Max Vlasov

 𝐔𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝𝐢𝐧𝐠 𝐭𝐡𝐞 𝟑 𝐏𝐢𝐥𝐥𝐚𝐫𝐬 𝐨𝐟 𝐀𝐦𝐚𝐳𝐨𝐧'𝐬 𝐀𝟗 𝐀𝐥𝐠𝐨𝐫𝐢𝐭𝐡𝐦: 𝐑𝐞𝐥𝐞𝐯𝐚𝐧𝐜𝐲, 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐑𝐚𝐭𝐞, 𝐚𝐧𝐝 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐀𝐮𝐭𝐡𝐨𝐫𝐢𝐭𝐲 🚀 As sellers on Amazon, it's crucial to understand how the A9 algorithm works to boost our product rankings and drive sales. Let's dive into the three pillars that form the foundation of the A9 algorithm: 𝐑𝐞𝐥𝐞𝐯𝐚𝐧𝐜𝐲 📈 -Relevancy is all about how well your product matches a customer's search query. -Key factors include keywords in your product title, bullet points, description, and backend search terms. -Ensuring your product listings are optimized with relevant keywords can significantly improve your visibility in search results. 𝐂𝐨𝐧𝐯𝐞𝐫𝐬𝐢𝐨𝐧 𝐑𝐚𝐭𝐞 💰 -Conversion rate is the percentage of customers who purchase your product after viewing it. -Factors influencing conversion rates include product images, pricing, reviews, and the quality of your product descriptions. -High conversion rates signal to Amazon that your product is popular and likely to satisfy customers, which can boost your rankings. 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐀𝐮𝐭𝐡𝐨𝐫𝐢𝐭𝐲 🏆 -Product authority refers to the credibility and trustworthiness of your product. -This is built through positive reviews, ratings, sales history, and overall brand reputation. -Establishing strong product authority can enhance customer trust and improve your standing in the Amazon marketplace. 𝐓𝐨 𝐬𝐮𝐜𝐜𝐞𝐞𝐝 𝐨𝐧 𝐀𝐦𝐚𝐳𝐨𝐧, 𝐟𝐨𝐜𝐮𝐬 𝐨𝐧 𝐭𝐡𝐞𝐬𝐞 𝐭𝐡𝐫𝐞𝐞 𝐩𝐢𝐥𝐥𝐚𝐫𝐬: -Optimize your listings for relevancy. -Enhance your product pages to improve conversion rates. -Build and maintain a strong product authority. By mastering these elements, you'll be well on your way to increasing your product's visibility and driving more sales on Amazon. 🌟 #Amazon #Ecommerce #A9Algorithm #DigitalMarketing #ProductListing #ConversionRate #ProductAuthority #SEO #AmazonSeller #TeamTechnowis #Technowis

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Today, your buyers use a variety of platforms to find out - what to buy - where to buy it Platform Leverage gets your brand in front of your buyers across the main platforms they use, so they find you when and where it matters. DM for more info!

