Till Grusche

📣 Footprint Technologies featured in Berliner Morgenpost! 🗞️ Some days ago Carolin Kleinert and me had the opportunity to give an interview about our product, vision and current status of our business to FUNKE Media. Many thanks to Dominik Bath for your article about the return issue in general and our work and solution in particular. Have a good read and please utilise tools like ours, that help cutting down online return rates! - Germany 🇩🇪 should get rid of the title #World #Champion in #Returning #Stuff! 😉 #startup #innovation

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Thank you, Rebeca, for the shoutout! It is an honor to be highlighted on a panel about #AIEthics! AI is the future, this fact is inevitable. As a result, it is so important that we are involved in the development of this new technology as well as creating the frameworks that will govern it as it continues to grow. Join us on November 28th as we discuss #AIGovernance, equity in new technology, and digital identities! #FutureOfAI

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Just joined today's webinar on eIDAS 2 by Obserwatorium.biz Nimbus Technologieberatung GmbH Trust Agency BV Michał Tabor, Milosz Brakoniecki, Franziska Granc, Arno Fiedler, Wim Coulier and Wim Mintiens were putting some great content together, providing a broader picture on the upcoming revision of EU Regulation 910/2014 on electronic identification and trust services and are addressing some of the major challenges on legal, technical and ... not to be underestimated ... political level - from a multinational background - Poland, Germany and Belgium. For example: Arno made a good attempt to map eIDAS Trust Services according to the Boston Matrix in allocating the services into the four categories of Cash Cow, Rising Star, Poor Dogs and Question Marks. Little spoiler: Electronic Attestation of Attributes as one of the rising stars. ************************** As requested in the chat some links to the official text of the revision of EU Regulation 910/2014 on electronic identification and trust services in various languages in the version which was signed by the presidents of the EU Parliament and Council April 11, 2024 Official text English version https://lnkd.in/eDksCkja Italian version https://lnkd.in/eyxCiDf3 French version https://lnkd.in/ewUej2hK German version https://lnkd.in/etvebi3G Polish version https://lnkd.in/e97vi9md Dutch version https://lnkd.in/e9_Dwtca Greek version https://lnkd.in/ezrY4SX6 Spanish version https://lnkd.in/ecmgMiNb Romanian version https://lnkd.in/erhJR3yq Portuguese version https://lnkd.in/e7dTsE2G ➡️ Now awaiting publication in the Official Journal. This publication will officially bring the new regulatory framework into effect. #DigitalIdentities #DigitalIdentity #eIDAS #eIDAS2 #DigitalSignature #ElectronicSignature #DigitalSignatures #ElectronicSignatures #EUDIWallet

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Very annoyingly, you always need to do more marketing than you think you need to do. (See our video with Matthias Zeitler from Coliving Semkovo recorded DINAMO10 here: https://lnkd.in/diMy3w6U) A perfect example is last May when we did European Coworking Day at the London Coworking Assembly; we had 25 spaces take part. (Our goal for 2025 is 100 out of the 13600+ spaces in London) We are talking about European Coworking Day very early this time in the European Coworking Assembly, London Coworking Assembly and European Rural Coworking Project. So I'm recording this video in November 2024, and we're all talking about European Coworking Day, the 14th of May 2025. And we need that time to get in people's heads schedules. - By January 2025, people will start paying attention to how we want them to. - Then, people will take action in March or April. - And there'll be a mad rush, as with every event, just before the whole thing at the beginning of May. But whatever you are selling or promoting, it helps when you get into people's schedules, heads, Instagram feeds and stuff like that before you need to. And you always need to do more marketing than you think. One More Thing Coworking brings communities together, helping people find and share their voices. Each episode of the Coworking Values Podcast explores the core values driving coworking: Accessibility, Community, Openness, Collaboration, and Sustainability. These values aren’t just ideas—they shape the spaces where we gather, work, and grow. You can help others discover how coworking enriches lives, builds careers, and strengthens communities. Community is the key 🔑 #coworking  #communityisthekey #coworkinglondon 

