Camila Moura

Had a fantastic conversation with Andre from PRODUCTIZED about all things product management: how excellence looks like, building product management teams, and trends like AI, product operations, or customer centricity. Looks like Portugal edged us out yesterday on the pitch, but one thing's for sure: product teams can ALWAYS win! That's why I'm thrilled to be heading to 🇵🇹 Lisbon for the Productized Conference on October 4th! Looking forward to connecting with all the product makers and talk about building products that matter and Productboard. #productexcellence #productmanagement

39

1 comentário

Contrarian thinking on how to build products. I'm thrilled to announce that Andre Albuquerque will be speaking at the Lisbon Product Meetup! André will dive into how to challenge the status quo and unleash the power of contrarian thinking in product management. Learn how rejecting conventional practices can lead to the creation of productive-oriented teams and drive innovation. Curious? Join us on the 8th July.  Mollie is hosting the Lisbon Product Meetup in the heart of Lisbon. See the full agenda in the link in the comments and sign up there. Hope to see you all there! #productmanagement #lisbonproduct #product #fintech

22

1 comentário

As I said before, customer feedback is a topic that is close to my heart. Throughout my journey as a product person, I've understood the immense value of structured feedback. I do advocate for collecting feedback in ways that don't scale and fortunately enough it gets chaotic pretty quickly. To help with that, here are some tools that I often use: Canny - Stands out because it helps collect, analyze, and organize feedback from customers and teammates. It centralizes scattered feedback and prioritizes it based on customer impact, making workflows much more manageable. Sprig - Allows embedding real-time user research across the product development lifecycle. It fits perfectly during a major product overhaul, gathering insights at every stage and ensuring alignment with user needs. Tally - Makes form building incredibly easy. Forms for all purposes can be created in seconds, and it offers tons of powerful features for free. It is perfect for a quick and efficient way to collect structured feedback from beta test groups. Typeform - This is the go-to for creating forms, surveys, and quizzes that people actually enjoy answering. Its conversational style makes it engaging for users, which leads to higher response rates and more valuable insights. Usersnap - This app helps collect more product insights with in-app screen captures, micro surveys, and feature request boards. It’s excellent for visual feedback and helps you understand user issues directly from their perspective. Formbricks - Stood out for me because it's #opensource, but also because it allows you to run a different number of surveys and distribute them in multiple ways (in-app included). Why is this blend of data so crucial? Because numbers alone can’t tell the whole story. I rely on users to help me understand the why behind the numbers, and on numbers to help me find opportunities worth exploring further. You can find out more about these tools in my #plg stack list - a collection of plg tools that will help you roll out plg for your product: https://lnkd.in/djTp57JA Now, I’d love to hear from you. What feedback tools do you swear by, and and should be added to the list?

29

6 comentários

This is a big post (a "textão" in portuguese) just to celebrate a Learning journey! It's been almost a year I'm working as a product manager for a data team. It is my first time working with data and I can honest admit that at the very beginning, it was kind of scary triying to understand all the nuances and ways of working of these teams. Data teams can be pretty different from engineering teams (the ones I was used to work since forever), the pace things happen is different, the way they communicate is different and there is a completely different way of doing strategy for data products (specially when you your team is an enabler for data products, which is my case). And even thought there is no doubt about the value that data delivers to the business, it is still pretty hard to prove it in a way that business stakeholders understands and buy it with no questions. When you are a technical PM, besides understanding your company's business, you need to make your technical domain your own business and get to study and understand the specifics about that area. In the past few months, I've been deep diving into Data Strategy, specially where it touches Data Governance (which is the topic my team is responsible for). I have to admit that it is not that scary anymore!  Last semester, by pairing with my amazing data engineers peers I was able to design a long term strategy for my team and it was an incredible learning journey for me, I really enjoyed to be part of this construction - with much more to come, while we are trying to actually execute it. There is no doubt that I am passionate about learning. For me, knowledge is power. And while listening to Jessica Lachs at Lenny's Newsletter podcast this morning, I was so happy that I was able understand almost everything she was sharing about data strategy, data organization and data teams - plus I was kind of able to even disagree with her in some points (with clear arguments in my head). It meant a lot to me, even though I really know that there is still a whole world to learn about data (plus the many things that I still don't know that I don't know). But this morning I suddenly realized that what matters most (and it can be a huge cliche) is the process! When you challenge yourself to leave the comfort zone and learn something new, a portal is open in front of you! Many new possibilities arise, and besides empower yourself with this new knowledge, you can also discover many new things you enjoy, which you would never know without trying. 😍 (link to the episode in the comments)

