Paul Jerajian

Unlock 🔑 more growth with Portfolio Insights and Numerator Dashboards - now in Canada! With the introduction of Portfolio Insights and Numerator Dashboards in Canada, you now have more INSIGHTS with more FLEXIBILITY than ever before. Tap into the full potential of Numerator’s panel expansion with more data and more use cases. Learn more: https://lnkd.in/es_eAhVa

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I am speaking at the 8th Annual Toronto Machine Learning Summit (#TMLS) 2024. The title of my talk is Dynamic Huff's Gravity Model with Covariates. In this presentation, I will discuss an innovative #retailanalytics technique based on the Gravity model for predicting and understanding how likely are customers going to visit certain retail locations and what are the main factors that drive them to visit these locations. My talk will be happening on Mon Jul 15, 2024 12:05pm – 12:35pm (EDT). https://lnkd.in/gdqTEVRj Please let me know if you'd like a discount code for purchasing a ticket! #tmls2024 #machinelearning #datascience #analytics #predictiveanalytics #syntheticsociety

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"Modern data warehouses need more than just fast queries." At ClickHouse's Toronto meetup hosted by Shopify, our VP of Alliances & Partnerships Mark Mezzapelli showed why - and how ClickHouse shines when connected to your entire AI and data stack. We demonstrated this through a retail client running everything from real-time analytics to AI applications in one operating system. Missed it? Read our latest blog to see how ClickHouse and Shakudo work together - https://lnkd.in/eevk7i9D

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What’s a Semantic Layer? 🧩 Think of it as a "translator" for your data! A semantic layer organizes and standardizes terms across all your data sources, so everyone is speaking the same data language. 🌎 Why It’s a Game Changer 🎮 Unified Language for Data 📖: With a semantic layer, "customer count" or "revenue" means the same thing for everyone, from execs to analysts. No more guessing or mixed definitions! Self-Service & Speed 🚀: Analysts can quickly find the data they need without hunting for details. Less tech support needed, more time for insights! Consistency in Reporting 📊: When everyone pulls from the same source, reports are aligned. The CFO, marketing team, and product leaders all see the same numbers and can act fast! Data You Can Trust 🤝: The semantic layer is like a “seal of quality” for data—no messy columns, no misunderstandings, just solid, accurate insights! In short, a semantic layer is the friendly data helper that brings harmony to your data world, making decision-making faster, easier, and way more fun! 🎉 What are your thoughts and tools and techniques that you have used? #semanticlayer #dataAnalysis #SourceOfTruth #dataEngineering #BuildOnceUseManyTimes #DataStrategy

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🚀 Today is the day! The Big Data & Analytics Montréal Summit kicks off—where innovation meets insight! 🚀 Unlock the potential of data with these engaging morning sessions: ⏲️9:00 AM ET - Opening Fireside Chat: "State of Play – Driving Growth Across the D&A Ecosystem in Quebec" Katy Yam, ICD.D (Real Ventures) and Nabil Beitinjaneh (McGill University) discuss leveraging Quebec’s D&A ecosystem for collaboration and innovation. ⏲️11:30 AM ET - How Business Process Cohesion Leads to High Quality Data Making AI a Success   Abha Dogra, Chief Technology Officer at CAE, discusses strategies to align stakeholders, streamline processes, and tackle technical debt for AI success. ⏲️12:00 PM ET – Panel: "And the AI Said, 'Let There Be Governance!' Domenico Andrea Marcone, P.Eng., MBA (RBC), Claude Minville, MBA (Premier Tech), and Papa nguer (Informatica) discuss the importance of governance in AI. Learn how to prioritize data quality, governance frameworks, and collaboration while maintaining privacy and security. Moderated by Nabil Betinjaneh (McGill University). 🌟 And that's just a glimpse! Don't miss out on more insightful sessions throughout the day! 🌟 Time is running out! Last chance to join us—secure your spot now: Register Here! https://hubs.li/Q02N1KZb0 #BigDataAnalyticsMontreal2024 #BigDataMontreal #BigData #DataAnalytics