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iManage Connect Day 1 was a success today. Got to see all the demos of CoPilot integrating with doc mgmt. I’m so impressed with what can be done inside the Microsoft ecosystem. Thank you Dan Asher and team for inviting me. Bonus: Ran into Dina Ganz Traugot, Group General Counsel and Chief Contracts Counsel at Travelers Insurance. What a quick but poignant catch up we had on the state of the legal ops industry. Dana dropped this incredible insight on me within 60 seconds about legal ops: 1️⃣ legal ops is hard 2️⃣ expect to be uncomfortable & normalize it 3️⃣ if you’re not getting uncomfortable, you’re not doing this right 🙃 🎯The validation I get from the community is invaluable. Bonus round next day convo continues in the DMs and I get reminded... 4️⃣ Conflict is inevitable in a strategic legal ops role. You are driving change and working with lawyers who do not welcome change. Embracing conflict is the only option, but not an easy option.

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Augmented Reality (𝗔𝗥), Mixed Reality (𝗠𝗥), Virtual Reality (𝗩𝗥), eXtended Reality (𝗫𝗥) and the 𝗠𝗲𝘁𝗮𝘃𝗲𝗿𝘀𝗲. The world is changing - both physically and digitally. No wonder they continue to merge together. In this session I talk with Christoph Sitar, an award-winning agency owner about the tech, business cases and what the future realistically might look like. 🎤 Watch on YouTube: https://lnkd.in/dF8RGQyK You don't want to miss this!

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Car Burglary in Paris: Seeking Advice and Insights Einbruch ins Auto in Paris: Suche nach Ratschlägen und Erfahrungen Last weekend, we took a short trip to Paris with our new car. On the last night of our trip, we parked on the street in front of our hotel (26 Bd Carnot). The next morning, we were shocked to find our car had been broken into. We gradually realized it—first seeing papers on the seat that had been in the glove box, then our coffee mugs on the driver’s seat, and finally noticing that someone had stolen items from our car. Among the stolen items were coins for the toll, an AirPod (which we later located somewhere in Paris using the Find My app), and a gift box from dear friends, given just the day before. 😭 What baffles me is that there were no signs of forced entry. It was as if they had a key and simply unlocked it. We are 99% sure we locked the doors, and the Mercedes Me app would notify us if we forgot. So, we assume the car was locked. Our car is a Mercedes EQA (Mercedes-Benz AG) with Keyless technology. I've read about two possible methods to unlock keyless cars: Signal Blocking: Thieves block the signal that locks the doors, leaving the car unlocked if you don't notice. However, the car would have sent a message if it were left unlocked. RFID Enhancer: Thieves use an RFID enhancer to read your key's signal and send it to the car. This seems unlikely as we were on the third floor of the hotel, far from the car. Interestingly, as we stepped out of the car, my wife mentioned someone pointed a laser at her face. At the time, I thought kids were playing around (there were many students in the hotel), but now I wonder if it could be related. Often, when looking for complicated answers, the most obvious one is correct. However, we're pretty sure we didn't forget to lock the doors. So, HOW THE HECK DID THEY UNLOCK THE CAR? I would appreciate any suggestions, articles, or links on how this could happen so we can prevent it in the future. PS: I wrote this post in English but welcome comments in any language. ❤️ PPS: It was also not the Firewall, Proxy or the Cache 😅

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A couple of weeks back I had a chance to sit down with Raghu Banda and share some thoughts about the impact of #generativeai on the future of #consulting and #advisory. Spoiler Alert: it is profound, inevitable and Evise.ai has the platform to jump start this #transformation.

