Magdalena Mrotek

This is the BEST way to increase the visibility of your Ad Campaigns which MOST don’t take advantage of.💡 So - in the previous post, we talked about how smart business owners now look for PPC optimization tools like SellerApp that offer automation capabilities to help them achieve their goals faster. Namely: 1️⃣Optimize your Advertising Cost of Sales, 2️⃣Increase the visibility of your campaigns, 3️⃣And manage your advertising budget most efficiently. In this post, we’ll explore how you can create a workflow to increase the visibility of your PPC campaigns. PPC campaigns are not just a strategic move for driving sales but a pivotal tool for enhancing brand visibility, ensuring your products stand out amidst Amazon’s digital aisles, and fostering brand affinity amongst your audience. This point is explored in detail by top advertising experts like (tag). For example, our automation feature is ideal for brand owners who are looking for improved brand awareness. There are two templates that you can choose from: ⭐Target Harvester: If the ACoS is more than 30 AND Orders are less than 10, this template improves the bids on your high-performing Search Terms/ASINs by creating new targets when these conditions are satisfied. ⭐Keyword Picker This template works in the same way as Target Harvester, the difference being the condition: if your Keywords/ASINs are getting less than 5000 impressions. ⭐ROI Optimizer: This automation template is ideal if you want to increase your bids to scale up your sales conversions. You can either choose the default condition which is “If Acos < 34.0 AND Orders > 5” or modify the template according to your needs as well. Here’s a great guide article for your reference that explores more automation use cases: https://lnkd.in/g24nPKQM Leave a like👍 and follow📱us - part 3 goes live tomorrow - we explain how you can use our automation templates to manage your budget in the most efficient way. #AmazonPPC #MarketingAutomation

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Struggling to get your e-commerce site to rank? 🛒 Here's our tip: It's about strategically aligning your content with intent. But how do you get it just right? The kind of optimization that drives traffic and conversions? 📈 We sat down with Artur Perrella Glukhovskyy, and here's what we learned 👀👇 Artur's tech stack includes:  ⚒️ SE Ranking for keyword research and site optimization  ⚒️ Screaming Frog for technical audits  ⚒️ tl;dv - AI Meeting Assistant for analyzing client conversations  ⚒️ Notion to execute SEO processes step by step  ⚒️ Claude AI for crafting eCommerce copy 🎙️ Artur's top podcast? Ali Abdaal's Deep Dive On LinkedIn, he follows leaders like Jairo David Guerrero Vasquez, Patryk Wawok, Davor Bomeštar, Diandra Escobar, Verneri Brander, Bilal Rafique, Bill Gaule, Louis Smith, Maria Britze and Thomas Woodhams. Take a look at our full interview! 🧡 #EcommerceSEO #SEOTips

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Pop Traffic🖱: What It Is and How to Use It in Push.House Our advertising network has recently introduced a well-known format in the affiliate marketing world - OnClick. During the announcement of the new format, we briefly discussed pop-ups, their main features, and the differences between them. In our latest article,we explore the topic of popup advertising and discuss why one of the oldest internet advertising formats is relevant again in 2024. Click the link to find out: 🔸️ What formats are conside 🔸️What is the fundamental difference between OnClick and popup? 🔸️What are the pros and cons of OnClick? 🔸️What are the unique features of the format? Explore all this and much more in our latest blog post. Click the link🔗:https://lnkd.in/eBF8Q6yp and subscribe to stay updated with new updates. #pushhouse

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As Google retreats from its third-party cookie deprecation plans, the digital marketing industry is unfazed, advancing privacy-first alternatives. Brands, publishers, and adtech companies are confident that the future lies beyond cookies. At Novatiq, we agree: the end of tracking cookies is just the beginning of a better digital landscape. To dive deeper into these changes and what they mean for the industry, check out our latest Spotlight - [https://lnkd.in/gBVfjPZR] #brands #publishers #publishing #google #cookies #hashing

