Bertrand Barré

🎉👏🎉 --- #Innovation #Inspiration #Video ---  🎉👏🎉 𝗟𝗼𝗰𝗮𝗹 𝗥𝗲𝗰𝘆𝗰𝗹𝗶𝗻𝗴 𝗘𝗳𝗳𝗼𝗿𝘁𝘀 𝗖𝗼𝗻𝘃𝗲𝗿𝘁𝗶𝗻𝗴 𝗣𝗹𝗮𝘀𝘁𝗶𝗰 𝗕𝗼𝘁𝘁𝗹𝗲𝘀 𝘁𝗼 𝗡𝗲𝘄 𝗣𝗿𝗼𝗱𝘂𝗰𝘁𝘀! Thanks and credit to ʀᴀᴠɪ ᴍɪꜱʜʀᴀ! Textile Focus covered this in a recent article (https://bit.ly/3UCF8RD) 𝗦𝘁𝗲𝗽-𝟬𝟭: 𝗖𝗼𝗹𝗹𝗲𝗰𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗖𝗹𝗲𝗮𝗻𝗶𝗻𝗴 PET bottles or containers are collected at recycling facilities, packaged and delivered to designated PET recycling facilities. Caps of containers or bottles, as well as labels, are removed and cleaned. They are washed and steam-cleaned to get rid of any non-PET materials. 𝗦𝘁𝗲𝗽-𝟬𝟮: 𝗖𝘂𝘁𝘁𝗶𝗻𝗴 𝗶𝗻𝘁𝗼 𝗽𝗶𝗲𝗰𝗲𝘀 The second step is associated with shredding. An automatic bell breaker is used to break bottles and containers into flakes. The flakes are cleaned properly and inspected once more to ensure there are no contaminants. Later, colored plastics are separated from transparent plastics. 𝗦𝘁𝗲𝗽-𝟬𝟯: 𝗣𝗿𝗼𝗰𝗲𝘀𝘀𝗶𝗻𝗴 To reconstitute into PET chips, it undergoes a depolymerization and depolymerization process. These PET chips can be another process to make fresh water bottles, clothes, insulation and more. 𝗦𝘁𝗲𝗽-𝟬𝟰: 𝗠𝗲𝗹𝘁𝗶𝗻𝗴 Dry chips are forced through heated pipes to turn them into liquid. A die plate containing small holes filters the liquid. As it cools it hardens into fibers and the yarn is made by smoothing, stretching and placing the fibers on the reel. 𝗦𝘁𝗲𝗽-𝟬𝟱: 𝗣𝗼𝗹𝘆𝗲𝘀𝘁𝗲𝗿 𝗿𝗲𝗰𝘆𝗰𝗹𝗲𝗱 𝘆𝗮𝗿𝗻 The yarn is prepared for one more use and is knitted or even woven into fabric. It performs as functionally and aesthetically as traditional polyester yarn. 𝗕𝗲𝗻𝗲𝗳𝗶𝘁𝘀 𝗼𝗳 𝗽𝗹𝗮𝘀𝘁𝗶𝗰 𝗳𝗶𝗯𝗲𝗿 --------------------------- ▶▶ 𝗟𝗼𝘄𝗲𝗿 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝗼𝗻 𝗮𝗻𝗱 𝗽𝗮𝗰𝗸𝗮𝗴𝗶𝗻𝗴 𝗰𝗼𝘀𝘁𝘀: plastic fiber is cost-effective due to its simpler manufacturing process and lower material costs. ▶▶ 𝗦𝗼𝗳𝘁 𝗮𝗻𝗱 𝗡𝗼𝗻-𝗕𝗿𝗶𝘁𝘁𝗹𝗲: Unlike glass optical fibers, plastic fiber is soft and flexible. It can bend without cracking easily, making it more durable. ▶▶ 𝗜𝗺𝗺𝘂𝗻𝗲 𝘁𝗼 𝗡𝗼𝗶𝘀𝗲: Plastic fiber does not emit any electromagnetic interference (EMI) and is immune to noise. It can be run alongside power cables without interference. ▶▶ 𝗥𝘂𝗴𝗴𝗲𝗱 𝗮𝗻𝗱 𝗙𝗹𝗲𝘅𝗶𝗯𝗹𝗲: Plastic fiber is more rugged and flexible, making it easier to install. ▶▶ 𝗟𝗶𝗴𝗵𝘁𝘄𝗲𝗶𝗴𝗵𝘁: Plastic fiber is lighter than glass fibers, which simplifies handling and installation. ▶▶ 𝗦𝘁𝗿𝗲𝘀𝘀 𝗥𝗲𝘀𝗶𝘀𝘁𝗮𝗻𝗰𝗲: It can withstand stress during installation and use. Enjoy, T. Scott Clendaniel

