Ronny Rentner

𝐒𝐮𝐩𝐞𝐫𝐜𝐡𝐚𝐫𝐠𝐞 𝐘𝐨𝐮𝐫 𝐒𝐭𝐚𝐫𝐭𝐮𝐩’𝐬 𝐑&𝐃 𝐅𝐮𝐧𝐝𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 𝐭𝐡𝐞 𝐖𝐁𝐒𝐎 𝐒𝐭𝐚𝐫𝐭𝐞𝐫𝐬 𝐑𝐮𝐥𝐞! If you’re a startup working on innovative projects, the 𝐖𝐁𝐒𝐎 𝐒𝐭𝐚𝐫𝐭𝐞𝐫𝐬 𝐑𝐮𝐥𝐞 offers extra funding by allowing higher tax deductions on R&D costs. This can be a game-changer, especially if your costs are significant. 𝐇𝐨𝐰 𝐃𝐨𝐞𝐬 𝐈𝐭 𝐖𝐨𝐫𝐤? Under the regular WBSO scheme, companies can deduct 32% of R&D costs 𝐮𝐩 𝐭𝐨 €𝟑𝟓𝟎,𝟎𝟎𝟎, and startups can take this even further! With the 𝐒𝐭𝐚𝐫𝐭𝐞𝐫𝐬 𝐑𝐮𝐥𝐞, you can 𝐝𝐞𝐝𝐮𝐜𝐭 𝟒𝟎% of your R&D expenses—an 8% higher rate. For example, with €350,000 in R&D costs, a regular company would deduct €112,000, but as a startup, you can deduct €140,000. That’s an additional €28,000 in savings! 𝐘𝐨𝐮’𝐫𝐞 𝐞𝐥𝐢𝐠𝐢𝐛𝐥𝐞 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐒𝐭𝐚𝐫𝐭𝐞𝐫𝐬 𝐑𝐮𝐥𝐞 𝐢𝐟: • Your business is in its first three years • You’ve claimed WBSO for no more than two calendar years 𝐖𝐚𝐧𝐭 𝐭𝐨 𝐒𝐞𝐞 𝐇𝐨𝐰 𝐌𝐮𝐜𝐡 𝐅𝐮𝐧𝐝𝐢𝐧𝐠 𝐘𝐨𝐮 𝐂𝐚𝐧 𝐆𝐞𝐭? Try our WBSO Calculator to instantly estimate how much extra funding you can unlock for your R&D projects! https://lnkd.in/g-w6BVjt

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👉 Just Product Conference is almost here! Proud of our line-up 🤩 Join us in Munich or via the FREE Livestream with the following speaker: ✅ Bob Moesta Pioneer of the Jobs-To-Be-Done Theory, Bob has shaped my thinking in profound ways. His approach to customer interviews is transformative, and it's a rare opportunity to see him live in Europe. Don’t miss this chance! ✅ David Pereira Author of "Untrapping Product Teams," David is a Munich-based thought leader who has inspired product professionals globally. His experience is grounded in hands-on learning and reflection, making his insights incredibly valuable. We’re lucky to have him on stage! ✅ Nimisha Sharath Sharma Nimisha brings expertise from top US tech companies like Microsoft, Instacart, and now Uber. She’ll be sharing her knowledge on how leading companies build AI products—can’t wait to gain insights from her experience! ✅ Kristina Walcker-Mayer As CPO at AILY LABS, Kristina leads one of Munich’s most successful B2B startups, leveraging AI to drive data-informed decisions. I'm eager to learn how she structures her AI product teams to achieve such impressive results. ✅ Millie Zah Millie, Head of Product at DAZN, will share how an entrepreneurial mindset drives product success. Flying in from London, she’ll offer unique insights into how to apply entrepreneurial thinking to your product journey. I consider myself as an entrepreneur and think, that entrepreneurs are great product manager. That's why I super curious about her thoughts. ✅ Sebastian Borggrewe Sebastian has coached over 200 product professionals and will reveal the most common struggles PMs face and how to overcome them. Expect a talk filled with real-life stories that will resonate with every Product Manager. ✅ 🦔 james hawkins James, co-founder and CEO of PostHog, has established a radically transparent leadership style. His team shares their vision, goals, and roadmaps etc. publicly—an approach I’m excited to learn more about. Stoked to have him and see insight out, what the fruits and struggles of his leadership style are. Get your ticket or join the FREE Livestream. I don't care which option you go for - just go 😜

