“In a very short period of time Adi has managed to own all responsibilities in her work and gained a significant impact on the organisation. Adi is open to feedback, ready to learn, and fun person to work with. Adi understands very quickly design briefs & social media tasks and is very communicative. She brings a professional approach and can tackle any design task thrown her way. Adi works independently, structured, and on her initiative on her tasks. Glad we're working together.”
על אודות
Hi, I’m Adi 👋🏻
Marketing Social Media Community Manager, specializing in driving…
שירותים
תרומות
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You're navigating a problem-solving feedback loop. How can you ensure all stakeholders feel heard and valued?
To foster an inclusive feedback environment: 🔊 Create a safe space: Encourage open dialogue where everyone feels comfortable sharing. 🌍 Seek diverse input: Actively engage voices from all backgrounds and roles. 🔄 Make it continuous: Regular check-ins show that feedback matters over time. ✅ Acknowledge and act: Implement feedback where possible and demonstrate its impact. 🎉 Celebrate contributions: Recognize the value of feedback publicly to encourage participation. This ensures everyone feels heard and valued.
ניסיון
חינוך
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Shenkar - Engineering. Design. Art.
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At Shenkar, I built a strong foundation in marketing, media, design, branding and UX/UI with a focus on marketing performance. I integrated strategies like SEO, PPC, and data-driven design into my work, aligning creative solutions with business KPIs. Through user research, wireframing, and usability testing, I ensured my designs drive conversion, boost retention, and support marketing goals. Proficient in Adobe Creative Suite, Figma, and digital marketing tactics, I create experiences that not…
At Shenkar, I built a strong foundation in marketing, media, design, branding and UX/UI with a focus on marketing performance. I integrated strategies like SEO, PPC, and data-driven design into my work, aligning creative solutions with business KPIs. Through user research, wireframing, and usability testing, I ensured my designs drive conversion, boost retention, and support marketing goals. Proficient in Adobe Creative Suite, Figma, and digital marketing tactics, I create experiences that not only engage users but also enhance marketing efforts and contribute to overall growth.
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Graduated with a Bachelor’s Degree in Digital Communication and Media/Multimedia from Sapir College, I acquired deep insights into digital media and social networks, with a focus on current media and marketing trends. My coursework provided hands-on experience in media production, strategic communication, and understanding media's societal impact.
I developed a strong grasp of business dynamics and product-marketing growth, enhancing my skills in product design and media ethics. Through…Graduated with a Bachelor’s Degree in Digital Communication and Media/Multimedia from Sapir College, I acquired deep insights into digital media and social networks, with a focus on current media and marketing trends. My coursework provided hands-on experience in media production, strategic communication, and understanding media's societal impact.
I developed a strong grasp of business dynamics and product-marketing growth, enhancing my skills in product design and media ethics. Through practical projects involving writing, research, and multimedia production, I applied these skills to real-world scenarios.
Courses in visual storytelling, public relations, and strategic communication equipped me to create compelling content and effective marketing strategies. This education has prepared me to excel in product design, product management, and marketing, blending media expertise with business acumen to drive growth and innovation.
רישיונות והסמכות
ניסיון בהתנדבות
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Training Coordinator
Israel Defense Forces
- 2 חודש שנים 1
זכויות אזרח ופעילות חברתית
🔹Global International Training Coordination of the IDF Courses and Learning Department - Infantry and supplies in emergency and combat situations.
🔹Collaborated closely with senior officers to oversee all aspects of course administration and participant support.
🔹Play an important role in ensuring smooth day-to-day office operations. This involves the management of inventory, supplies, and maintenance to ensure a seamless workflow.
🔹Serve as the primary point of contact for vendors…🔹Global International Training Coordination of the IDF Courses and Learning Department - Infantry and supplies in emergency and combat situations.
🔹Collaborated closely with senior officers to oversee all aspects of course administration and participant support.
