Makeup doesn’t always have to be bold or dramatic. In fact, many situations call for makeup that’s far more laid back and understated. If you’re a fan of understated glam or it’s the standard in your line of work, this list is for you. We’ve gathered the best natural-looking makeup products on Amazon to help you create gorgeous looks that are understated but still elegant. From eyeliners to eyeshadows to lightweight foundations and low-shine highlighters, we’ve got what you need to create the looks you love.
Blend and Build With This Eyeshadow Stick
One of the best things about this eyeshadow stick is that it won’t crease no matter how long you’re wearing it. You can build up and blend out this gorgeous pigment to create classic looks that last.
Add Some Dimension to Your Lips With This Liner
This long-lasting, waterproof lip liner will stay right where you put it for up to twelve hours. The creamy lip product allows you to create some incredible depth for a truly glamorous look.
Make That Redness Disappear With This Cream
Prepping your skin before you start applying your makeup is a key part of getting the most natural look. This IT Cosmetics color-correcting cream helps you do that by evening out your skin tone.
This Cream Shadow Is Super Pigmented
This Honest Beauty cream eyeshadow is just as pigmented and beautiful as it is lightweight and buildable. If you want just a pop of shine in your look, this eyeshadow is a must-have for your makeup kit.
This Jelly Tint Is Mess-Free and Works on Your Lips and Cheeks
You can use this Milk Jelly Tint on your cheeks and your lips to create a really natural and cohesive look. The stain is mess-free, long-lasting, and buildable, so you can personalize your shade.
Make Your Eyes Pop Naturally With This Liner
A really easy way to add a touch of extra elegance to your makeup look is by making your eyes pop. This creamy, smudge-proof liner allows you to line your waterline to get that natural pop.
This Eyeshadow Stick Adds Depth and Sparkle
If you want eyeshadow that doesn’t look over-the-top but still catches attention, this e.l.f. stick is a great choice! It’s easy to blend out, and you can use it on its own or with your other favorite eyeshadows.
This Eyeshadow Stick Is Crème to Powder for a More Natural Look
You’re going to love using this super pigmented eyeshadow stick to achieve a light, shimmering look that adds just a touch of fun to your otherwise glam and understated makeup.
This Tinted Moisturizer Does It All
Foundation is great, but what’s even better is a foundation that also hydrates your skin and provides you with SPF 25 protection. This Smashbox Halo Healthy Glow product does all that and is even sweat- and humidity-resistant!
This Lipstick Is So Much More Than Color
Give your lips a sheer tint at the same time that you offer them deep, lasting hydration with this lipstick. This Perricone MD lipstick hydrates, smoothes, and offers just enough pigment for a natural look.
This Laura Gellar Palette Has Everything You Need
This palette includes a bronzer, blush, two highlighters, and three eyeshadows. Each of the products is designed to help you get just a little depth in your look for a glamorous, natural vibe.
This Concealer Brightens Your Skin
Get a really lightweight, full-coverage look that has lasting effects with this concealer from e.l.f.. The concealer covers those dark circles and brightens them while also adding deep, nourishing hydration.
This Revlon Palette Covers the Essentials
You don’t need a variety of eyeshadow colors when you’re considering natural-looking makeup; just a few colors will do. This Revlon creme palette has all the colors you need to get natural, dimensional looks.
TikTok Loves This Milk Makeup Stick
Just swipe on this cream makeup stick on your lips and cheeks, and you’re good to go. You can blend out the color to create a smoother, more diffused look or swipe and leave it for a bold, bright pop.
This Powder Foundation Is Weightless
Not all foundation works well for understated glam, but this pressed powder does a good job of dulling redness without covering freckles and scars. The sheer, mattifying powder lasts all day and won’t get cakey.
This Tinted Moisturizer Offers SPF Protection
This fantastic tinted moisturizer from Pür comes in a brilliant range of shades. The formula is super-hydrating, soothing, redness-correcting, and packed with nutrients that care for your skin.