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💡 Scaling companies face many challenges—and one of them is managing an ever-growing stack of #SaaS tools and contracts. At MVST., we early on realized that we needed a clear, structured way to track all our software subscriptions and contracts. We evaluated multiple tools but couldn't find a solution that matched both our needs and pricing expectations. Even though we have strong in-house development resources, building something from scratch would have been time-consuming and costly. Instead, we saw an opportunity to leverage low-code technology to create a #custom solution that fit us perfectly. Our tool of choice? #Retool. 🛠️  With the collaboration of our Finance team, we developed a solution that: • Monitors and manages all our software subscriptions • Sends Slack reminders for upcoming renewals or cancellations 🚨  • Updates seat information regularly ⚙️  • Keeps us proactive in contract negotiations and helps identify unused subscriptions 📊 The result? We're expecting to save over €20k this year alone by having full visibility into our contracts and avoiding unnecessary renewals. This is a great example of the power of low-code/no-code tools, and how they can drive efficiency and cost savings without heavy development investment. 🚀 Have you built any internal tools using low-code or no-code platforms? I'd love to hear your experiences! If you're interested in learning more about how we built this or want a copy of the tool, feel free to reach out! 💬 #LowCode #SaaSManagement #CostEfficiency #DigitalTransformation

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🚀 New Feature: Reporting Presets 🚀 We are happy to announce that the highly requested Reporting Presets feature is now live for all Maximizer customers! 🎉 After much anticipation and valuable feedback from our community on our feature wishlist platform (https://lnkd.in/dwT_tFv6), this new functionality is set to enhance your reporting experience.   📊 Why Reporting Presets? Reporting Presets allow you to save and quickly access commonly used report settings with just a click. This is especially beneficial for teams handling multiple accounts, enabling each member to efficiently view data through customized filters. Imagine setting up a filter to view all campaign data from one source at a granular level and then accessing this view anytime with a single button – that’s the convenience of Reporting Presets!   🔗 In the meantime, you can access your saved presets here: https://lnkd.in/d_Jxa95C   👀 What's Next? We are committed to continually enhancing your user experience. Expect further improvements to the UX in the near future to make navigating and utilizing presets even smoother. Thank you for being a part of our community and for your input that helps shape our services. Keep the feedback coming and let's make data-driven decision making simpler and faster together!

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#Web applications are the backbone of current #tech. but if everyone knows how to develop them - why do so many companies fail at doing so? We bring you our modern guide on the subject: From known frameworks, typical challenges and even coming trends, our guide provides you the value you've been seeking. https://lnkd.in/e8v6AsTU

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#Web applications are the backbone of current #tech. but if everyone knows how to develop them - why do so many companies fail at doing so? We bring you our modern guide on the subject: From known frameworks, typical challenges and even coming trends, our guide provides you the value you've been seeking. https://lnkd.in/e8v6AsTU

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Excited to be at LeadDev Berlin for the first time! Chatting with other lead devs and engineering managers, I've noticed a pattern: Tech decisions: We all struggle with choosing the right stack. It's not just about the coolest tech, but what fits our teams and projects best. People management: As technical folks, we often find the "people" part challenging. Balancing coding time with leadership duties is a common hurdle. Imposter syndrome: Many of us feel we're not 'manager material'. It's reassuring to know I'm not alone in this. It's comforting to realize these aren't unique problems. We're all figuring it out as we go. What's your biggest challenge as a tech leader? #LeadDevBerlin