🔹Play an important role in ensuring smooth day-to-day office operations. This involves the management of inventory, supplies, and maintenance to ensure a seamless workflow.
🔹Serve as the primary point of contact for vendors and service providers.
🔹Managed tasks such as issuing entry permits, preparing course materials, and facilitating presentations and communications.
🔹Act as the main liaison for senior officers in the army, addressing all course-related inquiries.
🔹Provide comprehensive support, ranging from administrative and logistical assistance to personalized guidance. -
Marketing Graphic Designer
#כולא_לייק
- 1 חודשי שנה 8
חינוך
🔹A key contributor to the development of the organization’s brand, tone of voice, look and feel.
🔹Own and design social media marketing assets and visual materials.
🔹Influence, develop, and update our brand identity and infrastructure, utilize cutting-edge tools to improve the quality of our creative work.
🔹Gather information, clarify goals, and develop creative strategies for the organization by collaborating with marketing, content, product, product-marketing, production experts,…🔹A key contributor to the development of the organization’s brand, tone of voice, look and feel.
🔹Own and design social media marketing assets and visual materials.
🔹Influence, develop, and update our brand identity and infrastructure, utilize cutting-edge tools to improve the quality of our creative work.
🔹Gather information, clarify goals, and develop creative strategies for the organization by collaborating with marketing, content, product, product-marketing, production experts, developers, and other stakeholders.
🔹Build a data-driven approach for sharing with other teams to determine improvements based on the experiences of users. -
Student Mentor
Startup Designers
-להציג 1 חודשי שנה 2
חינוך
🔹Provide one-on-one mentorship to junior graphic designers, offering guidance on design principles, project execution, and industry best practices.
🔹Conduct regular portfolio reviews, constructive critiques, and personalized feedback sessions to help mentees refine their skills and improve their work.
🔹Share insights on current design trends, software proficiency, and emerging technologies within the graphic design field.
🔹Collaborate with mentees to set realistic career goals…🔹Provide one-on-one mentorship to junior graphic designers, offering guidance on design principles, project execution, and industry best practices.
🔹Conduct regular portfolio reviews, constructive critiques, and personalized feedback sessions to help mentees refine their skills and improve their work.
🔹Share insights on current design trends, software proficiency, and emerging technologies within the graphic design field.
🔹Collaborate with mentees to set realistic career goals, develop action plans, and navigate career paths within the graphic design industry.
🔹Organize workshops and training sessions to enhance technical skills and promote continuous learning.
פרסומים
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Enhancing User Engagement: 5 Effective Strategies for Optimizing Results
Medium
Explore five practical and proven strategies to optimize user engagement in your digital platforms. From enhancing user experience to leveraging innovative technologies, this insightful article delves into actionable methods to boost interaction, drive retention, and ultimately maximize results for your business.
פרויקטים
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Driving B2B2C Growth Through Strategic Marketing and Community Building
-להציג
Spearheaded a collaborative marketing initiative, driving brand awareness, expanding community growth, and boosting engagement across social media platforms. Worked closely with a team to execute data-driven strategies that delivered measurable results.
✅Community Growth & Engagement: I cultivated a thriving community on Facebook, LinkedIn, and Instagram by creating engaging social media posts, managing accounts, and driving interactions through live events. By overseeing account…Spearheaded a collaborative marketing initiative, driving brand awareness, expanding community growth, and boosting engagement across social media platforms. Worked closely with a team to execute data-driven strategies that delivered measurable results.
✅Community Growth & Engagement: I cultivated a thriving community on Facebook, LinkedIn, and Instagram by creating engaging social media posts, managing accounts, and driving interactions through live events. By overseeing account management, I ensured that every interaction was timely and meaningful, which led to a 30% rise in audience engagement.
✅Content Creation & Strategy Optimization: Leveraging data analytics, I developed and published dynamic content that resonated with our target audience, refining strategies over time to boost brand awareness and increase community engagement rates. My efforts included designing social media posts, crafting blog content, and sharing success stories that conveyed ADHDoTECH’s mission effectively.