This Long-Lasting Liner Makes for a Great Smokey Eye
Lancôme has long created fantastic products, but their Le Stylo eyeliner has got to be one of the best. It’s a classic that helps you to create a smokey eye full of depth and elegance with just two steps.
This Foundation Lasts All Day Long
You’ll get the full coverage of a liquid foundation but with the lighter, mattifying power of powder with this product. The highly-pigmented foundation comes in a fantastic range of shades.
This Finishing Powder Doesn’t Add Any Color
Use this transluscent powder to set your look and mattify it at the same time. Adding this to your look doesn’t just set your makeup, but also reduces redness and minimizes the appearance of pores.
You Don’t Need Foundation When You Use This Glotion
The Lumi Glotion from L’Oreal is so great you might give up foundation altogether. The Glotion doesn’t give much coverage, but it does give you a natural, sun-kissed glow.
This Putty Blush Allows You to Blend and Build
This e.l.f. putty blush helps you to add depth to a natural look. It comes in shades that don’t feel dramatic or bright, but give you that subtle warmth you’re looking for in your makeup.
Get Incredible Volume With This Mascara
You might just love this mascara so much that you use it instead of falsies. The non-clumping formula gives you volume and length. The brush helps fan out every eyelash for a full, bold look.
This Concealer Gives You a Natural Finish
The formula of this IT Cosmetics concealer and the built-in brush work in tandem to give you an even, natural finish every time you use it. Use it to even out your skin tone and cover up redness and blemishes.
This Baking Powder From Kimchi Cosmetics Is a Must-Have
This loose powder gives you a soft, blurring effect that helps to even out your skin tone. The ultra-soft powder puff helps to evenly distribute the product and keep your makeup locked in all day long.
This NYX Gloss Isn’t Sticky
The best thing about the NYX Fat Oil gloss is that it’s not sticky. The second best thing is that while it gives you the beautiful pigment you want, it also gives you the deeply nourishing hydration you need.
This Highlight Stick Gives You a Dewy Glow
A natural look doesn’t mean going without a highlighter. This MegaGlo makeup stick from Wet’ n Wild is a buildable product that gives you a dewy, bright look that resembles a natural glow.
This Mascara Lifts and Thickens
This mascara from Perricone MD is designed to nourish, condition, and strengthen your lashes over time while giving you a tinted boost. Your lashes will look thicker and lifted when you use it.
Keep Your Look Dewy With This Illuminator
If you’re going for the no-makeup makeup look, this Saie Illuminator was made for you. It gives you a dewy, sun-kissed glow. Use a few pumps with your foundation to brighten it a bit.
Lock Your Look in Place With This Setting Powder
The Bare Minerals loose setting powder is one of the best ways to get a really natural-looking finish on your makeup. It won’t feel cakey or settle into fine lines, but it will help mattify to prevent shine.
This Eyeliner Is Safe for Sensitive Eyes
The silky formula of this Clinique eyeliner is great for getting the perfect smokey eye look. You can gently smudge it out right when you apply it, but 60 seconds after, it stays in place and resists smudges.
This Setting Spray Plumps While It Secures
Infused with electrolytes and vitamins, this NYX setting spray plumps your skin, helping to give you a more youthful, natural look. It locks your makeup in place all day, resisting smudging and transferring.
Give Your Under Eyes a Boost With This Concealer
Concealer might seem a little counterintuitive when you’re thinking about a natural look, but this Maybelline concealer is one that gives you just enough coverage. It won’t look heavy or cakey, and it blends beautifully.
This Putty Primer Trio Is the Ultimate Set
Create the best, smoothest, most even canvas with this putty primer trio from e.l.f.. The set grips your makeup in place while smoothing and blurring texture and reducing any shine.
Keep Your Glam Secure All Day With This Spray
This Urban Decay setting spray is waterproof, transfer-resistant, and long-lasting. That means you can enjoy your glam all day long when you top it off with a few sprays of this award-winning product.
This Primer Grips Your Products
You’ve heard about the famous Power Grip Primer, but have you tried it yet? This primer gives your skin grip to prevent smudging. It also evens out your skin texture and blurs your pores for a glam finish.