Frédéric Fausser

LIMITLESS OPPORTUNITY: THE TRANSFORMATION OF FOOTBALL CLUBS IN PORTUGAL Portuguese football stands at the crossroads of innovation and opportunity. Young talent, growing infrastructure and a globally connected market are poised to catapult Portuguese clubs to the next level. Portugal has the unique potential to turn football clubs into global powerhouses. Think about it: small markets can create massive impact when they innovate disruptively. The secret? Leverage local strengths and adapt them to global demands. Upgraded infrastructure, advanced recruitment methods and player development are just starting to gain international attention. For investors, Liga Portugal represents fertile ground for growth — not just in terms of sporting success, but in maximizing value across the board. 🚀 Why invest now? Talent as a long-term asset: Portugal has already proven to be a factory for world-class talent. Imagine the potential when this talent is developed consistently in cutting-edge infrastructures. Infrastructure and technology: Modernizing stadiums and academies with advanced technologies is not just the future — it's the present. Football is becoming a tech-driven sector. Global revenue growth: As more global fans connect with local clubs, broadcasting and merchandising revenues soar. Portugal, with its strong football DNA, is ready to tap into this global flow. 🔑 Business opportunities: Investing in Portuguese clubs today is not just a strategic move — it’s a visionary one. The market for football club transactions in Portugal is at a crucial tipping point — where the first movers will see exponential returns. Low risk, high upside. In football, just like in any major industry, time and innovation are key drivers of growth. Those who can see beyond immediate results and invest in strategic development will witness Portuguese clubs gaining global relevance in the coming years. The question is not if the market will explode. The question is: will you be in it when it does? #Football #Investment #Growth #Portugal #Innovation #Sports #LigaPortugal #Business #Entrepreneurship #PROPLAYER

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Portuguesa, one of Brazil’s most traditional soccer clubs 🇧🇷⚽️ recently approved its transformation into a SAF (Sociedade Anônima do Futebol), securing a BRL 1 billion investment. This deal, led by XP Investimentos, Tauá Partners, and Revee, aims to eliminate the club’s debts, modernize its facilities—including transforming Canindé Stadium into a multifunctional arena—and target promotion to Serie A by 2029 . ‼️Pros: • Financial Stability: The deal addresses Portuguesa’s significant debts and provides a long-term financial plan. • Infrastructure Investment: A new training center and modernized stadium are expected to generate additional revenue. • Growth Potential: Ambitious goals for promotions and increased competitiveness in Brazilian soccer. ‼️Cons: • Control Shift: Investors will hold 80% of the club’s operations, leaving only 20% with the association, which could reduce community influence. • Implementation Risks: Large-scale projects, like stadium renovations, carry financial and operational risks, potentially delaying or increasing costs. • Cultural Concerns: Fans may worry about the club losing its identity amid corporate restructuring . This shift reflects a broader trend in Brazilian soccer but requires careful execution to balance modernization with preserving traditions.

