Marika Puppinck Rathle

Today I attended a talk at #PVParis regarding The future of AI for Fashion. Great insights from Paul Mouginot and moderator and editor in chief of the The Interline Ben Hanson. Thanks for mentioning our company. We love to make the needle move.. front-runner for sure It has been a real explosion, how to chose the right solution or keep using toys that are not safe for the Brands and infringing the IP. We are happy to work with Brands that enjoy our solution and looking to enhance their creative process while reducing their lead time and reducing unsold stock. CRS conscious and profitable vision without forgetting the UX. imki | Augmented Creativity

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AI in retail: Revolution or just a gadget? 🤔 Generative AI and intelligent chatbots are transforming customer relationships. 🚀 Thibault Renouf, CEO of Partoo, reveals how their AI technology reduces customer response times to 30 seconds and optimizes real-time product ordering. A must for any company looking to retain its customers and improve efficiency! 💡 Want to know more about AI innovations in retail? Thibault Renouf explains it all in Arnaud Pagès' latest article! 👇

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In an era where social relevance is currency, can Off-White afford to operate like a standard brand? Virgil Abloh’s genius was in making Off-White more than just a fashion label—it became a cultural movement. Now, with social and cultural influence so vital, it raises the question: Can Off-White maintain that edge without evolving? What if Pharrell Williams were to take over as Creative Director? This is not to discredit the current team—who have done remarkable work—but simply social commentary on the potential shift in the brand’s cultural narrative. Pharrell’s ability to bridge fashion, music, and activism makes him a natural fit for maintaining Off-White’s social currency. His presence could propel the brand forward, much like Abloh’s legacy did, ensuring that Off-White remains a cultural force, not just another luxury brand. In today’s fashion landscape, maintaining relevance goes beyond product—it’s about continuing the conversation, setting trends, and making statements that resonate with society at large. Up next: Samuel Ross’ next move…. #OffWhite #VirgilAbloh #PharrellWilliams #CulturalCurrency #FashionStrategy #SocialRelevance #LuxuryStreetwear #BrandEvolution #SocialCommentary

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In an interview with The Modern Thinker, TruLux AI CEO Dionis Teshler delves into how the company is transforming #luxury #authentication. In the article "Modern in Authenticating Luxury Watches," authored by Marije de Roos, M.Sc., Dionis discusses how TruLux leverages AI, computer vision, and blockchain to combat counterfeit goods and enhance trust in high-end purchases. #TruLux offers a cutting-edge mobile-based solution that create unique digital #fingerprints for luxury items, stored securely on the #blockchain. These innovations ensure #brand integrity, enabling transparent, safe transactions across resale platforms and #retail environments. Read the full #article here >> https://lnkd.in/ds_Wpg7U #LuxuryAuthentication #AIinLuxury #CounterfeitPrevention #TruLux #DigitalProductPassports #SafeTransactions #WatchAuthentication #LuxuryTech #BrandIntegrity

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Luxury companies embrace sport to harness cultural capital If you’ve been watching the Olympics, you may have noticed that the winners receive their medals on Louis Vuitton trays. LVMH-owned CHAUMET also produced the medals, each with a small piece of metal from the Eiffel Tower. Many other LVMH-owned brands have a presence in Paris through a sponsorship deal worth an estimated € 150 million. But LVMH is not alone. Prada Group is a sponsor of China’s women’s football team. Zegna’s Thom Browne has dressed FC Barcelona; Loro Piana is the official outfitter of Juventus Football Club and Chivas Brothers has sponsored Manchester United. Tiffany & Co. has sponsored the NBA. Aston Martin F1 Team re-entered the world of Formula 1 in 2021/22 after decades’ long absence. So why is luxury embracing sport even more than before? Live viewing sets sport apart One of the biggest differences between sport and nearly every other form of entertainment – that is often streamed - is that you must watch it live to be engaged in the cultural conversation. This means that it drives a huge volume of live viewers, that is very valuable for brands. Appeal to a broader audience Embracing a wide range of sports is also a way for luxury brands to appeal to a broader, more aspirational audience. For whilst historically luxury brands were involved in moneyed sports such as sailing (Prada); polo (Ralph Lauren); and tennis (ROLEX, TISSOT), today many have embraced sports such as football and F1. Netflix documentaries have boosted sports’ appeal Netflix documentaries about particular sportsmen (eg. David Beckham) and sports (eg. Such as F1 through Drive to Survive) have increased the interest and engagement in many sports, and in some cases drawn in the female viewer. Sports stars most followed on social media Sports stars have become the new Hollywood. Cristiano Ronaldo is the most followed celebrity on social media, with greater numbers (917 million) than any Hollywood celebrity, such as Selena Gomez (688 million followers). So, sport has become one of the key ways in which luxury brands are harnessing cultural capital and I only see this trend continuing. I’d love to know what you think. Smith Square Partners #sport #fashion #luxury #culturalcapital https://lnkd.in/escmVXFB .