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𝘠𝘰𝘶 𝘬𝘯𝘰𝘸 𝘵𝘩𝘦 𝘧𝘦𝘦𝘭𝘪𝘯𝘨… When you buy a red sweater, and then everywhere you go you see nothing but red sweaters? That’s been the case for us, but with lead scoring. We recently implemented #leadscoring for one client, and now everyone seems to be asking about it. So here a primer. 𝐖𝐡𝐚𝐭 𝐢𝐬 𝐋𝐞𝐚𝐝 𝐒𝐜𝐨𝐫𝐢𝐧𝐠? Lead scoring is the process of assigning numerical values to leads based on their actions, demographic information, and level of engagement. These scores help sales teams prioritize which leads are most likely to convert into customers, and are ideally set automatically. For many businesses, leads can vary greatly in terms of their readiness to purchase. A good lead scoring system uses both explicit and implicit data to separate those who are genuinely interested from those who are just browsing. Lead Scoring typically makes sense with companies that have a large number of leads and need better ways to prioritize them. As an example, let’s say we are scoring leads for a hardware company. 𝘌𝘟𝘗𝘓𝘐𝘊𝘐𝘛 𝘋𝘈𝘛𝘈, provided by the lead, could be: 🏢 Company size -  Larger companies may have bigger budgets and a higher likelihood of purchasing. 🏭 Industry - Some industries are more likely to need certain hardware solutions. 👩🏽‍⚕️ Job title - A CTO or IT Manager is more likely to make hardware decisions than someone in a marketing role. 𝘐𝘔𝘗𝘓𝘐𝘊𝘐𝘛 𝘰𝘳 𝘉𝘌𝘏𝘈𝘝𝘐𝘖𝘜𝘙𝘈𝘓 𝘋𝘈𝘛𝘈, based on the lead’s interactions with your company, could be: 🧑‍💻 Website visits -  If a lead frequently visits your product pages or downloads technical specs, it indicates a higher interest. 👍🏻 Content engagement- Leads who interact with case studies, whitepapers, or webinars are often further along in the decision-making process. 🖱️Email clicks - Opening emails or clicking links in newsletters can be a sign of engagement. Let’s look at how you might assign points based on both explicit and implicit factors. 𝘌𝘟𝘗𝘓𝘐𝘊𝘐𝘛 𝘚𝘊𝘖𝘙𝘐𝘕𝘎 𝘌𝘟𝘈𝘔𝘗𝘓𝘌 👩🏽‍⚕️ Job Title - CTO+20, IT Manager +15, General employee +5   🏢 Company Size - 1000+ employees +20, 500-999 employees +15, Less than 500 +10 🏭 Industry - technology +20, manufacturing +15, retail +5  𝘐𝘔𝘗𝘓𝘐𝘊𝘐𝘛 𝘚𝘊𝘖𝘙𝘐𝘕𝘎 𝘌𝘟𝘈𝘔𝘗𝘓𝘌 🧑‍💻 Website behaviour - visited product page +10, downloaded technical specifications +15, watched demo video +20   🖱️ Email engagement - opened email +5, clicked on product link +10, registered for webinar +20 A properly implemented lead scoring system, using a smart CRM like #HubSpot, brings multiple advantages: ➡️ Improved Sales Efficiency - by focusing on high-scoring leads, your sales team can spend more time closing deals and less time chasing unqualified leads. ➡️ Better Marketing Alignment - marketing can focus on nurturing lower-scoring leads, helping them move through the funnel. ➡️ Data-Driven Decisions - lead scoring removes guesswork, letting data guide sales and marketing strategies.

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Here's how I think about YouTube Ads targeting based on the level of accuracy and scale by audience type 👇 (example below) LOW SCALE > HIGH ACCURACY • Remarketing • Contact lists • Placements HIGH SCALE > HIGH ACCURACY • Custom segments • Keywords HIGH SCALE > LOW ACCURACY • Topics • Affinity • In-Market If you're starting from zero I recommend focusing on remarketing and contacts. These are people who ideally already know, like, and trust you. Which means they're the most likely to convert. 🚨 Newsflash: if you can't get this audience to convert then switching to another audience type won't help you. You likely have a video creative issue. Unfortunately most B2B advertisers don't scale YouTube because: • They treat it like LinkedIn and expect the same level of targeting • They reuse the same videos from Meta/LinkedIn and expect it to work • They don't understand how to monitor quality and approach placements If you want to dive deeper on YouTube Ads for B2B checkout our lastest masterclass in the AdConversion community this slide is from that training.

