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'Tis the season for mobile shopping
November 23, 2014
It used to be that heading out to stores on Black Friday -- one of the biggest holiday shopping days of the season -- was the best way to find great deals. Now, we may be carrying the best tool for finding deals in our pockets.
This coming weekend, expect to see many of your fellow shoppers checking for deals on their smartphones while braving the lines and crowds at the mall. Nearly 50% of 25-34 year-olds use their phone to shop online while standing in line at a store. And because we want to help you research products more easily this holiday weekend, we’re rolling out new mobile features to Google Shopping.
Starting this week, when you search for a specific product on your smartphone or tablet you’ll see more detailed information about the product and where to buy it, like which stores have it available and product reviews from customers. You’ll also be able to rotate selected products on Google Shopping in 360 degrees to see them in more detail.
Getting a head start on Black Friday
Shoppers are already prepping for Black Friday shopping by researching purchases and deals online. We found that 27% of shoppers have already begun hunting for Black Friday deals online. Here are the top questions people are asking about Black Friday on Google Search. For more trends, visit our
Shopping blog
.
what time do stores open on black friday
what time does black friday start
when does black friday end
what to buy on black friday
Let Google Shopping and your smartphone help you check off what’s on that shopping list of yours and go enjoy everything else about the “most wonderful time of the year.”
Posted by Jennifer Liu, Product Manager, Google Shopping
Through the Google lens: search trends November 14-20
November 21, 2014
Devastating snowstorms, bizarre interviews and addictive podcasts? It was an unusual week on the search charts this time around.
A frosty reception
If you looked on Maps for
Buffalo
, you wouldn’t find it. OK, that’s a bit of an exaggeration, but the city is buried underneath six feet of snow… literally. While people across the country are just getting ready for Turkey Day, Buffalonians are dealing with a snowstorm that’s set to break
several records
and may keep them trapped in their houses for a while–
white Thanksgiving
, anyone?
In the court of public opinion
People were searching for more information about famed comedian
Bill Cosby
this week after sexual abuse allegations made headlines.
And in the political world, Democrats in the Senate blocked the
Keystone XL
proposal, a hotly contested initiative to build an oil pipeline from Canada to Nebraska. While searchers were wondering how this bill would affect gas prices, the door is closed on the issue at the moment.
Teens aren't what they used to be
A toymaker with a mission decided it was makeover time for Barbie, the doll everyone loves to hate. Nickolay Lamm created “normal Barbie,” a doll that everyone could relate to -- less “material girl” and more “girl next door”—non-size zero waist included. Reflecting
the body
of the average 19-year old woman, both parents and kids have taken a liking to the fact that toy actually...looks like a real person (
she looks like my sister!
) Complete with freckles and acne sticker expansion packs, we think Lamm’s got the awkward teenage years down pat.
Speaking of teenagers: 16-year-old and 14-year-old celebrity siblings Jaden and
Willow Smith
, heirs to The Fresh Prince of Bel Air’s throne, were in the spotlight this week after giving what some might describe as a pretty spacey
interview
to the New York Times’ T Magazine. The wide-ranging piece covered their thoughts on topics like Prana energy (what?), the duality of the mind (how??) and goals of imprinting yourself on everything (why???) — and baffled social media and searchers alike. Time Magazine got in on the fun and released a
poem generator
made from the interview’s most interesting quotes. Here’s our Jaden and Willow Smith haiku (spoiler: it doesn’t make any sense).
Babies remember
The most craziest person of all time
Driver’s ed? What’s up?
Colonel Mustard in the library
There’s always time for a tale of murder and mystery. This week the Internet played the role of detective as people were curious to learn more about NPR’s new serial Podcast which explores a 15-year-old real life homicide case. The series is insanely popular, hitting the 5 million downloads and streams mark more quickly than any other podcast before it, but not without its fair share of controversy. The victim’s family members have expressed concern about the
sensationalization
of the case.
Tip of the week
Bored on the bus or subway? Just say “OK Google, flip a coin.” What do yo have to lose?
Posted by Jenise Araujo, Communications Associate, who searched for [the opposite of apple] and [cellulite stickers].
Seven traffic tips to get you to the Thanksgiving table
November 18, 2014
Thanksgiving means gearing up for a turkey feast, Thanksgiving Day parades, local
Turkey Trots
and annual
football showdowns
. It also means braving some of the worst holiday traffic conditions of the year.
You’ve got enough on your plate this Thanksgiving without having to worry about traffic, too. So, Google Maps looked at Thanksgiving traffic conditions over the last two years for 21 cities across the U.S.
1
to find the most useful information to make your holiday trip a little easier.
