East Asia Super League

East Asia Super League held its first-ever Macau Classic at the sold-out Studio City Macau's Studio City Event Center. Before the games on Dec. 11, EASL hosted its Advisory Board meeting with Commissioners and Representatives from all partner organizations, including the B.LEAGUE (Japan Professional Basketball League), KBL, PBA, P. LEAGUE+, and FIBA. The Board discussed the successes and growth achieved since the start of the season and outlined plans to expand the league with new member leagues for the 2025-26 season — further solidifying the foundation for EASL’s growth and its commitment to elevating basketball in Asia. Present at the meeting were EASL CEO Henry Kerins, all four EASL Vice Presidents, and key representatives: · Hagop Khajirian, Executive Director, FIBA Asia  · Charles “Blackie” Chen, Deputy Commissioner of the P. LEAGUE+ · Ryan Chen, P. LEAGUE+ International Relations Manager · Shin Hae Yong, Korean Basketball League Secretary General · Chihiro Saito, Manager of the International Group of the Japan Professional · Basketball League · Willie Marcial, Commissioner Philippine Basketball Association · Quinito Henson of the Philippine Basketball Association “EASL’s Macau Classic isn’t just about thrilling basketball. It’s a powerful example of how sports and entertainment go hand in hand, especially within the Greater Bay Area,” Kerins said. “Our partners at Studio City Macau and Melco Resorts & Entertainment have been nothing short of extraordinary. Their passion and professionalism in hosting high-level basketball in Macau is unparalleled and we are grateful for their support.”  In Game 1, the Taoyuan Pauian Pilots defeated the Suwon KT Sonicboom. In Game 2, the New Taipei Kings took down the Macau Black Bears led by former NBA star Jeremy Lin’s 27 points. “I feel like EASL has gotten better,” Lin said postgame. “They added a fifth team to each group. For (the New Taipei Kings) the competition is getting better and better…This is high-quality basketball being played and you have the best teams in from all the leagues (around Asia).” The EASL Macau Classic underscores the league’s commitment to establishing the GBA and Macau as premier hubs for sports and entertainment in Asia. In partnership with Studio City Macau and Melco Resorts & Entertainment, EASL is proud to bring world-class basketball to the region, showcasing its growing significance in the global sports landscape. EASL remains dedicated to building a stronger platform for basketball and fostering community growth across the GBA. EASL returns on December 18th  with two exciting matchups in Busan, South Korea, and Hong Kong SAR. The Busan KCC Egis will host the PBA’s Meralco Bolts, while Hong Kong Eastern faces the San Miguel Beermen, with both teams still seeking their first EASL win. #EASL #WhereChampionsClash #MacauClassic #NewTaipeiKings #MacauBlackBears #TaoyuanPauianPilots #SuwonKTSonicboom #PLEAGUE+ #KBL #Macau #StudioCityMacau #SportsBureauMacau

Two thrilling East Asia Super League (EASL) games took place on Dec. 4 in Okinawa, Japan, and Suwon, South Korea.    In Okinawa, the Ryukyu Golden Kings put on a stellar performance, defeating the defending Korean Basketball League champions, the Busan KCC Egis, to extend their undefeated run to 3-0. The packed crowd at the Okinawa Arena — an impressive venue with a 10,000-fan capacity — was electric, as their team matched its three-win record from last year’s EASL campaign. Now perched atop Group B, the Golden Kings are poised for their first-ever Final Four berth. Remarkably, they are the first Japanese team to start 3-0 since the Chiba Jets’ championship-winning season in 2023-24. Could history repeat itself?   Meanwhile, in Suwon, the Suwon KT Sonicboom bounced back from a tough loss to the Taoyuan Pauian Pilots on Oct. 23 by edging out the visiting Hiroshima Dragonflies in a nail-biting finish. The win elevated KT to 2-1 and second place in Group A, strengthening their position and boosting their chances of securing a coveted spot in the Final Four.   Midway through the 2024-25 season, the competition is intensifying as the league heads toward its most anticipated event yet: the Macau Classic. On Dec. 11, EASL will bring together the Taoyuan Pauian Pilots, Suwon KT, the Macau Black Bears, and the New Taipei Kings, led by Jeremy Lin, for a midseason doubleheader showcase. This promises to be a defining moment in the season and a celebration of the best in Asian basketball.   With every game, the EASL continues to deliver on its promise: Where Champions Clash. The road to the Final Four is heating up. The Macau Classic is less than a week away. You won’t want to miss what’s next.    #EASL #WhereChampionsClash #SuwonKT #HiroshimaDragonflies #RyukyuGoldenKings #BusanKCCEgis #BLEAGUE #KBL #MacauClassic #OkinawaArena #SuwonKTSonicboomArena