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An Affiliate Marketing Business Model You Need to Know About... Applying the Hub-Centric Connector Model in Real-World Scenarios The hub-centric connector model is more than just a theory. It’s a proven strategy for reshaping successful businesses. Here are real-world examples demonstrating its effectiveness: Uber: The Ride-Sharing Hub ↳Uber transformed transportation by becoming a hub connecting riders and drivers. This approach turned Uber into a reliable platform offering a smooth, on-demand service, not just a simple taxi alternative. Airbnb: The Hospitality Hub ↳ Airbnb shook up the hotel industry by linking travelers with unique local stays. Focusing on customer experience and fostering the host-guest community, Airbnb has cultivated loyalty and a robust business model. Expedia: The Travel Hub ↳ Expedia changed vacation booking into a comprehensive service for flights, accommodations, and more. It’s more than a booking platform; it’s a trusted hub aiding travelers in planning and enjoying their journeys. These companies excel beyond traditional affiliate marketing, adopting a Hub-Centric Connector Model: ↳They place the customer at the core and concentrate on building strong connections, leading to significant industry success. Key Takeaway: The hub-centric connector model is not merely theoretical but a practical strategy employed by innovative, successful companies. By positioning yourself as a reliable hub within your niche, you can harness the transformative power of this affiliate marketing approach. If you want to see how I am using this model to scale my affiliate marketing business, check out this article here  👉🏻 https://lnkd.in/eTVQKrhw ⚠️Disclaimer: As a Four Percent affiliate marketer, I may earn commissions from purchases made through the links in this post. As stipulated by law, we cannot guarantee your ability to get results or earn money with our ideas, information, tools, or strategies. _____________ ♻️ REPOST it to help others level up their digital/affiliate marketing game! ♻️ ➡️ FOLLOW ME, Gerald Gabardi, to learn pivotal moves in digital marketing. 🔔 Hit the bell. You will be notified every time I post 🔔

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The 4 step process I use to achieve Higher conversion rates It is called Target Account Selling (TAS) It will increase your win rates, deal sizes, and revenue growth: 1. Identify Target Accounts Identify accounts that are most likely to benefit from your product. Use data to select high-value prospects that align with your ideal customer profile. 2. Research and Understand Research your target accounts to understand their specific needs and goals. This allows you to tailor your approach and messaging to resonate with their unique situations. 3. Engage Strategically Develop a customized engagement strategy for each account. Use personalized outreach, relevant content, and multi-channel communication 4. Measure and Optimize Continuously measure the performance of your TAS efforts. Analyze what’s working and what’s not, and optimize your strategy accordingly. Remember to use data-driven insights to refine your approach and achieve better results. This process has helped me to significantly improve conversion rates and drive more meaningful customer interactions. What strategies do you use to boost your conversion rates? #sales #targetaccounts #salesstrategy #B2B I share storytelling and creativity lessons that help you and your company sell more and grow. Let's Connect If you're ready to turn your story into your superpower, try my course on LinkedIn Learning: https://lnkd.in/g5epNJ9M Join 10,000 others learning weekly growth tips at: https://lnkd.in/eCDKabp2 Use the 3-Act E.P.I.C Structure to turn stories into sales: https://lnkd.in/e9_eczTG Three Ways To Grow Guide: https://lnkd.in/gZaq56hT (no sign-up needed)

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The 4 step process I use to achieve Higher conversion rates It is called Target Account Selling (TAS) It will increase your win rates, deal sizes, and revenue growth: 1. Identify Target Accounts Identify accounts that are most likely to benefit from your product. Use data to select high-value prospects that align with your ideal customer profile. 2. Research and Understand Research your target accounts to understand their specific needs and goals. This allows you to tailor your approach and messaging to resonate with their unique situations. 3. Engage Strategically Develop a customized engagement strategy for each account. Use personalized outreach, relevant content, and multi-channel communication 4. Measure and Optimize Continuously measure the performance of your TAS efforts. Analyze what’s working and what’s not, and optimize your strategy accordingly. Remember to use data-driven insights to refine your approach and achieve better results. This process has helped me to significantly improve conversion rates and drive more meaningful customer interactions. What strategies do you use to boost your conversion rates? #sales #targetaccounts #salesstrategy #B2B I share storytelling and creativity lessons that help you and your company sell more and grow. Let's Connect If you're ready to turn your story into your superpower, try my course on LinkedIn Learning: https://lnkd.in/g5epNJ9M Join 10,000 others learning weekly growth tips at: https://lnkd.in/eCDKabp2 Use the 3-Act E.P.I.C Structure to turn stories into sales: https://lnkd.in/e9_eczTG Three Ways To Grow Guide: https://lnkd.in/gZaq56hT (no sign-up needed)

