Charles JAUNEZ

Pocagar or Angel Guirao? who has the strongest quads? 💪💪 2024 has been a year rich in major sporting competitions: the Olympic Games, Euro 2024 and the iconic Tour de France. To help brands communicate effectively during this flagship event, Seedtag analyzed web audiences across its publisher network to discover emerging trends. Here are some key results: 🚀 The most important categories are sports, hobbies and interests, travel, and health and wellness. 🚴 Jonas Vingegaard is a central figure this year, especially due to doping rumors. 👀 Readers are very interested in the personal lives of cyclists. 🏆 Performance and career growth account for 15% of total views generated by content. Discover more: https://lnkd.in/dSnca7GU #TourDeFrance #WebAudience #ContextualAdvertising #AdvertisingTech

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With climate change making snow increasingly rare in the mountains, the tourism industry needs to rethink its approach, and brands must evolve.   Speck-Sports stands out as the top choice for mountain sports in Alsace.   But how do we take local recognition and expand it beyond Les Vosges region? How can we turn the independence of a genuine regional brand into a competitive advantage against the big players in distribution? How do we inspire the customers to try activities beyond skiing? And how can we foster a thriving tourism economy throughout the year, not just in winter?   These are the challenges we embrace! A few bumps in the road won't stop us—creative work flourishes in the face of challenges, transforming them into exciting opportunities. More information here -> https://lnkd.in/dB5DD__T   A big thank you to alain speckbacher, Gabrielle KIEFFER and maud fawer for trusting us with this exciting project to refresh the strategic platform, visual identity, and storytelling of Speck brand.   Here’s to a successful relaunch—let’s make it happen! Hoplà! Check this out -> https://lnkd.in/dk6pSncb   #BrandTransformation #BrandStrategy #BrandIdentity #Storytelling #SportBranding #BrandingInSports #SportsBrand #MountainBranding #OutdoorSports

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I’m thrilled to share some exciting news Since my transition from TANK Worldwide following its acquisition by WPP/ Grey (with partners Marc Lanouette, Mathieu Cloutier, Christian Roy), I’ve taken the opportunity to dive even deeper into the world of growth strategy. Through extensive research and intensive courses in innovation, technology, neuroscience, and creativity, I’ve honed my approach to driving transformational change. Along the way, I’ve had the privilege of connecting with visionary founders, CEOs, and leadership teams to uncover what businesses truly need in today’s landscape. Now, I’m excited to take the leap and unveil what we’ve been building. Introducing Hidden Rabbit™ https://hiddenrabbit.com/ an independent strategy consultancy that delivers strategic breakthroughs for sustainable business growth. At the heart of Hidden Rabbit is our Leaps+Bounds™ methodology which creates immersive, collaborative experiences for senior leadership. It’s designed to unlock transformational breakthroughs that lead to lasting growth. Our ever-evolving approach draws on the latest insights from neuroscience, artificial intelligence, and creative thinking, ensuring we make a lasting impact at pivotal moments. I’m delighted to announce that Laura Kunzelmann has joined Hidden Rabbit as Partner, based in NYC. Our shared passion for driving growth and supporting leaders has brought us back together, and I couldn’t be more excited for what’s ahead. Together, we’re trusted advisors to the C-suite across a diverse range of industries and growth stages, and we’re eager to bring our expertise to the next wave of challenges and opportunities. We’re also thrilled to collaborate with Thomas Lecordier who leads our Collective of Experts. With his deep expertise and our shared commitment, we’re focused on finding the right solutions at just the right time. Having driven double-digit, year-over-year growth, we’re now turning our attention to helping executive teams overcome their toughest challenges and uncover new possibilities. We’d love to hear about the challenges your business is facing and explore how we can help you discover your next hidden rabbit. Learn more about how we’re turning strategic breakthroughs into sustainable business growth at https://hiddenrabbit.com/