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Pumped to be in Toronto today for Shopify editions.dev with Barrel CTO Wes. If you're here - come say hi 👋🏼 If you haven’t had a chance to check out the 150+ product updates in Shopify’s bi-annual release, Summer Edition '24, check it out here: https://lnkd.in/gETbX_2P It’s hard to believe we’ve been helping brands launch on Shopify since 2009. A lot has changed in the last 15 years. It's no longer enough for brands to invest in their website alone—they need to meet their customers where they are to succeed. As an agency, Barrel has evolved from focusing solely on a client’s website to examining the entire customer journey, seeking opportunities to enhance how customers shop and experience the brand across touchpoints. Many of our clients are CPG brands, making this approach even more relevant. These days we're working on building Shopify B2B E-Commerce storefronts, designing Amazon content, creating personalized email/SMS flows, and implementing Shopify POS. Shopify has continually evolved with merchants' changing needs and customers' buying patterns. They’re not afraid to embrace partnerships like Amazon Buy with Prime while investing the same energy in POS and B2B that got their core e-commerce offering to where it is today. The Summer ’24 Edition is aptly titled ‘Unified’ and, as usual, it’s a lot to digest. The addition of a “Top 10” summary this year is a great starting point. Among my favorite updates are unified & tailored Markets experiences across B2B and retail, store credit availability, split shipping in checkout, and seamless store pickup between POS and DTC. I'm eager to dive into the Summer Edition '24 with our team over the next few days and uncover new opportunities to enhance our clients' commerce experiences. + Subscribe to my newsletter for a weekly look at what I'm building and learning in agency leadership, life, and e-commerce: https://lnkd.in/eJU8Zpt

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Over $500M in Sales. 12 Toronto tech leaders. One dinner table... A powerful reminder of what really drives business in 2024. Last night, I hosted top GTM executives from Google, Cisco, OpenText, Stack Adapt & some of the fastest growing startups. In a world obsessed with digital transformation, one truth stood out: real relationships close enterprise deals. Why this matters: • Top execs are flying weekly to NYC & SF • Multi-million dollar deals are getting closed in person • Trust = currency in enterprise sales • Digital tools support, but don't replace relationships The reality of enterprise sales in 2024: • One champion isn't enough • You need buy-in from entire teams • Face-to-face builds deeper trust • Community drives opportunities Key lessons from the room: • Enterprise sales cycles are getting more complex • In-person meetings convert at 3x digital • Community is the new competitive advantage • LinkedIn is underpriced attention This wasn't just another networking event. This was Toronto's top minds sharing battle scars and victories over good food and better conversation. Shoutout to all the amazing GTM leaders for your insights. Max Woo 👋 Saad Khan Yugbodh Singh Steve Young Neil Duffy Shwetha Vincy Michael King Nabeil Alazzam Leo Vynnyk Hamza Farhat Ali Vik Kandeth Want to join the next gathering of Toronto's finest? Drop a 🤝 below. These insights are reshaping how we're building at Virio. #toronto #b2bsales #enterprisesales

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According to the latest Statistics Canada | Statistique Canada Canada data, managers now account for 10.2% of workers in Canada, up from 8.5% in early 2021, marking the highest share since 2009. (https://lnkd.in/eEyM2fPT). This increase in managerial positions is complemented by a 4.7% year-over-year rise in average hourly wages in April 2024, compared to an inflation rate of 2.7%. (https://lnkd.in/eAM2kVCf) Additionally, academic John Rapley highlighted in a recent opinion piece (https://lnkd.in/et2Ey9T2) that Canadians are wealthier than ever, with per capita wealth increasing from US$226,000 in 2010 to $370,000 in 2022. This in my opinion paints a promising picture for individual Canadians. However, economists are expressing concerns at the macroeconomic level. Bank of Canada Governor Tiff Macklem has identified Canada’s lagging productivity as the country’s “Achilles’ heel.” Similarly, Deputy Governor Carolyn Rogers and other experts lament the insufficient business investments in machinery and equipment and other investments in economy at large. So, what does this mean? Are we witnessing two parallel stories? Not quite. While per capita wealth has increased significantly over the past decade, the real question is whether this increase is truly meaningful. Although there is more wealth, it is essential to consider if this wealth is translating into broad-based economic prosperity. The data suggest that the narratives of individual wealth and economic performance are not contradictory but rather highlight the same underlying issue: slow growth and lagging productivity. Enhancing economic performance is not really the responsibility of the Bank of Canada but it requires effective government policies and robust business-government partnerships. To boost the economy, a significant shake-up in policies and strategic investments is necessary.