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THE FUTURE IS IN THE PAST Fast Fashion is killing the planet! You are spot on - the world cannot afford fast fashion - it’s horrendous it has to stop It is our duty as fashion leaders and lovers to only buy from the most sustainable brands It was lovely to meet with you Fanny Moizant at the LGT event last weekend Stuart Trevor, the founder of All Saints, set out to build the world’s most sustainable brand, starting with a clothing brand that doesn’t produce any clothing. Asked many times about building another All Saints; 'There are far too many clothes in the world already, the last thing the world needs is another clothing brand - but what about a clothing brand that doesn’t produce any clothes?' Stuart Trevor RE-WIND - reimagined vintage clothing RE-SET - repurposed dead stock fabric & garments. RE-PLAY - re developed range of essentials from stock in recycled/GOTS certified organic cotton. The eponymous new brand is STUART TREVOR, an amazing range of clothes from recycled clothing or dead stock fabric. 'Our clothes are reworked, rebranded, cut up, distressed, and reimagined with care - patched, printed, hand painted, sprayed, washed and embroidered, often with “less is more” in mind.' There’s a huge supply of vintage clothing ready to be given new life, millions of metres of “dead stock” fabric either lying around in fabric mills or ending up in landfill. 'We want to turn this 'dead stock' into 'living stock'. Check out the collection at stuarttrevor.com #fastfashion #circulareconomy #recycle #upcycle #designer #vintage #vintagestyle #preloved #planet #love #fun #future #past #

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What happens when you repair an item of clothing before reselling it? You can double, triple or even quadruple its value. With the launch of our partnership with Vestiaire Collective this week, SOJO has done a deep dive on what it means to sell a damaged vs non-damaged item and it’s incredible to see the difference. When resale is booming and item condition is one of the key criteria that buyers look at when deciding what to buy - we're excited to launch this service to show that as a seller, booking a quick and easy repair means you can increase the quality of your item and in turn increase your price & buyer satisfaction (and Vestiaire gets to unlock a higher GMV). Repair and Resale coming together is not only good for the planet, but also good for business. Swipe below to take a look at our comparables

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🎧 From Compliance to Collaboration: Will Transparency Save the Textile Industry? 🌍 I’m thrilled to share the second episode of "DESIGNING THE FUTURE by alexa dehmel" powered by PERFORMANCE DAYS, featuring an insightful conversation with Pascale Moreau I personally met recently at The DO Lectures , a leading voice in public affairs for the textile sector. In this episode, we dive deep into the intricate challenges of sustainability within our industry, especially under the new EU regulations. Pascale eloquently discusses the essential need for transparency and traceability, emphasizing how these pillars are not just about compliance but are the foundation for a truly collaborative and sustainable future. We explore the transformative potential of AI, especially in managing the complexities of the Digital Product Passport, and what it takes to lead with vision beyond mere compliance. 🚀 Key Highlights: Challenges & Adaptation: Overcoming the overwhelming landscape of new legislation. Transparency & Traceability: How these are key to substantiating sustainability claims. AI's Role: Enhancing efficiency and compliance in the textile industry. Visionary Leadership: Inspiring teams toward sustainable practices. Consumer Engagement: Empowering consumers with clear, data-backed sustainability information. Driving Change: Moving from an "Ego-System" to an "Eco-System." Building a Legacy: Prioritizing knowledge sharing and thinking beyond profits to collectively build a better future. 🌱 Pascale also leaves us with a powerful message as a new habit we can take over: Let’s increase biodiversity in our urban spaces by planting pollinator-friendly plants to support bees and butterflies. Ana Kristiansson's feedback on the habit we created during our conversation last month to leave no more food waste from the fridge: - We’ve intentionally measured the ingredients amount to not make too much but just enough for a meal of 4 people - ⁠Klas and I have eaten all the leftovers and combined leftovers 😆 - ⁠reorganized the fridge to have more control of the expiration date of stuff I myself am eating carrot soup as leftover this evening, before leaving to Paris to watch my cousin Johannes Floors run during the Paralympics. Salad in the train tomorrow...very proud of no leftover! 🔗 Watch Now: Designing the Future: Alexa Inquires Pascale - Leading the Shift from Ego-System to Eco-System https://lnkd.in/dnixahvj Produced by Jana Erb Your thoughts and engagement are invaluable, so please join the conversation, like, share, and subscribe on YouTube. Together, we can lead the charge in transforming the textile industry for a sustainable future! 💚 #FutureOfTextiles #PodcastSeries #DesigningTheFuture #AdaptToChange