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Major upgrades in the works for MEO Arena Lisbon’s MEO Arena will undergo major renovations after Live Nation acquired a majority stake in the Portuguese venue. This marks a major investment in Portugal by Live Nation, highlighting its commitment to enhancing the country’s live entertainment scene with more local and international shows. With a capacity of 20,000, MEO Arena is Portugal’s premier indoor venue and one of Europe’s largest. Since opening in 1998 for the ‘Expo 98’ World Trade Fair, it has hosted global stars like Harry Styles, Dua Lipa, Adele, André Rieu, and Travis Scott. Renovations are planned to upgrade premium seating, skyboxes, dressing rooms and concessions, improving the overall fan experience and making the arena more attractive to visiting artists. Live Nation will also build on MEO Arena’s sustainability efforts, focusing on reducing its environmental impact and increasing social benefits in line with its Green Nation pledges. Several economic studies underline the transformative potential of this collaboration. A Deloitte report on MEO Arena (formerly Altice Arena) estimated that arena shows contributed nearly €400 million to Lisbon’s economy in 2018 and 2019 alone, excluding ticket sales. John Reid, President of Live Nation EMEA, said: "Lisbon is one of Europe’s most exciting capitals, and we’re honoured to be part of its cultural fabric. With this investment, we’re committed to bringing more shows to Portugal, supporting the local economy and creating incredible experiences for fans." Jorge Vinha da Silva, CEO MEO Arena, added: "MEO Arena is known nationally and internationally for hosting Portugal’s major shows and events. With this deal we want to build on the arena’s reputation as a cultural destination, and we feel that Live Nation is the right strategic partner to achieve this. I am really excited to enter this new era, not only for MEO Arena but also for Portugal." For the full story, go to: https://lnkd.in/eZFwKPvA Live Nation Entertainment Tom Lynch #arenas #fanexperience #liveexperience #liveentertainment #SportsVenueBusiness #SVBLIVE Sports Venue Business SVB LIVE Cassandra Calleja John Sheehan The Sports Networker

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⚽ Football Benchmark provides us with an in-depth analysis of the revenues and expenditures of the world's most prominent football leagues. Notably, only the Eredivisie CV and Liga Portugal have profited from this summer transfer window 2024/2025. 📈📉 Inequality in the transfer market: The Premier League clearly dominates both in revenue and spending, with figures far higher than any other league, showing a significant negative balance of -€716.2M. This highlights its financial capacity to continue making massive investments in players. 🇸🇦 The rising prominence of the Saudi Pro League (SPL): Despite generating lower revenue than other leagues, the Saudi Arabian competition has invested heavily, spending €482.5M and incurring a significant deficit. These numbers highlight the league's strong ambition to draw international talent. 🇪🇺 Moderation in the major European leagues: Leagues such as Lega Serie A, LFP - Ligue de Football Professionnel, Bundesliga International GmbH, and LALIGA show controlled deficits, reflecting a certain balance between revenue and spending. However, they still maintain an overall negative balance, except for LALIGA, which is nearly balanced with only -€12.9M.

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Sports Value has just finalized its latest study on the finances of Brazilian clubs in 2023. 👉 Here you can download the full study in English and US$. https://lnkd.in/daYy8nJC The TOP 20 Brazilian clubs combined revenues went from US$ 1.4 billion in 2022 to over US$ 1.8 billion in 2023. Without players transfers, TOP 20 clubs reached US$ 1.4 billion in operating revenues last year. The study analyzed the revenues, costs, net results, and debts of the biggest football clubs in Brazil It also includes many special analyses such as the global and LATAM transfer market, digital clubs ´impact, sports sponsorship trends, and the use of Artificial Intelligence in sports marketing. #Management #Football #Financials #Marketing #AISports #Sponsorship #Brazil #SportsValue

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On July 15, 2020, I presented the Pons Method to FIFA, a methodology I had painstakingly crafted to revolutionize football training and performance. During the presentation, I encountered the then-young Director of Innovation. Barely in his thirties, the age when many are still playing, he occupied a pivotal role but lacked understanding of my work. His dismissive focus on the VAR, SMART balls, and turf technologies—while dismissing new training methodologies—reflects a systemic gap: innovation in training often takes a backseat to more marketable technology.This raises a pressing question: shouldn’t such positions be held by people with deep-rooted experience—former coaches, esteemed directors of sport—who intimately understand high-level training, management, and innovation? Institutional Blind Spots: Performance or Appearances? Sadly, my interaction with UEFA as a Pro Licence member yielded no response. My own federation, the Royal Spanish Football Federation, after a one-hour presentation of Pons Method guidelines, simply stated, “I don’t train like that.” Their dismissal reflected not the merit of the methodology, but the institutional inertia that resists transformative change.So, does innovation truly resonate when entrenched approaches remain unchallenged? Would my journey, investing time and resources with zero return, be different if these organizations were truly driven by performance? Or do politics and superficial appearances hold sway? Too often, unprepared individuals occupy positions of influence, making decisions that shape the future of football without the depth of experience necessary to understand what it takes to train, manage, or innovate at the highest levels.The Relentless Pursuit of InnovationI developed the Pons Method during lockdown in Thailand—a time when coaches, typically consumed by the relentless rhythm of their roles, had a rare opportunity to reflect and innovate. My dedication, born of a profound love for football and a desire to maximize performance with minimal resources, led me to this methodology. It optimizes processes, maximizes productivity, and builds efficiency—all with the... https://lnkd.in/dXVS87Zq