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Is AI Planet-centered designed? A couple of days ago I had the opportunity to discuss with Fanny Coste about the concept "Planet-centered design" and I have to admit that I had never heard about it before... 😅 I mean, I always focus on humanity while trying to develop and design a digital solution; nevertheless, I declare that I ofter forget to think on our planet as another stakeholder. Now, answering the first question. AI can be Planet-centered design and I invite you to have a look at #FrugalGPT model, for instance, which is a GPT Model that tries to optimize electricity consumption while being trained and executed so as to reduce the huge amount of energy we all consume while asking #ChatGPT to write an email for us. However, most of the #AI models are not #planet-firendly and this is going to be a big issue in the following years. This is why I already invite you to think about it and focus on the planet as our main stakeholder. 🍀 Sources: 1. https://lnkd.in/dbMcqvHb 2. https://lnkd.in/dR5jGvtq

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Ah, “Walk on the Wild Side”, an evocation that resonates immediately, as much for its history as for its echoes in popular culture. This legendary song by Lou Reed, released in 1972, embodies the spirit of the New York counter-culture of the 60s and 70s, a world of freedom, transgression and self-assumed marginality.   In this song, Lou Reed takes us on a stroll through the stories of the characters who gravitate around Andy Warhol's famous Factory, a haven for deviant artists and outsiders in search of an identity and a voice of their own. Each of the song's characters embodies a facet of a parallel society: Holly, Candy, Joe, Sugar Plum Fairy... They all reflect an era when living on the margins meant reinventing one's existence, questioning norms and playing with limits, whether in terms of gender, sexuality or art.   But today, this idea of walking on the wild side, what remains of this audacity? Is the “wild side” still possible in a society that feeds on calibrated exhibitionism and prefabricated subversion? Lou Reed sang of non-conformist, rebellious lives, but with the advent of social networks, hasn't the fringe been recuperated, made commercial, packaged for a public eager for thrills but without any real risks?   To walk on the wild side is first and foremost to refuse the comfort of the marked path. It can take the form of an inner revolt, a return to critical thinking, or even, in the digital age, a salvific disconnection to regain one's mental space. So maybe walking on the wild side today isn't just about following superficial provocations, but daring complexity, slowness and introspection in a world that rejects them.   Perhaps wildness is also to be found in this refusal of current norms: daring to think for oneself, disconnecting from imposed trends, rediscovering the taste for true subversion, that which disturbs not through form, but through content.   https://lnkd.in/dCEwm_Zg   “True freedom consists in being yourself, following a path that few dare to take, far from norms, far from judgments.”   #FranckBometon #WriterPhilosopher #WalkOnTheWildSide #LouReed #ContreCulture #InnerFreedom #Rebellion #Identity #70s #Marginality #NewYork   This way, for the adventurous and curious https://lnkd.in/ddMGkZ_t  

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Ethical #Leadership: A New Frontier for Design - Cumulus Nantes 2025 in France calling for proposals! Submission deadline extended till November 1! L'École de design Nantes Atlantique and Cumulus Association announce the call for contributions to #Ethical #Leadership: A New Frontier for Design conference! In the last three decades, the design field has undergone significant transformations, marked by diversification, complexity, and integration with various sectors, including technology. Initially focused on form and function, design has since expanded to drive social, ecological, cultural, and digital innovations. Two major revolutions—digital and service—have reshaped the discipline. Today, faced with environmental challenges and advancing AI, designers are at a critical juncture, necessitating the reevaluation of practices and theories. This includes adopting multidisciplinary, innovative, and ethically responsible approaches. The conference will explore new design ethics through six tracks: Care, City, Food, Digital, Media, and Design & Entrepreneurship. To learn more about the submission guidelines and to submit your proposal, please visit our website at https://lnkd.in/dzYU86uh See you soon😉!

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Excited to be co-chair of the #DesignEntrepreneurship track with Youmin Yuan, NACAA Dean! In our track, we intend to explore the transition of intercultural designers and entrepreneurs from "designing" to "leading." We hope to investigate this evolution from hands-on design to leadership roles, and the requisite dependencies on shared understanding with greater agency in diverse co-creation networks. The track will also examine how the planet can serve as a literal and metaphorical boundary object for intersubjective understanding. We plan to highlight the unique perspectives designers bring as their ethical influence increases, identifying and addressing gaps in their capacities to fulfill this new frontier. Although less than a year away, we expect our discussions will focus on the dilemmas of maintaining creative essence while assuming leadership responsibilities, in addition to changing organizational and business models by ethically evolving with new tools, shared language, creative economies. The track encourages research on how trained designers take on leadership roles outside traditional design disciplines, particularly as they extend into entrepreneurs. We will discuss the power of purpose in designing more ethical businesses, including the levers of equitable business models, sustainable practices, and public-private partnerships. Join us in Nantes for these important discussions and contribute to the evolving landscape of design and entrepreneurship as ethical leadership becomes our common raison d'être!