Whether you’re traveling near or far, Google Maps’ traffic tips will help you navigate the roads like a pro, so you’ll be feasting on Turkey Day delights with friends and family in no time. Here are seven tips in pictures to guide you through the holiday:
1. Avoid traveling on Wednesday:
2. But if you must leave on Wednesday:
3. Good news for local travelers—Thanksgiving Day traffic is a breeze:
4. Travel back home on Sunday, not Saturday:
5. Expect to spend more time in traffic than average if you live in these three cities:
Philadelphia, Austin and Washington, D.C. saw the three biggest increases in traffic during Thanksgiving week.
6. Get these three items ahead of time:
Last-minute runs to the corner store can be unavoidable as you prep for the big day, but not all last minute trips are created equal.
7. Leave extra time for Christmas shopping:
Your biggest worry this Thanksgiving should be whether to go for the cranberry sauce or gravy. And with these traffic tips in hand, plus
real-time traffic info
provided by Google Maps on
Android
or
iOS
, you’ll be spending less time in traffic and more time with the people you care about this Thanksgiving. Now that’s something to be thankful for!
Posted by Aaron Nelson, Google Maps Product Manager
1
Google Maps looked at 21 cities across the U.S. from the Monday before Thanksgiving through the Sunday after Thanksgiving for both 2012 & 2013: Austin, Boston, Charlotte, Chicago, Dallas, Denver, Detroit, Honolulu, Houston, Los Angeles, Miami, New York, Philadelphia, Pittsburgh, Portland, Providence, San Francisco, Seattle, St. Louis, Tampa, Washington, D.C.
Through the Google lens: search trends November 7-13
November 14, 2014
Taylor, Kim, Kobe—this trio of familiar faces was all over search this week.
Oh my God, look at that face
She may not have broken the Internet, but Kim Kardashian certainly got our collective attention this week with her saucy
Paper
magazine cover shoot showing off her famous derriere. Millions of
searches
,
memes
and (unsuccessful)
imitators
were not far, um, behind. Even Kim, however, had some company in the trending ranks from Taylor Swift, who has come close to breaking the Internet a few times herself. This week, Swift released a new video (and
app
) for her song “
Blank Space
,” putting a new spin on the “boy-crazy” meme and garnering more than 25 million YouTube views—that’s more than 10 times as many as last week’s viral video sensation “
Too Many Cooks
.”
Sky high
Ten years after leaving Earth, on Wednesday the European Space Agency’s Rosetta mission achieved history. It successfully landed its
Philae
probe on the comet 67P/Churyumov-Gerasimenko and began sending pictures of the surface back to scientists. People turned to search to learn more, including “what is next for the probe?” It’s a good question, since the probe bounced twice before settling into a position about 1km off its target, and may not be able to get enough battery life from its solar panels to continue operating as intended.
Our doodle celebrated the Philae landing on Wednesday
And all eyes were on the New York skyline this week—or at least on 1 World Trade Center, where a pair of window washers were trapped 69 stories high on the side of the building for over an hour on Wednesday before being rescued. The 1,776-foot tall skyscraper had just opened for business last week, more than a decade after the September 11 attacks.
Numbers game
Kobe Bryant set a new record on Tuesday night, but he might wish he hadn’t. The shooting guard missed his 13,418th career field goal in a game against the Memphis Grizzlies, earning him the dubious honor of the most missed field goals in the NBA. Of course, Bryant also has the fourth-most points in league history—and five championship rings. So, he’s probably doing OK.
Tip of the week
For those times you’ve gotten an email about something (say, “dinner with Shari” or “brunch with Aaron”) but forgotten to follow up, Google can help. Keep an eye on your Google app, which can now
catch buried plans in your Gmail
, prompt you to add them to your calendar, and remind you to stay in touch.
Posted by Emily Wood, Managing Editor, who searched this week for [two eagles flying together/being friends] and [birdman tracking shot]
The doors are open for veterans at Google
November 11, 2014
My father was a
Tuskegee Airman
, one of the first African-American military aviators in the U.S. military. He got his wings in 1944 and stayed in the Army for 30 years. When I think of him—and all the other veterans I grew up knowing—I’m reminded of the unique characteristics they shared: their innate courage, sense of purpose, and their ability to lead under pressure. Most remarkable to me, though, is their belief in the power of sacrificing and fighting for something bigger than yourself.
For everyone who has served our country, I join 1,000+ members of the
Google Veterans Network
in celebrating Veterans Day today. And I am incredibly proud of what Google has done to honor veterans, including two initiatives new this year.
