Julie Tylman

YouTube: Where Reach, Engagement, and ROI Align 🚀 Today's media landscape is fragmented, but one platform consistently attracts audiences: YouTube. 📈 It reaches 97% of online Australian adults and 90% of Kiwi adults, driving 2.2x higher long-term brand impact than other platforms. From building brand awareness to driving sales, YouTube offers effective engagement and proven ROI, allowing you to effectively reach your audience across various screens and formats. Ready to leverage the power of YouTube for your business? Learn more about how you can maximise your impact. ➡️ https://goo.gle/3N0nTW4 #ThinkWithGoogle

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Benefits of paid ads for Canberra businesses: ➡️ traffic ➡️ specific targeting ➡️ brand awareness ➡️ conversion tracking ➡️ competitive advantage ➡️ adjustable ➡️ global potential ➡️ full-control for advertisers ➡️ data transparency ➡️ cutting-edge technology ➡️ Better ROI ➡️ and sooo much more. Read our blog to learn more.

Only 4% of early-stage NZ SaaS businesses manage to cross the $3m ARR threshold each year*. Why? Many think they have Product-Market Fit (PMF), but they haven't. Often early-stage SaaS businesses struggle to align their products with market needs, leading to wasted potential and missed opportunities. This challenge is not just about business—it's about realising a vision and avoiding the common pitfalls that lead to unrealised potential. 'First Steps to Product-Market Fit' is a kiwiSaaS Masterclass presented by Ian Daniel, Lead Product Management Trainer at Brainmates. It will equip you with the tools to validate and refine your product with confidence. Working around your busy life, this series of interactive online sessions offers high value: • Workshop 1: Friday 10 May 2024, 9AM - 1PM (Market Opportunity assessment) • Workshop 2: Monday 20 May 2024, 1PM - 5PM (Business Opportunity assessment) • 1-hour personal Coaching Session: 21 - 30 May 2024 (times to be confirmed with participants) Designed precisely for early-stage SaaS businesses, this kiwiSaaS Masterclass is for you if:  • You have a product but haven’t validated market need and potential  • Have launched your product but struggle to attract customers  • Find converting trial users to paying customers challenging Hurry, places are limited! Find details and book at: https://bit.ly/3JetBSp *(Data collected by kiwiSaaS community based on 743 revenue-earning NZ SaaS companies in 2023. Average annual conversion rate to $3m+ ARR band during the period 2016-2023.) #kiwisaas #masterclass #productmarketfit #harnesspotential  Kathryn Shepherd-King Paul Wissam

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📊 Marketing is an integral part of any business, especially for small businesses trying to compete in the Australian market. Keeping up with the latest marketing statistics is vital for small business owners, as it enables them to stay ahead of the competition and adjust their strategy accordingly. In this article, I will share some of the most relevant marketing statistics every Australian small business owner should know. Read more: https://lnkd.in/gC8-vJeq #digitalnectar #digitalmarketing

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Stand out with custom Meta creatives tailored for your pool business, showcasing unique designs and features that set you apart from the competition. Not Getting the Results You Want? Book a Call and Let’s Get Your Business on Track. https://vastly.com.au #vastlydigital #googleads #metaads #homeimprovement #trades #fencingbusiness #tradesandservices#TradeBusinessGrowth #HomeImprovementSuccess #HomeImprovementMarketing

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Interesting to see here in a banking article from CommBank that 61% of Aussie manufacturing & wholesale businesses expect an increase over the next year. 81% of businesses plan to increase technology investment in the next 12 months. Emerging technologies set to impact the industry most include those enabling supply chain efficiencies and artificial intelligence (AI) and machine learning. Two in three businesses saying it improves demand forecasting, inventory management, and supply chain sustainability. Here at StockTrim - Smart Inventory Forecasting Software we are well placed to enable this growth, with proprietary Machine Learning/AI algorithms at the core of how we assist SME's predict their future inventory needs. #inventory #ai #sme https://lnkd.in/gihwHeDD

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Did you know that 46% of Australian startups fail due to poor market research? 📉 Whether you're starting fresh or expanding, you can always create an app like Instagram, Snapchat, or TikTok with the right developers! At DigiGround, we combine decades of app development expertise with hands-on marketing experience to ensure your app hits the mark. 🎯 Let us handle the groundwork, from market research to reaching your target audience effectivel🌏 Visit our website- https://digiground.com.au/ for more information or simply message us here. #AppDevelopment #MarketResearch #AustralianBusiness #DigiGround #MobileApps #TechSuccess #StartupAustralia

