Estibaliz R.

LALIGA, one of the world’s top football leagues, is transforming fan experiences with Microsoft Azure, offering premium viewing, real-time analytics, and seamless interactions worldwide. ⚽️    With over 230 million fans, LALIGA leverages Azure Arc to analyze over 3 million data points per match, powering apps like Fantasy Sports for a more immersive experience. What excites me most is how LALIGA is using data and AI to enhance operations and deliver personalized insights to its fans.    Check out how LALIGA is pushing the boundaries of AI in sports: https://lnkd.in/d4qed7br

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Here we go for 2 days of meetings and exchanges around the technological revolution in sport at #sportspro Madrid. Don't hesitate to get in touch if you'd like to find out more about our reasoning AI solution, which gives operational staff direct access to valuable content and information, and radically changes the way you manage all your data. Steny Solitude Mariem SOLANET #knowledgemanagement #datamanagement #contentmanagement #contentmonetization #sportcontent #ai #data

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⚽️ LaLiga Takes a Bold Step Forward in Digital Innovation with Live Data and Interactive Streaming 📊 LaLiga is revolutionizing the fan experience by seamlessly integrating traditional match broadcasts with real-time data and interactive features. Fans now enjoy expert commentary alongside live match statistics, offering deeper insights into the game and creating a more engaging viewing experience. This forward-thinking approach caters especially to younger, data-savvy audiences who crave immersive, interactive experiences. By leveraging real-time stats and cutting-edge content delivery, LaLiga not only enhances fan entertainment but also collects valuable audience data, opening the door to more personalized experiences and stronger fan loyalty. LaLiga is setting the standard for how the future of soccer will connect with fans through digital innovation! 🚀 https://lnkd.in/dm37VVNF

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🚀 Madrid, here we come! SportsPro 2024 is just in two weeks, and we’re bringing Oxagile’s latest tech perks in sports streaming right to the action. Our Chief Partnerships Officer, Igor Lasitski, will be there to connect with other innovators and dig into what’s really pushing sports media forward. If your team’s exploring ways to make fan experiences more immersive, streamline cross-platform broadcasts, or leverage AI to turn sports content into strategic gold, let's make time to connect. Here’s a glimpse of what we’re working on: - Putting fans at the center with interactive tools that elevate them from viewers to active participants.  - Going multi-platform with seamless live streaming across all devices and screens.  - Delivering high-impact streaming with the best quality that matches fans’ expectations.  - Securing content with advanced DRM solutions that keep your streams safe and accessible.  - Monetizing smarter through targeted, interactive ad options.  - Unlocking hidden perks with AI, from real-time fan analytics to automated highlights. And so much more: https://lnkd.in/d8p2Sc3w   So if you’re going to #SportsPro2024 too, give Igor a shout to set up a chat or quick coffee — he’d love to hear your take on where sports tech is headed. ⚽ See you in Madrid! 🌍 

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Sergio Perez is parting ways with Red Bull Racing & Red Bull Technology for 2025. Let’s analyse more. According to the sources What he bought to Red Bull - - £100 million from Telmex and affiliates since joining in 2021. - ⁠$30 million annually from sponsors like Telcel, Claro, and Infinitum covering his salary and creating a surplus. - ⁠Increased brand visibility in Latin America, particular in Mexico. - ⁠Potential loss of sponsorship revenue and a possible £75 million buyout fee for the departure. What Red Bull will loose - • Expreince and tactical skill • ⁠Strong midfield coverage • ⁠Market influence • ⁠Defensive driving mastery They have also lost 100,000 followers already in a few hours, reducing their fan base. While Red Bull gains fresh energy with younger talent, Perez’s consistency and experience will be hard to replace in high- pressure situations. #f1 #formula1 #sergioperez #redbullracing

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LALIGA is bringing fans closer to the game with Azure Arc. Delivering AI-powered insights from more than 40 stadiums across Spain, they are able to tell a more immersive story of each contest—informed by 3 million data points per match.⚽ #MSIgnite

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⚽ La Liga action heats up as Valencia takes on Las Palmas at 3:00 PM EST! Gain the competitive edge with data-powered insights from Blunt Picks. Your winning strategy starts here! 🔥 #LaLiga #ValenciaVsLasPalmas #BluntPicks #DataDriven #MachineLearning #TimeSeriesForecasting #SportsHandicapping #SoccerAnalytics #BetSmart #PredictiveAnalytics #GameDay #FootballStats