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🚨 Meet the 18 startups that are leading innovation in the (luxury) retail industry 👇 Last week, luxury group LVMH revealed the 18 finalists for the 8th edition of its Innovation Award. 👩‍💻 Over 1500 companies registered, with 44% of the finalists (co-)founded by women. Finalists are grouped in 6 categories. 🛍 Omni-channel & retail • EQL: E-commerce tech to offer reliable, fair & memorable product launches of in-demand products • GK Concept: Tailor-made interactive in-store technology for merchandising and shopping experiences • Glanceable: Customer reviews aggregation & analysis platform using natural language processing for strategic insights 📸 Image & media for brand desirability • Ircam amplify: Innovative audio products & services that transform everyday sound experiences • Raive: Multimedia gen AI company with built-in IP royalty attribution • Trajaan: Search intelligence software designed for consumer insights and retail media teams 🎭 Immersive digital experiences • BLNG AI: Sketch-to-Design Gen AI software for the jewelry industry • FancyTech: 3D-modeling & gen AI video content production • xydrobe: Multi-sensorial luxury VR solutions for immersive in-store experiences 👷‍♀️ Employee experience, diversity & inclusion  • HERALBONY Co., Ltd.: Empowering artists with intellectual disabilities by licensing their artwork to brands for collaborations, promoting diversity and inclusion • OpenDecide: Science-based team dynamic development platform • Witty Works: Language-AI tool for sustainable, inclusive corporate culture ⭐️ Operations excellence • Authena: IoT solutions for product authenticity protection & real time traceability • Perception manufacturing: AI-based computer vision data analysis solution for factory process optimization and quality control • WizyVision: Software to rapidly ramp up mobile applications empowering frontline workers ♻️ Sustainability & green tech • Aectual: Circular 3D printed store furniture and architectural finishes using recycled materials • JIKAN Group: Transforming agricultural waste into biomaterials for the cosmetic industry • SYNOVANCE: Natural and bio-based dyes & pigments for cosmetics and fashion 1 startup of each category will win at the ceremony at Viva Technology, and a special prize is awarded for the #1 in data, AI and gen AI. One of the 6 will win the LVMH Innovation Award 2024 Grand Prize. All finalists will enroll in La Maison des Startups - LVMH, the Group’s incubator where they receive 10 months of support, mentoring & access to the LVMH network of experts. 🚀 In the ever-evolving world of fashion & beauty, innovation is one of the KEY moves to unlock competitive advantages & get/defend market leadership. The LVMH Innovation Award - introduced in 2017 - underscores this by supporting startups that transform the luxury industry. ➡️ Which startup(s) do you have your eyes on? 👀 #innovation #trends #tech #startups #luxury #fashion #beauty #genAI

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👟 🌟 𝐀𝐝𝐢𝐝𝐚𝐬 𝐜𝐨𝐮𝐥𝐝 𝐛𝐞𝐧𝐞𝐟𝐢𝐭 𝐟𝐫𝐨𝐦 𝐍𝐢𝐤𝐞’𝐬 𝐢𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐬𝐭𝐫𝐮𝐠𝐠𝐥𝐞𝐬, 𝐌𝐨𝐫𝐠𝐚𝐧 𝐒𝐭𝐚𝐧𝐥𝐞𝐲 𝐬𝐚𝐲𝐬 The sneaker game is evolving, and adidas is stepping up its style! 🚀 Analysts are seeing a shift from chunky #basketball kicks to sleek terrace sneakers, signaling a new trend on the rise. Edouard Aubin and Grace Smalley, CFA's insights showcase Adidas' potential, prompting a double upgrade and a bump in price target. With Nike facing innovation hurdles, adidas could seize the spotlight with its strategic pricing and fresh approach. As Nike works to regain its edge, Adidas is gearing up for a leap forward. Don't miss out on this sneaker revolution! https://lnkd.in/gWBrhtCm #Adidas #Nike #SneakerTrends #StockAnalysis #fashionindustry #executivesearch

