IMPACT Commerce

We’re teaming up with our tech partner Struct PIM to bring you an in-depth look at Struct 4’s latest features, designed to optimise your Product Information Management system. Join Sivert Kjøller Bertelsen, Christian Baagøe Schou and Per Orloff Poulsen for a hands-on session with live demos and practical advice on making the most of the new platform. When? December 5, 2024, at 13:00. What to expect? 👉 Discover updates that make product data management more efficient 👉 Learn how to get the most out of Struct 4 from day one 👉 See how new features can streamline workflows and boost data accuracy Register now and get a head start with Struct 4: https://lnkd.in/d67N9N2S

Every solution needs to be accessible 👈 This was the key takeaway from yesterday's Accessibility Booster Session, where we brought together our designers, developers, and QA team to explore how we can make the digital world more inclusive. For the past few years, accessible digital solutions have been a top priority at IMPACT Commerce, driven by a skilled team and backed by a comprehensive toolbox. And with the Accessibility Act becoming law in June 2025, it’s more crucial than ever to ensure that everyone understands the why, what, and how of accessibility. Because it's not just a matter of compliance – it’s about creating digital spaces that everyone can use. A huge thank you to our friend and guest star, Stein Erik Skotkjerra, for joining us to share insights and tips on infusing accessibility into every part of our work. And, of course, a huge shoutout to our experts Yasmin Nielsen and Louise Klüwer for their tireless efforts in keeping accessibility at the forefront of our agenda. We’re excited for more sessions to come and to keep pushing for inclusivity in everything we build 🙌 Want to learn more? Read our recent article about inclusive digital solutions: https://lnkd.in/dK8gNYSK Or watch Yasmin and Louise share all their insights in this on-demand webinar: https://lnkd.in/djyhXSDW #WebAccessibility #ChangingCommerceForTheBetter #InclusiveDesign

Yesterday, we teamed up with DI Handel to explore how #omnichannel strategies can transform the #B2B landscape, making digital experiences stronger, smarter and more human-centered. Here’s a quick recap of the key takeaways: 💡 Synergy matters. Blending digital and physical touchpoints brings true value to customers. 💡 Face-to-face is here to stay – digital tools just make these connections even more meaningful. 💡 It’s all about people. Knowing your customers and colleagues deeply leads to better, more seamless experiences. 💡 Omnichannel isn’t just a marketing strategy. It’s a full business approach that connects every part of the organisation. 💡Customers are already omnichannel, so staying relevant means keeping up with their expectations. We had some very interesting speakers lined up, sharing their perspectives on how B2B businesses can succeed with omnichannel commerce. Emil Østrup Broner and Karoline Lotz Jonassen broke down the latest findings from DI Handel’s omnichannel analysis and the Omnichannel Index 2024 by IMPACT Commerce and Google. Peter Bak Torjusen shared his perspectives on the state of omnichannel in B2B, along with a cheatsheet on how B2B companies can elevate their omnichannel strategy through concrete initiatives – from data modelling to organisational structure. Asger Rothenborg from Dagrofa Foodservice shared insights on their road towards a more digitalised and personalised customer experience – and how they’re using AI to predict churn and deliver personalised content based on segments. Jesper Hessel Damsgaard from Pandora rounded off, sharing key learnings from their omnichannel journey and reminding us all of what really matters – removing barriers and enabling customers to buy when, where and how they want to. Thanks to all speakers, everyone who joined us, and to DI - Dansk Industri for hosting – we look forward to more events like this in 2025!

Why are top brands going app-first? 📲 In this on-demand webinar, Lars Andreas Cimber, Partner and Director of Apps Commerce, and Jakob Roed Kierkegaard, former Software Engineering Director at Boozt, dive into the business case for commerce apps and why they’re essential. Discover how brands like Nike and Adidas turn apps into profit powerhouses, get an overview of the latest trends and innovations, and gain actionable insights on how you can optimise your app strategy. Sign up and get access to the on-demand webinar here: https://lnkd.in/dHXwdEit

Amazing news from Portugal! 🇵🇹 We’re proud to share that our customer, ANF - Associação Nacional das Farmácias, and its Farmácias Portuguesas website have been recognised as the "Best Health and Wellbeing Project/Site/App" at this year’s ACEPI Associação da Economia Digital Portugal. It’s been an absolute honour working alongside the talented team at ANF over the past 15 months, and seeing all that dedication and effort celebrated with this award is truly the cherry on top. A huge congratulations and thanks to everyone involved. Here’s to continuing to make a positive impact in the health sector together! Learn more about our collaboration here: https://lnkd.in/dQzTuJie 👈

Exciting news! GRUNDFOS is teaming up with IMPACT Commerce to optimise product data using AI – automating data cleanup and detecting anomalies to save time and resources. Learn more here: https://lnkd.in/dTCXfJ-A 👈

Imagine a PIM system that practically runs itself – automating product descriptions, filling data gaps, creating personalised content, and even scaling your content globally. AI can make it happen, and our Consulting Director PIM/MDM, Sivert Kjøller Bertelsen, is here to show you how. In his latest video, Sivert explains how integrating AI into your PIM can streamline product content management, improve data accuracy, and deliver high-quality content at scale. Curious to see the impact on your own data? Watch the video for a quick intro, then book a personal demo with Sivert to explore how AI can help you work smarter with your PIM. Learn more here: https://lnkd.in/dCDBRaUC 👈

And that’s a wrap on our Omnichannel Breakfast series! ☕️🥐 We loved seeing so many of you in Copenhagen, Aarhus, Stockholm and Oslo. A big thank you to our speakers Anca Iordanescu, PhD ComputerScience-VP Engineering, Future Stores from IKEA, Peter Hestbæk from Matas A/S, and Monika Tamics and Anders Skaarup Christiansen from Ganni A/S for sharing their learnings, insights and best tips. You left us all with a lot of inspiration and ideas on using digital initiatives and omnichannel strategies to create standout customer experiences. Definitely going to be serving up more events like this in the future, so stay tuned! 💡 In the meantime, you can go exploring on your own by downloading the Omnichannel Index 2024 and diving into insights from over 25,000 data points across six markets, 360+ companies, and 70 touchpoints along the customer journey. Get the insights here: https://lnkd.in/dxjiVw2n

How can B2B companies deliver customer experiences that are as powerful as the best in B2C? That's what we'll be diving into at our upcoming event on November 11, 2024, with DI Handel, exploring what it takes to build a successful omnichannel strategy in #B2B. Hear first-hand from Jesper Hessel Damsgaard from Pandora and Asger Rothenborg from Dagrofa Foodservice as they share key insights on using data and the latest tech to deliver the personalised experiences today’s B2B buyers expect. You’ll also gain actionable insights as Emil Østrup Broner and Karoline Lotz Jonassen break down key takeaways from DI Handel’s omnichannel analysis and the Omnichannel Index 2024 by IMPACT Commerce and Google. Plus, Peter Bak Torjusen will share strategic insights on how B2B businesses can adopt successful B2C strategies to lift their digital experiences. Ready to get inspired? Secure your spot here: https://lnkd.in/dx58q6tF

We’re looking for innovative projects that benefit both people, planet and profit – and we're ready to co-invest up to 20% 💚 As part of our mission to #ChangeCommerceForThe Better, we’ve launched the IMPACT Change Programme, dedicating 5% of our profit to visionary sustainability projects that set new standards in the industry and drive real change. So, if you have a project or idea in mind that aligns with this, we’d love to connect and explore how we can help turn your sustainability ambitions into reality. Learn more and get inspired here: https://lnkd.in/dhAXTETd 👈