East Asia Super League (EASL) joined forces with Melco Resorts & Entertainment and Macau’s largest professional basketball team, the Macau Black Bears Basketball Club, to host the Simple Acts of Kindness event at Concordia School for Special Education in Macau SAR. This inspiring day of connection was further supported by members of the Macau Special Olympics. The event featured Macau Black Bears players Damian Chong Qui, David Diaz, strength and conditioning coach Sebastian Zwolak, MSc, USAW and head coach Garrett Kelly, who brought smiles to the kids' faces by teaching and sharing the game of basketball. Here’s a further list of everyone else who was involved: Mr. Ho Guo Sing (Concordia's Head of Students’ Leisure Arrangement) Mr. Siu Yu Hong (National Director of Macau Special Olympics) Jesse Lam (EASL Regional Marketing Manager)  Louisa Koon (Melco Director of Community Relations & CSR) Annabelle Lin (Melco Marketing Manager) The day was filled with highlights, including: 🏀 Learning from the Macau Black Bears’ staff 🎁 Heartfelt gift exchanges. 🎶 An entertaining singing performance put on by Melco volunteers and the Macau Black Bears. 🤸♂️ A breathtaking martial arts performance by the talented students of Concordia School. This event is yet another milestone in EASL’s journey to becoming an integral part of the Macau SAR community. A huge thank you to everyone who made this event a success! At EASL, we are committed to creating more moments like this that unite sports, community, and kindness.

East Asia Super League (EASL) recently held an exciting showdown between reigning KBL champions, the Busan KCC Egis, and the Macau Black Bears at Macau’s iconic Studio City Event Center.    For the second consecutive week, EASL proudly brought its world-class basketball experience to Macau SAR, emphasizing the league’s commitment to enriching the Greater Bay Area (GBA) sports culture.    With EASL’s historic Macau Classic to be held on Dec. 11 — a can’t-miss doubleheader including four of the region’s best teams — basketball fans in the GBA are receiving more opportunities to experience premium live sports.    This game also marked a memorable moment for new Black Bears addition Chun Hon Ting, affectionately nicknamed 'Mei Mei.' Now in his third game with Macau, the Malaysian international enjoyed a special boost from a dedicated fan section, with a large contingent of supporters traveling from Malaysia to cheer him on, adding a personal touch to the evening’s excitement.    On Nov. 13, EASL returns to the Philippines for 'Clash of Champions Manila' at the historic PhilSports Arena. This event will feature a thrilling doubleheader, showcasing two of the PBA’s finest — the San Miguel Beermen and the Meralco Bolts — as they take on the Taoyuan Pauian Pilots and the New Taipei Kings 新北國王職業籃球隊.    Mark your calendars for another electrifying night of EASL basketball coming soon!    #EASL #WhereChampionsClash #StudioCityEventCenter #StudioCity #MelcoStyle #MelcoResortsAndEntertainment #MacauBlackBears #KBL #BusanKCCEgis #MalaysianBasketball #MeiMei #ClashofChampionsManila

East Asia Super League (EASL) held its first Future Champions Camp in The Greater Bay Area (GBA) and Macau SAR for the 2024-25 season.    At Studio City Event Center, a group of 30 talented young boys utilized top-notch facilities and expert coaching to improve their basketball skills. Partnering with local professional team, the Macau Black Bears, participants received hands-on guidance from head coach Garrett Kelly, Director of Athletic Performance Sebastian Zwolak, MSc, USAW, and players Chao Sing Chui and Samuel Deguara.    Then, EASL’s Future Champions Camp hosted its second event for a team of 20 dedicated women from Macau’s U16 and 3x3 national basketball squads. With further support from the Black Bears and EASL ambassador Jay Washington, the players completed a gauntlet of skill training drills before wrapping up with a friendly yet spirited scrimmage.   EASL’s Future Champions Camp was launched to nurture Asia’s next generation of athletes. Starting in the Philippines and expanding to the GBA, the camp provides young players with elite coaching, resources, and an environment to grow on and off the court. EASL’s ultimate goal is to expand the program to every major market across Asia, building a strong foundation for the sport’s future and inspiring the next wave of champions.   #EASL #WhereChampionsClash #FutureChampionsCamp #MacauBlackBears #YouthBasketball #StudioCityEventCenter #MelcoStyle #MelcoResortsAndEntertainment

