Some people fall asleep counting sheep. Me? I’m mentally drafting content. This article for Focus Magazine? It started as a sleepy, half-formed idea before I finally put pen to paper (or fingers to keyboard). Perhaps thinking of sheep made me think of cattle and brands! 🤷♀️ For me, creativity tends to strike at night, when the day’s noise fades and my brain starts filling in the blanks. It’s not always convenient, but I’ve learned to roll with it. A quick note on my phone ensures the good stuff isn’t lost by morning. ⁉️ What about you? When do your best ideas strike? ⬇️ Check out my article in November's FOCUS Magazine (Creative House Publications ). Was it worth staying awake for? #Brand #ContentCreation #Ideation #Publication
Pickled Pear Media
Marketing Services
ULTIMO, NEW SOUTH WALES 446 followers
Pickled Pear Media offers a range of marketing and content services to drive MQLs and help you flourish!
About us
Pickled Pear Media + Marketing + More... is a dynamic marketing agency with a clear mission: To drive Marketing Qualified Leads (MQLs) and nurture prospects, resulting in business growth for our clients. We take immense pride in representing businesses across Europe, the United States, and the Middle East. We understand that navigating the ever-evolving landscape of online marketing can be an intimidating challenge, particularly for those operating with limited resources or expertise. This is where we come into play, ready to alleviate your concerns. At Pickled Pear Media, our forte lies in developing comprehensive strategies and tactical plans that empower you and your team to thrive in the online realm. With more than 25 years experience covering various facets of marketing, media, PR, demand generation, growth marketing and social media, our team possesses a wealth of expertise honed over experience with many organisations. We do it all for you, or train and empower you to be self-sufficient! What we bring to the table is a wealth of experience spanning numerous industries, accumulated over 25 years. This unique perspective equips us to communicate effectively in your industry’s vernacular and to genuinely comprehend your specific needs. Opt for Pickled Pear Media, and embark on a journey towards an enhanced online presence, increased lead generation, and sustainable business growth. We are here to not only streamline your marketing efforts but also ensure their exceptional effectiveness. Your success is our commitment.
- Website
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http://www.pickledpearmedia.com.au
External link for Pickled Pear Media
- Industry
- Marketing Services
- Company size
- 2-10 employees
- Headquarters
- ULTIMO, NEW SOUTH WALES
- Type
- Privately Held
- Founded
- 2021
- Specialties
- Social Media Strategy, Social Media Tactics, Digital Marketing, Organic Social, Content Strategy, omnichannel strategy, Content Creation, SEO, Customer Journey Mapping, PR, Media Relations, Demand Generation, and Growth Marketing
Locations
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Primary
Get directions
308 WATTLE ST
Suite 1080
ULTIMO, NEW SOUTH WALES 2007, AU
Employees at Pickled Pear Media
Updates
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What an incredible opportunity! Alicia proudly represented Pickled Pear Media at the SWSX Innovation and Tech Expodition in Sydney. From engaging with visionary speakers in design and entrepreneurship to experiencing the latest AI tools and tech innovations firsthand. I’m so glad this event was nothing short of inspiring for you. So good to hear that the speaker stories reaffirmed that in the world of business, opportunities truly have no limits. Alicia Swain, I believe you have no limits and will go far in your career! Thanks for holding the fort today! 👏 #Innovation #Tech #Entrepreneurship #WomenInBusiness #AI #PickledPearMedia #SWSX #FutureLeaders
Today I had the opportunity of attending the SWSX Innovation and Tech Expodition in Sydney, and what an amazing experience it was. From listening to profound speakers within design and entrepreneurship, to exploring the incredible advancements and usage of the latest technology and AI tools, this event sparked innovation for those starting out in the business world, just like me, as well as giving insightful knowledge to current businesses. What I took most from this experience was seeing the representation of many successful business women, who in turn are paving the way for a new generation of young entrepreneurs. Their inspiring stories showed that when it comes to business, the opportunities are limitless, no matter who you are.
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⏳ MarComms Trends Spotlight: Ephemeral Content Ephemeral content—think Stories and temporary posts—is all about creating a sense of urgency and exclusivity. It’s perfect for sharing behind-the-scenes moments, limited-time offers, and engaging your audience in real-time. ⏱️🔥 🚀 Tip: Use ephemeral content to create FOMO (Fear of Missing Out) and drive immediate engagement. #EphemeralContent #RealTimeMarketing #MarCommsTrends #PickledPearMedia
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Tip: Stay on top of your brand’s social media mentions and engage with your audience promptly. Responding to comments and messages can build stronger relationships. Trick: Use social listening tools like Hootsuite or Sprout Social to track mentions and trends in real-time. #SocialListening #CustomerEngagement #BrandMonitoring
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Data, data on the wall...what's your data and marketing metrics telling you? 📊 Read my next article on the key data and metrics that are key to your marketing effectiveness. Now in Focus Magazine. 📖 https://loom.ly/5GrWO6Y #metrics #data #MarketingEffectiveness
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🔄 MarComms Trends Spotlight: Omnichannel Strategies Seamless customer experiences across multiple channels are more important than ever. An effective omnichannel strategy ensures consistent messaging and a unified brand experience. 🌐🔗 📈 Insight: Companies with strong omnichannel strategies retain 89% of their customers. #OmnichannelMarketing #CustomerExperience #MarCommsTrends #PickledPearMedia
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Tip: Incorporate more video content into your marketing strategy. Videos can increase engagement, explain complex concepts, and humanize your brand. Trick: Keep videos short and to the point. Use subtitles and optimize for mobile viewing. #VideoMarketing #ContentStrategy #BrandEngagement
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Are you in the land and groundwater industry? Join me at the Australasian Land & Groundwater Association (ALGA)‘s webinar and learn more about how you can maximise and optimise your LinkedIn profile. ➡️ https://loom.ly/4LTqxQ8 #Linkedin #professionalprofile #webinar
Optimising LinkedIn for ALGA Members: Build a Standout Profile, Expand Your Network, and Drive Your Career | ALGA
https://landandgroundwater.com
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MarComms Trends Spotlight: Data Privacy and Transparency With increasing data privacy concerns, transparency is crucial. Brands must be clear about how they collect, use, and protect customer data. Trust is the new currency in MarComms. 🛡️🔍 📊 Fact: 79% of consumers are concerned about their data privacy. Be proactive in addressing these concerns. #DataPrivacy #Transparency #MarCommsTrends #PickledPearMedia
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Tip: Focus on creating content that provides real value to your audience, such as how-to guides, industry insights, and practical tips. Trick: Use analytics to understand your audience's pain points and tailor your content to address these issues. #ValueDrivenContent #ContentMarketing #AudienceEngagement