50

10 comentários

[EN] Hello Product Management Community, I’m thrilled to announce that I’m available for mentorship on ADPlist! With over 7 years of experience in product management, I specialize in guiding professionals to excel in their roles and drive product success. 🔍 Why Connect with Me for Mentorship? Agile Expertise: As a seasoned expert in Agile methodologies, including Scrum and Kanban, I can help you optimize processes and enhance delivery efficiency. Strategic Product Vision: I bring a deep understanding of developing product strategies and conducting market analysis to ensure your products meet and exceed market needs. Roadmap Mastery: Learn how to create and manage comprehensive product roadmaps, prioritize features, and foster effective collaboration across teams. Global Experience: With international exposure, I offer valuable insights into navigating diverse markets and adapting strategies for various environments. AI Integration: Discover how to leverage artificial intelligence to enhance product features and operational efficiency. If you’re looking to refine your skills in product management, gain insights into Agile methodologies, or develop a strategic approach to product development, I’m here to support your growth. Let’s connect on ADPlist and explore how we can collaborate to advance your career in product management. I look forward to helping you achieve your goals and drive innovation. Hope see you Guys Soon :). #Mentorship #CareerMentor #ProfessionalGrowth #CareerDevelopment #MentorshipProgram #ProductManagement #ProductManager #ProductStrategy #AgileManagement #ProductDevelopment #ProductMentor #ProductLeadership #GlobalMentorship #InternationalMentor #CareerMentoring #ProductManagementMentor #GlobalCareer #TechMentorship #InnovationMentor #Networking #CareerAdvice #LeadershipDevelopment #ProfessionalNetworking #IndustryExperts #FutureOfWork

2

1 comentário

How much do Product Managers at Big Techs earn? 💸 I get a lot of these messages - everybody’s interested to know what top-tech companies pay their PMs. While most of us are not comfortable with sharing our salaries (understandably), having transparency in pay helps all of us make better decisions. Imagine if we had clarity on - Which company pays the most? Which industry pays the most? Which city pays the most? Won’t this help us optimize our earnings? Well, I came across this report by Upraised which does just the job! It’s a detailed salary report highlighting how much PMs make - in the context of education, experience, company valuation, industry, city & more. I found the report really helpful. You all should definitely check it out too, the link is in the comments. P.S. I finally got my Noogler 🧢

76

5 comentários

📕 Book - Full Guide For Product Management FROM $5 (Kindle) ➡ Don't lose this opportunity to learn more and have a guide to help you daily. 💖 Also, you are contributing to Legião da Boa Vontade because I will redirect 100% ALL/EVERYTHING of my book earnings to help poor people in Brazil. 🎓 What Will You Learn? ▶ Chapter 1: Who Can Be a Product Manager? ▶ Chapter 2: The Main Stages of the Product Management Process ▶ Chapter 3: How Works the Day-to-day Life of a Product Manager? ▶ Chapter 4: Agile 12 Principles and Values ▶ Chapter 5: Working with Agile Methodologies ▶ Chapter 6: What Is the Difference Between Vision, Product Strategy, and Product Tactics? ▶ Chapter 7: Learning How to Unravel a Mission to Achieve More Lasting Results ▶ Chapter 8: Responsibilities of Every Position in an Independent Squad ▶ Chapter 9: The Importance of Documentation ▶ Chapter 10: Tracking Your Team Performance ▶ Chapter 11: Leadership - What Are the Significant Differences Between a Boss and a Leader? ▶ Chapter 12: Data Fundamentals for a Product Manager ▶ Chapter 13: Do You Know What Are OKRs and How to Manage Them? ▶ Chapter 14: Progressive Rollout ▶ Chapter 15: Using Product Frameworks ▶ Chapter 16: Tips to Be a Great Product Manager ▶ Chapter 17: How Should a Product Manager Deal with Technical Debts? ▶ Chapter 18: Aligning Rules with Your Team and the Done Concept ▶ Chapter 19: What Is Design Thinking? ▶ Chapter 20: What Is the Relation Between a Job of an Artist and a PM? ▶ Chapter 21: A Real Example of Good/Bad Usability and the Pain that I Felt as a User ▶ Chapter 22: Bringing Happiness to Your Customers Won't Make Them Loyal Fernando Bello | Author of the Book "Find the Best - A Full Guide for Product for Management." ▶ https://lnkd.in/gbdhk-nv #leadership #productmanagement #designthinking #agilemethodologies #productvision #productstrategy #productdata #okrs #kpis #frameworks #businessrules #UX #customerexperience