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154,022% revenue growth! Sounds like a founder’s dream, but Neo Financial made it a reality. The Calgary-based fully digital fintech company revolutionizing banking and payment infrastructure in Canada just took the first spot in this year's Deloitte Technology Fast 50 category, which recognizes Canada's 50 fastest-growing technology companies with the highest percentage revenue growth over a consecutive four-year period. The winners in other categories were just as impressive: 1️⃣ Enterprise – Industry Leaders Category: Hopper, a Montreal-based travel platform, took the #1 spot with 1,207% growth. Hopper powers its mobile app and its B2B partners’ direct channels. 2️⃣ Clean Technology Category: Oxygen8 topped the category with 6,610% growth. Vancouver-based Oxygen8 develops high-efficiency air systems that enhance indoor air quality in commercial and residential buildings. 3️⃣ Companies-to-Watch Category: Topping the charts with a growth percentage of 8,829% is Inmotive Inc., a Toronto-based company that is the inventor of the Ingear, an ultra-efficient multi-speed powertrain technology for a wide range of applications. Also interesting, 67% of this year’s applicants believe that Gen AI is comparable to the internet – a generational innovation – with 44% of applicants already deploying Gen AI, 30% experimenting with Gen AI, and 17% with active pilots. It was an amazing event and a great opportunity to meet some of Canada's most promising tech companies. Thanks for the invite Brendan C.! ... Link to full ranking: https://buff.ly/4ejfQio 📷: Deloitte Canada #DeloitteFast50 #CanadianTech #Fintech #Innovation #Growth #GenAI #CanadianStartup #Deloitte

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Rare interview with Mike Develin (Former Head of Analytics at Instagram and Head of Data Science at Shopify). Listening to Mike talk about Data Science is always a treat. Every great Data Scientist has a superpower and Mike's is the ability to distill down complex analytics into straightforward and impactful messaging. Data Science is full of brilliant individuals, but not all of us can clearly communicate our thoughts and insights to non-Data Scientists - and this makes ALL the difference. What this video covers: - Why communication unlocks the true value of your work - How he learned to be a great data science communicator and collaborator (hint: You are the "go-to-market" specialist for your own work). - How to balance promoting your work without sounding self-promotional - The value of soliciting feedback on communications This video is published on "Pragmatic Data Scientists". My favorite thing about this Youtube channel (https://lnkd.in/gafYqDCZ) is that it has interviews with Tech Leaders we never hear from but should be listening to. Check it out and give it a follow!

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🎉 What an evening! 🌟 Yesterday's Pavilion event on "2025 Planning, Challenges & Insights" was nothing short of inspiring. Huge thanks 🙏to everyone who joined us—your energy and insights turned our discussion into a treasure trove of #GTM wisdom! 🚀 We're truly building something special here in #Montreal: a thriving GTM #community where we not only share our challenges but also laugh and learn together. From my candid confessions about grappling with rising #CAC 😅, to our deep dives into #ABM strategies, #coaching essentials, and navigating the waters with new executives—every conversation sparked new ideas and shared solutions. A big shoutout to all the attendees for creating a safe space to discuss the real stuff—the sink-or-swim moments that define our roles and refine our strategies. 🏊‍♂️🔧 As we gear up for 2025, I'm more confident than ever in the power of community to fuel our growth and success. Can't wait for our next gathering! And remember, if you're tackling tough questions or celebrating big wins, you've got a crew here that's eager to cheer you on. 🥳 Missed out? Fear not! 🚨 We're planning another GTM leader's breakfast in December 12th. I If you want in, drop me a line at [email protected] to secure your spot. #PavilionMontreal #GTMLeaders ##BusinessStrategy Stay22 #LeadershipDevelopment #CommunityBuilding #GrowthMindset