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Ever had an innovation project #aborted? ⚠ This is how we unlock manufacturing issues long before they happen. ↘ #Innovation as a physical product often implies innovating in the #manufacturing process. This is why we create #demonstrator prototypes at OUTERCRAFT. It allows the design team to adjust the mechanical design and #prove the #feasibility of the concept. It gives our clients trust and #clarity for the upcoming relationship with their industrial partners. This is our way to certify tangible innovation and avoid speculative sci-fi projects with NO business #outcome. 🔻 Take a look at Roméo's case study here.

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AI: impressive maybelline NYC TV Spot produced by Da Vinci productions. There is little doubt that the creative job will be changing towards "creative direction" rather than execution because of these amazing AI tools. Things will go faster and cheaper. This is not going to impact strategy fundamentally, and marketing rules, established through thorough research (even if from synthetic data! :) ) will still apply. The question is about the sharing of the $ value of productivity cost gains. Should agencies not share these gains with clients, smaller agencies will emerge and offer it. Or large corporations might even integrate creative in-house. Strategy, Brand planning and research however, will remain the ultimate competitive advantage. 👉🏻 These will become more of a focus in both clients and agencies so they can differentiate and impact the business results positively. (That, and media spend, of course) 👉🏻 Because ultimately, this is where the biggest $ value comes from (for large corps) Not from execution production costs. 👉🏻 Beware competition from smaller brands emerging where these execution costs were previously too high a ticket.

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𝐖𝐡𝐚𝐭 𝐝𝐨 𝐛𝐨𝐥𝐝 𝐥𝐞𝐚𝐝𝐞𝐫𝐬 𝐚𝐧𝐝 𝐚𝐮𝐝𝐚𝐜𝐢𝐨𝐮𝐬 𝐝𝐞𝐬𝐢𝐠𝐧𝐬 𝐬𝐡𝐚𝐫𝐞? 𝑇ℎ𝑒𝑦’𝑟𝑒 𝑢𝑛𝑓𝑜𝑟𝑔𝑒𝑡𝑡𝑎𝑏𝑙𝑒—𝑏𝑒𝑐𝑎𝑢𝑠𝑒 𝑡ℎ𝑒𝑦 𝑑𝑎𝑟𝑒 𝑡𝑜 𝑏𝑒 𝑑𝑖𝑓𝑓𝑒𝑟𝑒𝑛𝑡. Hublot doesn’t follow trends. It sets them. Picture this: SAXEM gleaming like emeralds and sapphire crystal catching every glint  of light—Hublot doesn’t just rewrite  rules; it reinvents them. Hublot’s success isn’t  just about innovation—it’s  about storytelling. Every design  tells a story of courage, clarity, and vision. That’s exactly what great leaders do with their brand voices. Because when your voice is sharp, distinct and unforgettable, it doesn’t just get  heard—it builds trust, commands  loyalty, and defines your legacy  in every room you step into. So, the question isn’t 𝑐𝑎𝑛 𝑦𝑜𝑢 𝑎𝑓𝑓𝑜𝑟𝑑 𝑡𝑜 𝑠𝑡𝑎𝑛𝑑 𝑜𝑢𝑡? The real question is, 𝑐𝑎𝑛 𝑦𝑜𝑢 𝑎𝑓𝑓𝑜𝑟𝑑 𝑛𝑜𝑡 𝑡𝑜? Your story deserves to be just as daring. our story deserves the same artistry as  a Hublot masterpiece—crafted with  care, precision, and bold intent. DM me today to start the journey. 𝐏.𝐒.: 𝐖𝐡𝐚𝐭’𝐬 𝐨𝐧𝐞 𝐚𝐮𝐝𝐚𝐜𝐢𝐨𝐮𝐬 𝐬𝐭𝐞𝐩 𝐲𝐨𝐮’𝐯𝐞 𝐭𝐚𝐤𝐞𝐧 𝐭𝐡𝐚𝐭 𝐫𝐞𝐝𝐞𝐟𝐢𝐧𝐞𝐝 𝐲𝐨𝐮𝐫 𝐩𝐚𝐭𝐡?

