Treat yourself to a new beauty or makeup routine without going over budget with our list of 37 top beauty products under $30. This list is the perfect place to start building your custom skincare routine, add to an existing one, or discover new favorite makeup products. Dive into a world where beauty meets budget and enjoy stunning results that last over time.
A Lip Enhancement Complex That Promotes Naturally Fuller Lips
Give your lips a natural-looking plump appearance at home with this lip enhancement complex. It uses a mixture of peptides to hydrate your lips and give them a fuller look without requiring filler. The pH-balancing formula also removes dry or cracked skin.
A Monochromatic Multi-Stick You Can Use in Multiple Ways
Makeup products like this monochromatic multi-stick are the perfect way to save on your routine without compromising any steps. It comes in a variety of colors, perfect for adding to your lips, cheeks, or eyes. It’s easy to use on the go for quick touch-ups.
Eye Patches That Brighten and Tighten Your Undereyes
Our under-eyes are the most sensitive part of our face, and giving them a little extra love during a skincare routine can make a big difference. These eye patches are infused with collagen and hyaluronic acid to plump the skin and keep it hydrated. They’re great for smoothing out the appearance of fine lines and wrinkles.
Primer That Ensure Your Makeup Applies Seamlessly
Every good makeup routine starts with a high-quality primer, and this one on Amazon is less than $10. It has a hydrating base that is perfect for prepping your skin for makeup and ensuring it stays in place. It grips onto your makeup products without leaving your skin feeling sticky or greasy.
TikTok Famous Foundation With a Long-Lasting Formula
This social media favorite foundation is perfect for any makeup look, from lightweight to full glam. It has a semi-matte finish with a lightweight yet buildable formula to blur the appearance of imperfections and pores. It comes in a variety of shades to match anyone’s preference.
High Quality Mascara With an Impressively Affordable Price
Good mascaras don’t have to cost an arm and a leg, and this false lash effect mascara is proof of that. It has a brush that offers both volume and length with a formula that won’t flake off throughout the day. You can get one for under five dollars or save even more by purchasing a pack of three.
A Baked Blush That Will Make You Shine
There’s nothing better than a blush to finish off your makeup routine. This baked blush has a variety of pink tones and highlighting particles to ensure your cheeks have a natural-looking sun-kissed glow. It has a creamy, lightweight formula that you can easily build up for a more dramatic appearance.
Lip Balm That Feels Like Skincare but Looks Like Makeup
Combining your makeup and skincare routine is a great way to save when purchasing all your favorite products. This Laneige lip balm is perfect for keeping your lips hydrated and using it as a gloss during your makeup routine. It comes in a variety of shades to match anyone’s preference.
Setting Powder That Has a Blurring Effect
Incorporating a setting powder into your makeup routine will give you that flawless, airbrushed look every time. This powder is perfect for applying in areas like your T-zone and under-eyes to minimize the appearance of pores and fine lines.
A Dead Sea Mud Mask for an At-Home Spa Experience
Give your skin a deep clean with this Dead Sea mud mask. It reduces acne and blackheads by detoxifying the surface and pores of your skin while naturally tightening your complexion. It’s made with a mineral-infused formula packed with vitamins.
Foundation That Is Lightweight and Buildable
Starting your makeup with a good foundation will set the tone for the rest of your products, and this e.l.f. foundation is a great choice. It has a lightweight, medium coverage that’s perfect for layering other products on top of, with a semi-matte finish.
Lip Oil That Hydrates as You Wear It
Opting for a lip oil instead of a gloss will help keep your lips hydrated without a sticky feel. The hydrating formula will also help keep your liner in place instead of pulling it off. It comes in a variety of shades to match any of your liners.
Concealer That Covers Dark Spots and Blemishes
Cover up any dark circles or blemishes instantly with this affordable concealer. It has a cushion tip applicator that makes blending effortless and applies just the right amount of product. It comes in a variety of colors, including some with pink undertones to blend well with your blush.
A Liquid Contour Stick That Blends Effortlessly
If you’re new to contouring or prefer a simple makeup routine, this liquid contour stick is a great product to check out. With a price under $10 and a rich pigment that applies seamlessly with a built-in applicator, you’ll be able to chisel out your cheekbones and jawline perfectly.
Lip Oil That Is Just as Moisturizing as It Is Pretty
Give your lips the perfect glossy shine without a sticky feel with the NYX lip oil. It’s made with an extremely moisturizing and shiny formula, making it the perfect finishing touch to any makeup look. It even comes in neutral shades for daily wear as a lip balm.
The e.l.f Liquid Filter for a Flawless Complexion
Give your skin a product that enhances your natural beauty while concealing blemishes with this liquid filter. It’s perfect for softer, dewy makeup looks and even has hyaluronic acid infused to hydrate your skin throughout the day.
A Waterproof Eyeliner for Dramatic Eyes
Eyeliner can make a big difference in your overall makeup look, and this one has an impressively low price. It’s easy to use with a retractable tip that allows you to create precise lines effortlessly. You can get it in a pack of two or opt for just one.