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📣 Tell us about your business to help compile Australia's go-to resource for the wedding industry, and go into the draw to win a $500 Visa card! 🤑 The annual Easy Weddings business survey for 2024 is now open — and we need your perspective. Whether you've been in business for decades, are a new kid on the block, or somewhere in between, your insights matter greatly to us. We're looking to statistically measure how 2024 and 2025 compare with previous years, and what lies ahead for Australian weddings. Your input will ensure our industry is well-prepared. The data gathered will be used in various ways, including PR and our annual Australian Wedding Industry Report, which is sent to 10,000 Australian wedding businesses and media contacts. Ultimately, it's about equipping businesses like yours with the insights to thrive in 2025 and beyond. Click below 👇to complete the survey.

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Any marketer worth there weight in gold knows that the ultimate "number" to be measured on AND own is Revenue. In the old days of MQL/Marketing Created and Marketing Influenced leads, CMOs could dance into the boardroom claiming that their metrics where all green, weren't they amazing and could they have more budget...while the sales leaders would shake their collective heads and order us back to the colouring in department (true story from my early days at IBM). Those days are long gone and now marketers look at all parts of the funnel and can (and should) play a role in progression and closing of pipeline (as well as opportunity generation). So we've pulled this guide together to ensure we all understand that not all revenue sources are created equal and that marketing has a big role in the revenue conversation. And To Note: The traditional approach of progressing all leads through a linear set of actions may not be as effective as looking at Intent and treating High intent leads differently to Low intent. We love helping our clients find, progress and close revenue generating opportunities, so we've complied all our hot actionable insights into one place...go fill your boots!

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Ready to make 2025 your year of growth? Our latest research uncovers the bold ambitions of mid-market businesses in Australia and the strategic technology investments they’re making to stay ahead next year.     📊 52% plan to invest over $100,000 next year   📈 31% will invest between $200,000 and $300,000     This shows a clear trend. Mid-market businesses are ready to punch above their weight, leveraging technology to compete with larger players. With the right tools, the mid-market can thrive in a big-business world.     Read more about our research on the blog and explore the full report.   https://lnkd.in/g84csRGr   https://lnkd.in/gu7mZt3f 

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Are you ready to foster innovation and drive growth within the Asian Australian business landscape? The recent LT BSM and seedplanet partnership, under the banner of 'Innovate and Elevate: A Pitch for Success,' is set to revolutionize the startup ecosystem by providing substantial opportunities for growth and development for startups in the Asian Australian community. Join us for the Asian Australian Startups Roadshow Competition on July 30, 2024, at the Wade Institute of Entrepreneurship. Expect expert panels, a pitching competition, valuable networking opportunities, and meticulously crafted workshops and training sessions designed to equip participants with the tools and knowledge necessary to excel. READ THE FULL STORY HERE: https://lnkd.in/gVGbwAAP Secure your spot and be part of this exciting journey towards innovation and growth! Early bird tickets are still available until June 30th. Grab your tickets now: https://lnkd.in/gJu5s9Tz Don't miss this opportunity to tap into unparalleled growth and success! #LTBSM #LocalThreads #SeedPlanet #Mentorship #Ecommerce #Startups #Innovation #Entrepreneurship #PitchNight #AsianAustralianStartups #Networking #Entrepreneurship #BusinessGrowth #InvestmentOpportunities #StartupCommunity #WadeInstitute #BusinessStrategy #EntrepreneurialSuccess #InnovationInAsianAustralianStartups #LTBSMSeedPlanetPartnership #StartupGrowthInAustralia #EmpoweringAsianStartups #Entrepreneurship #Networking #Mentorship #StartupCompetition #AsianAustralianCommunity

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Get more clicks, more customers, more sales with Google Ads! . . . . #sydneybusiness #sydney #smallbusiness #smallbusinessaustralia #sydneylocal #sydneysmallbusiness #perthbusiness #adelaidebusiness #smallbusinessau #australia #localbusiness #sydneybusinessowners #business

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