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On speed of execution: Last week one of our customers had asked for usage analytics. Analytics were shipped before the week ended. End-to-end, full-stack. We also made analytics available through our API. A classic startup advice is to move fast and break things. This phrase is used so often that before Reform, I took it for granted. It just seemed like a best practice, but I never really questioned why it is so important. After spending the last year talking to customers, here’s my answer to that question: you can think of a startup as a video game, and what you’re really trying to do is level up. As you level up, you uncover a set of truths that were previously unknown to you; you get to learn more about your customers, your industry, how to build a business, how to sell, etc. You simply just become better at the game. You certainly are a worse Super Mario player at level 1 than you are at level 10, and your friend is certainly a better Super Mario player at level 20 than you are at level 10. If you’re moving slow, your rate of improvement is slow, and the next level just gets harder and further. What you’re really doing when you move fast is shortening your iteration cycle, accelerating your rate of improvement, helping you arrive at the truth faster. As you uncover more truths, your chances of success simply compound. A startup with a compound interest of 1% can never compete with another that has a compound interest of 5%. Happy building my friends 😊 https://lnkd.in/evFq4sJQ

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🌟 The Right Architecture for Your SaaS Platform 🌟 When it comes to building a SaaS platform, the architecture you choose can make or break your project. And guess what? The choice isn’t black and white—it depends on various factors. 🤔 Let’s talk about monolithic architecture first. It’s like a cozy studio apartment where everything you need is in one space. It’s perfect for simpler applications, quick launches, and when you want to keep things straightforward and snappy. Plus, if your team is small and you’re looking to hit the market fast, going monolithic can be like a speedboat—swift and efficient. 🏁 Now, onto microservices. Imagine a sprawling mansion with different rooms for everything. This is the go-to for complex, scalable applications that grow with your user base. If you’re planning to frequently update features, need high fault tolerance, and love the idea of using a variety of tech stacks, microservices are your best bet. It’s like having a team of specialists, each handling their own department. 🏠 For SaaS development, your choice should be tailored to the specific needs of your project, the expertise of your team, and the complexity of the application you’re dreaming up. Whether you’re a startup or a seasoned enterprise, the architecture you choose is the foundation of your service. So, choose wisely! 🧐 What’s your experience with monolithic vs. microservices architectures? Drop your thoughts below! 👇 #SaaSDevelopment #SaaSSolutions #SoftwareArchitecture #TechTalks #TechChoices #BuildingTogether

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We just released something exciting: our latest update, version 6.0.3. It’s packed with features (read more here: https://lnkd.in/eDciH-ED). It is probably our biggest release ever. But today, I want to focus on #AI. We’ve learned a few things while implementing our AI assistant so you don't have to: • Outsourcing doesn’t work. • 100% in-house doesn’t work. • Advanced closed-source models like GPT-4 generally outperform open source. • Self-hosting the model doesn’t work. • Hallucination is a real problem and can ruin the experience, even if only 10% of the time. Focus on training the model on your data. Ensure your documentation answers actual customer questions—you’ll thank yourself later. Don’t limit this to AI answers only; also allow users to speak with real people, with AI providing an automatic summary of the conversation.