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https://lnkd.in/d3xj768d AXESS & SILVRETTA MONTAFON: WEB RELAUNCH WITH INNOVATIVE DIGITAL TRAVEL COMMERCE FOR MOUNTAIN RAILWAYS, RENTAL, HOTEL & GASTRONOMY Silvretta Montafon has expanded its online offering step by step over the past few years. The last piece of the puzzle followed in 2024: As part of this showcase project, the eCommerce process was redesigned, including experience booking, merchandising shop, online sales of vouchers and gift cards. The new, cross-company service sales from incert eTourism and the individual design adaptation were carried out on the basis of the website. The redemption of vouchers and gift cards was simplified by numerous interfaces to cash register, payment and PMS systems of Silvretta Montafon companies and integrated into the operational processes. The connection to Axess for tickets via API between incert and Pimcore played a decisive role here, which allows guests to book and redeem all offers online from a single source. In addition, the incert ticket system enables the digital sale of combined mountain experiences. The link to valantic Austria's multi-shopping cart was modernized via the API to Axess. This enables the joint booking of combination tickets with different service modules such as ascent and descent, catering and accommodation from one shopping cart. As a basis for future customer loyalty measures, a customer account also enables end users to manage master data, tickets, orders, vouchers and other services. "The collaboration was exemplary and professional from the conception to the project process. The relaunch has catapulted us a decisive step forward in digitization and brand positioning. Our wish for a new, modern e-commerce platform with the vision of process optimization has definitely been fulfilled," says Thomas Ettenberger, Head of Sales & Marketing at Silvretta Montafon. With this digitization project, Silvretta Montafon is impressively realizing a networked, seamless guest experience and setting a new benchmark in the field of digital travel. Axess AG Silvretta Montafon GmbH #digitalleaders #digitalsolutions

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Talking to business innovators, politicians and entrepreneurs at “Digital Stadt Düsseldorf” last week it felt like a Déjà-vu experience because heard all those arguments: “Why implementing AI for businesses is so difficult” many times in the past. - THE MAJORITY OF THE ARGUMENTS SOUND: like copy past arguments from the past simply substituting the words “INTERNET” or “MOBILE” applications with the word “AI”. - THE REALLY INTERESTING QUESTION IS: “Why is adopting new technology so hard and why are we not able to learn from previous adoption processes for new technologies”? - FOR ME THE ANSWER LIES IN THE FACT: that it’s not about individual organizations or people who need to adopt and embrace a technology, but it needs a concerted effort and a general agreement on how our social – economic systems are willing adopt new technology. - ACCEPTING THE FACT: that wide range technology adoption only comes with massive social – economic change dramatically shifts the focus of adoption from a technology perspective to the question: “What does it take to make a large population accept, embrace and use technology”? - LOOKING BACK AT THE LAST VIEW YEARS: and hundreds of workshops I delivered world-wide the answer is very simply: “Technology adoption starts with organizations and societies understanding and agreeing on how they want to use the new technology”! - TECHNOLOGY ADOPTION ALWAS STARTS WITH: brining people together, ensuring they understand how the technology can influence their future and then jointly agreeing how much technology they want to adopt. And then also accepting that new technology always come with massive change to the existing way of working together, doing business with partners and living withing a given social – economic framework. - MY ADVICE FOR COMPANIES WHO WANT TO BENEFIT FROM AI: and want to avoid being left behind and marginalized by competitors is to spend time and start listening to all relevant stakeholders including partners and customers and think about how AI could benefit all stakeholders in the one or other way. - IMPLEMENTING TECHNOLOGY IS EASY but agreeing on a joint way forward is hard! Because the human aspect of technology adoption is always much harder than the technical implementation you have to start with conversation, listen and try to negotiate with your wider eco-system how joint adoption can create win-win for everybody. - THAT IS THE ONLY, FASTEST AND MOST COST-EFFICIENT WAY of benefiting from new technology. This was true 30 years ago for the Internet, 20 years ago for the mobile phone and it is true today for the adoption of AI as main stream technology that will change the live of every person on the earth as well as the way we do business and live together in the future. Christian Jendreczek thanks for doing this video with me in cold, rainy Düsseldorf and sharing your insights and thoughts. #Tietoevry #BusinessValueDesignThinking #DesignThinking #AI #TechnologyAdoption