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𝐃𝐢𝐝 𝐲𝐨𝐮 𝐤𝐧𝐨𝐰 𝐭𝐡𝐚𝐭 𝟗𝟎% 𝐨𝐟 𝐀𝐦𝐚𝐳𝐨𝐧 𝐚𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐞𝐫𝐬 𝐝𝐨𝐧’𝐭 𝐟𝐮𝐥𝐥𝐲 𝐮𝐧𝐝𝐞𝐫𝐬𝐭𝐚𝐧𝐝 𝐭𝐡𝐞𝐢𝐫 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬 𝐛𝐞𝐟𝐨𝐫𝐞 𝐫𝐮𝐧𝐧𝐢𝐧𝐠 𝐏𝐏𝐂 𝐜𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬? 😱 𝘞𝘩𝘺? 𝘉𝘦𝘤𝘢𝘶𝘴𝘦 𝘵𝘩𝘦𝘺 𝘥𝘰𝘯’𝘵 𝘩𝘢𝘷𝘦 𝘵𝘩𝘦 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘪𝘯 𝘵𝘩𝘦𝘪𝘳 𝘩𝘢𝘯𝘥𝘴 𝘰𝘳 𝘦𝘷𝘦𝘯 𝘯𝘦𝘢𝘳𝘣𝘺! Over the last 4+ years of managing PPC for private label brands, I noticed a pattern: I wasn’t always satisfied with the product videos sellers sent me. There was always something missing. That’s why, in the past year, I made it a rule: I ask my clients to send me the product before I create ad strategies. Having the product in hand allows me to: • Identify unique selling points (USPs). • Brainstorm ways to improve product visuals. • Create more persuasive ad creatives. • Even suggest product improvements to boost conversions. For example, I recently spoke with a seasoned Amazon PPC expert managing over 35 brands. I asked him, “Do you keep the products in your office while running campaigns?” He said, “No, I rely on videos from clients because of the logistics hassle.” While he’s achieving good PPC results, he’s missing opportunities to improve conversion rates by not diving deeper into the product’s USPs. My advice to all Amazon PPC experts: “𝐓𝐚𝐤𝐞 𝐭𝐡𝐞 𝐭𝐢𝐦𝐞 𝐭𝐨 𝐠𝐞𝐭 𝐭𝐡𝐞 𝐩𝐫𝐨𝐝𝐮𝐜𝐭 𝐢𝐧 𝐲𝐨𝐮𝐫 𝐡𝐚𝐧𝐝𝐬 𝐛𝐞𝐟𝐨𝐫𝐞 𝐫𝐮𝐧𝐧𝐢𝐧𝐠 𝐚𝐝𝐬. 𝐘𝐨𝐮’𝐥𝐥 𝐧𝐨𝐭𝐢𝐜𝐞 𝐚 𝐛𝐢𝐠 𝐝𝐢𝐟𝐟𝐞𝐫𝐞𝐧𝐜𝐞 𝐢𝐧 𝐭𝐡𝐞 𝐝𝐞𝐩𝐭𝐡 𝐨𝐟 𝐲𝐨𝐮𝐫 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐞𝐬 𝐚𝐧𝐝 𝐭𝐡𝐞 𝐫𝐞𝐬𝐮𝐥𝐭𝐬 𝐲𝐨𝐮 𝐚𝐜𝐡𝐢𝐞𝐯𝐞.” 💡 Do you keep the product on your desk before creating your PPC strategies? #AmazonPPC #babytoys #babytoyseller #amazonsellertips #amazonseller #ppcexperts

