International Union for the Protection of New Varieties of Plants (UPOV)

How much do you know about plant variety protection?    The term has often been a misconstrued concept, sometimes associated with patents or copyright laws, but it's a unique form of intellectual property that focuses specifically on new plant varieties.    Plant variety protection (PVP) grants breeders exclusive rights over the propagating material of their new and improved plant varieties, encouraging innovation in agriculture.     Swipe through these cards to learn more. https://lnkd.in/g4WEpPh   #PlantVarietyProtection #Innovation #NewPlantVarieties #PlantBreeding #UPOV #IntellectualProperty #Agriculture

Viet Nam has made impressive strides in sustainable agricultural productivity, thanks in part to the development of new plant varieties under UPOV's Plant Variety Protection (PVP) system.     With higher-quality seeds that are resistant to pests, disease, and drought, farmers are not only boosting their profits but also supporting their families and communities.     More: https://lnkd.in/dQDzkvD     #NewPlantVarieties #ClimateAction #Agriculture #PlantBreeding #SDGs #PVP4Development 

What is Plant Variety Protection? Swipe through these cards to learn more about why this is important for agricultural innovation and sustainability. https://lnkd.in/g4WEpPh #NewPlantVarieties #ClimateAction #Agriculture #PlantBreeding #SDGs #PVP4Development #Development

In case you missed it, UPOV’s Vice Secretary General Yolanda Huerta sat down for a conversation with Seed World Europe on the sidelines of the 2024 Euroseeds Congress. Watch the short 9-minute interview which discussed how plant variety protection drives innovation here: https://lnkd.in/gQ_-nFG6 #NewPlantVarieties #ClimateAction #Agriculture #PlantBreeding #SDGs #PVP4Development

Did you know that Plant Variety Protection (PVP) supports every single Sustainable Development Goal (SDG)?     From encouraging the development of high-yield, resilient crops that help smallholder farmers improve their livelihoods in SDG 1: No Poverty, to SDG 17: Partnerships for the Goals, where PVP fosters collaboration across countries and sectors, creating global partnerships for agricultural progress. Learn more about UPOV's work and the SDGs: https://lnkd.in/ebSrUzc3   #PlantVarietyProtection #SDGs #AgriculturalInnovation #SustainableDevelopment #GlobalPartnerships 

And it’s a wrap!    Another successful edition of the flagship UPOV Executive Program has just concluded. Thanks to all our participants, panelists and facilitators for the insightful and productive conversations on the role of plant variety protection in supporting sustainable agriculture and development.   More here: https://lnkd.in/g4WEpPh Photos: WIPO/Borlant #NewPlantVarieties #IntellectualProperty #SDGs #Agriculture #Plants #Sustainability

On #WorldSoilDay, we’re celebrating the vital role of soil in sustaining life on Earth. Healthy soil means healthier crops, stronger ecosystems, and more resilient communities.    New plant varieties can reduce the need for fertilizers, address the needs of farmers, and assist in building sustainable farming systems which contribute to improving soil health.    #WorldSoilDay #PlantBreeding #SoilHealth #SustainableAgriculture #ClimateAction #HealthySoil  

From humble beginnings in the 1930s to a global powerhouse with over 1,300 employees, Anthura’s success in breeding orchids and anthuriums, like the Livium variety (which took over 25 years to perfect), showcases the power of persistence and innovation.      With over 1,700 breeders’ rights protected across Europe, Asia, and the Americas through the UPOV system, Anthura’s journey is a shining example of how #PlantVarietyProtection fuels economic empowerment and agricultural innovation for farmers and breeders around the world.       Now that's real flower power!      Click here to discover how farmers and breeders are leveraging PVP to enhance their breeding efforts: https://lnkd.in/dQDzkvD       #NewPlantVarieties #Innovation #FlowerPower #ClimateChange #PlantBreeding #Agriculture #FoodSecurity   Anthura B.V.   

Today, we welcome a dynamic group of leaders as they embark on the UPOV Executive Program on Plant Variety Protection for the Development of Agriculture.    This year’s program brings together over 40 senior agricultural officials and PVP experts, creating a vital forum to discuss the various challenges and opportunities in promoting agricultural development through new plant varieties. Discussions will also highlight the role of plant variety protection under the UPOV Convention. Learn more here: https://lnkd.in/g4WEpPh #NewPlantVarieties #Agriculture #Sustainability #SDGs  

Who are the top 10 UPOV members by the number of Plant Breeders' Rights (PBR) titles issued?    This animation captures the trends over the past 23 years.     More here: https://lnkd.in/eSykp9cc        #NewPlantVarieties #Agriculture #Innovation #Farming #PlantBreeding