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Market2024: NO.31 Poll Summary: Fashion's Impact on Eyewear Choice Poll Results: A Great Deal: 18 votes (🌟) Moderately: 11 votes (👍) Slightly: 6 votes (👌) Not at All: 7 votes (🙅‍♂️) Quick Take: Fashion plays a big role for many when picking eyewear, with 29 folks valuing style from a bit to a lot! 👓🎨 Advice: Shoppers: Mix it up! Choose frames that match both your style and comfort. 🎭👓 Retailers: Stock a variety of styles to cater to all fashion tastes. 🏬👀 Let's keep rocking those stylish frames! 🚀👓 #Eyewear #Fashion #StyleChoices #Market2024 #marketresearch

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AT VIVATECH, BERNARD ARNAULT IS THE GODFATHER OF AI TART-UPS WITH THE LVMH INNOVATION PRIZE Fashion Network At Viva Technology, Bernard Arnault is the godfather of AI start-ups with the LVMH Innovation Prize Fancy Tech is the big winner of the 2024 LVMH Innovation Awards. In front of a packed house at the Vivatech trade show on Thursday morning, Morgan Mao, the young boss of the Chinese platform which generates product presentation films using artificial intelligence, saw his flashy tree-shaped trophy (signed by the Dior teams and made in Murano, Italy) unveiled in a superb Louis Vuitton box. But the real star of the morning was Bernard Arnault, celebrated like a rock star at Viva Technology. At the bustling Parisian new technology show, reactions are no doubt less subdued than at events in the world of luxury, and a standing ovation accompanied the arrival of the French tycoon on stage 1 at the Porte de Versailles exhibition centre. The presence of the LVMH CEO was captured by hundreds of smartphones held in feverish hands. Before presenting the Innovation 2024 prize, the CEO of LVMH, dressed in an elegant anthracite suit over an unusual black turtleneck jumper, greeted the seven directors of the winning start-ups in the competition. And, in English, he extolled the links between his approach to luxury and the spirit of innovation. "Why do we support innovation and start-ups?" he asked, after celebrating Maurice Levy, head of Publicis, seated alongside Antoine Arnault, with whom LVMH initiated Vivatech eight years ago. "We have 75 highly developed start-ups in the group that we call maisons. These are companies that all started out as family-run start-ups. With LVMH, we have always supported and invested in innovative companies. Some have done well, others less so. For example, we invested in the early days of Google, but also in Netflix at a time when it was a DVD rental business. There are reasons for success. The first is creativity and innovation. But that alone is not enough. For a luxury brand as for a start-up, the quality of your product is paramount. The third point is entrepreneurship and efficiency. So the luxury giant turned to entrepreneurs. "We've seen some fantastic ideas fail to find their place. Execution is always key. When Facebook was born, there were many similar projects. But only one survived. It's an ultra-competitive world. That's also why we are partners of the Olympic Games. What interests us is the spirit of the athlete. To be an entrepreneur, you need to have the spirit of a top-level athlete. You have to have it every day and for a very long time. Believe me, for you this is just the beginning." learn more: https://lnkd.in/gkyS2jUj #metaverse #fashion #inovation #ai #investment

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We are thrilled to share that today, CLO has officially announced Revobit as a partner. This collaboration marks a significant milestone in our journey to advance digital transformation within the fashion industry and beyond. As part of the EPP, Revobit will leverage CLO's cutting-edge 3D technologies to enhance the development of Versekit and Verseset platforms. Together, we aim to simplify workflows, empower traditional industries, and create scalable, user-friendly solutions for global markets. The mission at Revobit is to accelerate digital transformation within the fashion shoe industry. The Team gathers industry and Technology experts, focused on identifying inefficiencies & pain points in the traditional process and creating digital applications & solutions to vastly improve the manufacturing process and the entire shoe industry. The Revobit-Versekit Scanner Series: From entry-level to professional-grade, providing the best cost-effectiveness and the largest scan size for consumer products. It's a revolutionary solution for the traditional footwear and apparel industry, leveraging AI-powered learning plus a versatile range of scanners that cater to all needs. With Revobit- Verseset software:  The traditionally labor-intensive and time-consuming post-processing is streamlined through artificial intelligence. This enables traditional employees to effortlessly handle complex tasks without additional personnel or specialized knowledge. We extend our gratitude to the CLO team for their trust and support, and we look forward to achieving new heights in digital innovation through this partnership. Stay tuned for more updates as we embark on this exciting collaboration! Dear closers and EPP partners, let us experience the future of digital material processing with Versekit and Verseset now!  www.revobit.cn #CLO #Revobit #EPP #DigitalTransformation #Partnership