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Leader's Challenge: Are you familiar with “The Overton Window” and the spectrum of acceptability? This influence 2.0, a strategic tool for up-to-date managers  Influence, manipulation, seduction: finding the right balance at the digital age Here are the ingredients to be discovered in this pertinent article of Philippe Roy ; thanks Philippe. The different stages of an idea's evolution to influence a way of thinking, or a strategy: - Unthinkable - Radical - Acceptable - Reasonable - Popular - Political Must read 😊 ! #influence #biases #lobbying

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📢 New Issue of RéSolutions Hebdo Available! 📢 Discover our exclusive selection of articles on strategy and business transformation, accompanied by comments and reflections inspired by these readings. 📚✨ A big thank you to the authors for their enriching contributions, which allow us to delve deeper into these crucial topics. 🙏 Click on the image to access the issue and dive into valuable insights for your career and business. 🔗 Like, share, and comment to be part of the conversation and inspire your network. 💬 Don't miss any issue! Subscribe to our mailing list to receive the latest trends and analyses directly in your inbox every week. 📧 To access the English version of this issue, simply select "English" in the "select language" window at the top left. #Strategy #DigitalTransformation #Leadership #Innovation #Business #RéSolutionsHebdo

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25 Places Changing Innovation in France! These places, diverse, open, active, and enterprising, are overall catalysts and incubators of the new economy that help address the challenges of our contemporary society. They host new entrepreneurs mobilized to imagine, develop, and decarbonize productive activities, to develop the circular economy, to design new health solutions, to propose new food production and distribution schemes, to develop rethought digital services, or personal services that simply contribute to better societal integration. These places are much more than just a service or technological response; they express and stage the necessity of collectivity, exchange, and transversality as the basis of innovation. One of the main lessons from the study is that there is no immutable law and that innovation is more about culture than just technology, about the capacity for exchanges, creating combinations, attempts, and taking initiatives. Discover this fantastic publication (in French) brought to you by Banque des Territoires - Groupe Caisse des Dépôts, France urbaine, Patriarche. Augmented Architecture and JLM Conseil here: https://lnkd.in/d4vv4QCV P.S. Make sure to also check out the sister publication “25 Places Changing the Industry in France” here: https://lnkd.in/dS8bbnvP #innovation #innovationdistricts #ecosystems #entrepreneurship #transformativeinnovation #startups

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Thank you to Frank Kumli for sharing this article by Ronald Klingebiel and Lucas Böttcher published in the Harvard Business Review. This article provides an interesting and comprehensive analysis of the various ways to select from the range of projects presented to a company those that will be retained. Beyond projects, it is worth noting that this selection process applies in the same way to each of our decisions, even if this is not always (or very rarely) the case. This review is interesting. It starts from the observation that too often, this choice is made based on the estimation of the projects' chances of success, leading to incremental progress. It concludes that the most efficient method is a simple form of "ranking" where each member of the decision committee positions each project according to their preferred order. This is simple and, according to the study, the most likely to select the projects that will prove most beneficial for the company. However, I am surprised that in none of the cases considered by this study is there a reference to the company's strategy and therefore no mention of the contribution of the analyzed project to the said strategy. In this regard, I can only mention the approach and tools such as those developed by Qibud and Gilles Ruffieux, which "magnetize" each decision, action, and actor towards the implementation of the strategy, making each one of them a contributor to this strategy. Best regards, Louis.

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💡 What Business Model Could Accelerate the Ecological Transition ?💡 In the upcoming Building Bridges session organized by Solar Impulse Foundation, featuring E4S’s initiative Servetia, we will explore servitization, a business model in which we shift from selling a product to selling its outcomes. While the concept isn’t new, its potential for sustainability and innovation is massive. The Panel will tackle key questions: 🔍 How can servitization reduce upfront costs and drive sustainable adoption? ⚖️ What risks and financial particularities need to be addressed? 🚀 What are the conditions to foster broader adoption across the globe? 📅 When: December 10, 2024 – 15:30 to 17:00 📍 Where: CICG - International Conference Centre Geneva 🔗 Register here: https://lnkd.in/eV4Da_KE Carlos Merino Celsius Energy Grace Tam Clean Energy Finance Corporation Yannick Heinrich 海洋 BASE Foundation Slawomir Huss Solas Capital AG Francois Johnston PACCT for sustainability Julia Bory

