Sylvia Widjaja

Top 10 Must-Read E-commerce and Digital Reports for Indonesia and SEA Hi everyone! Throughout 2024, I’ve been focused on developing one of the leading e-commerce communities in Indonesia—IDRF. Over this time, my team and I have worked through dozens of local reports and research studies. In today’s post, I’m sharing the top 10 reports on e-commerce and the digital landscape in Indonesia and Southeast Asia. You can see all of them below👇 1️⃣ E-com Trends from IDRF club's Experts 💡Top Interesting Topics: ▫️The rise of TikTok and Shopee ▫️Tokopedia challenges ▫️Evolving consumer behaviors ▫️Marketing strategies for success https://lnkd.in/dEFvGkAS 2️⃣ Cosmetic Ecommerce Sales In Southeast Asia: August 2024 Report by TMO Group 💡 ▫️Top Product Categories ▫️Country-Specific Market Insights ▫️Insights and Trends for Each Category https://lnkd.in/duHkG3mU 3️⃣ TGM Consumer Sentiment: Indonesia Report 2024 💡 ▫️Rising Prices Impact on Consumer Behavior ▫️Anticipated Changes in Spending Habits ▫️Examining Expected Spending Changes Across Age Groups https://lnkd.in/dvDYgHBs 4️⃣ BNPL Indonesia 2024 Report by YouGov 💡 ▫️Who is the BNPL user? ▫️Most recent purchases made by BNPL ▫️Retail purchase behavior of BNPL users ▫️Online financial services used by BNPL users https://lnkd.in/dDk9Yjgv 5️⃣ AI in 2024: Hot Takes From Dataiku, Deloitte, & Snowflake 💡 ▫️Resources for AI Adoption To harness AI's potential ▫️Challenges and Strategies for Managing AI Power  ▫️Insights and Useful Info about AI Adoption https://u.to/NMz0IA 6️⃣ 50 Insights From 5000+ Indonesian Consumers: Report by Supermom 💡 ▫️Preferred Purchase Online Channels to Buy in Different Categories: Mother & Baby products, Hair Care, Skincare, Beauty ▫️Modern Indonesian Parent's Lifestyle and consumer behavior ▫️Key Criteria influencing parent choices for buying ▫️How do Indonesian Consumers Learn More about Beauty Brands? https://lnkd.in/d8htf2ap 7️⃣ E-commerce Influencer Marketing in SEA: Cube Asia & Impact com 💡 ▫️Preferences of consumers related to influencer marketing ▫️Perspectives from Influencers, Agencies, and Enablers ▫️Influencers’ impact on online subscriptions and the rise of live commerce ▫️ Key influencer marketing metrics for each country in SEA https://lnkd.in/d97u9YFY 8️⃣ SEA E-commerce Outlook 2024: Report by TMO Group 💡 ▫️Top SEA eCommerce Platform (Ranked by Traffic Share) ▫️Most Popular Product Categories in SEA ▫️New trends in the eCommerce landscape: Tokopedia, TEMU, TikTok Shop https://lnkd.in/dk-VgQc4 9️⃣ Southeast Asia E-Commerce Logistics Market Report 2024 by Parcel Monitor 💡 ▫️Delivery Performance by Country ▫️Top Consumer Trends in SEA ▫️E-commerce Landscape in SEA https://u.to/Qcz0IA 🔟 Sports & Outdoor Ecommerce Sales In SEA: Report by TMO Group 💡 ▫️Sports & Outdoor - Market Overview ▫️Sports & Outdoor - Main Segments ▫️Top 10 Brands of the Category https://lnkd.in/dfJh7ihg 🔥Enjoy Insights!

