🎤 Call for Speakers: Human Insights Conference 2025! Have an innovative idea, impactful research, or unique insight to share? The Human Insights Conference 2025 is your stage! We're now accepting speaker submissions for this annual event where the latest developments, innovations, and ideas shaping the research and insights industry come to life. Submit your proposal and help us create an event that fuels collaboration, sparks innovation, and shapes the future of our industry. 📩 More info and submit your proposal: https://lnkd.in/geQEzZiW #HIC25 #CallForSpeakers #ResearchInnovation #InsightsLeadership
The Research Society
Market Research
Chippendale, New South Wales 6,309 followers
The Research Society is the professional association for the market research and insights industry in Australia.
About us
Home to the Best Minds of the Research and Insights Profession. Committed to connecting, supporting and developing members to elevate the future of evidence-based research in Australia and beyond. CEO: Angus Hunter - [email protected]
- Website
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https://researchsociety.com.au/
External link for The Research Society
- Industry
- Market Research
- Company size
- 2-10 employees
- Headquarters
- Chippendale, New South Wales
- Type
- Nonprofit
- Founded
- 1955
- Specialties
- Membership, Training and Education, Publications, Market Research, Professional Association, Social Research, Professional Development, CPD Accreditation Program - QPR, and On_Demand Online Learning
Locations
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Primary
20/40 Meagher St
Chippendale, New South Wales 2037, AU
Employees at The Research Society
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Mark Newstead
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Andris Versteeg
Market Research Insights ✔️ Market Research For Decision Making ✔️ Market Research For Business ✔️ Customer Experience ✔️ Marketing Mix Modelling
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Mahesh Enjeti "Setting the Scene" Keynote Speaker
Strategy sounding board, Auracle World, Co-Founder, BrandRead.i.y®, Non-Executive Director, Allevia Limited, Adjunct Fellow, Western Sydney…
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Troy K.
Seeking answers that drive the change we need to make our community better.
Updates
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📣 Calling Sponsors for GSR25! The Research Society is excited to announce the Government and Social Research Conference 2025, taking place on Wednesday, 2 April 2025, at the Realm Hotel, Canberra. Building on the success of our previous edition, this one-day event promises a highly-engaged audience exploring emerging themes, direct policy impact, innovation, and discussions on how to be effective and create value in Government and Social Research. 💡 Limited sponsorship opportunities available - don't miss out! 📩 For more details, get in touch with our Head of Partnerships Colin Wong About GSR25: https://lnkd.in/ejeF_TUx #GSR25 #TheResearchSociety #SponsorshipOpportunity #GovernmentResearch #SocialResearch
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Are AI research agents the future of market research? Artificial intelligence is changing the Australian research sector, but one area is creating a lot of buzz – AI research agents. These chatbots can conduct dynamic, in-depth conversations with respondents, potentially delivering the depth of qualitative research at the scale of quantitative studies. But do they live up to the hype? Chris Sherley, Jo Kirkhope and Catherine Price-Ackers from EY, delve into the promises, performance, pitfalls and potential of AI research agents in this thought-provoking article. Key highlights include: - How AI research agents work: Mimicking human moderators, these agents use advanced AI processing to keep conversations flowing naturally. - Performance comparison: AI agents deliver insights in record time — one pilot study showed 24 interviews completed in just 24 hours, compared to 10 weeks for traditional research. - Limitations and ethical considerations: While powerful, AI agents have their drawbacks, including challenges with respondent engagement and potential biases. - Public sentiment: According to the EY Australian AI sentiment report, while 31% of Australians are uneasy about interacting with AI agents, a positive experience can change minds. With AI technology rapidly evolving, there’s immense potential for researchers to leverage AI agents, but it's crucial to do so ethically and thoughtfully. Read the full article to discover how AI is reshaping research in Australia, and how you can get started. 🔗 https://lnkd.in/g4Qw4qcY Kylie Brosnan, Rachael Coulthard, Vanessa Ernst, Anna Harrison, Troy K., Seán McNally, Virginia Meikle, Antonios Meimaris, Ph.D., Lisa Salas, Erica van Lieven, Les Winton, Sue York #AI #marketresearch #innovation #datascience #australia #ethicalai
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Don't miss out! This is your last opportunity to enhance your skills in such an important topic in 2024! In this course, Ray Poynter will cover creating questionnaires, analysing and visualising data, summarising information, creating reports and even synthetic data. Register now: https://lnkd.in/geKbakrt #AI #research #ChatGPT #insights #community
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The Research Society reposted this
#AI and more specifically #GenAI is having, & will continue to have an enormous impact on the research profession and industry. So an important question for everyone is - are you and your team doing enough to keep up-to-date? The Research Society has one last opportunity for 2024 for some #ChatGPT upskilling AND it's on tomorrow (5 Dec) so if you're interested run, don't walk to: https://lnkd.in/gbwHctXs And see the details for Using ChatGPT with Quantitative Research with Ray Poynter #mrx
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Following a fantastic Research Awards 2024 last week, The Research Society are proud to once again congratulate all our winners, highly-commended and contenders! 📷 Photo gallery- now live! Check out all the action from the party! https://lnkd.in/dDvUu5mm Thanks to all who joined the party and celebrated what has been an exceptional year of talent and achievements for the Australian Market Research, Insights and Analytics industry. Thanks also to all our sponsors for their support in bringing the ceremony together and helping to recognise the best of our profession. Walr Aptitude Recruitment CRNRSTONE QuestionPro The LOTE Agency We can't wait for 2025!
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🏆 Congratulations to The Research Society New Fellow, Mary Anne Muscat. Fellowship is the highest honor The Research Society can bestow on a member, celebrating those who have made a significant and lasting impact on our industry and profession. We are proud to recognise Mary Anne’s outstanding excellence, dedication, and contributions that inspire future generations. 👏 Let’s celebrate this remarkable achievement! #Fellowship #ResearchAwards #ResearchSociety #Inspiration #Networking
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🏆 Congratulations to The Research Society New Fellow, Tiina Raikko. Fellowship is the highest honor The Research Society can bestow on a member, celebrating those who have made a significant and lasting impact on our industry and profession. We are proud to recognise Tiina’s outstanding excellence, dedication, and contributions that inspire future generations. 👏 Let’s celebrate this remarkable achievement! #Fellowship #ResearchAwards #ResearchSociety #Inspiration #Networking
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🏆 Congratulations to The Research Society New Fellow, Victoria Gamble. Fellowship is the highest honor The Research Society can bestow on a member, celebrating those who have made a significant and lasting impact on our industry and profession. We are proud to recognise Victoria’s outstanding excellence, dedication, and contributions that inspire future generations. 👏 Let’s celebrate this remarkable achievement! #Fellowship #ResearchAwards #ResearchSociety #Inspiration #Networking
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🏆 Congratulations to The Research Society New Fellow, David Bruce. Fellowship is the highest honor The Research Society can bestow on a member, celebrating those who have made a significant and lasting impact on our industry and profession. We are proud to recognise David’s outstanding excellence, dedication, and contributions that inspire future generations. 👏 Let’s celebrate this remarkable achievement! #Fellowship #ResearchAwards #ResearchSociety #Inspiration #Networking