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💼 Pop Ads in Affiliate Marketing: How to Profit in 2024 📈 Despite being one of the older formats, pop ads remain highly relevant in affiliate marketing. In our latest article, the ROIads team explains the technical side of pop ads, how to effectively run campaigns, and most importantly, how to maximize your revenue with this format. If you think pop ads are a thing of the past, think again! We’ll show you how this format is still dominating and provide actionable tips to optimize your results. 👉 Read the full guide on our blog and start boosting your campaigns today: rebrand.ly/3hdd51b #AffiliateMarketing #PopAds #DigitalMarketing #ROIads #PerformanceMarketing #AdTech

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📈 The Power of UGC & Video in Meta Ads: How Seednix Has Seen E-Commerce Brands Thrive At Seednix, we’ve worked with countless e-commerce brands to help them grow through digital marketing—and one thing has stood out consistently: User-Generated Content (UGC) and video ads are game-changers for driving engagement and sales. Our experience with UGC goes beyond theory—we’ve seen it in action, transforming the performance of Meta Ads campaigns for our clients. Here’s why we’re such big believers in this approach: 1️⃣ Trust Through Real Stories: UGC is about real people sharing real experiences. When we integrated authentic customer testimonials, reviews, and unboxing videos into our clients' Meta Ads, the difference was immediate. One of our clients saw their conversion rate jump by over 40% simply because their potential customers could see other people like them enjoying the product. 2️⃣ Raw & Relatable Beats Perfect: At Seednix, we used to focus on creating highly polished ads. But what we’ve learned is that raw, unscripted UGC has a unique power to connect with people. One e-commerce client of ours had been struggling to break through with sleek, professionally made ads. After switching to UGC videos showing customers using the product in real life, their engagement skyrocketed by 60%. People respond better when they see authenticity. 3️⃣ Video is the Engagement King: We’ve consistently found that video content outperforms static ads. In fact, in one campaign we managed, UGC videos highlighting product reviews and how-tos drove 55% more engagement compared to the images we were using. Video shows the product in action, which makes it easier for customers to envision themselves using it. 4️⃣ Budget-Friendly with Big Impact: One of the most surprising things about UGC is how cost-effective it is. We’ve helped brands run highly successful campaigns using content their customers created for free. This not only saves on production costs but also delivers ads that feel organic and genuine. The results? More engagement and a better ROI. 5️⃣ Social Proof Drives Conversions: At Seednix, we’ve seen firsthand how showing real customer experiences creates trust. When potential buyers see that others are enjoying and recommending a product, it adds an extra layer of credibility. One brand we worked with saw a 30% increase in sales by showcasing UGC in their Meta Ads—because social proof is powerful. For Seednix, UGC has proven time and time again to be the secret ingredient that takes e-commerce brands’ Meta Ads from good to great. It’s about creating authentic connections, engaging the right audience, and turning viewers into loyal customers. If you want to tap into the power of UGC and video for your brand, connect with us at Seednix. We’ve seen how it works, and we’re ready to help you make it happen! 🎥🚀

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Project No 1 - How We Grew From 0 Clicks to 1.6K in Just a Few Weeks: A Case Study on Recovery and Growth 🚀 A big shoutout to Koray Tugberk GUBUR for inspiring this framework. It helped us fix our website's SEO! 🙌 I wanted to share this case study. It shows how content optimization and user experience can drive huge growth. Here’s how it went: 📝 The Situation: ↳ We launched our website in September, and things appeared promising at first. Impressions and clicks were climbing steadily. ↳ But then, things took a sudden downturn. Performance down, and it was clear something needed fixing ASAP. ❌ The Problem: ↳ Our content wasn't semantically optimized. It didn't match search intent or use structured information. ↳ I found that some of our early content lacked depth and focus. This hurt its relevance to users and search engines. ✔️ The Fix: ↳ Semantic content optimization: We restructured our content to match user intent, using semantically rich language and contextually relevant keywords. ↳ Focused on creating high-quality, user-centric content with actionable value. ↳ I improved the website's UI/UX. It now provides a seamless user journey. 🚀 The Results: ↳ After making these changes, the website didn’t just recover—it thrived. ↳ In just a few weeks, impressions climbed to 99.4K, and clicks surged to 1.6K! 🎯 ↳ This growth was sustainable. The framework was a solid base for future improvements. ✨ Key Takeaways for You: ↳ Semantic content matters. Aligning your content with user intent is a top SEO strategy. ↳ Recover with strategy. A dip in performance isn't a failure; it's an opportunity to rebuild stronger. ↳ UX is part of SEO: A better user experience boosts engagement and helps your rankings soar. ♻ P.S. If your site is underperforming, take a step back and look at your content quality and user experience. Small tweaks can lead to big gains! 💡 Did you find this helpful? ↳ REPOST this post ♻♻♻ ↳ Hit the Like button 👍 ↳ Follow me, Zari Khan, for more insights! #casestudy #semanticseo #ranking #websiterecover #Growth