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Crafting a story is about more than just words; it's about reaching people's hearts with the smallest of details. In this project with a renowned furniture brand - KANA Furniture, I explored a different perspective on what makes a home. It's not just a place to live, but a space where the little stories of life turn into precious memories. 🏡 Contributing to the script and voice over, I aimed to showcase how furniture becomes a part of daily journeys, bringing warmth to every room. This is the power of narrative—connecting us to the simple yet profound moments in life. #CreativeJourney #StorytellingThroughDesign #FurnitureWithMemories #kanafurniture #videocontents #brandstoryteller #brandcopywriter https://lnkd.in/gV2SC_zP

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Influencer marketing is crucial for businesses as it leverages the trust and credibility influencers have built with their followers, resulting in increased brand awareness and targeted reach. It also enhances engagement, provides cost-effective promotion, and generates high-quality user-generated content. Therefore, it is worth considering for brands to include influencer marketing in their strategic marketing plan. Learn more about the importance of collaborating with creators and influencers, and let Populix assist you in executing your influencer marketing strategy through our creative community, Super PopStar. As a company whose core DNA is being an in-depth data and insight provider, Populix understands that personalized marketing, like influencer marketing, is part of the formula for brand success. With Super PopStar community, brands can simplify their influencer marketing efforts and craft highly targeted campaigns. Read more https://lnkd.in/g46BkGNq #Populix #PowerAllVoice #PowerAllGrowth #consumerinsight #marketresearch #influencermarketing #keyopinionleader

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Not sure where to put your ad? Surabaya is full of awesome locations that can make your product a hit. Choose from the classic Jalan Tunjungan to the modern G-Walk. Read more: https://lnkd.in/gy8a79wF #iklanOOH #OOHadvertising #billboard #outdooradvertising #reklame #iklanluarruangan #marketing #pemasaran #bisnis #advertising #digitalads #digitaladvertising #digitalmarketing #surabaya

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Indonesia 🇮🇩 has decided to ban e-commerce platform Temu to protect local enterprises. In other words, Temu is deemed a net negative to Indonesia economy, but is it? The government said Temu's DTC(directly from factories to consumers) business model goes against the country's trade regulations which requires an intermediary or distributor. While i'm all for respecting a country's trade rules and regulations, i find the ban rather strange. The other two leading e-commerce platforms are both foreign-owned, Shopee is a Singapore-based shopping platform while Tokopedia is owned by TikTok, if the ban is aimed at protecting local enterprises from competitions that sell directly from factories to consumers, why is only Temu penalised? aren't there tons of merchants on the other two platforms that sell directly from factories to consumers as well? Besides, how is it a bad thing if consumers are able to shop what they need at a lower price offered by DTC merchants? The local enterprises that are supposedly to be protected by the ban can also set up their e-shop on these platforms to sell to a wider audience, right? This is an interesting topic, what do you think? #Singapore #Indonesia #Temu #ecommerce #DTC #Apparel #Footwear #Textiles #Singbestconsulting #recruitment #jobs follow Bryan N.

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We share our global vision through our products which have sustainablity in built in various forms. #fashion #trend #showroom #apparelbusiness #fashionindonesia #garment #madeinindonesia #global #local #buyer #fashiontrend

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The future depends not only on how well we collaborate with each other, but also how we can 'work and partner' with AI. If you are free, let's join this upcoming webinar (in Bahasa Indonesia) to discuss this topic and also explore tech career opportunities in FMCG. #fmcg #AI #machinelearning

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Past few years ago, we learned from any experts by benchmarking for People Development Program and Culture Internalization Program in digital era at Bukalapak. #benchmark #learning #training #culture #development