East Asia Super League (EASL) hosted two games in The Greater Bay Area (GBA) on Wednesday, October 30th. The Hiroshima Dragonflies secured an 88-75 victory over the Hong Kong Eastern Basketball Team at Southorn Stadium in Hong Kong, while the Ryukyu Golden Kings narrowly defeated the Macau Black Bears, 96-93, at Studio City Macau. "Bringing our league to Hong Kong SAR and Macau SAR for the first time was a powerful milestone, and I'm incredibly proud of our team's effort and the enthusiastic response from the fans,” EASL’s Chief Executive Officer Henry Kerins said. “This was EASL’s first time simultaneously hosting two games in the GBA, and we are excited about the league's future expansion plans as we push further into more cities in the GBA to capitalize on the huge demand for premium sport and entertainment." EASL’s entrance to Hong Kong SAR and Macau SAR marks an exciting shift for basketball and entertainment in the GBA. By adding Eastern and the Black Bears to its 2024-25 field, EASL firmly contributes to the ‘mega event economy’ — driving further tourism and stimulating local businesses. The league’s involvement in this region offers a promising glimpse of a growing sports culture and a more vibrant future for the GBA. On Wednesday, November 6th, EASL is back in Macau at the Studio City Event Center with the reigning Korean Basketball League champions Busan KCC Egis facing off against the Macau Black Bears. #EASL #WhereChampionsClash #BLEAGUE #HongKongEastern #MacauBlackBears #StudioCity #MelcoStyle #MelcoSportsandEntertainment #GreaterBayAreaSports #SouthornStadium #StudioCityEventCenter

Two spectacular East Asia Super League (EASL) upsets took place on Wednesday, Oct. 23 during group stage games. In Suwon, South Korea, the Korean Basketball League’s Suwon KT Sonicboom hosted the P. LEAGUE+'s Taoyuan Pauian Pilots. Despite being in hostile territory, Taoyuan pulled off a surprise 91-70 rout of KT to clinch its first-ever EASL win. Pauian Pilots’ forward Treveon Graham led all scorers with 32 points while guard Pai Yao-Cheng impressed with a 16-point, 11-rebound double-double. The Pauian Pilots currently sit atop the Group A standings, tied with the B.LEAGUE (Japan Professional Basketball League)'s Hiroshima Dragonflies. Over in Chinese Taipei, former NBA sensation Jeremy Lin and the New Taipei Kings 新北國王職業籃球隊 tipped off their second consecutive EASL campaign against the Macau Black Bears. Macau, which lost its season opener on Oct. 2 as part of the league’s Tip-Off 2024 event, entered the matchup as significant underdogs. But led by forward Jeantal Cylla’s 32 points and point guard Damian Chong Qui’s 23 — 14 of which came in the fourth quarter — the Black Bears grabbed a 109-97 statement win to improve to 1-1. During the fifth and sixth games of the young 2024-25 EASL season, the league has once again demonstrated its capacity to serve as the premier stage for showcasing the best basketball in Asia. “What we saw on Wednesday (Oct. 23) was the pinnacle of our motto: Where Champions Clash,” EASL Head of Philippines and VP of Business Development Lorenz "Banjo" Albano said. “Suwon KT and New Taipei did a fantastic job in creating an elite live-game atmosphere for some of Asia’s best regional basketball talent. Expect more upsets, highlight plays and underdog stories as EASL continues to ascend.” EASL returns to action on Oct. 30 with a game each in Hong Kong SAR and Macau SAR. The Black Bears take on the B.LEAGUE’s Ryukyu Golden Kings while Hong Kong Eastern faces the Dragonflies. #EASL #WhereChampionsClash #PLEAGUE+ #KBL #TaoyuanPauianPilots #MacauBlackBears #SuwonKTSonicboom #NewTaipeiKings 

