Hans M. Pfister

The Critical Role of Representation Services for Hotel Chains and DMCs in Latin America 🌎🏨 In today’s competitive hospitality and tourism industry, hotel chains and Destination Management Companies (DMCs) face the constant challenge of standing out globally. For those targeting the burgeoning Latin American market, having a dedicated partner offering tailored representation services is essential. 💡Why Representation Services Matter 1. Local Expertise: A representation partner has an intimate knowledge of the Latin American market, crafting campaigns that resonate with local audiences. 2. Established Networks: Building relationships takes time and effort. A local partner already has connections with key stakeholders, including travel agencies, tour operators, and corporate clients. These relationships can significantly accelerate market entry and expansion efforts. 3. Cultural Sensitivity: Effective communication goes beyond language. A local rep ensures your brand communicates appropriately, fostering trust and loyalty. 4. Market Intelligence: Staying ahead of market trends and competitor activities is crucial. A representation partner provides ongoing insights and intelligence, enabling clients to adapt their strategies proactively. 5. Cost Efficiency: Avoid the high costs of establishing a physical presence. A representation partner provides on-the-ground support without significant investment. 🏆Success Stories Many DMCs and hotel chains like Marriott International, Accor Hotels, and InterContinental Hotels Group (IHG) saw substantial increases in market share and brand recognition after engaging local partners. These success stories highlight the transformative impact of the right representation. ✨Conclusion In the diverse Latin American market, the value of a dedicated representation partner cannot be overstated. For hotel chains and DMCs aiming to make a mark, leveraging local expertise is a strategic move that promises long-term success. It’s about developing a meaningful connection with the market and its people. 👉At LatConnection, we offer representation and sales services for the Luxury Travel Industry in Latin America. Contact us to get more info about how we can unlock the full potential of this market for your brand! 🤝 #TravelIndustry #Hospitality #DMC #HotelChains #LatinAmerica #MarketExpansion #LocalExpertise #RepresentationServices #BusinessGrowth

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Destination Branding Evolution: Crafting a More Meaningful and Immersive Journey

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I look forward to this discussion on destination stewardship, a critical topic for destinations trying to balance growth with positive environmental and social impact... World Travel & Tourism Council #travel #tourism #research #insights #destination #stewardship #webinar #discussion

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There are friends in all these hotels made by Forbes, for whom their properties are more than just hotels. They truly love their hotels and obsessed with them. That's why it is difficult for me to openly criticize or express my personal opinion about some of the "winning" categories in Forbes' article. Instead, I just want to mention two hotels that should never be forgotten when talking about the most unique All-Inclusive resorts or hotels in Punta Cana and its vicinity. These hotels OBJECTIVELY should be on any list: 1. Casa de Campo Resort & Villas – the best unique concept hotel. There is no other hotel like it, as it is part of the iconic Casa de Campo city, where you have the best and most expensive restaurants as a part of your AI package. Casa de Campo also known as the "City of Millionaires," where you might occasionally run into Bill Clinton, Shakira, J.Lo, and others. While it's not technically in Punta Cana, but rather in the La Romana region, if you include hotels from Uvero Alto, then Bayahibe should also be considered and included. 2. Hard Rock Hotel & Casino Punta Cana by RCD Hotels – the best party or event hotel, or the best choice for special occasions. There is no other hotel like Hard Rock with its unique vibe, featuring the largest casino and, so far, the best nightclub. What do you think about Forbe's list? It will really be interesting to hear different opinions.

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Latin America and the Caribbean are home to some of the most beautiful tourist destinations in the world. To keep up with the booming tourism industry, we need more skilled technicians and fewer hotel administrators. As a believer in this vision, I propose converting half of the universities into polytechnics that provide two years of education to prepare people for careers in the tourism industry. The new hotels being built, including all-inclusive ones, are top-notch and require more than just a smile. Good service is a must. By investing in the education of technicians, we can provide quality service to tourists and ensure the industry's sustainable growth. Let's make Antigua and Barbuda, Argentina, Bahamas, Barbados, Belize, Bolivia, Brazil, Colombia, Costa Rica, Cuba, Chile, Dominica, Ecuador, El Salvador, Grenada, Guatemala, Guyana, Haiti, Honduras, Jamaica, Mexico, Nicaragua, Panama, Paraguay, Peru, Dominican Republic, Saint Kitts and Nevis, Saint Vincent, and the rest of the region leaders in the tourism industry. #Latinamerica #Caribbean #Tourism #TourismIndustry #polytechnics

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An extract from The World Economic Forum's Trade and Investment Report: https://lnkd.in/eYYGYnZy. Supporting the backbone of travel and tourism In Costa Rica, the Instituto Costariccense de Turismo, a member of Mastercard’s Tourism Innovation Hub, is championing such an approach to ensure increased tourist traffic results in better opportunities for MSMEs. Last year, the institute launched Tico Treasures, a platform facilitating tourist connections with Costa Rica’s Crafts with Identity program, a group of 17 artisan collectives across the country. The platform allows visitors to discover local Costa Rican products, learn about artisan communities and then purchase and ship the goods back to their home country – all through one experience. The program is an example of public-private collaboration, including backing from Correos de Costa Rica, Banco de Costa Rica, and the Instituto Costariccense de Turismo. Its objectives are multifold: delivering more authentic experiences for tourists, expanding citizens’ access to the digital economy and contributing to MSME resilience.

