Tessa H.

New report finds Aotearoa's SaaS sector earned $3.6b revenue in 2023, growing two and a half times faster than the export sector overall. Findings downloadable here https://lnkd.in/gYazKzwb Includes our thoughts on expanding career horizons (P36) #SaaS #NZTech #Innovation #GlobalMarket

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Marketing made easy for Australian businesses with Robotic Marketer's "Come Market Your Business with Me" program. This program uses AI to simplify marketing for solopreneurs, small business owners and junior marketers. It's your step-by-step guide to success, from planning strategies to tracking performance. To find out how, visit: https://lnkd.in/gE6VJZDA #MarketingMadeEasy #SmallBizAU #MarketingAI #RoboticMarketer #TechDay

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Marketers across Australia and New Zealand, are you looking to streamline your digital workflows and boost efficiency? Join us for Canto's upcoming webinar tailored for ANZ marketers to explore how Digital Asset Management (DAM) can help transform your content management strategy. In just 30 minutes, you’ll discover: 📌 How Canto’s AI-powered DAM system simplifies asset management and enhances team collaboration 📌 Real-life success stories from companies using Canto in the region 📌 A live demo of Canto’s intuitive tools in action, showing you how to get the most out of your digital assets Whether you’re dealing with images, videos, or other media, Canto ensures your team can manage and share content easily—no tech expertise required! Don’t miss out—register now to learn how Canto can supercharge your marketing efforts! 👉 Register Here: https://ow.ly/tTOS50TRese #DigitalAssetManagement #MarketingTools #ANZMarketing #ContentEfficiency #Canto #Martech

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Marketers across Australia and New Zealand, are you looking to streamline your digital workflows and boost efficiency? Join us for Canto's upcoming webinar tailored for ANZ marketers to explore how Digital Asset Management (DAM) can help transform your content management strategy. In just 30 minutes, you’ll discover: 📌 How Canto’s AI-powered DAM system simplifies asset management and enhances team collaboration 📌 Real-life success stories from companies using Canto in the region 📌 A live demo of Canto’s intuitive tools in action, showing you how to get the most out of your digital assets Whether you’re dealing with images, videos, or other media, Canto ensures your team can manage and share content easily—no tech expertise required! Don’t miss out—register now to learn how Canto can supercharge your marketing efforts! 👉 Register Here: https://ow.ly/tTOS50TRese #DigitalAssetManagement #MarketingTools #ANZMarketing #ContentEfficiency #Canto #Martech

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Finding the right offshore partner for your Sydney digital agency can be a great move. It can help you save money, grow your business, and get access to special skills. Based on available data, over 30,000 Australian businesses have offshore partners in nations like the Philippines, and about 70% of Australia's top companies outsource their IT support teams to meet their technological demands. But it's essential to make the right choice. In this blog, we will guide you through the process of choosing the right offshore partner. We will cover key points like understanding your needs, researching markets, and ensuring quality control. #outsourcing #digitalmarketingagency

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Every interview of The Raise is now live on Spotify 🎙️ it’s a must-listen for anyone passionate about B2B SaaS, scaleups, venture capital, and deep tech. We’ve had some incredible guests from companies across Australia and New Zealand like Sharesies, Clare Capital, EVP, Blackbird, and Paloma. So whether you’re looking to understand the latest trends in unit economics, customer acquisition strategies, or the future of deep tech, The Raise has got you covered. Tune in to gain valuable insights and stay ahead in the ever-evolving tech landscape. Check out the latest episode here: https://lnkd.in/gwTjwGTW #TechPodcast #Innovation #SaaS #VentureCapital #DeepTech #CustomerAcquisition #UnitEconomics

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🎙Join our MD and Co-Founder David Lawrence 🚀 and Host James Lawrence 🚀 on the Smarter Marketer Podcast as they discuss the real impact of AI on the Australian marketing landscape, and why marketers must cut through the AI hype. Full episode link is in the comments👇 . . Key takeaways include: - The current AI landscape and a look back at 2024 - The real impact of AI on marketing jobs - The role of AI in improving the quality and scale of content creation - How agencies are using AI for client work in audio, video, design and creative projects - The future of AI in search: ChatGPT vs. Google’s Gemini #digitalmarketing #rocketagency #digitalmarketingagency #AI #podcast

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🎙Find out how email, SMS, and push marketing are used in eCommerce lifecycle marketing in 2024 🛍️. Tune in to the Smarter Marketer Podcast with James Lawrence 🚀 , featuring eCommerce expert Joshua Chin. Full episode link is in the comments! Key takeaways include: - Understanding lifecycle marketing and what it means for Australian marketers - The challenges in lifecycle marketing and strategies to overcome them - Case Study: The Oodie’s success - How to balance click rates and conversions to maximise ROI - The right way to optimise channels: SMS vs. Email - Personalisation in lifecycle marketing - Navigating the eCommerce market - USA and Australia #digitalmarketing #rocketagency #digitalmarketingagency #podcast #ecommerce

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Unlock the secrets to enhanced team engagement and operational efficiency with our E-Book, 'Unleashing the Power of Data: The Strategic Roadmap for Australian Businesses.' Download now and lead your business to new heights! https://lnkd.in/e2RNejVz #BIEmpowerment #TeamEngagement #OperationalEfficiency

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**Forrester Forecasts 4% Rise in Australian Tech Spending for 2024** Forrester predicts a 4% increase in Australian tech spending in 2024, despite high inflation, slow economic growth, and rising interest rates. Businesses in Australia and New Zealand are focusing on improving customer experiences, aligning brand initiatives with ESG reporting, and investing in AI and emerging technologies. Key priorities include enhancing IT infrastructure, speeding up IT delivery, and supporting hybrid work environments. New Zealand is focusing on agricultural solutions, while Australia prioritizes AI and data analytics. For more tech news, visit [Tech on Wheels](www.techonwheels.co.nz). #TechSpending #AI #CX #ESG #DigitalTransformation #HybridWork #Australia #NewZealand #TechOnWheels

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Unlock the secrets to consistent lead generation for your Australian business with our FREE eBook! Learn proven strategies to attract and convert leads effectively. 🌟 Don't miss out – download your copy today at www.rtdigital.com.au 📖

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Are you keeping up with changing buying group behaviour and industry trends? If you're a mid-sized #B2B company, see how an effective digital #marketing strategy can help you: ✔️ Overcome limited marketing resources ✔️ Create a robust and personalised marketing approach ✔️ Stay competitive and grow in a fast-paced landscape

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Get ready to be inspired! Discover how fellow Kiwi businesses are leveraging digital tools for success. Tune in to the Digital Boost Podcasts on your favorite platform https://bit.ly/4cySRQL 🎤 #DigitalBoostPodcasts #KiwiBusinesses #DigitalTools

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