Misr Life Insurance is looking for skilled and ambitious candidates to join MLI team and have a significant role in its strategic growth.
• Job title: Social Media Executive
• Location: Smart Village , Egypt
. Location of residence: preferably Giza
. Experience 3-4 years
Responsibilities
1. Content Creation and Management
Develop, schedule, and publish engaging, high-quality content across social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
Write and edit compelling copy for posts, captions, and ads.
Collaborate with graphic designers and video editors to create visuals and multimedia content.
3. Analytics and Reporting
Track, analyse, and report on key performance indicators (KPIs) such as engagement, reach, clicks, and conversions.
Use insights to optimize strategies and improve performance.
Stay updated on platform analytics tools and trends.
4. Social Media Strategy Execution
Implement social media strategies aligned with brand goals and campaigns.
Research audience preferences and adapt content accordingly.
Work closely with the marketing team to integrate social media efforts into broader campaigns.
6. Trend Monitoring and Innovation
Stay updated on social media trends, platform updates, and emerging technologies.
Suggest innovative ideas and campaigns to keep the brand relevant and engaging.
7. Brand Consistency
Ensure all content aligns with the brand’s voice, tone, and visual identity.
Maintain a cohesive look and feel across all platforms.
8. Competitor Analysis
Monitor competitors' social media activities and identify opportunities for improvement or differentiation.
Benchmark performance against industry standards.
Scope of Work
Platforms managed: Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, or others based on the target audience.
Tools: Use of social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics tools (e.g., Google Analytics, native platform analytics).
Collaboration: Work with cross-functional teams, including content creators, designers, marketers, and sales teams.
Frequency: Daily posting, interaction, and monitoring to maintain engagement and relevance.
Be part of MLI’s success story, send your updated CV to [email protected]
and mention the position in the subject line.