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SEO Basics - Step 3 | Add Your Location and Areas That You Service 📍 If you used a focus keyword with your city on your homepage, then you have already made it clear where your business is located and the area that you are servicing. If you did not, don't make me guess where you are located. I see many service providers quite often not mention what city that they are in. They have missed out on an opportunity to rank on page 1 of Google because they have not optimized for their primary city. Add it to your homepage title as well as somewhere on the page whether it is in a paragraph or your about me section. Add a section of the areas that you service. You could rank for neighboring cities that will drive extra clicks and potential clients.