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One of the best read if you want to optimize an app campaign 👇 Check out this playbook by Yandex Ads and Mobilka, Artics Mobile (special thanks to Konstantin Mekenya!). It offers a clear overview and guidance on strategies to help you achieve your app marketing goals. The playbook covers the following topics: • Strategies overview and tips • Step-by-step setup guide • Simple test to align your goals with the right strategy 🆓 Download Campaign Optimization Strategies Playbook here: https://lnkd.in/epKXAaNY

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🚀 Elevate Your Google Ads Performance with Expert Tips from Andrii Hnativ! Introducing Andrii Hnativ, our esteemed Google Ads specialist at Webugol, whose strategic expertise has driven impressive improvements in ad performance. Here are Andrii's top strategies for maximizing the effectiveness of your Google Ads campaigns: 1️⃣ Targeting Precision: Refine your targeting to reach the audience most likely to convert. Utilize demographic and behavioral data to enhance your targeting strategies. 2️⃣ Optimize Ad Copy: Craft compelling ad copy that speaks directly to the needs and wants of your target audience. Test different versions to see what resonates best and drives action. 3️⃣ Leverage Analytics: Make data-driven decisions by analyzing the performance metrics of your campaigns. Use insights from analytics to continually refine and optimize your ads. 4️⃣ Continuous Improvement: The world of digital advertising is always evolving. Stay ahead by adapting to new trends, updating your strategies, and always looking for ways to improve your campaigns. 📈 Ready to Boost Your Google Ads ROI? With Andrii’s expertise, we can take your campaigns to the next level. Contact Webugol today and let's discuss how we can achieve outstanding results together! #GoogleAds #DigitalMarketing #AdPerformance #ROAS #MarketingTips #Webugol #CampaignOptimization

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“Taboola’s native ads allowed us to reach customers we couldn’t on other platforms like Meta and Google. Our Taboola Account manager was also instrumental to our success.” Florian Bein, Co-Founder, bedrop.de🐝 Check out our #CaseStudy to see how https://ow.ly/LWKe50RQPiv leveraged our Native Ads to surpass Meta and Google results! 🎯 🌐 Read: https://ow.ly/gJjV50RQPiu #DigitalMarketing #MarketingStrategy #AdOptimization #MarketingInsights #Ecommerce

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📣 Live from the metoda User Conference: From 0 to 100 with the Amazon DSP: what is the right strategy to boost Reishunger to the next ad level Thanks to a great briefing from Annika W. we were able to transform the customer psychographics of Reishunger into a powerful DSP advertising audience setup Besides the great audience input, one of the key success factors were:  Dedicated audiences for consideration phase and directing the traffic to the Amazon Brand Store of Reishunger. Retargeting the generated Brand Store visitors with the product of interest and guiding the consumers through RECs to the PDP What was ment to be a one-time project turned into an always-on setup and got extended by awareness. Are you interested in learning how this works for you?