✅Strategy Development: I helped shape and implement a cohesive social media strategy that expanded ADHDoTECH's visibility and attracted new members to our community, consistently aligning content with organizational goals to maximize reach and impact. Working within Airtable, I developed Gantt charts to streamline our social media and content calendar, ensuring alignment with overarching marketing goals. This structured approach enabled clear visibility across campaigns and improved team collaboration.
✅Analytics & Reporting: I closely monitored social media performance metrics, providing insights that informed strategy adjustments and improved community performance. This data-driven approach allowed us to consistently hit and exceed engagement targets.
✅Visual Identity & Brand Consistency: Developed our global brand guidelines, ensuring all marketing materials, from newsletters to digital ads and social media graphics, aligned with our brand identity.יוצרי אַחֵר -
B2B KPIs in SaaS Growth Product Marketing: Revolutionizing Remote Monitoring & Management
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In today's competitive market, successfully maximizing Key Performance Indicators (KPIs) is crucial for the growth of B2B companies offering Software as a Service (SaaS) products. One of the effective ways to achieve this is by leveraging the power of User Experience (UX) and User Interface (UI) design.
The Product:
Galooli Panorama is a completely web-based platform compatible with any browser, OS, and resolution. We are replacing our download-based software and focusing solely on…In today's competitive market, successfully maximizing Key Performance Indicators (KPIs) is crucial for the growth of B2B companies offering Software as a Service (SaaS) products. One of the effective ways to achieve this is by leveraging the power of User Experience (UX) and User Interface (UI) design.
The Product:
Galooli Panorama is a completely web-based platform compatible with any browser, OS, and resolution. We are replacing our download-based software and focusing solely on our Panorama platform and mobile app. Now, all of your sites and assets and their performance metrics will be available in a unified interface as clusters, in addition to being able to highlight specific units. Within Panorama, assets and sites are grouped by type in a side menu for easy access and filtering without the need for additional manual actions.
Leading the Smart Revolution:
Galooli is continuing to push the boundaries of remote monitoring and management technology. We’re devoted to maximizing the efficiency and effectiveness of our tools so that we can pass it on to our customers. With this latest update, Galooli’s platform is more accessible than ever.
Leveraging Figma for optimal UX UI design:
Figma is a powerful design tool that offers a wide array of features and collaborative capabilities, making it an ideal choice for designing SaaS products.
As a Product Marketing Team Member, I play a pivotal role in shaping product design and spearheading the development of innovative features. My workflow involves leveraging Figma, establishing a robust design system, and meticulously organizing project files. I actively engage in cross-functional collaboration with diverse teams to align our efforts with overarching business objectives and meet stringent project deadlines. -
B2B SaaS: Optimizing User Engagement & Conversions for Galooli's New Website
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As a Product Marketing Graphic Designer for the construction of Galooli's new home website, I played a pivotal role in a multidisciplinary team of experts. Collaborating closely with developers, marketing teams, UX/UI specialists, content writers, and QA specialists, we ensured that our design elements seamlessly integrated with the website's functionality and user experience.
Key Achievements:
✅ Worked closely with stakeholders to understand their requirements and translated them…As a Product Marketing Graphic Designer for the construction of Galooli's new home website, I played a pivotal role in a multidisciplinary team of experts. Collaborating closely with developers, marketing teams, UX/UI specialists, content writers, and QA specialists, we ensured that our design elements seamlessly integrated with the website's functionality and user experience.
Key Achievements:
✅ Worked closely with stakeholders to understand their requirements and translated them into compelling visual assets.
✅ Implemented best design practices to enhance user engagement and drive conversion rates, resulting in a highly effective and user-friendly website.
✅ Adapted design concepts to various devices and screen sizes, ensuring a consistent and cohesive experience across platforms.
✅ Contributed to a collaborative and innovative team environment, fostering creativity and pushing the boundaries of design excellence.