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It was a pleasure having you both there! And yes you're absolutely right, it's not about the hype, it's about what it can do and potential. #GenAI #bigdata #TechSolutions #AIForBusiness #MachieneLearningModels

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Think Data & Analytics 2024 - Montréal this week was a great event! A few highlights: - Generative AI in PMAX campaigns should be coming to Canada soon - Gemini 1.5 PRO is way more powerful than the others in processing video, audio, pictures and text 😊 - Google Vids will simplify video editing on the go - Consent Mode conversion modeling can recover 65% of the conversions lost to user consent choices. - Enhanced conversions increases conversions by 5% on search and 30% on YT  - Measurement trifecta: Incrementally, experiments, and MMM Incrementality: most businesses run 1 or 2 per year: - Frequency - Seasonality - Baselining -  MMM is long, complex, top level view, navigated with ease by experts  - Meridian self serving MMM tool https://lnkd.in/eEHadgEp   - https://lnkd.in/e4cPWzWu source of truth for 3PCD updates #mmm #consentmode #incrementality #privacy #googleads

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Data Annotation & AI Evaluation to Boost E-commerce on the French Canadian Market 🇨🇦 To succeed in the competitive e-commerce space, businesses need to be able to quickly generate content that respect cultural nuances and local languages. We offer Fr-CA data annotation and AI evaluation to help ensure that product recommendations, search results, and customer interactions align with local preferences and language. This leads to more meaningful engagements, higher customer satisfaction, and increased sales, which are key factors in today’s digital marketplaces. #eCommerce #FrCA

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Unlocking the Power of ML Experimentation: Introducing HRE EXPT 🚀 At Loblaw Digital, we're constantly striving to deliver the most relevant and personalized experiences for our customers. But how do we ensure our recommendation models are always performing at their peak? Enter HRE EXPT, our innovative in-house A/B testing tool designed to supercharge our #machinelearning capabilities within the Helios Recommendation Engine. In our latest blog post, Samara Xiang, Yuhan Qin, Mefta Sadat, JC Seok, and Alex Yip dive deep into: 🧠 The challenges of traditional A/B testing in recommendation systems 🧪 How EXPT streamlines experimentation, enabling rapid iteration and optimization 📐 The technical architecture behind EXPT's seamless integration and real-time monitoring Discover how we're leveraging #ABtesting to unlock a new level of precision and personalization in our recommendations: https://lnkd.in/grbjbSzM

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Last week, Statistics Canada | Statistique Canada and RBC released thought-provoking analyses revealing that #AI adoption by Canadian companies remains low despite its potential to improve national productivity and jumpstart our economy.     What’s clear is that, for Canada to fully realize the economic benefits of AI, trust in the technology is needed. CPAs are uniquely equipped to drive efforts to provide governance and assurance over this fast-moving and increasingly omnipresent technology. In our thought leadership paper, “Trust in New Frontiers: Putting AI Governance into Practice,” we've outlined how CPAs can lead the charge in strengthening AI governance and build public trust.    Read our take on “AI, Productivity and the Role of CPAs” in the CPA Ontario blog here: https://lnkd.in/ecrcDGcV   #AI #CPAs #Trust 

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Here’s a great opportunity to learn how to accelerate your product development efforts and deliver together effectively as a design, product, and engineering team. Spots are limited, so save your seat today! #productthinking #productmanagement

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🎉 Something Big is Coming This Black Friday! Mark your calendars and get ready for an exclusive surprise from YYC DataCon 2025. This isn’t your typical Black Friday deal—it’s bigger, bolder, and tailored just for our incredible community of data enthusiasts. We’re cooking up something truly special. We can’t reveal too much yet, but it’s worth the wait. Trust us, you won’t want to miss it. Keep your eyes on this space; we can’t wait to share all the details with you soon! 💥 Details dropping soon! 💥 #YYCDataCon2025 #BlackFriday #BigReveal #DataInnovation #BigDeals

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