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#WEB3, IA & Chat GPT + Metavers by Innocherche bonne analyse de The Economist sur la Hype curb de Gardner ... qui en conclusion n'a rien d'universel mais plutôt une analyse qui est vraie une fois sur 5 ! voici la conclusion de leur étude historique We find, in short, that the cycle is a rarity. Tracing breakthrough technologies over time, only a small share—maybe a fifth—move from innovation to excitement to despondency to widespread adoption. Lots of tech becomes widely used without such a rollercoaster ride. Others go from boom to bust, but do not come back. We estimate that of all the forms of tech which fall into the trough of disillusionment, six in ten do not rise again. Our conclusion is similar to that of Mr Mullany: “An alarming number of technology trends are flashes in the pan.” AI could still revolutionise the world. One of the big tech firms might make a breakthrough. Businesses could wake up to the benefits that the technology offers them. But for now the challenge for big tech is to prove that ai has something to offer the real economy. There is no guarantee of success. If you must turn to the history of technology for a sense of ai’s future, the hype cycle is an imperfect guide. A better one is “easy come, easy go”. https://lnkd.in/eH79K9YU

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Thank you, Antoine Deshoux! I really appreciate your support and suggestions. I’m glad you found the plugin useful. I’ll be working on the data export feature next 🫡 so that we can generate CSVs with the information, making it easier to track and compare metrics over time! #designsystemadoption #metrics #figma

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In the great theater of contemporary organizations, where linearity is no longer more than an anachronistic concept worthy of the dusty archives of the industrial age, temporal polysynchrony is establishing itself as the new matrix governing managerial dynamics. Welcome to an era in which time is no longer a thread to be unwound, but a complex mass to be juggled, a waltz in which the rhythm speeds up or slows down according to the context, the whims of strategy and the whims of execution. This polysynchrony is the art of harmonizing the long, solemn time of strategy with the frenetic tempo of daily deadlines.   Let's take a cynically realistic example: the executive draws up an ambitious five-year digital transformation strategy, but finds himself caught up in the pressing urgency of up-to-the-minute server maintenance. On the one hand, he dreams of grandeur, scalability and disruptive innovation, while on the other, he juggles last-minute critical incidents like a magician trying to make his own mistakes disappear in a cloud of smoke. This is polysynchrony at work: a temporal schizophrenia in which the manager's agenda becomes an indecipherable palimpsest.   This is where rhizomatic architecture comes in, borrowed from the postmodern philosophical corpus of Deleuze and Guattari, to make us believe that organized chaos is the new standard of efficiency. Gone are the rigid, pyramidal hierarchies that put people to sleep. Here, every employee is a node in an acentric network, with no beginning and no end, where information circulates freely and without constraint, like a kind of well-ordered anarchy (or so they'd have you believe). This rhizomatic model promises us a collective intelligence where wisdom would emerge from horizontal flows, supposedly unbiased by the egos of self-proclaimed leaders. A fine utopia, if we disregard the fact that endless meetings and “fluid collaborations” are often no more than technocratic scarecrows masking latent struggles for influence.   The manager's role in this organized chaos is that of a tightrope walker on a temporal rope, between the macro and the micro. As a mediator between temporalities, he must be both strategist and firefighter, prophet of the long term and pragmatist of the short term. His mission? To synchronize the unsynchronizable, to fuse the immediacy of operational decisions with the cumbersomeness of strategic processes. All without losing face in this time-consuming ballet of ambiguities.    “The modern manager is a tightrope walker in a circus without a net, juggling temporal paradoxes in the illusion of controlled chaos.”   #FranckBometon #WriterPhilosophe #FutureManagement #Polysynchrony #RhizomaticLeadership #TimeManagement #OrganizedHaos #StrategyAndExecution #CollectiveIntelligence #TemporalBalance #ManagerialInnovation   This way, for the adventurous and curious https://lnkd.in/ddMGkZ_t  

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“What is interesting for us is to have a tool that will allow us, a priori, to predict, to visualize - thanks to projections - the consequences of this or that investment. It will be a prospective tool that will help us guide our decisions” - Simplicio Lissant, mayor of Punaauia (translated from French) #Punaauia, #Tahiti has been selected, in addition to 10 other cities around the world, to pilot measuring #QualityOfLife using unique, innovative metrics, as part of our Initiative. Read their story about how they are working with the Quality of Life Initiative, in French: https://lnkd.in/ewEQQm7P

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A thought-provoking video about the challenges we are imposing on our planet as a result of our human activity ... ... What if the roles were reversed? What if the world was ruled by animals and we were on the brink of extinction... We'd see things differently. How do you see them now? #sustainability #protectourplanet #ethicsconsumption #wastemanagement #deforestation

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