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"Integrate sustainability as a core value of a company from an early stage" - Why sustainability should not be a second thought but the center and core of any business - here the slides from my workshop from the ETH Launch event. #sustainability #notjustESG #PeoplePlanetProfit #ESG #startups #SustainableBusiness #Impact SICTIC ETH Entrepreneur Club

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What do you get when you combine a content platform like Scompler with a newsroom, publication and distribution platform like Presspage..? RIGHT! A powerful platform for #corporatecommunication professionals to maximise control and effectiveness of their own content. More to follow on this partnership soon.

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As one of my good friends Marc Schreiber mentioned in his recent post: If the conferences are so great, why not to write about the insights? Well, Marc, it totally makes sense. Let me be the one to share few insights on this years Mass Challenge Switzerland program to avoid those empty tag-anyone-I-met-posts and bring some value to the audience. As the matching days are thrilling, I spent a while going through profiles of all the 289 (!!!) this year startupers. And I’ve made a few inferences, of which I’ll be happy to share. So, at the first point, about half of those 289 are for food-tech or agri-tech. It might be a specific of Swiss cohort itself (few domain corporations are being headquatered in Switzerland, and you know them). However, the truth is here: agriculture and foodtech industry is incredibly relevant, especially in terms of earth population dynamics and climate change. AI, of course. In all of it’s matters. It is very interesting to watch how the AI is being applied to all the aspects of production, especially enterprise production line optimisation, farming, animal analysis and health diagnostics. I'd like to share a few insights I've gained along this journey, particularly in the context of applying AI across various fields: - FoodTech and Farmer Marketplaces: AI has the potential to revolutionize agriculture by creating marketplaces for farmers, allowing them to sell their products efficiently and get the best prices. Soil and weather data analysis helps in making informed decisions that boost crop yields and reduce costs. - Health Diagnostics: Using AI for analysis and blood diagnostics can significantly enhance the detection of cancer, particularly breast cancer. This enables early diagnosis and the development of personalized treatment plans.  - Reducing CO2 Emissions: AI can aid in reducing greenhouse gas emissions by optimizing processes in FoodTech, including the production of insect-based proteins and fats. This not only lowers the carbon footprint but also provides a sustainable alternative protein source. - Energy and Sustainability: In the fields of nuclear energy and physics, AI helps optimize processes, ensure safety, and increase the efficiency of energy systems. This is crucial for reducing dependence on fossil fuels and transitioning to sustainable energy solutions. Thank you, MassChallenge Switzerland, for this amazing opportunity! If you have any questions or want to learn more, feel free to reach out. #MassChallenge #Mentorship #Innovation #AI #AgriTech #HealthTech #SustainableEnergy #FoodTech #ClimateChange

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By 2030, the value of #AI business is predicted to outrank the value of robotics by 10x. Or 5G by almost 3x. 🤯 Anne Lise Kjaer at The Future of Software conference x Eficode #fsw24 #futureofsoftware

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MUST READ About Reddit, Inc. & Brands : How to manage customer feedbacks when you have built an engaged community and go through tough months ( layoffs ) after a corporate disaster ? Probably Sonos, Inc. should have thinked twice and tested longer before releasing the new version of their App which redesign generated a car crash and a huge backlash among fans. Sonos figured a launch-first, fix-later strategy would work. It didn't. This event is now know as the « Sonos App disaster ». One guy though figured it out, on Reddit, Inc., supposedly not a brand friendly platform. That guy is a Sonos employee named Keith and despite the Sonos subreddit was filled with 261k unfiltered angry fans roasting the brand as you have rarely seen, Keith’s genuine candor, humor, knowledge and accountability made a huge difference. Lot to learn and unpack from that excellent idea of interviewing #KeithfromSonos by Rachel Karten. Incredibly insightful. Enjoy !