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Would you ever go from being a manager to an individual contributor again? I had an interesting conversation the other day in one of the many WhatsApp groups, started by this proposition: 𝘄𝗵𝗲𝗻 𝘆𝗼𝘂 𝗺𝗼𝘃𝗲 𝘁𝗼 𝗮 𝗹𝗮𝗿𝗴𝗲𝗿 𝗰𝗼𝗺𝗽𝗮𝗻𝘆, 𝗶𝘁 𝗺𝗮𝘆 𝗺𝗮𝗸𝗲 𝘀𝗲𝗻𝘀𝗲 𝘁𝗼 𝘀𝘁𝗮𝗿𝘁 𝗮𝘀 𝗮𝗻 𝗜𝗖, 𝗮𝘀 𝘆𝗼𝘂 𝘂𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱 𝗵𝗼𝘄 𝘁𝗵𝗶𝗻𝗴𝘀 𝘄𝗼𝗿𝗸 𝗺𝘂𝗰𝗵 𝗳𝗮𝘀𝘁𝗲𝗿. As a manager, you’ll mostly have indirect information and are not affected by the processes most people are. This will accelerate your career instead of setting it back. I’ve heard a few reasons people give up being a manager for, but this was a new one.  People (engineers, product folks) usually go back to an IC role when they realize being a manager is a completely different job, and it is not "being a better engineer”. They end up hating the work: the constant meetings, administrative stuff, managing people and not getting that dopamine hit from feeling like actually doing something and making a difference. To quote my favorite existential comic: “𝘺𝘰𝘶 𝘭𝘰𝘷𝘦 𝘵𝘩𝘦 𝘪𝘥𝘦𝘢 𝘰𝘧 𝘣𝘦𝘪𝘯𝘨 𝘢 𝘱𝘦𝘳𝘴𝘰𝘯, 𝘣𝘶𝘵 𝘩𝘢𝘵𝘦 𝘵𝘩𝘦 𝘦𝘹𝘱𝘦𝘳𝘪𝘦𝘯𝘤𝘦 𝘰𝘧 𝘣𝘦𝘪𝘯𝘨 𝘢 𝘱𝘦𝘳𝘴𝘰𝘯” Then a few people chimed in, saying they moved from manager to IC (usually from a startup / growth company to big tech), and it worked out well for them. The thing I started thinking about is whether this would work in the Middle East? It surely depends on the company, but in general management works very differently here than in Europe or in the US (understatement of the week I think, and it’s only Monday) My theory is that this would work with only a tiny percentage of companies here. What do you think? One more thing: the podcast that stated the whole question is the Skip podcast by Nikhyl Singhal: https://lnkd.in/dhJkYwCq - it’s mostly about product careers, but I found the advice works well for most tech-adjacent roles too. 

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Super excited for this… Stefan & I will be soon launching The Hotfix Podcast! 🎙️🩹 Why? Most product ideas fail. Even though we as PMs try to de-risk as good as we can, chances of failure still exist. The important part: finding out early and adjust! Starting November 6th we will sit down every 2 weeks with product leaders from different companies to talk about their biggest f** ups. We’ll dive deep into different types of failures & stories about features or whole products that did not deliver the expected impact. We’ll talk about how to spot signals for failure early. Besides, we’ll discuss general controversial thoughts & hot topics from the product space. The line-up for the upcoming weeks is already looking fantastic 🤩 CPO @ airfocus VP Product @ Tradebyte Head of Product @ Contentful Director of Product @ Dell Technologies Senior PM @ Google +many more. Subscribe to our YouTube channel today: https://lnkd.in/dqE6iJUt & be the first to know when we go live! ❤️

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Zenjob, one of the fastest growing startups in Germany has recently become a Secoda customer! 👏 They now leverage Secoda for many crucial data management functionalities that help their team scale. Zenjob is renowned for its innovative approach to connecting part-time job seekers, primarily students, with companies across various industries such as logistics, gastronomy, retail, and events. The platform matches more than 20,000 people with 12,000 part-time jobs each month. Most recently, the company raised has a $50 million growth round of financing financing: https://lnkd.in/g37q46hi Secoda provides a comprehensive, AI-powered platform for data search, cataloging, lineage, monitoring, and governance. Here’s how Zenjob benefits from Secoda: 1. Secoda serves as an all-in-one platform, streamlining Zenjob’s data management processes. 2. Secoda’s automated lineage model helps Zenjob identify impacts on upstream or downstream assets, preventing data outages and ensuring data quality. 3. Secoda enhances collaboration between data and business teams at Zenjob with real-time editing and role-based permissions, simplifying communication and workflow integration. 4. Secoda integrates effortlessly with Zenjob’s workflows, enabling bulk updates, tagging of PII data, managing data debt, and ensuring compliance with sensitive data regulations. By utilizing Secoda, Zenjob has tranformed its data management capabilities to ensure efficient and reliable operations across it's fast growing data landscape

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Oftentimes when I look the increasing number of frameworks, complicated build processes, etc., I just want to quit #webdevelopment altogether. But a better approach would be to remind my fellow devs that web development, at its core, can and should rely on simple, time-tested technologies. It doesn’t have to be a never-ending quest to embrace the latest, greatest, and most complicated.