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I have never shared my full story with my LinkedIn community: I'm Artur, a 27-year-old SEO strategist who helps +7 eCommerce increase sales. (1997): I was born in Ukraine, in the epicenter of today's war (Donetsk city). (2003): At the age of 6, my family took me from Ukraine to Italy, to a mountainous region called Molise, made up of simple and low-income people.   (2016): I graduated from high school and moved to Tuscany to pursue my dream of working in the European Union. I studied International Political Science in the beautiful city of Siena. (2018): I developed a strong love for "doing business" and almost ruined myself by opening a cannabis shop in Italy. My friend stopped me by telling me that the future of these shops in Italy was uncertain (in fact, they were shut down). (2018-2020): I worked as a waiter and restaurant manager for 2 years while I studied. I finished my bachelor's degree and switched my interest to marketing because I discovered the beauty of "managing a team" while working in a restaurant. (2020): I started my SEO journey as an SEO copywriter. I was working for a gaming magazine at the time and had a very basic understanding of search engines and how to drive more traffic and sales to a business. (2021): I became an Amazon SEO Consultant. I helped 6 figure companies increase their sales on Amazon by optimizing their product pages. Here I start doing KWD research to generate more sales and I start thinking with a revenue-generating mindset. (2022): I left Italy and went back to traditional SEO. I always loved helping people with content, but I also loved helping businesses grow. Behind every business, there is a person like me who dreams of making their life easier. And I wanted to help them with that. I also wanted to better understand how search engines work. (2023): I start delivering sales results with SEO. I worked in 3 different countries, with 2 EU-based unicorns, and helped generate over 250000 qualified website visitors. In December I lost my SEO job with 72 hours' notice. It was a hard blow. I decide to go freelance. (2024): I started working with some of the best SEOs in the world (Jairo David Guerrero Vasquez and Patryk Wawok). I had the opportunity to increase traffic and sales for $50M ARR companies and some of the best car accessory brands in the world (WeatherTech). I'm starting a new chapter in September 2024. I have gained enough knowledge to ↩️ help +7 figure eCommerce achieve x3 site traffic and sales with content-driven SEO and technical SEO. Getting some interesting results so far: - 2 blog posts I'd briefed getting 11k monthly visitors each in 8 weeks. - A business I helped with content-driven SEO and on-page SEO went from 5k monthly visitors to 35k in 4 months. - A $50M ARR business had a 111% increase in daily qualified website visitors. So if you need some help - drop me a DM :) P.S. And if you know who needs help with SEO, tag them in the comments.

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Link building secret: It's not just about SEO. The real power lies in building relationships. Here's how I approach it: 1. Identify complementary businesses 2. Offer genuine value first (no strings attached) 3. Collaborate on content or tools 4. Cross-promote to each other's audiences 5. Natural link exchanges follow This strategy has led to lasting partnerships, new business opportunities, and yes, high-quality backlinks. But the relationships built? Priceless. Focus on people, not just links. The SEO benefits will follow. Who's been your most valuable business relationship?