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Pragmatic Play launches Virtual Sports portfolio with Chapinbet, offering immersive gaming experience in Latin America. #PragmaticPlay #Chapinbet #VirtualSports #LatinAmerica Pragmatic Play LatAm https://lnkd.in/dGMeGbk4

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Club Deportivo Guadalajara, the first club in Mexico to provide its Academy with advanced data using 'Capture', an on-demand data service developed by Driblab. Chivas FC has become the first team in Mexico to integrate 'Capture', an innovative football analytics solution developed by Driblab, as part of its Academy tools. This service represents a technological leap for the monitoring and development of talent in training contexts. 📹 What is 'Capture'? 'Capture' is a service designed to turn match videos into detailed and advanced analysis. By sending the recorded video of matches, the client receives within hours a wide range of visual and analytical resources, including maps, advanced graphics, statistical performance models and clips of match plays separated by events and game concepts. These tools are especially valuable for clubs, academies and projects where data providers do not provide a service, operating as a very fast and accurate on-demand service. With 'Capture', they have access to highly accurate information to analyse their own talent and study opponents. 🔹 A service that meets customer demand Since its launch, 'Capture' has been adopted by various academies and clubs around the world, allowing them to compete on a level playing field with organisations that have traditionally had more resources. Its reliability and the richness of the data delivered have made Capture an essential tool for optimising scouting, player development and tactical decision-making processes. Club Deportivo Guadalajara, with its commitment to the development and promotion of Mexican talent, once again demonstrates its leadership by incorporating this cutting-edge solution. The alliance with Driblab reflects an innovative and strategic approach that will strengthen decision making within its Academy.

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🚀 Exciting times ahead! Our team at Bannerse is heading to SportsPro Madrid on November 20-21, and we can’t wait to meet you! 🎉 We’re bringing our game-changing match-day fan engagement webapp to the event, and we want to personally invite you to Booth #Bannerse to see it in action. This solution is designed to elevate fan experiences, whether you’re a sports organization looking to expand your fanbase and boost sponsorship opportunities, or a broadcaster aiming to monetize mobile engagement during your broadcasts. Here’s why you should stop by: 🌟 We offer instant setup, fully customizable features, and easy access through QR codes. 🌟 Our webapp enhances fan interaction and offers real-time game-day content. 🌟 For broadcasters, it’s a powerful tool to create new premium advertising spaces and engage your audience like never before. 🌟 For sports organizations, it’s a way to reach Next Gen fans and engage first-time visitors in new exciting ways. Come chat with us – we’re here to help you innovate, engage, and grow your fan experience like never before! Don’t miss out on the future of fan engagement. 🙌 Looking forward to seeing you in Madrid! #SportsPro #FanEngagement #Innovation #SportsTech #Sponsorship #Broadcasting #WebApp #NextGenFans

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Catch Stats Perform's Ignacio Iturraspe on an exclusive panel at SBC Summit Latinoamérica on Wednesday, 30th October on Sports Betting Stage (2) at 3:10PM, where he'll talk about: 1️⃣ Learnings from the Copa América, spotlighting the growing popularity of player prop markets and their impact on fan engagement and betting ⚽ 2️⃣ Opta Points™ and how it will grow to become even more pivotal as demand for player-based betting options continues to increase 🚀 3️⃣ Why these trends matter for the 2026 World Cup in the United States and what strategies US operators can use to create exciting, data-driven player props betting experiences tailored to the American market📲

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🎉 We’re thrilled to showcase our match-day fan engagement webapp at SportsPro Madrid on November 20-21! For sports organizations, our solution helps you expand your fanbase and create new sponsorship spaces by offering all game-day related content and interactive fan activities in one place. Even if you already have an official fan app, we provide a complementary solution to reach and engage your audience in fresh ways — whether for Next Gen fans or first-time visitors. Our platform makes it easy to entertain, engage, and reward fans while capturing valuable data. For broadcasters, our webapp enables you to create new premium advertising spaces on game-days, allowing you to entertain, engage, and reward your audience, and monetize the time viewers spend on their mobile devices while watching TV. Easily integrate interactive features, boost sponsorship visibility, and maximize engagement throughout your broadcasts. Our solution is quick to set up, fully customizable, and accessible via a QR code, ensuring seamless integration with your sport events. Come visit us at Booth #Bannerse in Madrid, and let’s discuss how we can help increase sponsorship opportunities and take fan engagement to the next level. See you there! 🙌 #SportsPro #FanEngagement #Broadcasting #WebApp #Innovation #Sponsorship #Monetization #SportsBiz #Bannerse #Gameday

