a Keynote speech at SiGMA World Budapest 2024 titled "𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧 - 𝐅𝐫𝐨𝐦 𝐑𝐞𝐝 𝐭𝐨 𝐆𝐫𝐞𝐞𝐧" , sharing Aff's and Mb’s Strategies to Turn losing campaigns (Red) to profiting once (Green). Info here https://lnkd.in/dvaEVut4 Pushub - Engaged Push Notifications Audience VOTmedia SiGMA World SiGMA Affiliates Affiliate World Conferences Affiliate Summit #PushNotifications #NativeAds #Advertising #dsp #mediabuying #advertisers #affiliates #mediabuying #affiliatemarketing #performancemarketing #AW2024 #AWeurope #SiGMAWorld #SiGMAEastEurope #AffiliateWorld #pushnotifications #readytopush #ready2push

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What an amazing line-up of speakers we have for Content Israel 2024? Our schedule is packed full of every content-related topic under the Israeli sun! 👉 We’ll be covering how to create compelling content, distribute it effectively, and measure its success. Our speakers will also address challenges like content saturation and maintaining brand integrity, all in the context of a fast-evolving marketing landscape. Take a look at the schedule and tell us: which session are you looking forward to most?? 👉 Everwall and giveaway - post about the event and make your way onto the Everwall for a chance to win 3 grand prizes from our partner ZoecialMedia - Organic Social Media for Tech Brands 🏆🏆🏆 😱 Wait, you haven’t even registered yet? Over 250 people have already signed up and tickets are limited! Now’s the time!! And we have a discount code too. Use code IA25 for 25% off your ticket >> https://contentisrael.com/ #ContentIsrael #ContentMarketing #DigitalMarketing #Marketing

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1. Maximize revenue 2. Don't lose players How do you maximize ad revenue without losing players? It's tough, right? Retention Club is gonna help. We've got Eran Friedman, co-founder and CTO of Singular, joining ad monetization experts Felix Braberg and Yael Takomi 💡 and moderator Margot Miller We're going to dive into: ✅ Optimizing ad placements and frequency ✅ Rewards and incentives ✅ Diversifying your formats ✅ Personalized ad experiences ... with some of the best minds in the business. It's on May 16, 11 AM Pacific. Sign up here: https://lnkd.in/gan4xr-S