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#IT #digital #socialmedia #tech #innovation #cybersecurity #coding #artificialintelligence #MachineLearning #coding #blockchain #bigdata #datascience #computer #cloudcomputing #networking #appdevelopment #startup #cybersecurity #dev #SaaS #entrepreneur #web #UX #developer #machinelearning #programming #fintech #iot #robotics #data #analytics #AI #blockchain #datacenter #CRM #design #womenintech #techjobs #coding #challenge #growthhacking #devlife #sustainability #creativity #digitaltransformation #GDPR #GitHub #webdev #eLearning #onlinelearning #hackathon #agile #cloud #dataScience #future #5G #techleaders #innovators #dataviz #security #cybersecurity #codingchallenge #hiring #empathy #promotion #esports #video #gamer #creative #marketing #digital #guerrilla #event #Tech #innovation #startup #socialmedia #strategy #entrepreneur #software #advertising #community #design #networking #AI #VR #mobile #app #entertainment #technology #partnership #PR #influencer #Crowdfunding #culture #eSports #PR #analytics #fun #Many #storytelling #NFT #lifestyle #SaaS #growth #hiring #latest #reach #engagement #gamification #collaboration #chatbot #GDC #online #levelup #masterclass #Technology #trending #SoftwareDevelopment #AppDevelopment #CloudComputing #Cybersecurity #ArtificialIntelligence #MachineLearning #DataAnalytics #DigitalTransformation #Innovation #TechNews #ITConsulting #TechStartups #Marketing #Strategy #DigitalMarketing #MarketingTrends #Content #Inbound #Automation #Growth #Hacking #Innovation #Branding #Management #MarketResearch #Retail #RetailTrends #RetailInnovation #RetailMarketing #RetailSales #OmnichannelRetail #Ecommerce #RetailExperience #RetailOperations #RetailManagement #TradeIndustry #InternationalTrade #TradeFinance #TradeMarketing #TradeDevelopment #GlobalTrade #TradePolicy #TradeAgreements #TradeShow #CustomerService #CustomerEngagement #BusinessGrowth #BusinessDevelopment #BusinessInnovation #Entrepreneurship #SmallBusiness #BusinessStrategy #IndustryTrends #Commerce #EcommerceSolutions #Digital #CommercePlatforms #CommerceInnovation #B2BCommerce #CommerceTrends #CommerceStrategy #CommerceLeadership #leadership #indonesia #jakarta #asia #international #global #world #events #careers #opportunities #networking #clothing #jewellry #luxury #merchandise #product #value #roi #profit #economics #storytelling Key Takeaways: Machines are Fast But Stupid. Nature is Slow But Wise. https://lnkd.in/gsTZ_fv9

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How to transform data into actionable strategies? Get the answer right from our Mekarian, Mutiara Ratu Bilqist Printhalia (Sales Commercial Insight at Mekari) 🙌🏼 #LifeAtMekari #BiggestImpact #PowerYourGrowth #Mekari

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🌿 Commitment to Natural Practices at PT. Shalee Berkah Jaya 🌿 At PT. Shalee Berkah Jaya, we are dedicated to providing premium, organic products while ensuring that our practices reflect a commitment to natural and healthy living. From sourcing our ingredients to processing and delivering, we prioritize the well-being of our customers and the environment. 🌍 Here’s how we uphold our values: 1.Organic Farming Practices: Our dates are sourced from farms that utilize organic methods, ensuring that no harmful chemicals are used. This approach not only preserves the integrity of the dates but also promotes healthy soil and biodiversity. 🌱 2.Focus on Natural Nutrition: We believe that healthy eating starts with natural ingredients. Our dates are packed with essential nutrients, including fiber, vitamins, and minerals, making them a perfect addition to a balanced diet. We are committed to ensuring that every product supports a healthy lifestyle. 🥗 3.Promoting Healthy Choices: At PT. Shalee Berkah Jaya, we aim to inspire our customers to make healthy choices. Our range of organic products is designed to fit seamlessly into your daily meals and snacks, helping you enjoy the benefits of natural nutrition. Choosing PT. Shalee Berkah Jaya means embracing a lifestyle centered around health and well-being. Every purchase supports not just your health but a commitment to providing quality organic products. 🌿 #NaturalProducts #OrganicFarming #HealthyLiving #SustainableBusiness #HealthyChoices