28

13 comentários

Os planos de crescimento da OpenAI segundo o The New York Times. Resumidamente, #SamAltman vai em busca do dinheiro perdido. OpenAI’s growing pains Months ago, OpenAI endured a brief civil war that saw the ouster of Sam Altman as C.E.O., largely over his commitment to the safety of the start-up’s artificial intelligence products. Now it’s reorganizing itself to help pull in more investment. But that effort comes despite unresolved questions about whether the company is meant to serve the public good or simply make money, The Times’s Cade Metz and Mike Isaac write. OpenAI may change its corporate structure. The company was initially formed as a nonprofit research lab, but formed a for-profit subsidiary in 2019 to allow outside investment. That arm has since drawn billions of dollars, including $13 billion from Microsoft. The tech giant is in talks to participate in yet another fund-raising round — alongside existing investors like Thrive Capital and new ones like Apple and Nvidia — that could elevate OpenAI’s valuation to more than $100 billion. The board of the original nonprofit OpenAI controls the organization, without official input from investors. But the company is considering changes to that structure, Metz and Isaac write, though it hasn’t settled on a specific approach. OpenAI needs more money. The A.I. race is becoming increasingly expensive, as tech titans including Alphabet and, yes, Microsoft, spend big on research. While OpenAI has annual revenues of more than $2 billion, Metz and Isaac report, one estimate puts its potential costs this year at $7 billion. The company has already evolved in ways that depart from its founding principles. Of the 13 people who helped found OpenAI, only three remain. Among those who have left are Ilya Sutskever, the A.I. scientist who pushed for Altman’s ouster, and John Schulman, who led a team focused on the technology’s risks. OpenAI has recently hired veteran tech executives including Sarah Friar, the former C.E.O. of Nextdoor, as C.F.O.; Kevin Weil, who led product at Twitter, as chief product officer; and Chris Lehane, a former Clinton White House official and Airbnb executive, who is set to become head of global policy. The transition points to the identity crisis at the heart of OpenAI. Other employees who were uncomfortable with Altman’s management have left. Elon Musk, who co-founded the company, has sued it twice, claiming that it put profits ahead of the public good. Some former OpenAI employees see more problems on the way. They point to questions about the safety of the technology the company is creating and note that executives tasked with monitoring those products have left. OpenAI says it’s the cost of growing up. “Scaling a company is really hard,” Jason Kwon, the company’s chief strategy officer, told The Times. “You have to make trade-off decisions all the time. And some people might not like those decisions.” #AI #IA

3

A sound job architecture provides a consistent and transparent framework for career paths and development. Participate in our global survey for insight into dominant market practices to help guide strategic decisions around structure, governance and pay Human Resources careers participate here: #RecursosHumanos #RH #Governance

2

Tokenization of Payroll Loans (crédito consignado): A Product Redefining Access to Credit 🚀 I'm thrilled to be part of the Liqi Digital Assets team as a Product Manager, working on a groundbreaking product and setting a new standard in the financial market: the tokenization of payroll loans for public employees! This R$ 10 million operation, developed in partnership with #PEAK, showcases how blockchain technology can enhance security, transparency, and accessibility in the credit sector. The TIDC protocol product transforms a pool of payroll loans into digital tokens, each representing a specific credit right, managed through a smart contract-based protocol. Instead of packaging all loans into a single asset, each loan is individually tokenized, allowing for a more detailed and secure management of each credit, with rigorous eligibility criteria and risk provisioning directly on the blockchain. By embedding automation and transparency in every step—from risk assessment to payment settlement—our product removes intermediaries and mitigates risks, ensuring that each aspect is controlled by the blockchain protocol. For investors, this means access to a secure and innovative product, and for credit recipients, a much more streamlined and accessible experience. This product is the result of a multidisciplinary team that brought to life a sophisticated and scalable solution, opening new doors in the global market for tokenized investments. Beyond technology, we are creating a unique experience that redefines access to credit and establishes a new standard for the sector. This is the future of the digital economy! #FinancialInnovation #Tokenization #Blockchain #PayrollLoans #DigitalTransformation #Technology #Product