Veterans make great Googlers
We hire leaders, team builders and problem solvers and many veterans are already doing amazing things at the company. But we also know that not all veterans have the same skills and interests; there isn’t a one-size-fits-all solution and it can be hard to understand how you might fit into a corporate environment. So we’ve created a new
Veterans Careers
website to help servicemembers and veterans find the right role to apply for at Google. The site breaks down some of the ways our own veterans are succeeding in both technical and general roles. In their own words, they explain how their skills translated and how they are continuing to serve through their work at Google.
And for those who have other career goals in mind, we’ve included a few
resources
—like mentoring programs and virtual classes—to help veterans and their families as they transition to civilian life.
Sharing veterans’ stories
In addition to making Google a great place to work for veterans, we want to use our technology to build greater awareness and understanding of their achievements and sacrifices. Last Friday, the
9/11 Memorial
opened a new exhibit that explores the immediate and heroic actions of U.S. servicemembers, alongside those of the emergency workers who responded on and after September 11, 2001. “The Call to Serve,” an interactive installation powered by Google
Tour Builder
, follows the stories of nine veterans and military personnel to honor their service and that of all who followed in their footsteps. You can visit the exhibit in person at the 9/11 Museum during Veterans Week or online at
911memorial.org/calltoserve
.
This effort also builds on other historical preservation projects we announced earlier this year, including bringing
Arlington National Cemetery
, including the Tomb of the Unknown Soldier and The Eternal Flame, to Street View; and commemorating the 70th anniversary of the
landings at Normandy
in partnership with museums and archives in the U.S., U.K. and France.
We’re proud to pay tribute to veterans’ service and and to support them in their careers. Veterans have unique skills and experience, and arrive with a devotion to teamwork that goes a long way around here. They’re among our greatest assets, both as a company and as a nation. And after all they’ve given us, we need to give them every opportunity to succeed.
Posted by David Drummond, SVP, Corporate Development and Chief Legal Officer; Founding Executive Sponsor, Google Veterans Network
With Chromebooks, students find new ways to learn
November 10, 2014
Cross-posted on the
Google for Education blog
Students and schools have done some amazing things with Chromebooks since we first
launched in 2011
. At the Urban Promise Academy in Oakland, Calif., students are using the
Scratch program
to create their own video games on Chromebooks. In Chesterfield County, Virginia, students get access to feedback and support from teachers after school hours using their Chromebooks. And in Fairfield County, South Carolina,
schools saw double-digit gains
on their state performance tests after they started to offer Chromebooks, Google Apps for Education and other technologies to their students, who often don’t have Internet access at home.
A student at Urban Promise Academy uses a Chromebook to design video games
Schools tell us that Chromebooks fill three big needs: they’re easy for students and teachers to use, they’re easy to share, and they’re easy to manage. That’s critical for schools that often want to give their students the best technology, but don’t have a large IT department to support it. And it’s part of what has made Chromebooks such a hit in schools. In fact, according to IDC’s latest report on tablets and laptops in K-12 education, Chromebooks are the best-selling device in the U.S. this year. And they’re continuing to grow in popularity—in districts like Montgomery County, MD (more than 50,000 devices), Charlotte-Mecklenberg, NC (32,000 devices) and Cherry Creek, CO (26,000 devices), who have all begun using Chromebooks in 2014.
Beyond the U.S., countries are looking at how they can use technology in the classroom on a large scale—like in
Malaysia
, where the entire national school system is using Chromebooks. This week, we’re hosting the
Global Education Symposium
, a gathering of education ministers from 18 countries working to implement technology that will help them meet their country’s educational agenda. We’ll hear from education leaders who are exploring new educational models, and look at how innovative local schools are using technology to help teachers and students excel.
It’s been thrilling to see how Chromebooks—alongside Android tablets, Google Play for Education, Classroom and Google Apps for Education, which is now used by 40 million students and teachers around the world—can help students meet their learning goals. We can’t wait to see what’s ahead as more students around the world gain access to new learning opportunities through technology.
Posted by Cyrus Mistry, Lead Product Manager, Chromebooks for Education
Doubling down on Ebola donations
November 10, 2014
Today, Google is launching a public giving
campaign
to fight Ebola. For every dollar you give, Google will donate two dollars. In addition, we’re donating $10 million right away to support nonprofits such as
InSTEDD
,
International Rescue Committee
,
Medecins Sans Frontieres
,
NetHope
,
Partners in Health
,
Save the Children
and
U.S. Fund for UNICEF
. These organizations are doing remarkable work in very difficult circumstances to help contain this outbreak, and we hope our contribution will help them have an even greater impact.
Separately, our family foundation will also be giving $15 million. Our hearts go out to everyone whose lives have been touched by this tragedy.
Posted by Larry Page, CEO
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