Raman Sehgal

This is a favourite quote of mine that has become more and more relevant over the last few years: “The voice of the individual is louder than the brand.” Don’t just add to the noise, make yourself heard. #EmployeeAdvocacy #DigitalMarketing #MarketingQuotes

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Planning your marketing budget for 2025? Here's are some ideas to get you started.

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I think we all know that Tarte was onto something when they first took influencers to Bora Bora and Dubai for luxurious brand trips. One of my favourite marketing trends in the last year has been the rise of community based marketing. #2024TRENDTMC When you think about it, influencers were the OG community marketers connecting people together based of common pain points and interests. But, let be honest: as a consumer, watching influencers, living it up in 5-star resorts, sharing their exclusive experiences, gets old after a while. So Tarte made a shift. Instead of just the “influencer elite,” they opened the doors to real customers—people who actually use their products, love the brand, and want to be part of the journey. What happened? 💥 They created authentic connections. 💥 Fans felt included—not just sold to. 💥 And—yep—you guessed it—user-generated content started flooding in. And Tarte isn’t the only one. Refy took it up a notch—letting their followers vote on the destination for their next community trip. Topicals and Avoskin? Mixed influencers with loyal customers for their brand trips. More and more beauty brands are leaning into community-focused marketing, and here's why:

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Change makers need to disrupt, provoke and inspire people to change their behaviours. You can only do this by standing out from the crowd, and by standing for something meaningful. Purpose drives business growth. Businesses need to embrace this and let it course through their veins to impact everything they do and across every touchpoint with your customers. Do it with purpose :) #b2bmarketing #simple #challengethechangemakers

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Starting the week on a humourous note. If you're in the midst of 2025 planning, it may feel like your growth forecasts need a sprinkle of fairy dust. The great news is that investing in marketing and your brand isn't magic - it's money in the bank. Here’s how… • Businesses that prioritize branding are 82% more likely to see long-term success (Deloitte) • Companies with strong brands see their revenue increase 2x faster than competitors (McKinsey & Company) • A 10% increase in brand value can boost market cap by 13.5% (Kantar) So maybe we don't need a growth fairy after all – just smart brand building and data-driven marketing decisions 🤩 Thanks Tom Fishburne for another entertaining cartoon. #BrandValue #2025Planning #MarketingROI #GrowthStrategy

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As medical marketing professionals, we're constantly exploring channels that not only enhance visibility for our clients but also build trust with patients. Blogging remains one of the most effective tools in our digital arsenal, and here's why: 🌟 Building Trust and Authority For #hospitals and #doctors, a blog serves as a platform to share valuable insights and updates about health issues, treatments, and preventive care. This not only educates the public but also establishes healthcare providers as trusted authorities in their fields. 🔍 Enhancing SEO and Online Presence Regularly updated blogs filled with relevant content improve search engine rankings, making it easier for patients to find your services online. This digital visibility is crucial in an era where the first step in healthcare often starts with a Google search. 💡 Engaging and Retaining Patients Blogs provide a unique opportunity for doctors to connect with #patients outside the clinic. By discussing recent advancements, patient stories, or answering common questions, healthcare providers can engage their audience, foster stronger relationships, and enhance patient retention. 📊 Showcasing Innovations and Successes Hospitals can use their blogs to highlight innovative treatments, cutting-edge technology, and the successes of their medical staff. This not only promotes the hospital’s capabilities but also attracts potential patients and top talent in the industry. ✍️ Whether you’re a seasoned medical practitioner or manage a hospital, consider the immense benefits of starting a #blog. It’s more than just writing; it’s about creating a community, educating the public, and building a reputable presence in the vast digital landscape. 🔗 Let’s connect If you want to start a blog for your practice and need help, of an expert medical #ContentWriter who can act as #GhostWriter on your behalf. Feel free to DM📬 me. #HealthcareBlogging #MedicalMarketing #SEO #HospitalSuccess

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Let's talk about Network Marketing... 🗣️ Recently I see a lot of posts advertising businesses that say "NO MLM" or "NO UPLINE/DOWNLINE" 🚫 Like it's a bad thing?! 🤔 Personally, I LOVE the fact that I worked hard for a few years building a team and now I get to enjoy the fruits of my labour. 🍎 I didn't build my business the traditional network marketing way and I don't teach my team to do that either. 📲 We don't have home parties or pester family and friends... 🪰 We don't even post products all over our social media accounts hoping somebody will buy. 👀 What we DO is teach people how to build a successful online business where people come to you instead of you having to chase people down. 💡 There are products and they ARE amazing. 🤩 We call these "High Ticket Products" and they pay up to $7500 PER SALE! 😱 And that's just your direct sales! 🙌 Don't forget that you're building a team so you also get commissions from them as well... 💸 Getting paid for work you didn't do - sounds good to me!🤑 THAT is the beauty of ONLINE network marketing using the attraction methods we teach. 💻 You don't have to be stuck doing 10 reels a day forever... just to keep selling $100 courses online... 😳 Because if you stop... so does your chance of making any income! 👎 No thanks! I'll stick to making high ticket commissions and bonuses based on my teams sales. 💰💰💰 To learn... Click here 👉www.maysuewin.com