16

2 comentários

Fluent product user experience is crucial. If you have ever worked with me - you do know how serious I am when it comes to business, great products and the quality bar set in the teams. And I know that great products can only be done in TEAMS with EXCEPTIONAL Product Designers, who desire for excellence, who fight for it and who know what’s best for the user. And if they don’t know - they have an educated opinion because they are data-informed: “I know the data, though I’ve also seen enough to tell what’s a great product experience for a specific user“. And don't hide behind the bushes of being overly data-protective ("paralysis over analysis"). You can see the quality of work such people bring to the table, how quickly they can transform already good products into even more attractive, aesthetic and understandable screens. It's the feeling that KPIs usually don’t capture, but the “wow moments” in the eyes of the users - do. Now imagine the IMPACT such a person can make, surrounded by other top-level engineering, product, UX and other professionals while working on a strategically important product that should move the needle in a company of 5k people. That’s the opportunity we have on a table - to revolutionize how 273 millions Wix users can configure their business logic - in a product that needs very strong logical reasoning, critical thinking and not being afraid of development concepts. Yes, obviously, my team has an open role for such Senior UI/UX Designer, someone willing to make a difference. If someone came into your mind while reading this - please forward that name to me or Inesa - enable our team to do even better. Job ad for the role - https://lnkd.in/d6jzTtuC

61

4 comentários

Sooooo, today at Whitesmith I began experimenting with NotebookLM from Google, and I'm amazed at how effectively it transforms thoughts into podcasts! 🚀🎉  I uploaded my latest essays on Product Strategy, and within just five minutes, it generated an impressively accurate podcast! Despite a few errors, I'm really impressed with how well it works. This is a huge power-up! Apologies for all the exclamation points, but I get really excited about these things. Check it out, or rather, listen to it :P

16

🤝 在支付的世界里，我们深知，真正的稳健并非一蹴而就。我们的支付服务之所以能在巴西和墨西哥市场稳健发展，是因为我们始终将建设支付渠道视为一个全新的起点，而非终点。我们理解并尊重每个市场的独特性。我们专注于支付的全流程管理，从渠道建设到日常运营，再到不断的技术迭代和客户反馈的整合。 In the world of payment services, we understand that true stability is not achieved overnight. The reason why our payment services have been able to develop steadily in the Brazilian and Mexican markets is because we always regard the construction of payment channels as a new starting point, not the end. We understand and respect the uniqueness of each market. We focus on the comprehensive management of the entire payment process, from channel construction to daily operations, and then to continuous technological iteration and integration of clients' feedback. #ebanx #Brazil #Mexico

3

A few days ago, it was reported that one of Brazil's top CMOs was dismissed for misusing a corporate credit card. Without delving into the ethics and the decorum that should be fundamental in using such an asset, I want to highlight the importance of compliance. An often-overlooked responsibility of our purchasing department is the scrutiny of costs, expenses, frequency, and many other variables. This responsibility makes us a crucial supportive area for the compliance team. Procurement, as a department, needs to monitor how money is being spent, even if we do not own the budget. This is one of the many reasons I am passionate about our field: we add value to EBITDA and ensure compliance is always maintained. #compliance #procurement #corporategovernance #ethics #einkaufer

7

Pear VC is hiring for product managers. Its Wednesday again folks and we are in the middle of the week. Am I getting older or does it feel like time is really flying by? The end of the month will be here before you know it, so stop wasting your time trying to figure what you "should" message these hiring managers and steal my proven LinkedIn Message templates and Loom Video pitch scripts so you can put this job hunt behind you. #productmanagement #productmanagementjobs #productmanagementcareers #productmanagementtransition #productgym #speedtolead

22

1 comentário

I am excited to share that I have successfully passed the Professional Scrum Product Owner I (PSPO I) certification from Scrum.org. This certification validates my knowledge of the Scrum framework and my ability to support and enable value creation and delivery. Earning PSPO I shows my understanding of how to bridge the gap between strategy and agile product management in order to create valuable products using Scrum.

56

3 comentários

In my current read, Continuous Discovery Habits by Teresa Torres, she talked about Confirmation Bias, one of the major obstacles in decision-making. Encountering this concept has reinforced the importance of cultivating an essential skill: being ready to let go of what you know when superior evidence arises. As product managers, it's crucial to avoid the trap of devising potential solutions and then seeking evidence to support them at all costs. Instead, we should approach validation with open-mindedness, being prepared to abandon our preconceived notions when the data indicates a different direction. Thank you Teresa, for providing such a valuable resource, and thank you, 'Femisayo, for the recommendation 😊. I am eager to continue reading and learning from this book. #productmanagememt

15

2 comentários

GYRA+ enables financial and non-financial institutions to underwrite credit to SMBs and individuals in Brazil. The problem is huge and the opportunity is massive! Thanks for the conversation David Feliba and Fintech Nexus

29

1 comentário