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📣[Sports Biz News]🇧🇷 KTO Strengthens Sports Marketing with Minas Partnership in Brazil 🎉🎊 KTO has announced a new sponsorship deal with Minas Tênis Clube. From the 2024/2025 season, the KTO logo will feature on the uniforms of the basketball, men's volleyball, and women's volleyball teams. This partnership also brings benefits to club members, including support for leisure events and naming rights for various sports tournaments. KTO, actively expanding in the Brazilian market, aims to enhance its global brand recognition. Brazil is the largest economy in South America, with a passionate sports culture. Strengthening their presence in this market is a key strategy for KTO to increase global brand awareness. By offering services tailored to local culture and needs, KTO provides legal and safe betting services in a market with evolving regulations. Additionally, the partnership with Minas Tênis Clube allows KTO to deliver an optimal betting experience to Brazilian customers, aiming to increase customer satisfaction. Through various promotions and events, KTO seeks to attract new customers and enhance loyalty among existing ones. Carlos Henrique Martins Teixeira, President of Minas Tênis Clube, stated, "Having KTO as a sponsor strengthens Minas's position in the sports world. This partnership allows us to maintain our grand projects and achieve further growth. Additionally, it’s great for our members to enjoy KTO's initiatives in their daily activities at the club." Cassio Filter, Country Manager of KTO Brazil, commented, "We are proud to start this partnership with Minas Tênis Clube, a traditional and important institution in Brazilian sports. Supporting the basketball and volleyball teams shows our belief that investing in sports is investing in the future. We aim to contribute to the development of new athletes and achieve great successes on and off the court." About KTO KTO is an innovative iGaming company based in Sweden, with a strong presence in the Brazilian market. They prioritize customer experience, offering premium services with a team of industry experts. Constantly pursuing innovation, KTO provides a secure, licensed, and trustworthy gaming platform. This partnership is expected to bring new sponsorship opportunities to Minas Tênis Clube's sports teams, benefiting club members and the entire community. From a sports marketing perspective, KTO's support contributes to the club's brand value, attracting more fans and creating a positive impact on the club's overall success. #glocalsportsnews #sportsmarketing #sportsnews #sportsbusiness #marketing #branding #pr #brandingstrategy #marketingstrategy #prstrategy #businessstrategy #advertising #MinasTenisClube #NBB #Superliga #basketball #volleyball #sportsfans #breakingnews #sponsorship #brazil #sportsbetting #KTO

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FIFA is reportedly seeking to raise $2 billion to expand its FIFA+ #OTT platform, just two years after its launch. In the latest episode of #StreamTimeSports, Chris Stone and I discuss FIFA's reasons for investing in a DTC platform, the challenges FIFA+ has faced, and how the new funding might be used. We also examine the NFL's legal issues with the Sunday Ticket class action suit, considering the likelihood of an appeal and the potential impact on future rights negotiations, fans, and pricing. #SportsBiz #FIFA #NFL #Streaming #OTT https://lnkd.in/dv-qnQAi

