Robert Burko

Robert Burko

Greater Toronto Area, Canada
4K followers 500+ connections

About

CEO and Founder of Elite Digital, a leading digital marketing agency based in…

Activity

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Experience

Education

  • Schulich School of Business - York University Graphic

    York University - Schulich School of Business

    -

    Activities and Societies: Schulich Baseball Team, Co-Captain Schulich Volleyball Team, DECA Executive, York Marketing Association

    Graduated with distinction.
    Recipient of York University Entrance Scholarship (90%+ high school avg.)
    Part of the GM/Saturn Academic Marketing Pilot Program.
    Specialization in marketing and organizational behavior.

Licenses & Certifications

Publications

  • CASL Survival Guide: Preparing for Canada's Anti-Spam Legislation

    Amazon Kindle

    CASL (Canada's Anti-Spam Legislation) is one of the most aggressive anti-spam laws in the world, which means organizations cannot send commercial electronic messages (emails or texts) to Canadians after July 1, 2014, without proper consent. The penalties for violations can be up to a million dollars for an individual, and as high as ten million for companies.

    The CASL Survival Guide outlines in layman’s terms: the regulations, timing, requirements, penalties and exemptions related to…

    CASL (Canada's Anti-Spam Legislation) is one of the most aggressive anti-spam laws in the world, which means organizations cannot send commercial electronic messages (emails or texts) to Canadians after July 1, 2014, without proper consent. The penalties for violations can be up to a million dollars for an individual, and as high as ten million for companies.

    The CASL Survival Guide outlines in layman’s terms: the regulations, timing, requirements, penalties and exemptions related to this new piece of legislation that impacts every organization marketing to Canadians.

    Consent is at the heart of the new law. The guide helps organizations identify whether or not they have proper consent, and if not, how to secure it prior to the imminent deadline via a step-by-step action plan.

    Compliance planning must go into high gear now. Elite Email’s CASL Survival Guide is a helpful tool in understanding this new rule book, impacting the digital marketing landscape in Canada.

    Key Sections:
    - Overview of CASL: understanding CASL, its phased implementation & final regulations
    - CASL's Bite: penalties, who is affected & how it is enforced
    - CASL Requirements: main requirements, differences between CASL & the Can-Spam Act
    - Exemptions from CASL
    - An In-Depth Look at CASL Consent
    - How To Prepare for CASL
    - Will CASL Ultimately Be a Good Thing? (industry opinions)

    See publication

Honors & Awards

  • 13th Fastest Growing Marketing Agency in Canada

    Canadian Business

  • 80th Fastest Growing Companies in Canada

    Report on Business

  • Best Marketing Redesign

    Summit Creative Awards

  • Growth 500 (Ranked 87th fastest growing company)

    Canadian Business

  • Best Consumer Website

    Summit Creative Awards

  • Best Micro-site

    Summit Creative Awards

  • Ernst & Young Entrepreneur of the Year Nominee

    Ernst & Young

  • Top 10 Bloggers

    ITbusiness.ca

  • Entrepreneur of the Year Finalist

    Toronto Board of Trade

    Business Excellence Awards

  • "Under 30" Entrepreneur of the Year

    Toronto Board of Trade

    Business Excellence Awards

  • Featured in Front Page Story in the Toronto Star

    Toronto Star

  • Top 50 Email Service Provider

    Website Magazine

  • Featured in CBC Documentary "The Selling Game"

    CBC

  • Canadian House of Commons Volunteer Award

    Canadian House of Commons

  • Canada's Top 25 Up & Coming IT Companies

    Backbone Magazine

  • Canada's Top 300 IT Companies

    Bramham Group Inc.

Languages

  • English

    Native or bilingual proficiency

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