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ACES Continued Robust SSSG Trend in May 2024 PT Aspirasi Hidup Indonesia, Tbk ("ACES"), defied seasonal trends and continued its impressive sales growth trajectory with a strong 10.1% Same-Store Sales Growth (SSSG) in May 2024. This achievement comes in stark contrast to the typical post-Lebaran slowdown experienced in previous years. Regional Growth Momentum  ACES witnessed positive growth across all regions, with Java ex-Jakarta stores leading the charge at 11.1% YoY, surpassing even the consistently strong performance of Ex-Java stores (10.9% YoY). Jakarta, while showing room for improvement, still contributed to the overall positive SSSG. This success can be attributed to several key drivers such as;    • Continued Momentum: Our strategic initiatives launched in late March 2023 maintained their positive impact.   • Strategic Product Introduction: The introduction of new SKUs (Stock Keeping Units) fueled sales growth.  • Increased Traffic: Three long weekends (Labour Day, Ascension Day, and Vesakh Day) and a thriving May promotion (Electrical Lighting Fair) boosted customer traffic. Notably, electrical products are consistently among our best-sellers. Exceeding Expectations Year-to-date (YTD) SSSG currently stands at a remarkable 11.1%, surpassing the company's full-year guidance of 7%. This performance is further bolstered by Strong Regional Growth and Normalization of Consumer Spending. Optimistic Outlook for June Our exciting "Boom Sale" event, launched on June 12th and running until July 9th, coupled with one long weekend due to the Eid al-Adha holiday (June 17th-18th), is expected to drive customer traffic and translate into positive SSSG for June as well.

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What is a Boss? According to KBBI, or the Great Dictionary of the Indonesian Language, a boss means “a person who has the authority to supervise and give orders to employees; a leader or employer (in a company)”. From this definition, the assumption of a dominant boss can be considered valid because the definition above explains that a boss is a person who “gives orders”. If you have a lot of money, you can build a company and be called a BOSS, but if you only work in that company, even though your position is high and you have many teams under you, then you are only called a leader, not a boss. So.. let's put ourselves in position and describe ourselves according to our position... and that is called "Normal".

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Ever wonder what the future of the retail landscape in Indonesia could look like? Well, join us as we will jointly host the Leader's Forum with Indonesia Retail Association - Asosiasi Pengusaha Indonesia (APINDO) at Aloft Jakarta Wahid Hasyim on Wednesday, May 22. The forum, themed "Omnichannel in Retail: what does the future hold," is designed to address the pressing need for retailers to swiftly adapt to changing consumer behavior and trends. This is a crucial topic for all of us in the retail industry, as studies indicate a global shift towards an omnichannel experience. In Indonesia, price, promotions, and product variety have traditionally been key factors for consumers in choosing a retail chain. However, the convenience of the shopping experience is now equally important. While offline shopping remains part of Indonesian life, the fast-paced lifestyle of consumers is leading to a growing interest in online delivery. The forum will offer a deep dive on the latest trends in global retail, how retailers can adapt to Indonesia's unique business landscape and prepare for a different future to shopping. Join us to learn how Yango Tech helped generate $1 billion in revenue from its e-grocery business. We are now enhancing other grocery businesses' online presence with an end-to-end solution and are excited to contribute to the development of Indonesian retail. Forum speakers will include Roy Nicholas Mandey, Chairman of the FEDERATION OF ASIA PACIFIC RETAILERS ASSOCIATIONS (FAPRA) & APRINDO and Egor (Tigor) Zharikov, Yango Tech, Country Manager, Indonesia. #YangoTech #FoodTech #Egrocery #FutureOfRetail #OnlineGrocery #Ecommerce #EcommerceTrends #Retail #IndonesianMarket #eGrocery #RetailTech #CustomerExperience #GroceryInnovation #InventoryManagement #Omnichannel #APRINDO #Indonesia

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Business growth target should be a challenge with calculated risk and certain stability confidence. Initial data and analysis should be either the trigger of warning or confidence for future race.

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When I make sales calls, I often find that my clients struggle with conveying their message to the world. Their low engagement is typically due to repetitive content 🤔 It seems they may not understand which types of content are effective in different countries. For instance, in Indonesia, 3D digital ads are particularly popular. Here's why i think ads like DBS's Works in Indonesia: -Capturing Attention: Utilizing iconic landmarks and famous buildings to grab and hold viewers' attention✨ -Enhanced Visuals: Interactive elements make the ads more memorable and engaging. -Modern Appeal: Cutting-edge technology resonates with the tech-savvy audience. Does this kind of marketing work well in your country? 🤔 Repost with your thoughts! #JustAJ

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