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Are you using content pillars in your marketing? Content pillars encapsulate the things that the communities in your ecosystem really need and care about. ✨ They keep your content focused and relevant, ensuring you always address the needs, goals, aspirations and concerns of your personas. ✨ They act as a bridge between your organisation's purpose and the outside world, ensuring you also address the needs of the wider ecosystem. ✨ They're key to your organisation’s positioning, ensuring your message remains clear and undiluted. So, how do you go about defining them? 🤔 Let’s take an example: imagine that your organisation is dedicated to fostering youth leadership for a just and sustainable future. One of your key communities (personas) might be: Young Climate Activists. 🌍 Following the framework below... What’s your higher (values-based) purpose? 👉🏼 Seeing youth everywhere thrive and lead a better future. What does your community really need? 👉🏼 Support in driving tangible action and staying grounded while at it. How do you support your community? 👉🏼 By bringing together a supportive and engaged community & by providing practical tools to build conscious leadership and activism skills. What’s happening in your sector and beyond? 👉🏼 Increasing youth engagement in climate action and growing eco-anxiety. 😢 These 2 pillars might emerge: 1️⃣ Mental health and wellbeing resources for young leaders 2️⃣ Proven advocacy tools for youth leading climate action In this way, your content can stay focused and meaningful to your various communities as well as the broader ecosystem. Do you use content pillars? Curious to hear your thoughts in the comments below. #ContentStrategy #ContentPillars #RegenerativeMarketing #SocialImpact #EnvironmentalImpact

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🌟 Excited to share this insightful post by Neville Gaunt on the ongoing “AI or not?” debate! 🌟 Pamela Isom and Tony Moroney excel at simplifying AI's complexities, reminding us that clarity is essential in our tech-driven world. As Einstein wisely noted, it's easy to complicate things—often to benefit those who profit from that confusion. We must be vigilant about this in the evolving landscape of AI. Leaders like Isom and Moroney prioritize our success over mere profit, making their perspectives crucial in navigating the future of business. As we embrace AI, let’s strive for innovation that balances technology with ethical considerations and sustainability. I look forward to exploring SDGZero and its impact on creating a new paradigm in the business world. Let's keep the conversation going! What are your thoughts on simplifying AI's role in business? #AI #BusinessStrategy #Sustainability #Leadership #SDGZero

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In today's digital landscape, having a website is no longer a luxury but a necessity. The mantra 'No website, no chance' rings particularly true in a world where consumers turn to the internet for everything from product research to online shopping. J'adore Montreal understands the pivotal role a professional and engaging website plays in helping businesses thrive. With J'adore Montreal, not only do you get a tailored website designed to meet your specific business needs, but you also gain access to a suite of marketing services that enhance your online visibility. Our team specializes in creating user-friendly interfaces that ensure your customers can find and buy from you effortlessly. Imagine potential customers discovering your business easily, engaging with your offerings, and making purchases with just a few clicks. This scenario is not just a dream; it can be your reality with the right online foundation. Don't let your competitors overshadow your business. Take the leap and invest in a professional website that showcases your brand effectively. With J'adore Montreal, you're not just getting a website – you're investing in your business growth. Start growing your business today by reaching out to J'adore Montreal. Your future customers are waiting! On J'adore Montréal, even those who don’t want to see you, will. Visit www.jadore-montreal.com or download our application available for ios and android

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The journey of effective in-house SEO is one of growth and empowerment for dental practices. It's not just about boosting your search rankings, but truly understanding and enhancing your online presence. One inspiring takeaway is that every dental hero has the potential to turn their website into a powerful tool for connection and service. Imagine transforming your unique story into a beacon that attracts patients seeking your expertise. 🌟 By embracing the right strategies, you unlock the superpower within your practice, making it easier for people to find you and trust you. What are your experiences with in-house SEO? Share your successes and challenges below. Let's inspire each other! 💪 #DentalMarketing #Empowerment #DentalHeroes #SEOStrategy #Collaboration #MarketingInsights https://lnkd.in/g2R_f2R3

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How to create a plan for social media that honours your capacity, leverages your strengths, and moves the needle on your unique goals (without burning you out!) - it's all in my latest blog 🔥 Let me know if you want the link! ❤️ #SocialMediaMadeSimple #SocialMediaStrategy #SocialMediaStrategist

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