🏀 Reigning B.LEAGUE (Japan Professional Basketball League) champions, the Hiroshima Dragonflies, and runners-up, the Ryukyu Golden Kings, hosted their 2024-25 East Asia Super League (EASL) season openers on Wednesday, Oct. 16. 💬 “We couldn’t have imagined a better atmosphere for our fans in this EASL season openers in Japan,” said EASL Chief Executive Officer Henry Kerins. “The top two B.LEAGUE teams showcased an incredible performance for all to watch in Okinawa and Hiroshima, and for all of our fans globally on our 22 broadcast partner platforms.” 🔥 In their first taste of EASL action, the Dragonflies took down Hong Kong league champions, Hong Kong Eastern 78-67. Hiroshima now sits atop Group A with Korean team, Suwon KT Sonicboom. 🔥 Now in their second consecutive EASL campaign, Ryukyu defeated Philippine basketball side, the Meralco Bolts, 77-74. In a thrilling matchup that went down to the final possession, Golden Kings’ star forward Victor Law produced a game-winning block on Meralco’s Allen Durham to clinch victory. 🥳 Wednesday evening saw a packed arena of fans pour into the Golden Kings’ beautiful home stadium for their first EASL game of the season. From tip-off to the final buzzer, Ryukyu’s faithful cheered on the home team tirelessly while showing love to Durham, who spent the last three seasons playing in Okinawa before departing for Meralco. 💬 “It was amazing,” Durham said about his experience playing in front of Ryukyu’s fans again. "It really touched my heart, and I was trying not to get emotional in there, but it was nice. I appreciate the fans and all the love that they gave.” 🏀 EASL returns to Japan on Dec. 4, when Ryukyu hosts reigning Korean Basketball League champions, the Busan KCC Egis. 🏀 For Hiroshima, the Dragonflies have their next home game on Jan. 8 against the Philippine Basketball Association's San Miguel Beermen. #EASL #WhereChampionsClash #RyukyuGoldenKings #HiroshimaDragonflies #EASLinJapan #BLEAGUE #PBA #HongKongEastern #MelcoResorts #JejuSamdasoo #Spalding

East Asia Super League (EASL) is excited to announce its partnership with Tradable Bits, a global leader in fan engagement technology. As part of a long-term and exclusive agreement, Tradable Bits will expand the league’s growing base of new fans while deepening engagement with existing ones. "We’re excited to welcome Tradable Bits as our official fan engagement partner and collaborate with a company that shares our commitment to entertain our audience across Asia,” said EASL Chief Executive Officer Henry Kerins. “Working with Tradable Bits provides the ability for EASL to engage directly with our fans across digital and live events through fun and innovative campaigns." Together, Tradable Bits and EASL will deliver the ultimate experience to passionate basketball fans in Asia and beyond through engaging, reward-driven interactions across digital, broadcast, and in-person platforms, utilizing cloud-based FanCRM and CDP software. “Basketball has never been more popular both at global and local levels. EASL's goal is to engage and unite fans from across Asia around what wants to become the top continental basketball competition. We look forward to collaborating with EASL to grow the league’s fandom through strategic, data-based engagement campaigns that incentivize fans for their love of the sport,” said Tradable Bits' Vice President of Business Development for Asia, Maurizio Barbieri. Interested in submitting game predictions or having your say in the league’s annual MVP fan voting? All this — and more — is now possible. #EASL #WhereChampionsClash #TradableBits #FanEngagement

🏀 THE EAST ASIA SUPER LEAGUE IS RETURNING TO MACAU 🏀 4️⃣ exciting EASL games will take place at Macau’s beautiful Studio City Macau Event Center, split into two standalone games and the first-ever ‘Macau Classic’ double-header. 🗓️ October 30, 2024, Japan’s Ryukyu Golden Kings face off against hometown heroes Macau Black Bears Basketball Club. 🗓️ November 6, reigning KBL champions Busan KCC Egis travel to Macau, led by Finals MVP Heo Ung, to challenge the Macau Black Bears. 🗓️ December 11, the doubleheader will feature the Taoyuan Pauian Pilots vs. Suwon KT Sonicboom, followed by the Macau Black Bears holding their fort against the reigning P. LEAGUE+ champions, New Taipei Kings. Get ready for some of the biggest teams and brightest names in Asian basketball. 🔗 Click here to buy your tickets for game 1 & 2 online available NOW: https://lnkd.in/g8zVQ9Hv 🎫 #EASL #WhereChampionsClash #StudioCity