✅ Provided ongoing support and feedback to ensure that the design maintained its integrity throughout the project life cycle.
Through effective communication, creativity, and a relentless commitment to quality, I played a key role in delivering a website that not only met but exceeded expectations, delighting both Galooli and our team. -
Digital B2B Marketing Campaign - Stay in control of your remote energy assets
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In my capacity as a designer, I played an integral role in a multi-month project, where I collaborated closely with my team members. Our focus was on executing an extensive digital marketing campaign across diverse social media platforms. The resultant marketing video was meticulously designed to maximize its presence on these platforms, fostering heightened customer engagement, revenue growth, and alignment with our overarching business goals and key performance indicators (KPIs).
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Maximizing B2B Key Performance Indicators (KPIs) in SaaS Growth Marketing: Leveraging LP and Social Media
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In the world of B2B SaaS growth marketing, achieving measurable success requires a strategic focus on key performance indicators (KPIs). By harnessing the power of landing pages (LP) and social media platforms, businesses can drive growth and maximize their marketing efforts.
In my capacity as a designer, I played an instrumental role in driving the enhancement of B2B Key Performance Indicators (KPIs) within the realm of SaaS Growth Marketing. I achieved this by harnessing the power of…In the world of B2B SaaS growth marketing, achieving measurable success requires a strategic focus on key performance indicators (KPIs). By harnessing the power of landing pages (LP) and social media platforms, businesses can drive growth and maximize their marketing efforts.
In my capacity as a designer, I played an instrumental role in driving the enhancement of B2B Key Performance Indicators (KPIs) within the realm of SaaS Growth Marketing. I achieved this by harnessing the power of both landing page (LP) and social media marketing materials, collaborating closely with the marketing team to achieve our goals. -
Optimizing B2B SaaS Product Marketing Case Study: Unlocking $2 Million in Savings
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Dive into our remarkable case study, where we helped our clients transition from a weekly loss of $38,000 to annual savings of $2 million. Discover the pivotal role our cutting-edge remote monitoring and management (RMM) solution played in this transformative journey. Watch the video to witness the power of innovation and cost savings in the telecom and energy management sectors. #CaseStudy #RMM #CostSavings #Telecom #EnergyManagement 💡📈
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Performance B2B Digital Marketing Campaign - Get your data to work for you with Galooli
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In my capacity as a designer, I played an integral role in a multi-month project, where I collaborated closely with my team members. Our focus was on executing an extensive digital marketing campaign across diverse social media platforms. The resultant marketing video was meticulously designed to maximize its presence on these platforms, fostering heightened customer engagement, revenue growth, and alignment with our overarching business goals and key performance indicators (KPIs).
The…In my capacity as a designer, I played an integral role in a multi-month project, where I collaborated closely with my team members. Our focus was on executing an extensive digital marketing campaign across diverse social media platforms. The resultant marketing video was meticulously designed to maximize its presence on these platforms, fostering heightened customer engagement, revenue growth, and alignment with our overarching business goals and key performance indicators (KPIs).
The primary objective of this video is to get your data to work for you with Galooli's software, providing actionable insights into your energy usage and efficiency!
#data #dataanalytics #energyefficiency #rmm #energymanagement #remotemonitoring -
Performance Digital B2B Marketing Campaign - Keep track of your operational costs
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In my capacity as a designer, I played an integral role in a multi-month project, where I collaborated closely with my team members. Our focus was on executing an extensive digital marketing campaign across diverse social media platforms. The resultant marketing video was meticulously designed to maximize its presence on these platforms, fostering heightened customer engagement, revenue growth, and alignment with our overarching business goals and key performance indicators (KPIs).
The…In my capacity as a designer, I played an integral role in a multi-month project, where I collaborated closely with my team members. Our focus was on executing an extensive digital marketing campaign across diverse social media platforms. The resultant marketing video was meticulously designed to maximize its presence on these platforms, fostering heightened customer engagement, revenue growth, and alignment with our overarching business goals and key performance indicators (KPIs).