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Welcome to the first episode of our transformative series on developing a customer-centric approach in the fashion industry! I'm Jean Bernier from AnniQ, your guide on this exciting journey. AnniQ is a customer-centric accelerator dedicated to helping businesses bridge the gap between their market and clients using data and artificial intelligence. In this series, we'll explore how top fashion brands use a customer-centric focus to not only survive but thrive in today’s competitive market. In this video: Introduction to Customer-Centricity: We’ll start by understanding why a customer-centric approach is crucial for fashion brands. Learn how this methodology can set your brand apart in a constantly evolving market. The Importance of Customer Connection: Discover why connecting with your customers on a deeper level is the key to differentiation and preference in the market. We’ll delve into the benefits of hyper-personalization and how it can transform your business. Business Decision and Market Leadership: Understand why adopting a customer-centric approach is more than just a trend – it’s a strategic business decision that leads to continuous improvement and market leadership. Human-to-Human (H2H) Approach: Learn about the shift from B2B and B2C models to an H2H (human-to-human) approach, where real connections with people drive growth and innovation. Why Watch? 1. Gain Insight: Get valuable insights into the principles of customer-centricity and why they matter. 2. Real-World Examples: See how successful fashion brands have implemented these strategies. 3. Actionable Tips: Receive practical tips that you can start implementing right away to transform your brand. This is just the beginning! Over the next nine videos, we will dive deeper into various aspects of customer-centricity, including customer metrics, data sources, technology, and more. By the end of this series, you’ll be equipped with the knowledge and tools to elevate your fashion brand to new heights. Subscribe and Stay Tuned Don't miss out on the rest of our series! Subscribe to our channel and hit the notification bell to get updates on new videos. If you’re ready to take the next step and transform your fashion brand, book a session with me. Let’s discuss how we can tailor these strategies to fit your specific needs and goals. Book a Session with Jean Bernier - Link in the comments https://lnkd.in/ghuagMWP #Hotels #Hotel #Hospitality #Ecommerce #Retail #Commerce #Manufacturing #Logistics #Analytics #DataDriven #Data #Strategy #DigitalMarketing #Marketing #Innovation #Business #Entrepreneurship #Technology #Startups #Inspiration #ProblemSolving #Networking #Startup #Digital #ArtificialIntelligence #AI #BusinessGrowth #SaaS #CustomerJourney #B2B #Finance #CRM #Growth #Prospecting #CEO #Founder #BusinessOwner #ABTesting #GrowthMarketing #AnniQ

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🌍 THE WORLD CANNOT AFFORD FAST FASHION! Today, we are pleased to announce the publication of Vestiaire Collective‘s 2024 Circularity Report. This year, we wanted to redefine the way we see the true cost of an item. Cheap initial prices, constant promotions, rapidly changing trends… Fast fashion isn't just environmentally harmful, it is a financial trap too! What have we learned? 💥 Across all categories, preloved curated fashion items on Vestiaire Collective are 33% more affordable per wear in the long run. 👗 Pre-loved dresses are worn 8+ times more. Cost-per-wear of $1.56 vs. $5.66 for fast fashion alternatives. 👜 Pre-loved designer bags offer ~72% lower cost-per-wear vs. fast fashion alternatives. 🕰 Our Collective wears their pre-loved pieces almost 2x more than fast fashion owners wear theirs, and keep them for 31% longer. “In today’s climate of inflation, it is obvious: neither people nor the planet can afford fast fashion. This report sounds the alarm on fast fashion’s devastating impact, and should be a wake-up call to all to end overconsumption and overspending.” - Fanny Moizant, President and Co-founder of Vestiaire Collective "Fast fashion is a false economy. Buying cheap fast fashion is deceptive, as in the end you end up replacing items again and again. We champion circularity as it not only benefits consumers’ wallets, but also protects our planet. Pre-loved luxury items are more cost-effective over time with a longer lifespan. Our mantra ‘Think First, Buy Second’ makes more sense than ever." - Dounia Wone, Chief Impact Officer of Vestiaire Collective #VestiaireCollective #ThinkFirstBuySecond #Circularity #CostPerWear

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