The 100% Project

🎄As the festive season approaches, it's time to reflect on the traditions and gendered roles that shape our celebrations. Our latest blog, "Is It Choice or Expectation? Unpacking Gender Stereotypes for the 2024 Australian Festive Period," explores how outdated expectations impact everything from meal preparation to gift-wrapping and offers insights into creating a more inclusive and equitable holiday season. 💡 This year, let's celebrate the true spirit of togetherness by sharing responsibilities and breaking free from stereotypes. 🔗 Read the full blog here: https://lnkd.in/g8Qw9ViB #GenderEquality #InclusiveHolidays #The100PercentProject

As we head into the final stretch of 2024, The 100% Project Director and Organisational Psychologist, Kat Stevenson finds herself reflecting on five books that have shaped her thinking this year—particularly when it comes to gender equity. The summer break is a chance to dive into books that challenge, inspire, and expand our worldview. What books have shaped your thinking this year? Feel free to share your recommendations — we're always looking to add to our TBR pile! #GenderEquity #Feminism #GenderEquity #2024ReadingList #Empathy #Consent #Intersectionality #The100PercentProject

Meet Dav Lippasaar 🚀 Director at The 100% Project | Dav combines over a decade of expertise in media, marketing, and strategy with a deep commitment to gender equality in leadership. With a proven track record as a digital marketing strategist, Dav has helped numerous brands develop impactful digital strategies that drive growth and foster meaningful change.
 Dav's professional journey began with a Bachelor of Media from the University if Adelaide and continued in Hollywood, California, where he honed his marketing and media skills. As the founder of SAAR® Media in Melbourne, he empowered teams to embrace digital innovation and adapt to an ever-evolving landscape. Dav firmly believes that true progress in leadership comes from embracing equality and inclusivity, and through digital marketing, we can amplify the voices and stories that push for this transformation.
 At The 100% Project, Dav is dedicated to using his expertise in digital strategy to further the mission of gender balance in leadership. His focus is on advocating for inclusivity and leveraging digital tools to create tangible change, ensuring that women are equally represented in leadership roles. 
For those who share Dav’s passion for empowering voices and creating a more balanced, equitable future, he is always open to connecting and collaborating on initiatives that drive progress.
 #DigitalMarketing #GenderEquality #Leadership #DiversityAndInclusion #DigitalEmpowerment #MarketingForGood #InclusiveLeadership #EqualityInTech #The100PercentProject

Introducing Justine Szalay, The 100% Project Director, and seasoned marketing and social impact professional with over 14 years of experience crafting brand, digital, campaign, and impact strategies. 💫 She’s a natural at turning communications challenges into opportunities and thrives on helping others, a passion which extends into her work as a certified coach. Justine has had the privilege of collaborating with some of the industry’s most talented people and impactful brands. With a proven track record in envisioning and implementing brand, communication, and impact initiatives, Justine supports leaders of purpose-driven businesses and ambitious nonprofits to turn ideas into reality. A dedicated advocate for gender equality and women in leadership, Justine strives to create opportunities for diverse voices to be heard and valued in every space she enters. Whether leading teams or consulting on strategy, her guiding principle is simple yet powerful: 💭 Stay curious, always. 💭 If you're passionate about creating positive change, Justine is always open to connecting with like-minded professionals who share a vision for making a lasting impact. #BrandMarketing #SocialImpact #GenderEquality #WomenInLeadership #Advocacy #PurposeDrivenBusiness #LeadershipDevelopment #ImpactStrategy #The100PercentProject

Diversity of Thought // This month, The 100% Project Director Louise X explores the stereotypes, misconceptions, attitudes and societal biases around hiring and promotion and how we can reimagine leadership beyond tradition. ➡️ Read our latest blog 'The Myth of Meritocracy: Why “the best man for the job” might just be a woman': https://lnkd.in/gbZ-3xfw 📖 Want to read more? Delve into our research recently shared at #IOP2024 Conference in Perth by Frances Feenstra, Gillian Harris and Kat Stevenson: https://lnkd.in/gZNEQye4 We'd love to hear your thoughts and experiences with diversity, or lack thereof in the comments below. 👇 #GenderEquality #JoinTheChange #Leadership #DiversityAndInclusion #GenderEquity #The100PercentProject

🌟Introducing Louise X (Exton) - Director of The 100% Project 🌟 A dedicated advocate for gender equality with a strong foundation in corporate governance, strategic planning, and financial management, Louise brings over a decade of leadership experience in tech, and media. 

Her expertise includes driving data-driven decision-making and research-driven solutions, particularly through her work with a people analytics platform focused on closing the gender pay gap. In addition to her commercial achievements, Louise is a mentor for the Tech Ready Women Academy, which promotes women’s representation in tech and entrepreneurship. 

She has also served in board and advisory roles, including:
 🏡 Non-Executive Director at Uplisting 👧 Treasurer at South Coogee Children's Services and 🎻 Board Observer at Australian Chamber Orchestra. These roles, all equipping her with robust skills in governance, risk management, and financial oversight. A Chartered Accountant and GAICD graduate, Louise is deeply committed to leveraging her expertise to foster gender equity and contribute to systemic change.

Welcome Louise in the comments below 👇

#GenderEquality #Leadership #TechForGood #Governance #DiversityAndInclusion #WomenInTech #Mentorship #Impact #FinancialLeadership #The100PercentProject

🗓️ For half the population today is not just a Tuesday, according to Australian Council of Trade Unions (ACTU) president Michele O'Neil. "Today is the day that women effectively start working for free in Australia ... The gap is still so much that it means effectively … there's 42 days in the year that women have the equivalent of working without pay, compared to men," Ms O'Neil said. A new report says the gender pay gap, somewhere between 11.5 and 21.7 per cent. Whilst it's narrowing much faster than it was previously, here at The 100% Project we're looking forward to seeing the what progress some of Australia's best-known companies have made in the past year. 📊 https://lnkd.in/gdNbnV8E

Many men are feeling a sense of loss in the face of affirmative actions like gender quotas, which contributes to resistance. What if we created a psychologically safe space to acknowledge that loss? Our research suggests that this would mean less resistance so that we can move forward together for a more gender-equal world. Frances Feenstra, Gillian Harris and Kat Stevenson had the privilege of sharing this research last week at the #IOP2024 Conference in Perth to an engaged and thoughtful audience of organisational psychologists. 📎 Want to read more? Download our paper “Navigating Loss: Understanding the impact of psychological safety on men’s attitudes towards gender quotas.” here: https://lnkd.in/gZNEQye4 #GenderEquality #NavigatingLoss #The100PercentProject 📸 Frances Feenstra

👨🦰According to the 2024 Senior Executive Census, in Australia, 9 out of 10 CEOs are still men - an alarming figure when 46% of ASX300 companies have no women in CEO pipeline roles. 🤯 Change is hard and messy, but that doesn’t mean we shouldn’t try. First, we must face the challenges - give us your thoughts in our Poll below: #WomeninLeadership #Equality #The100PercentProject

Progress isn’t linear, and the same can be said about gender equality in Australia’s advertising and media industry. This week, the unfortunate reality of publishers like Campaign Brief reinforcing outdated male stereotypes has come into focus. It raises the question: is this what agencies really look like behind closed doors? At The 100% Project alongside Jasmin Bedir and INNOCEAN Australia, we’re committed to uncovering the truth. Our work on Gender in the Media continues as we dig deeper into these systemic issues. Stay tuned - 2025 will be an eye opener. #genderequality #mediatransparency #representationmatters #The100PercentProject