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Thank you, Capital France, for highlighting the Carrefour program together with Shopadvizor. We have achieved an incredible initiative that fights for customers' purchasing power while empowering their opinions, enabling the market to make informed decisions based on reliable information. Additionally, the reviews are now visible on the eCommerce platform and will be featured in Carrefour's catalogs starting in few days. This is a pioneering initiative in global grocery retail. Thanks to Frédéric Preslot, Charles Giannesini, Léa CROCE-KOENIG, and the teams at Carrefour and Shopadvizor France who are giving their all to transform the role of the consumer into a consum’actor. What Capital says (in summary), Although you can read the full story in the link: Carrefour has launched a powerful strategy to build customer loyalty: this program allows consumers to try major brand products for free in exchange for their feedback. This generates valuable data, drives store traffic, and promotes repeat purchases. Brands gain visibility and direct feedback, while consumers act as product ambassadors, increasing loyalty and sales. An effective solution that combines customer experience, data, and marketing at a low cost. #Rating #Review #Retail #eCommerce #Innovation #marketing #brand #customerexperience #community #branding #ConsumerVoice #Consumer #consumerreveiws

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* Build the skills your marketing team needs to capitalize on new AI technologies * Focus on marketing’s unique value to the enterprise to drive your function forward You will walk away from this session with answers to your vital questions, a copy of the research slides and recommended actions to help you achieve your goals. www.marketingview.media #explorepage #bhfyp #trending #comment #share #toptrending #bestservices #work #india #smallbusiness #marketing #smallbusiness #entrepreneur #youtube #onlinemarketing #seo #career #contentmarketing #personalbranding #linkedinmarketing Kristina LaRocca-Cerrone Matt Moorut

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𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗣𝗹𝗮𝗻 𝘁𝗲𝗺𝗽𝗹𝗮𝘁𝗲 𝘁𝗵𝗮𝘁 𝘄𝗶𝗹𝗹 𝗴𝗲𝘁 𝘆𝗼𝘂𝗿 𝗯𝗼𝘀𝘀 𝘁𝗼 𝗮𝗽𝗽𝗿𝗼𝘃𝗲 Get the Marketing Plan designed by an ex-VP of Marketing at Johnson & Johnson – who knows exactly what your boss wants to see 𝗖𝗼𝗺𝗽𝗿𝗲𝗵𝗲𝗻𝘀𝗶𝘃𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗣𝗹𝗮𝗻 𝘁𝗲𝗺𝗽𝗹𝗮𝘁𝗲: Over 30 strategically designed slides to effectively communicate your brand vision, purpose, key issues, and brand strategies. 𝗪𝗶𝗱𝗲 𝗿𝗮𝗻𝗴𝗲 𝗼𝗳 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝗲𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻 𝘀𝗹𝗶𝗱𝗲𝘀: Covers advertising, social media, search, event marketing, sampling, new product launches, and more. It also includes customer marketing, in-store merchandising, and promotion slides. 𝗘𝗮𝘀𝘆 𝗰𝘂𝘀𝘁𝗼𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻: Formatted PowerPoint slides, key definitions, and a fully completed example plan ready for tailoring to your specific needs. 𝗣𝗲𝗿𝗳𝗲𝗰𝘁 𝗳𝗼𝗿 𝗯𝗿𝗮𝗻𝗱 𝗺𝗮𝗻𝗮𝗴𝗲𝗿𝘀 𝗮𝗻𝗱 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝘁𝘀: Must-have for anyone looking to take their marketing efforts to the next level, available at just $79.99 USD. https://lnkd.in/gxF3Ncp

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Amidst global uncertainty, the EU faces a productivity crisis. As Mario Draghi highlighted, US productivity is now 20% higher than the EU's, and our share of global GDP is shrinking. 📉 The new EU mandate has a crucial task: revitalize Europe's competitiveness. One promising path is AI-driven innovation. AI could add €1.2 trillion to our economy and bring widespread benefits, but we need to adapt. 💡 Let's not miss out on this opportunity. The EU has the potential to be a global leader in AI, driving competitiveness and creating a brighter future for all Europeans. 🚀 Read more about Google's approach to rebuild competitiveness in Europe, alongside innovation with AI in the op ed by Matt Brittin published in L'Echo.