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Is AI going to replace SEO teams? Watch our special 100th episode of SERP’s Up, hosted by Crystal Carter and Mordy Oberstein, to get industry insights from Eli Schwartz and other top #SEO experts: https://lnkd.in/dgJx5U3k

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Want to boost your conversion rates? Let's dive into A/B testing! 😍 First off, what is A/B Testing? A/B testing is a method where you compare two (or more) versions of something to see which one performs better. What to Test and How Often? Test frequently: Ideally, always be testing. Realistically, test as often as you can. What to Test: Push notification creatives, Calls-to-Action, Images, Landing pages, Publication time, etc. For example, if you’re launching a campaign in a new GEO, check which creatives have the highest CTR 🎯 Here are 7 steps to make A/B testing right! 1. Find a test object (for example, a landing page) 2. Make a hypothesis, for example, add customers’ pictures to your lander 3. Create at least two versions of the test object 4. Find out how many tests you need for real results, it’s very individual 5. Split your audience and show a different version to each group 6. Collect and analyze the results 7. Profit! …and test something else again and again Start with RollerAds right now to boost your earnings! 🎯

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I helped a brand transform their ROAS from 3 to around 10-12. By implementing these 3 simple Google Ads optimizations: 1. Product Feed Duplication For a single shopping search, you could have multiple product listings shown at the same time. And this is a must for brands with just 1 or 2 products. You get more real estate, especially for branded searches. The cool thing about this… You can customize your feed to a specific goal. By duplicating and changing the main attributes of the same feed… You can target a whole different audience and keyword theme. For example… You can have lifestyle product images on your prospecting campaigns. And just regular product shots for branded campaigns. You just need to make sure you’re not submitting the same set of attributes. - - - 2. GMC Duplication Just a short notice… This only works in Europe and UK. You can duplicate your product feed and your entire Google Merchant Center. This lets you participate in the same auction with 2 or more comparison shopping services. What this means is that… Within one Google ads account, you can have multiple Shopping ad listings… For the same search terms. And the good thing is that you never compete with yourself. - - - 3. Bulk Pricing This one’s really been flying under the radar. It allows you to tell Google you have a tiered pricing model. This is a game changer if you're selling products at a lower price for higher quantities. For example... You can say in your ads the normal price is $5. But if you buy at least 10, then the price becomes $4. If you buy at least 50, it becomes $3. Give this information to Google and they’ll visualize it in the ad. - - - PS—We help 7-8 figure eCommerce brands profitably scale with Google and YouTube ads. We do this through our proprietary Google ads system, which is run by our in-house team of ex-Google employees. Get a free audit and action plan to scale your brand in the next 90 days. FREE. https://lnkd.in/dRCC9NnE

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3/4: ASO Marketers - Participate in this week's challenge to stay on track to becoming our ASO Magnate of the Month! Can you identify the many optimizable elements in the image? Tell us in the comments. What You Need to Know: Every week we bring to you a different kind of challenge geared especially towards ASO Marketers How to Play: - Answer all 4 challenges in the comments (Note: Challenges will be shared throughout the month. Make sure to follow Techmagnate so you don't miss out) - REPOST the quiz on your feed Missed the other challenges? Find them here: Part 1/4: https://lnkd.in/g8xMP5bj Part 2/4: https://bit.ly/3CJ44AD The Prize: One lucky winner gets a 1000 INR Amazon Voucher. Please note: All decisions taken by the Techmagnate Team are final. Also, we cannot exchange the voucher for cash or any other reward. #Techmagnate #DigitalExcellence #ASO

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🚀 Embrace the Future of SEO with #Agentic #AI and Meet Our Revolutionary AI SEO Agent! 🚀 Explore the cutting-edge world of Agentic AI in our latest article by Emilia Gjorgjevska 🧙‍♀️ and discover how #WordLift's AI SEO Agent is setting a new standard in the industry. This pioneering solution simplifies content creation, revamping, and optimization for editorial teams and SEOs by automating numerous tasks. Leveraging data from the #KnowledgeGraph, our AI SEO Agent ensures your content is relevant and highly effective for your brand. Be the first to experience it! Read the article now😉

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