An Eyeshadow Stick Thats Easy to Apply
Get precise application every time with this cream eyeshadow stick. It comes in a variety of colors to create a dimensional, smoky eye or wear alone. Its waterproof formula is sure to stay in place all day long.
Cleansing Balm to Remove Your Makeup Gently
Remove your makeup without causing irritation with this gentle and effective cleansing balm. It’s made with just 10 natural ingredients, perfect for those who prefer chemical-free skincare products. It’s a Japanese skincare must-have that you won’t regret purchasing.
An Anti-Aging Hyaluronic Acid Serum
Plump up your skin and improve its elasticity with this hyaluronic acid serum. It’s great for preventing signs of aging, like fine lines and wrinkles, and even brightening your skin with added vitamin C. It’s a perfect step to use right before your moisturizer to ensure your skin absorbs all your skincare products.
An Eyeshadow Palette With 14 Colors
With this affordable eyeshadow palette, you can create any eye makeup look you can dream of. It features 14 pigmented colors that range from shimmery to matte shades in a variety of neutral tones. Each of these eyeshadows looks stunning, whether worn together or alone.
Moisturizer That Will Improve Skin Texture
Investing in a moisturizer that helps even out your skin’s texture is ideal for achieving a glass-like complexion. This moisturizer is made with zinc and niacinamide to promote overall skin radiance and remove excess oil without dehydrating your complexion.
A Liquid Contour Wand That Has a Natural Finish
Give your face a bronzed and chiseled look with this liquid contour wand. It has a cushion tip applicator that helps you get the perfect amount of product onto your face. It’s easier than ever to blend with your hand or a brush. The quality and design rival high-end makeup brands, delivering the same flawless results.
A Rescue Retinol Cream for Your Nighttime Routine
Incorporating a retinol cream into your nighttime routine will help your skin thrive daily. This Rescue Retinol Cream will even out your skin tone and texture, especially after a breakout. It has a non-drying formula that is safe for even the most sensitive skin types.
Mascara That Curls and Lifts Your Lashes
Instead of ruining your eyelashes with a curler, check out this mascara with a curved brush that lifts your lashes naturally. The brush shape provides a curled effect and adds extra volume. Plus, it has a formula that’s easy to remove without causing damage to your lashes.
A Liquid Eyeliner Pen That Will Give You the Perfect Wing
Getting the perfect winged eyeliner is easier than ever with this liquid eyeliner pen. It has a small tip that helps you achieve a precise line and a waterproof formula that is smudge-resistant. You can get it in neutral or bright colors to make your eyes pop.
A Makeup Primer That Makes Your Complexion Glow
Using this makeup primer will ensure that your makeup stays put every single time you apply it. It has an illuminated base that highlights the high points of your face in the sunlight. You can use it alone as a complexion booster or wear it underneath your other makeup products.
An Eye Makeup Remover Made With an Oil-Free Formula
Spare your lashes from being ripped out while removing your makeup at the end of the day with this oil-free eye makeup remover. It’s safe for sensitive skin and eyes and can remove even the toughest waterproof mascara in no time.
A Facial Mist Spray for Extra Hydration
Nothing’s better than skincare products you can simply mist onto your face, like this facial mist spray. It’s infused with hyaluronic acid, hibiscus, and vitamin E to keep your skin hydrated throughout the day.
A Multi-Stick That Makes Eye Makeup a Breeze
Make your eyes pop with a multi-stick that enhances your eye color. This eyeliner and eyeshadow multi-stick has multiple uses to make your eyes stand out, whether used with other products or alone. Priced under five dollars, it comes in a variety of colors to choose from.
A Set of Sheet Masks to Pamper Your Skin
On days when your skin needs a little bit of extra attention, this pack of sheet masks will come in handy. It includes 12 masks with various ingredients to purify, hydrate, and refine your complexion. All you have to do is pick one to use.
BB Cream With an 8-in-1 Formula
Nourish your skin during your makeup routine with this 8-in-1 BB cream. It has SPF 30 and helps control oil while acting as a primer, concealer, foundation, and more. It’s a great way to save on makeup products and time.
Shaping Wax That Holds Brows in Place
Defining your brows is easier than ever with this clear eyebrow-shaping wax. It helps keep them in place all day long, whether you want a dramatic arch or a fluffy, feathered look. The clear formula provides a natural-looking appearance.
Setting Spray to Lock Products in Place
Make your makeup last with Milani setting spray. It has a three-in-one design that acts as a primer before you apply your makeup and helps color-correct with infused niacinamide. It lasts all day and provides up to 24-hour wear, making the most out of your products.
An Ice Cube Roller You Can Customize
Customize your skincare routine with this ice cube roller. It allows you to create your own custom ice molds infused with any skincare ingredients or essential oils you need. It’s reusable and will be a great addition to your morning routine to help prevent puffiness.
A Mascara That Comes With a Primer
Starting your mascara process with a primer is perfect for keeping your lashes healthy and hydrated while giving them extra length and volume. This 2-in-1 mascara features a dual-ended design with a primer that dries in just 30 seconds and mascara at the other end.