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📱 LaLiga and TikTok have announced a multi-year strategic partnership, which establishes the popular short-form video platform as a priority digital content partner for the Spanish league. The partnership will offer innovative LaLiga experiences and exclusive content to TikTok's global community of more than 1 billion users, as the popular social media platform will become the go-to platform for the distribution of official LaLiga content. 🇪🇸 And looking at the most followed domestic football leagues on TikTok, it makes sense why this is an attractive agreement for both parts. LaLiga is the most followed domestic league in the World, on TikTok, with over 30 million followers, almost double of the Premier League and Ligue 1 at 17 million. Furthermore, the Spanish clubs have also grown their presence on the platform, making TikTok the most followed platform for multiple LaLiga clubs. #laliga #tiktok #football

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♦️ Why Content Is Key ♦️ Creating more content as a sports rights holder is key, especially with the vast competition for fans' attention. 💬 Engage with fans and audiences 25/7/365 and not just around games & events 🌐 Boost your reach around the world and find new fans in all corners of the world 🤝 Create high-value sponsorship opportunities with increased digital media inventory Come chat about the ways in which Engines 365 can support your content creation & automation!

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📢 We were cited in a The Latin Times article, “Apple TV set to score big with new deal for FIFA Club World Cup soccer streaming”!📺🏆⚽ 🔗 Check out the full article by Hector Rios-Morales here: https://lnkd.in/d9KXsfFG #parksdata #ParksAssociates #ParksAssociatesInsights #SportsStreaming #FIFA #AppleTV #DigitalContent #MarketInsights #Streaming #DigitalEntertainment

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🎮[Sports Biz News]🇪🇸 Movistar Expands Investment in eSports: Continues Support for Team Heretics and Spanish National Team👏 Spain's leading telecommunications company Telefónica, under its brand Movistar, has renewed its sponsorship deals with Team Heretics and the Spanish eSports national team (FEJUVES) for the third consecutive year. Team Heretics, with over 7 million followers on social media, has become a significant player in the eSports arena, reaching over 120 million fans globally. Movistar has been the technology and innovation partner for Team Heretics since 2021, collaborating with content creators like Brianeitor to promote inclusivity within the sector. In June, Team Heretics were finalists in the Valorant Masters in Shanghai and are currently competing in the Spanish Superliga, where they are the reigning champions, and in the European LEC. Movistar also continues its commitment as the main sponsor of the Spanish eSports national team, FEJUVES, which is backed by the Spanish Olympic Committee (COE). The team is competing in five game categories during the European qualifiers: CS2, CS2 female, Mobile Legends Bang Bang, PUBG Mobile, and eFootball. Notably, the eFootball team has already secured a spot in the World Championship. These qualifiers will be held online from July 6 to 31, leading to the global finals in early September, with a prize pool of one million dollars. Additionally, Movistar is enhancing its presence in the eSports community by participating as a technology partner in the upcoming OWN event, Spain's largest gaming and eSports gathering, held in Valencia from July 5 to 7. Movistar KOI, a team born from the collaboration between Movistar Riders, global gaming company OverActive Media (OAM), and influencers Ibai Llanos and Gerard Piqué, will have a significant presence at the event. This multi-faceted approach not only highlights Movistar's dedication to supporting and growing the eSports community but also strengthens its brand image among younger, tech-savvy audiences. The continued investment in high-profile teams and events ensures that Movistar remains at the forefront of the rapidly evolving eSports landscape. #glocalsportsnews #sportsmarketing #sportsnews #sportsbusiness #marketing #branding #pr #brandingstrategy #marketingstrategy #prstrategy #businessstrategy #advertising #esports #gaming #entertainment #soccer #cycling #tennis #basketball #motorsports

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🌟Ever wondered how to grow your fanbase with a single campaign in under 48 hours? Our partner Club Tigres captured 40,000 new fans and 100,000 impressions using one of Tradable Bits' campaigns. In this case study, we delve into our interview with Miguel Hernández García Director of Marketing at Group Tigres, to reveal the team's strategy and how they executed it. Check out our full case study to dig deeper into the team’s successful strategy. Link: https://hubs.ly/Q02BB9_V0

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