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Speak the Language of AI – Build Digital Twins with Instant Impact. In our practice-oriented workshop, Felix Zepke, Alina Beneke, Pierre Groth and I will demonstrate in five sessions how you can communicate with your brand, product, or target audience through AI-based digital twins. We will show how we create realistic personas that provide immediate feedback on ideas, content, or interests. Live, we will also present how AI and data bring these digital twins to life and enable real conversations that deliver valuable insights.

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"Where desire ends, so does the person..." — Ludwig Feuerbach. This powerful statement has always resonated with me, but this year, it took on a new meaning. For the past several years, my life revolved around two dreams: mastering tango and building my own consultancy. It might sound cliché, but these aspirations were the driving force behind everything I did. And guess what? This year, I made them a reality! Tango classes have become a wellspring of wisdom that I apply to every aspect of my life, and I’m excited to share the incredible insights I’ve gained. With the unwavering support of my colleagues and like-minded individuals, I launched my consultancy. This month marks my first as a full-time freelancer, and I've already had the incredible opportunity to travel to Dubai for business. Not a bad start, right? I often reflect on how different my life would be without these dreams. They've given me purpose, direction, and an unyielding energy. It’s like discovering a hidden power source within yourself. Reading "The Cafe at the Edge of the World" by John P. Strelecky was a turning point for me. The author's profound questions about life’s purpose – “Why are you here?”, “Do you fear death?”, and “Are you fulfilled?” – validated my path. It was as if the book had been written just for me. It's amazing how following your dreams can be so energizing. You become laser-focused, eliminating distractions and channeling all your energy toward your goals – just like the persistent turtle in the book. So, how can we keep our dreams alive and make them happen? Here are some practical tips: - Dream Big, Start Small: Don’t be afraid to dream big, but break it down into small, actionable steps. Every journey begins with a single step. - Visualize and Plan: Spend time visualizing your dream and then make a plan. Use tools like vision boards or mind maps to see your dream clearly and outline the steps needed to achieve it. - Stay Curious and Adaptive: Like a child, stay curious and open to new ideas. Don’t be afraid to pivot if your original dream evolves into something even better. - Surround Yourself with Inspiration: Engage with people who inspire you and environments that fuel your creativity. Whether it’s a mentor, a book, or a community, surround yourself with energy that supports your dreams. - Embrace Setbacks: Remember that setbacks are part of the journey. Don’t see them as failures but as lessons that bring you closer to your goal. - Celebrate Progress: Take time to celebrate small wins along the way. Recognizing progress keeps you motivated and reminds you that you’re on the right path. Dreams are the architects of our reality. They shape our days, inspire our actions, and ultimately define who we become. So, what’s your dream? What ignites that spark within you? Don’t let it fade into the background noise of life. Embrace it, nurture it, and watch it transform into your reality. Let’s turn those dreams into blueprints for an extraordinary life!

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Without human-to-human interaction, there’s no success in AI. I recently sat down with two of our Bosch UX experts, Nadja Riedlberger and Vitali Fischbein for another issue of our internal Sofa Session series. Nadja and Vitali shared insights into how they bring UX into #AI, as well as AI into #UX – both is very important for success. Two key takeaways were: 🧑‍🤝‍🧑 Talk to your users and get feedback! It’s not enough to just implement a new technology and hope for the best. We must actively seek user input both before and after implementation. And then based on the feedback refine and enhance the experience. 🧑‍🤝‍🧑 Generative AI: Huge potential, but it takes a human touch to unlock it. By sharing our successes and 'aha!' moments, we can collectively unlock the full power of AI for everyone. I really enjoyed our sofa session chat, Nadja and Vitali! Thanks for sharing your valuable impulses and your passion for user-centered technology with us. Of course, also a big thank you to André Brüggemann TAPEMATE, Linda Gramer, and Fabian Assmann – our team behind the scenes – for setting up another fantastic Sofa Session!👏

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