Miguel Fernández-Cejas

Miguel Fernández-Cejas

Santa Cruz de Tenerife y alrededores
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I am a co-founder of several companies, currently focused on Itop, a technology…

Servicios

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Actividad

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Experiencia

  • Gráfico Itop Management Consulting

    Itop Management Consulting

    Santa Cruz De Tenerife, Spain

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    Santa Cruz de Tenerife, Canary Islands, Spain

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    Santa Cruz de Tenerife, Canary Islands, Spain

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    Santa Cruz De Tenerife, Spain

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    Santa Cruz De Tenerife, Spain

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    Santa Cruz De Tenerife, Spain

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    Madrid Area, Spain

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    Santa Cruz De Tenerife Area, Spain

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    Barcelona Area, Spain

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    Madrid Area, Spain

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    London, United Kingdom

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    Tokyo, Japan

Educación

  • Gráfico Universidad de La Laguna

    Universidad de La Laguna

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    Actividades y grupos:"CURIE: a new conceptual model for customer relationship management (CRM)”

    Companies face the challenge of managing customer relationships in a context marked by a digital transformation and consumer evolution. The customer is more demanding, has access to a global market and interacts through multiple channels. The success of a CRM implementation highly depends on the information technologies used. To harmonize this new business context with the development of information systems, we have designed and proposed three CRM models: 1) CURIE-O, a CRM ontology based on the…

    Companies face the challenge of managing customer relationships in a context marked by a digital transformation and consumer evolution. The customer is more demanding, has access to a global market and interacts through multiple channels. The success of a CRM implementation highly depends on the information technologies used. To harmonize this new business context with the development of information systems, we have designed and proposed three CRM models: 1) CURIE-O, a CRM ontology based on the UFO foundational ontology, 2) CURIE-EA, an enterprise CRM architecture, following TOGAF framework and 3) CURIE-DDD, a Domain-Driven Design based CRM model. These models seek to provide a unified and updated framework for business managers and technology specialists. They can be used as an efficient communication and knowledge tool for business decision-making and application development. Conceptual modeling has proven to be an essential element in achieving high performance information systems.

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    Currently, blockchain technologies constitute one of the biggest challenges of digital transformation that companies are experiencing. It is expected the implementation of this technology globally in the coming years.

    Gartner believes that this technology will lead to a complete reform of all industries.

    The Blockchain Advanced Program is a practical course for the immediate application of these technologies to the real world, which pays special attention to the business models…

    Currently, blockchain technologies constitute one of the biggest challenges of digital transformation that companies are experiencing. It is expected the implementation of this technology globally in the coming years.

    Gartner believes that this technology will lead to a complete reform of all industries.

    The Blockchain Advanced Program is a practical course for the immediate application of these technologies to the real world, which pays special attention to the business models linked to them. Throughout it, you will delve into all aspects of the blockchain's operation and learn to design the architectures and real approaches of business models.

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    The Master in Business Intelligence and Big Data has as main mission to provide a qualified training to address the challenge that companies face in the exploitation of data that improve their competitive position and making the best decisions.

    The Master includes the elements of business measurement, technology, data analytics and professional skills needed to provide a unique combination in the areas of data science, business analytics and big data management.

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Licencias y certificaciones

Cursos

  • Master Business Administration

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Reconocimientos y premios

  • Finalist of "Foro de Inversión DISA Emprende" Investment Forum

    Fundación DISA

    This forum is aimed at encourage the entrepreneurial culture in the Canary Islands and encourage companies to diversify their investments betting on innovative projects in its development phase, thus creating an ecosystem that drives the growth and consolidation of the industry.

  • Finalist of TF-Invierte Investment Forum

    Parque Científico y Tecnológico de Tenerife

    The main objective of this event is to promote entrepreneurship and encourage investment to support Canary Islands startups.

Idiomas

  • Spanish

    Competencia bilingüe o nativa

  • English

    Competencia básica profesional

  • Japanese

    Competencia básica

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