The primary objective of this video is to keep track of your company's operational costs seems like a complicated task, but with Galooli's software, it's simplified! Get in-depth #data about your company's #costs to #maximizeprofit. -
Performance Employer Branding & Identity Design
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Identity and employer branding play a crucial role in shaping the image and perception of a high-tech company within the industry and among potential employees. As a product marketing designer, my role is vital in creating visual elements that effectively communicate the company's values, culture, and overall identity to both internal and external audiences.
In my role, I was an integral part of designing the employer's identity: designing materials for the HR department, such as a…Identity and employer branding play a crucial role in shaping the image and perception of a high-tech company within the industry and among potential employees. As a product marketing designer, my role is vital in creating visual elements that effectively communicate the company's values, culture, and overall identity to both internal and external audiences.
In my role, I was an integral part of designing the employer's identity: designing materials for the HR department, such as a welcome kit for a new employee, stickers, videos, a new logo, publishing marketing materials for company events, designing socks/shirts/hats, etc. -
Performance Exhibition Booth Design
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Exhibition stand design: At exhibitions where each company presents its product, the design of a stand is important. Through the presentation of the field and attention to marketing design, booths at exhibitions attract potential customers and thus increase sales and meet business goals and KPIs.
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B2B Digital Marketing Campaign - Track your remote sites and energy assets with Galooli
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As a designer, I was an active partner in a project that took several months of digital marketing across social media and platforms.
This is the second out of 5 video ads that we have created about Galooli's software and the unique value it provides our customers in their race to #netzero and #costsavings. -
B2B Digital Marketing Campaign - Track your sustainability goals with Galooli
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As a designer, I was an active partner in a project that took several months of digital marketing across social media and platforms.
This is the first out of 5 video ads that we have created about Galooli's software and the unique value it provides our customers in their race to #netzero and #costsavings. -
Creative Branding Design Concept B2C
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The Women's Film Festival is an annual international event in New England, celebrating cinema by and for women. It showcases films by female filmmakers worldwide, highlighting diverse voices and stories. The festival offers a variety of activities, including film screenings, workshops, panel discussions, and an open-air market with arts, crafts, and local foods.
For the festival's branding, I aimed to create a vibrant visual identity that reflects its spirit of diversity and empowerment.…The Women's Film Festival is an annual international event in New England, celebrating cinema by and for women. It showcases films by female filmmakers worldwide, highlighting diverse voices and stories. The festival offers a variety of activities, including film screenings, workshops, panel discussions, and an open-air market with arts, crafts, and local foods.
For the festival's branding, I aimed to create a vibrant visual identity that reflects its spirit of diversity and empowerment. The design features bold, geometric shapes and illustrations of women, conveying strength and unity. The modern and dynamic aesthetic captures the intersection of cultures, genres, and perspectives, aligning with the festival's mission to celebrate women's voices in film.
[Visual Communication Course, Shenkar] -
Crafting Visual Narratives: The Power of Illustration Design
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I have always been passionate about crafting, creating, and illustrating. Throughout my studies, I honed my skills in illustration, creative concept design, and graphic design principles.
In my free time, I enjoy creating digital illustrations that enhance marketing efforts and support product growth. -
Creative Branding & Identity Design for Growth Product Marketing
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🎯Unlocking Potential: ADHDoTech’s B2B2C Branding & Identity Design for ADHD Talent in Hi-Tech
ADHDoTech is a non-profit organization dedicated to supporting individuals with ADHD in their pursuit of success in the hi-tech industry. We understand the unique challenges that individuals with ADHD face and are committed to providing the necessary resources and support to help them overcome these obstacles. Our mission is to create a world where individuals with ADHD can fully participate…🎯Unlocking Potential: ADHDoTech’s B2B2C Branding & Identity Design for ADHD Talent in Hi-Tech
ADHDoTech is a non-profit organization dedicated to supporting individuals with ADHD in their pursuit of success in the hi-tech industry. We understand the unique challenges that individuals with ADHD face and are committed to providing the necessary resources and support to help them overcome these obstacles. Our mission is to create a world where individuals with ADHD can fully participate and thrive in the hi-tech industry. We believe that neurodiversity brings a unique perspective to the workplace and can lead to innovative solutions and creativity.