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𝗔𝗿𝗲 𝗮𝗹𝗹 𝘀𝘁𝗮𝗿𝘁𝘂𝗽𝘀 𝘁𝗵𝗲 𝘀𝗮𝗺𝗲? 𝗪𝗵𝗮𝘁'𝘀 𝘁𝗵𝗲 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝗰𝗲? 𝗔𝗿𝗲 𝘁𝗵𝗲𝘆 𝗮𝗹𝗹 𝗶𝗻𝘃𝗲𝘀𝘁𝗶𝗯𝗹𝗲 𝗳𝗿𝗼𝗺 𝗮𝗻 𝗔𝗻𝗴𝗲𝗹 𝗜𝗻𝘃𝗲𝘀𝘁𝗼𝗿 𝗼𝗿 𝗩𝗖 𝗽𝗲𝗿𝘀𝗽𝗲𝗰𝘁𝗶𝘃𝗲? 1. Lifestyle Entrepreneurship - does not want to scale - someone who sets up seasonal ski business 2. Small Business Entrepreneurship - Grocery, Corner shops - not much opportunity for scaling 3. Scalable startup - typically disruptive with massive risks - e.g. AirBnB when it started 4. Viable startups - low cost of entry - limited scaling opportunity - local consultancies, web site building etc. - mostly tech enabled 5. Social Entrepreneurship - NGOs etc. 6. Corporate Entrepreneurship - Large firms setting up innovation labs or small accelerators in house 𝗪𝗵𝘆 𝗱𝗼 𝘄𝗲 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗰𝗮𝗿𝗲? We need to care because the a) Risk/Return/Scaling profiles are very different. b) Teams, Financing (equity or debt), Scaling, Risk, Govt Support, Returns, Business models are very different. c) The multiples you can achieve from a Valuation perspective or when you exit can be very different oto. For example, for 2 (Small Business) and 4 (Viable start-ups) - the focus is on execution and sales/marketing. The idea is most likely already proven elsewhere by someone else. They tend to be financed by family, friends, hand loans etc. or bank/debt funding. For 3 (Scalable Startup) - the uniqueness of the idea is key. Risk and Returns are enormous both for individuals and funders like Angels and VCs. For 5 –(Social Entrepreneurship) there is no profit motive perhaps - so fund raising with no returns is key For 6 (Corporate Entrepreneurship) - the risk is with the large firm sponsoring the innovation and not the individuals involved. VCs and Angels are unlikely to be interested in anything other than the Scalable Startups. Courtesy: Steve Blink #startup #startupindia #startups #entrepreneurship #entrepreneur #entrepreneurs #startups

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I’d like to share a bit about the technology behind these visual elements on Propertium (Visual real estate platform, more information here https://lnkd.in/d-V9jpZy ). We’ve implemented Marching Squares to create the heatmaps and visualizations of ROI and rental prices. For those unfamiliar, Marching Squares is an algorithm used to generate smooth contour lines and areas based on grid data, making it perfect for rendering heatmaps in a visually appealing and intuitive way. By applying this technique, we’ve achieved not just functional, but beautiful and accurate representations of complex data. It’s great to see how this algorithm helps bring clarity to market trends and investment opportunities.

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New integration alert! 🔔💚 ✨ Meet our new integration partner - EComposer Shopify Page Builder ✨ 💡 Some info about Ecomposer - 1. Enables effortless creation of diverse web pages 2. Including - home page, product, and landing pages through a user-friendly, live drag-and-drop interface that requires no coding. 3. Helps to enhance your online store with built-in add-ons such as Ajax cart, color swatch, and image optimizer. 4. Ecomposer supports advanced features like AI content generator and page analytics 5. Has an extensive design library offering numerous layouts and templates 6. All this, and now it natively integrates with Zoorix Bundle Kit, so you can easily drag & drop offers and bundles to your online store ➡️ Learn more about the integration here: https://lnkd.in/dqy4mkBW ➡️ Install Ecomposer here: https://lnkd.in/dF_nd2ZM

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"You have to be solid in one market before spreading to a new one. " Had an awesome interview with Shanna Huber founder of My Junna Software about how to expand your SaaS into new markets. Check out the comments for the link to the full interview 👇

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