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⚽ What should FIFA do with a reported $2 billion investment? ⚽ With a reported $2 billion investment, FIFA has the opportunity to achieve several impactful goals: 1. Offset Initial Costs: Alleviate financial commitments and returns to key stakeholders. 2. Retain Premium Rights: Hold onto more premium rights to establish FIFA's value in the sports media attention economy. 3. Upgrade Technology: Enhance the tech stack following the initial launch process. 4. Create a Year-Round Destination: Transform FIFA+ into a 365-day destination for football fans. However, where FIFA could see the most significant impact is by investing in a fully-fledged network or studio dedicated to delivering an unparalleled amount of non-live content to its stakeholders and key platform/broadcast partners worldwide. Imagine a FIFA media division that focuses on non-live content, offering rich storytelling that resonates on local, regional, and global levels. This approach mirrors the success of NFL Media and Box To Box Films, which have transformed sports narratives across various genres and regions. By adopting a similar strategy, FIFA can revolutionize how football stories are told, making them more accessible and engaging for fans worldwide, 365 days a year. The potential here is enormous. A non-live storytelling machine, tailored to create and deliver targeted content, could not only enrich the fan relationship but also open new revenue streams. This content could be commercialized through FIFA’s own channels or by selling rights to major streaming platforms like Netflix, bringing football stories to a broader audience. The question remains whether this vision aligns with FIFA’s strategic play. However, the opportunity to elevate football content to a truly global scale, providing real value back to its key national partners and football fans, is too significant to overlook. #streaming #sportsbiz

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A panel discussion on how to create synergy between online and retail operations in the sports betting industry.

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The Brazilian Série A is widely regarded as one of the most competitive football leagues in the world, due to a combination of factors that foster a level playing field and encourage parity among teams. Here are some key reasons why the Série A stands out for its competitiveness: Lack of Dominant Teams: Unlike some European leagues where a few powerhouse clubs consistently dominate, the Série A has a more balanced distribution of talent and financial resources. This means that any team on a given day can challenge for victory, creating an unpredictable and exciting atmosphere. Promotion and Relegation System: The promotion and relegation system in the Série A ensures that there is always something at stake for every team. The bottom four teams in the Série A are relegated to the Série B, while the top four teams from the Série B are promoted to the Série A. This constant cycle of promotion and relegation keeps teams motivated and striving to improve, preventing complacency and stagnation.

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Given the rapid consolidation and increasing influence of the sports agency space, smaller agencies should strategically position themselves to enhance their valuation. 𝐊𝐞𝐲 𝐚𝐫𝐞𝐚𝐬 𝐭𝐨 𝐟𝐨𝐜𝐮𝐬 𝐨𝐧 𝐢𝐧𝐜𝐥𝐮𝐝𝐞: 𝘼𝙩𝙝𝙡𝙚𝙩𝙚 𝙍𝙚𝙡𝙖𝙩𝙞𝙤𝙣𝙨𝙝𝙞𝙥𝙨 𝙖𝙣𝙙 𝙊𝙬𝙣𝙚𝙧𝙨𝙝𝙞𝙥 𝙊𝙥𝙥𝙤𝙧𝙩𝙪𝙣𝙞𝙩𝙞𝙚𝙨: 𝙄𝙣𝙣𝙤𝙫𝙖𝙩𝙞𝙤𝙣 𝙖𝙣𝙙 𝘿𝙞𝙫𝙚𝙧𝙨𝙞𝙛𝙞𝙘𝙖𝙩𝙞𝙤𝙣: 𝙎𝙩𝙧𝙖𝙩𝙚𝙜𝙞𝙘 𝙋𝙖𝙧𝙩𝙣𝙚𝙧𝙨𝙝𝙞𝙥𝙨 𝙖𝙣𝙙 𝙎𝙮𝙣𝙚𝙧𝙜𝙞𝙚𝙨: 𝘿𝙖𝙩𝙖 𝙖𝙣𝙙 𝘼𝙣𝙖𝙡𝙮𝙩𝙞𝙘𝙨: 𝘽𝙧𝙖𝙣𝙙 𝙎𝙩𝙧𝙚𝙣𝙜𝙩𝙝 𝙖𝙣𝙙 𝙈𝙖𝙧𝙠𝙚𝙩 𝙋𝙤𝙨𝙞𝙩𝙞𝙤𝙣: 𝙁𝙞𝙣𝙖𝙣𝙘𝙞𝙖𝙡 𝙋𝙚𝙧𝙛𝙤𝙧𝙢𝙖𝙣𝙘𝙚 𝙖𝙣𝙙 𝙊𝙥𝙚𝙧𝙖𝙩𝙞𝙤𝙣𝙖𝙡 𝙀𝙛𝙛𝙞𝙘𝙞𝙚𝙣𝙘𝙮: By focusing on these areas, smaller agencies can not only increase their intrinsic value but also become attractive targets for larger firms looking to expand through acquisitions. Employing business valuation methods such as 𝑫𝒊𝒔𝒄𝒐𝒖𝒏𝒕𝒆𝒅 𝑪𝒂𝒔𝒉 𝑭𝒍𝒐𝒘 (𝑫𝑪𝑭) 𝒂𝒏𝒂𝒍𝒚𝒔𝒊𝒔, 𝑪𝒐𝒎𝒑𝒂𝒓𝒂𝒃𝒍𝒆 𝑪𝒐𝒎𝒑𝒂𝒏𝒚 𝑨𝒏𝒂𝒍𝒚𝒔𝒊𝒔, 𝒂𝒏𝒅 𝑷𝒓𝒆𝒄𝒆𝒅𝒆𝒏𝒕 𝑻𝒓𝒂𝒏𝒔𝒂𝒄𝒕𝒊𝒐𝒏𝒔 𝑨𝒏𝒂𝒍𝒚𝒔𝒊𝒔 can provide a comprehensive view of the agency’s worth.