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Serengeti Tourism at a Crossroads: Overtourism Understanding 'overtourism' seems to be an elusive topic for many destinations as we push the envelope to exceed the mass market tourism expansion that was interrupted by the pandemic, with 2019 being the last so-called normal year. At this very moment new records are being set. Overtourism and mass market tourism are not sustainable because our communities and Mother Earth cannot absorb the destruction. Add to that the climate issue and the fact that just about every place you look on the map where you find many of the most popular tourist destinations throughout the world have somethings in common: too many tourists degrading biodiversity, temperatures exceeding 100°F (37.7778°C), and extreme weather situations disrupting our day-to-day lives just to name three. Tourism has the opportunity, and some would say the responsibility, to lead the economic transition from Carbon to a NET ZERO status by 2050. Will it? I highly doubt it from what I see today. So I will just say this: at this moment in time, the tourism industry has the rare opportunity to voluntarily figure out how to turn this mass market-driven machine around. But it doesn’t take a genius to look around at what’s happening with climate change and realize that one day soon, we’re not going to have a choice. I’m grateful to the Adventure Travel Trade Association for this great article and respectfully share it in the hopes that it supports the people who are already fighting for sustainable travel and tourism every day. Thank you for your attention. https://lnkd.in/gKXj_xfr #sustainableniagara #unesconiagara #sustainableniagara #sustainabletourism #GPSfortheSoul #nest #tobermory #soulnavigator

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Jamaica Positions itself as a Global Hub of Tourism Innovation Jamaica, fascinating island state in the Caribbean Sea and the West Indies, the third largest island after Cuba and Hispaniola in the Greater Antilles and the Caribbean area, is positioning itself as a global hub of tourism innovation. Edmund Bartlett, Jamaica's Minister of Tourism, announced that the country is achieving considerable success with the Tourism Innovation Incubator program that is revolutionizing the country's tourism industry. The Tourism Innovation Incubator, launched by the Tourism Development Fund, a public body of the Ministry of Tourism in response to the challenges of the Covid-19 pandemic aims to identify and promote innovative ideas that can transform the Jamaican tourism sector. This year, the program received a staggering 222 applications, marking an increase of 553% compared to the 34 applications received in the inaugural year of 2022. The Minister of Tourism commented that this exponential growth is not just a statistic but a resounding vote of confidence in the potential of the program and a witness to the entrepreneurial spirit that runs through the veins of every Jamaican emphasized the Minister. From this impressive pool of candidates, 22 innovators have been carefully selected to join the 2024 cohort. This heterogeneous group is composed of 12 women and 10 men aged between 19 and 68 years and represents a representative sample of Jamaican parishes. Their innovative ideas span a broad spectrum, including immersive underwater experiences, cutting – edge augmented and virtual reality tours, sustainable transportation solutions and pioneering applications of artificial intelligence and blockchain in tourism. Edmund Bartlett, who conceived the incubator initiative, emphasized that the tourism innovation incubator is a bold statement of Jamaica's commitment to becoming a global thought leader in the tourism industry and urged stakeholders to embrace these innovations and invited potential partners and investors to take advantage of the myriad opportunities for collaboration and investment. The Minister then added that it is not only an adaptation to the future of tourism but is actively shaping it by creating experiences that not only engage visitors but leave an indelible mark on their lives as a sustainable, authentic and typically Jamaican tourism industry is being built. The Tourism Innovation Incubator is poised to generate significant job opportunities particularly for young people while improving visitor experiences and laying a solid foundation for the development of sustainable tourism in Jamaica. As these innovative ideas move from concepts to reality, they promise to transform Jamaica’s tourism landscape and impact the lives of millions of visitors and Jamaicans.   https://lnkd.in/eCNYj6fr

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Sustainability managers in SMEs in travel and tourism are doing great, but there are gaps. Tomorrow I will host an exclusive virtual class for sustainability managers in travel and tourism. This emerging role in travel and tourism is not well understood and managers find it daunting to develop tools, systems, and structures for managing sustainability and prioritize tasks to meet sustainability aspirations of the company. I deliberately use the term aspirations because most managers are working in organizations that lack baseline reports on sustainability performance or have no documented sustainability policies, plans, strategies, performance targets, except for award applications, media articles, and trophies won. Managers are grappling with defining the businesses sustainability approach/philosophy, task identification, setting targets, tracking impact, aligning department functions with sustainability values, stakeholder engagement, as well as selecting/developing tools for quality assurance. These issues and others will form part of the exclusive training. The course is informed by above findings from our work as sustainability assessors and will bring these experiences to life to give great insights to managers on how to navigate their role and create lasting value for the company, clients, stakeholders, business partners and destinations where they operate. And that is the role of a sustainability manager We have a few slots left to reach our capped numbers for this one-day course. If you would like to join us, register using this link or call us on the numbers in the poster - https://shorturl.at/Hfq3H Sustainable Travel & Tourism Africa #sustainability #tourism #training #travel #SMEs #sttaconsultingAfrica

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ICYMI: The Toughest Job in World Tourism: Gaining Members for WTTC: Maribel Rodriguez has one of the most challenging jobs in the global travel and tourism industry as the SVP for Memberships & Commercial of the World Travel and Tourism Council (WTTC). Ironically, she is also the only one of the three key leaders in WTTC with the experience needed to understand what the private sector is looking for. Implementing urgent changes within WTTC is not her assignment at this time. Could a shuffle of responsibilities change the standing of WTTC and renew its claim to be the legitimate representative for the private travel and tourism industry? SOURCE: The Toughest Job in World Tourism: Gaining Members for WTTC BY: eTurboNews | eTN #travelnews

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