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The 13th Influence 100 listing reveals the most powerful chief comms, corporate affairs & marketing officers, with profiles & industry insights.

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What is MARKETING ? PART 1 ! 🔥 A quick defintion for marketing and its concepts, with a fast presentation of the mix marketing ! More details on the description of the video ! #marketing #communication

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Next stop the Paralympics for Paris 2024 - Comité d'organisation des Jeux Olympiques et Paralympiques de 2024. But we also made sure that disability inclusion was central to the Olympics too. “For these Games, we wanted to carefully listen to the ecosystem of people with disabilities. Our goal is precisely to provide an experience with as few barriers as possible.” That’s the thinking of French Paralympic swimming champion Ludivine MUNOS who is responsible at Paris 2024 for inclusion and accessibility. Ludivine’s Games integration team has introduced three technologies in venues that make the Games more accessible for spectators with vision impairments. 🏅 The Vision Pad, a tactile tablet for some ball sports that has three main features: a magnet that moves across the tablet and details where the match ball is on the pitch in real-time; the pitch dimensions indented into the tablet so they can be felt; a vibration system that simulates the intensity of the match. 🏅 The Low Vision Helmet, a VR style headset that allows users to zoom in and out of the field of play. In addition, a button on the headset allows users to switch to a mode where they can watch the stadium video feed, which they can zoom in and out of too. 🏅 Audio description. For the first time in the history of the Games, the official Games app is offering an audio description service. This service for the visually impaired is open to all spectators and easy to access through their phone via the official Paris 2024 Games app. Users enter their ticket number and plug in their personal headphones. Associated Press did a great written and video story on the technologies Paris Olympics embrace accessibility technology for visually impaired fans https://bit.ly/3WGjoVg All the innovation will of course be available for the Paralympics too. Spectators can access and book the technologies through the links on this page https://lnkd.in/eG2KT5wV #Paris2024 #Olympics #Paralympics #GamesWideOpen #Accessibility #Inclusion #VisionImpairment

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🗳️This is a unique and historical election for France: not what was predicted and far from what France has ever known. The follow up will require analysis, understanding of key positions and reliable information. To catch up with what happened since the first results and the next steps POLITICO Europe Parisian newsroom makes it easy for all people interested in the new French political landscapes and its consequences, and updates the live blog in real time. - link in comment👇 #Frenchelections #frenchparliament

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Voiceglow you can now transform your whole AI agent's widget built with Voiceflow & Vapi into an intercom-like experience with a click of a button!

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Join our next 𝐖𝐞𝐛𝐢𝐧𝐚𝐫: 𝐓𝐡𝐞 𝐍𝐚𝐧𝐨 𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫 𝐑𝐞𝐯𝐨𝐥𝐮𝐭𝐢𝐨𝐧 to learn more about this latest trend in #𝐈𝐧𝐟𝐥𝐮𝐞𝐧𝐜𝐞𝐫M𝐚𝐫k𝐞𝐭𝐢𝐧g Join us on June 20th at 4 pm BST / 5 pm CET to learn more about: 🤳 Who are Nano #Influencers ? 💡 Why are normal people relevant for your #marketing strategy ? 🤔 How to build a campaign with unpaid nano #creators ? 🚀 What is their #ROI? Spoiler Alert - yes, it is measurable! If you want to learn how to get back on the authenticity highway and harness the power of unpaid nano-influencers, this #webinar is for you. My colleagues Pascale Vigener and Joshua Wood will share the latest insights and best practices to upgrade your #marketing strategy. Register today via the link below: https://hubs.la/Q02Bkcvm0

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