Porsche Centre Melbourne reposted this
A new chapter begins for Porsche Centre Melbourne. Detlev von Platen, Member of the Executive Board for Sales and Marketing at Porsche AG, and Roger Penske, Chair of Penske Automotive Group, recently visited the newly renovated Porsche Centre Melbourne to mark the continued partnership between Porsche and Penske Automotive. Penske now officially takes over operations at Porsche Centre Melbourne, kicking off a new era in Porsche’s growth in Australia. The newly revamped space, opening early 2025, will redefine what it means to experience Porsche. From a dedicated Classic garage to a customer Fitting Lounge and more, the immersive, multisensory environment is designed to make every visit to Porsche Centre Melbourne special. Detlev von Platen shared, “This space reflects both the rich heritage and future of the Porsche brand in Australia.” Daniel Schmollinger, CEO of Porsche Cars Australia, added, “The opening of Porsche Centre Melbourne will be a pivotal moment in our journey, redefining luxury and customer experience in the region.” With cutting-edge design, carefully curated soundscapes, and the signature Porsche fragrance, the Centre will be a space where customers can fully connect with the Porsche brand. See a preview of the new Porsche Centre Melbourne on Saturday, 7th December 2024, when we debut the new Macan.