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GTM can be boiled down to 7 motions. These are the tools to go from 0 to 1 on each: I teamed up with expert Maja Voje to select the best. INBOUND Master LinkedIn and SEO with these tools: • LinkedIn - the most reliable social media channel • Google Search Console - the first step to any SEO campaign • AuthoredUp - up-level your LinkedIn game with tools like post formatting There's a million other channels, but we recommend these first. OUTBOUND To hit the pavement and talk to your target customers, use these tools: • LinkedIn Sales Navigator - access to the world's best database, plus InMail • Apollo.io - enhancing LinkedIn with emails and phone numbers • lemlist - advanced deliverability control & email sequences You might prefer an instantly or smartleads, but start here. PAID DIGITAL Direct response digital advertising doesn't have to be inefficient with: • Google Ads - the 800 lb gorilla has YouTube and Search, making it a must • Meta Ads - between Instagram, Whatsapp, and Facebook is a gold mine • LinkedIn Ads - still the premier destination for B2B Go where your customers are for more. COMMUNITY Your community can sell for you if you support it with tools like: • Slack - not just a chat tool, but also a good community tool • Reddit, Inc. - yes, you can have a subreddit one day too • Discord - a growing challenger to Slack A supported community tends to be loudest. PARTNERS Resellers and affiliates don't have to be bad words: • PartnerStack - affiliate, referrals, and resales in one platform • AWS Startups - generous credits & co-selling opportunities • Miro - partner workshops, co-branded content There's a million stacks, but the key is focus. ACCOUNT-BASED MARKETING Treat each account like a snowflake with next gen tools: • Attio - easy to use CRM that embraces the custom object • 6sense - king of intent and website visitor data • Clay - fuel for hyper-personalized campaigns There's a million potential tools, enabling attention to detail is the key. PRODUCT-LED GROWTH Growing via your product is much easier with tools like: • Segment - the ultimate data pipeline for the user journey • Amplitude - empowering the team to self-serve product analytics • Dovetail - platform for discovery and user feedback, enabling product growth They enable your product teams to measure and optimize growth. So which GTM motion should you focus on? At the start: • Don't complicate your go-to-market motion • Test 3-4 motions • Dominate 1-2 Then, over time, layer new one's on. If you become a public company, then you'll probably end up doing all 7. The only question will be: how much of each?

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Learn how I fixed 5000 disapproved products with these 5 feed rules! This is the only Feed Rules tutorial you will ever need. Want it? Write “Feed Rules” in the comments and I will send you the video! PS: Make sure we are connected on LinkedIn, if not then send connection request please. #googleads #ppc #sem #sea

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🔥You have 5%, 15% SEO traffic share? You definitely can win much more! When doing SEO profoundly with the correlating tools. 🔥Almost 6 mln. monthly visits and 66% is organic is real not magic:) 🔥 JetOctopus Tech SEO experts team help to make the needed roadmap of optimizations for the next 3 months which will impact your SEO. It will increase, no doubt. 👉 Share your SEO challenges and we will give you Solution. https://lnkd.in/ehCAnyuP