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🏆 𝗥𝗲𝗮𝗹-𝗪𝗼𝗿𝗹𝗱 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 𝗳𝗿𝗼𝗺 𝗮 𝗥𝗼𝗯𝗹𝗼𝘅 𝗖𝗮𝗺𝗽𝗮𝗶𝗴𝗻 From a short 4-week Roblox campaign, 𝟭𝟱,𝟬𝟬𝟬+ people visited a REAL-LIFE Superdrug store to claim their free shower gel. --- 𝗖𝗼𝗻𝘁𝗲𝘅𝘁 --- Superdrug celebrated its 60th birthday by integrating the 3 Roblox games : • Ultimate Easy Obby • Super Fun Obby • Easy Obby Players could earn a FREE UGC and a real-world product. Indeed Superdrug gave away £20k worth of Superdrug Fruity Shower Gels to players who complete the experience. --- 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 --- From a short 4 week campaign, 𝗼𝘃𝗲𝗿 𝟭𝟱,𝟬𝟬𝟬 𝗥𝗼𝗯𝗹𝗼𝘅 𝗽𝗹𝗮𝘆𝗲𝗿𝘀 𝘄𝗮𝗹𝗸𝗲𝗱 𝗶𝗻𝘁𝗼 𝗮 𝗥𝗘𝗔𝗟-𝗟𝗜𝗙𝗘 Superdrug 𝘀𝘁𝗼𝗿𝗲 to claim their free shower gel. --- Matthew Warneford 𝗘𝗳𝗳𝗶𝗰𝗶𝗲𝗻𝗰𝘆 𝗖𝗼𝗺𝗽𝗮𝗿𝗶𝘀𝗼𝗻 --- "Think about it another way. The average search engine Cost Per Click for Beauty & Personal Care brands is $3.50. Getting 15,000 people to JUST click a search ad costs $50k. 𝗘𝘃𝗲𝗻 𝗶𝗳 𝗮 𝗪𝗛𝗢𝗣𝗣𝗜𝗡𝗚 𝟭𝟬% 𝗼𝗳 𝘁𝗵𝗼𝘀𝗲 𝗽𝗲𝗼𝗽𝗹𝗲 𝗿𝗲𝗱𝗲𝗲𝗺𝗲𝗱 𝘁𝗵𝗲 𝗰𝗼𝗱𝗲 𝗔𝗡𝗗 𝘃𝗶𝘀𝗶𝘁𝗲𝗱 𝘁𝗵𝗲 𝗿𝗲𝗮𝗹-𝘄𝗼𝗿𝗹𝗱 𝘀𝘁𝗼𝗿𝗲, 𝘁𝗵𝗮𝘁'𝘀 𝗮 $𝟱𝟬𝟬𝗸 𝘀𝗽𝗲𝗻𝗱 𝗷𝘂𝘀𝘁 𝘁𝗼 𝗴𝗲𝘁 𝘁𝗵𝗼𝘀𝗲 𝟭𝟱,𝟬𝟬𝟬 𝗿𝗲𝗱𝗲𝗺𝗽𝘁𝗶𝗼𝗻𝘀 💸" Roblox is WAY more efficient. Especially because bringing people to the store to redeem a freebie taps into the 𝗿𝗲𝗰𝗶𝗽𝗿𝗼𝗰𝗶𝘁𝘆 𝗯𝗶𝗮𝘀, creating a 𝗽𝗼𝘀𝗶𝘁𝗶𝘃𝗲 𝗲𝗺𝗼𝘁𝗶𝗼𝗻𝗮𝗹 𝗯𝗼𝗻𝗱 with consumers, which drives future recommendations and additional sales. --- 𝗥𝗼𝗯𝗹𝗼𝘅 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗦𝗲𝗰𝗿𝗲𝘁𝘀 --- Want to learn more about brands on Roblox ? 🔔 Sign up for my weekly insights : https://lnkd.in/eES9qfmS --- Made for Marketers 𝙎𝙞𝙢𝙥𝙡𝙚, 𝙛𝙖𝙨𝙩 & 𝙚𝙛𝙛𝙞𝙘𝙞𝙚𝙣𝙩 ⚡

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🎯 With Swiftads, creating interactive ads has never been easier! 🚀 Seamlessly design and submit your ads to Israel's top media, all in one simple system. Elevate your brand’s reach and engagement today with Swiftads! 📈 #Swiftads 

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Playtika has acquired mobile developer SuperPlay for $700 million, at the very least. If Tel-Aviv based SuperPlay also hits certain financial targets over three years, an additional contingent consideration of up to $1.25 billion will also go to the company. The acquisition is “expected to add an experienced team to Playtika with a track record of launching new, successful games”. SuperPlay was founded by former Playtika employees Gilad Almog and Eyal Netzer. Both Gilad and Eyal will continue to lead SuperPlay as its own studio within Playtika with this acquisition. Most notably, the SuperPlay is behind two titles: Dice Dreams (a coin looter game), and Domino Dreams (a board focused game). The games currently have a combined 1.7 million average daily active users as of August 2024. Playtika cites a few strategic & financial benefits for the acquisition, such as acquiring the high growth IPs within the Coin Looter and Board categories, adding the strong dev team, and creating an earnout structure that rewards performance while reducing risk. Interesting to see such a large acquisition go through - will be on the lookout for future acquisitions of this scale in gaming. Follow #MoreMark for #Business content in #Gaming, #Esports, and #Creators!

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