🎯Global Brand Consistency & Cross-Functional Collaboration
Develop, maintain, and protect our global brand guidelines to ensure cohesive and consistent branding across all marketing materials, ensuring a unified identity. Partner with cross-functional teams to brainstorm, refine, and execute design projects that align with business objectives and goals, fostering creativity and innovation.
🎯Product & Marketing Design
Create visually appealing and effective marketing materials that support both product and marketing initiatives, enhancing brand presence and driving engagement, such as social media ads, one-pagers, newsletters, ppts and more. -
Maximizing Digital Presence: Strategic Design to Enhance Engagement, Product Marketing, and Business Growth
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Case Study: Galooli's Competition Landing Page
Let's Dive In
Galooli, a leader in remote energy management, aimed to boost online engagement and attract participants for their latest competition through a compelling landing page.
Challenge Overview
The main challenge was to design a landing page that communicated the competition's value while maintaining Galooli's brand professionalism and innovation. The page needed to be visually appealing, informative, and easy to…Case Study: Galooli's Competition Landing Page
Let's Dive In
Galooli, a leader in remote energy management, aimed to boost online engagement and attract participants for their latest competition through a compelling landing page.
Challenge Overview
The main challenge was to design a landing page that communicated the competition's value while maintaining Galooli's brand professionalism and innovation. The page needed to be visually appealing, informative, and easy to navigate.
Client's Pain Points
🔹Low Conversion Rates: Previous pages didn't convert well.
🔹Brand Consistency: Aligning with overall branding and messaging.
🔹User Engagement: Difficulty in encouraging user participation.
Solution Unique Features
🔹Clear Value Proposition: Clearly highlighted competition benefits, rewards, and recognition.
🔹Engaging Visuals: High-quality images and interactive elements to capture and maintain visitor attention.
🔹Simple Navigation: User-friendly layout for easy information access and entry submission.
🔹Strong CTAs: Strategically placed call-to-actions for straightforward participation.
🔹Responsive Design: Optimized for seamless use across all devices.
Competitive Analysis
Key insights from competitors included:
🔹Highlighting Rewards: Showcasing prizes and benefits effectively.
🔹Engagement Tactics: Using interactive elements like quizzes and countdown timers to boost engagement.
✅This approach resulted in a visually appealing, easy-to-navigate landing page that successfully increased user engagement and participation rates.
שפות
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Hebrew
מיומנות שפת אם או דו-לשונית
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English
מיומנות מקצועי מלאה
ארגונים
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IDF
Training Coordinator
-✅Spearheaded the organization of training initiatives in the IDF Courses and Learning Department. ✅Collaborated closely with senior officers to oversee all aspects of course administration and participant support. ✅Play an important role in ensuring smooth day-to-day office operations. This involves the management of inventory, supplies, and maintenance to ensure a seamless workflow. ✅Serve as the primary point of contact for vendors and service providers. ✅Managed tasks such as issuing entry…
✅Spearheaded the organization of training initiatives in the IDF Courses and Learning Department. ✅Collaborated closely with senior officers to oversee all aspects of course administration and participant support. ✅Play an important role in ensuring smooth day-to-day office operations. This involves the management of inventory, supplies, and maintenance to ensure a seamless workflow. ✅Serve as the primary point of contact for vendors and service providers. ✅Managed tasks such as issuing entry permits, preparing course materials, and facilitating presentations and communications. ✅Act as the main liaison for senior officers in the army, addressing all course-related inquiries. ✅Provide comprehensive support, ranging from administrative and logistical assistance to personalized guidance.
המלצות התקבל
7 אנשים המליצו Adi
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