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𝐓𝐡𝐞 𝟏𝟎 𝐪𝐮𝐢𝐜𝐤𝐞𝐬𝐭 𝐰𝐚𝐲𝐬 𝐭𝐨 𝐝𝐫𝐢𝐯𝐞 𝐦𝐨𝐫𝐞 𝐭𝐫𝐚𝐟𝐟𝐢𝐜 𝐚𝐧𝐝 𝐢𝐦𝐩𝐫𝐨𝐯𝐞 𝐰𝐞𝐛𝐬𝐢𝐭𝐞 𝐫𝐚𝐧𝐤𝐢𝐧𝐠𝐬: → 𝐎𝐩𝐭𝐢𝐦𝐢𝐳𝐞 𝐟𝐨𝐫 𝐦𝐨𝐛𝐢𝐥𝐞 𝐮𝐬𝐞𝐫𝐬 → 𝐔𝐬𝐞 𝐥𝐨𝐧𝐠-𝐭𝐚𝐢𝐥 𝐤𝐞𝐲𝐰𝐨𝐫𝐝𝐬 𝘚𝘌𝘖 𝘪𝘴 𝘦𝘴𝘴𝘦𝘯𝘵𝘪𝘢𝘭 𝘧𝘰𝘳 𝘺𝘰𝘶𝘳 𝘸𝘦𝘣𝘴𝘪𝘵𝘦'𝘴 𝘴𝘶𝘤𝘤𝘦𝘴𝘴. With the right prompts, you can boost traffic and climb the rankings. ⏩ Start by optimizing for mobile users. More people browse on their phones than ever before. ⏩ Next, use 𝐥𝐨𝐧𝐠-𝐭𝐚𝐢𝐥 𝐤𝐞𝐲𝐰𝐨𝐫𝐝𝐬. They capture specific search intent and have less competition. ⏩ 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐢𝐬 𝐤𝐢𝐧𝐠. Create high-quality, relevant content that answers your audience's questions. ⏩ Don't forget to update old content. Freshness matters to search engines. ⏩ Build quality backlinks. They show your site's authority and relevance. ⏩ Improve your site's speed. Slow websites lose visitors fast. ⏩ Use internal linking. It helps search engines understand your site structure. ⏩ Make sure your site is secure. HTTPS is a ranking factor. ⏩ Use descriptive, keyword-rich meta descriptions. They improve click-through rates. ⏩ Lastly, leverage social media. It drives traffic and signals to search engines that your content is valuable. 𝐅𝐨𝐥𝐥𝐨𝐰 𝐭𝐡𝐞𝐬𝐞 𝐩𝐫𝐨𝐦𝐩𝐭𝐬, 𝐚𝐧𝐝 𝐰𝐚𝐭𝐜𝐡 𝐲𝐨𝐮𝐫 𝐭𝐫𝐚𝐟𝐟𝐢𝐜 𝐚𝐧𝐝 𝐫𝐚𝐧𝐤𝐢𝐧𝐠𝐬 𝐬𝐨𝐚𝐫.

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Steal the B2B SaaS SEO playbook that grew Korona POS an : → Increase of 136% in organic leads → Increase of 166% in organic users (Use this to drive $$$ not just traffic) 1/ Content Audit → The goal here is to fix content dilution, keyword cannibalization and restrengthen the existing content map. 2/ Internal Link Remap → Then proceed to fix anchor texts, destination pages and tighten your SEO clusters. 3/ Strategy Rebuild -> The goal is to drive pipeline, not TOFU traffic. So all keyword targets should be targeted around key pain points to drive conversions such as : 🔑 Product & industry keywords (I.e “SEO Keyword Research Software) 🔑 Best X keywords (I.e “Best SEO Keyword Research Tool”) 🔑 “Job To Be Dones” (I.e How to do SEO keyword research” 🔑 Switch Moments (I.e How to do keyword research in Keyword Planner) 4/ High LTV/Low Churn User Segments → To drive even further revenue, you need to identify which customer segments bring you the most revenue to focus your SEO targets around those segments. These can be either : 💲 Verticals (I.e fintech, legal, agencies..) 💲 Specific use cases users use your SaaS for (I.e keyword research , rank tracker, link analysis) 5/ Content Briefs → Next, you want to execute your strategy. This goes through detailed content brief creation to hit all SEO signals required. 6/ Secondary Keyword Optimization → To drive more traffic from articles, use a secondary SEO tool to optimise your content further and rank for secondary keywords. 7/ Strategic YT Embeds → Consider pairing all existing YT assets with your SEO articles. This will increase the page quality score. 8/ Content Monitoring → Monitor your content to spot low hanging fruit opportunities to capitalise on. 9/ Continous Refining → Keep doubling down in your strategy by tightening your SEO clusters, pushing targeted signals and expanding out your strategy to drive even better revenue impact. — If you want to drive the same results through this proven B2B SaaS SEO playbook - send me a DM - let’s chat 👋

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"The struggle is to get specific content on different pages. But now with meta fields, you can make it much smarter" Ronen Hirsch, founder of qwiqode.com, talks why pre-built section templates in Shopify 🛒 make store development easier🚀 🔗 https://lnkd.in/dsmEhqfn #eCommerce #Shopify #BusinessGrowth #Podcast

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