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Sports Technology Market Size & Trends The global sports technology market is expected to grow at a compound annual growth rate of 20.8% from 2023 to 2030 to reach USD 55.14 billion by 2030. Europe dominated the sports technology market with a share of nearly 30% in 2022. The growth can be accredited to the wide-scale adoption of advanced technologies in stadiums, coupled with an increasing number of sports leagues/events. By Grand View Research, Inc https://lnkd.in/dhzhQcwk

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The Importance of Resilience in the Sports Industry Resilience is a cornerstone of success in the sports industry. It's the ability to bounce back from setbacks, adapt to change, and persevere in the face of adversity. Fortaleza Esporte Clube

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✅Another great insight from MyGamePlan visualising the impact on player transfers. 🏟️It’s rightly mentioned there could be nuances or factors those outside of a club are unaware of however, this table provides an opportunity to help create questions or support internal reporting to club ownership on such strategies.⚽️ 🤔 Will be interesting to see other tables from around other leagues in Europe 🇪🇺 #mygamplan #recruitment #portugal #success #roi #strategy

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This line of thinking is why we created Motto. In every step of the way, we are taking complexities away for those clubs and leagues. Creating a D2C proposition (including the mentioned mobile apps) with the Motto platform is only 5 minutes away :) #D2C #OTT #Saas #streaming #sports

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Football Starts at Home is a powerful initiative that unites organizations across countries, fostering collaboration among entities that may not typically work together. By offering opportunities for Federations, Associations, Professional Clubs, and Leagues to join forces, this program leverages combined resources to engage the masses through various channels. With a strong focus on enhancing Health, Family dynamics, Education, and Football, there is a shared goal that all stakeholders should support for the benefit of children. Investing in a child's Cognitive, Social, Emotional, and Physical development is pivotal in shaping the future generation. Productive meetings with Mayors, Governors, and Staff have underscored the significance of this initiative, strengthening ties with the Football Federation and its 33 Regional Football Associations in the Philippines. The meticulous planning and organization of this program are truly commendable, reflecting a thorough and well-structured approach. Tomorrow I will address all 33 Regional Football Association Presidents, General Secretaries and EXCO Committee Members at their annual Congress here in Siargao, Philippines. This is how you get things done!

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