Part of being able to audit a brands customer experience is about understanding what it takes to plan and execute a customer experience. Last week we gave our interns the task of planning a campaign, creating a brief, executing and setting it live. This was their 1 day campaign for Nevam featuring a willing participant and mentor Vijay Solanki🦄🚀🏔️ at the Techstars Tech Central Sydney Accelerator office. Now as every marketer loves/hates seeing their stuff go live, lets get some feedback and encouragement for Charlotte Roberts, Po Kin C., Kuiper(Feihou) Li!
NEVAM CX
IT Services and IT Consulting
Sydney, NSW 208 followers
A plot twist on data, we help brands identify problems in their digital customer experience without analytics.
About us
We're really passionate about making sure your customers have the best experience possible. But sometimes, digital teams only focus on one part of that experience, which can be a problem. That's where we come in. We give you a clear, visual map of the entire customer journey, so your teams can see every step across all channels in real-time. What does this really do? It identifies problems in the customer experience, cross channel. This helps everyone make smarter decisions, work together better, and ultimately, keeps your customers happy while saving you time and money. So, if you want to improve your customer experience, are struggling to see the whole picture or identify problems tripping up your customers- Reach out today.
- Website
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https://nevamcx.com/
External link for NEVAM CX
- Industry
- IT Services and IT Consulting
- Company size
- 1 employee
- Headquarters
- Sydney, NSW
- Type
- Self-Owned
- Founded
- 2023
- Specialties
- CX, Customer Experience Mapping, Journey Mapping, Consulting, Campaign mapping, Digital optimisation, experimentation, Marketing insights, Content governance, email journeys, and UX
Locations
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Primary
Get directions
Sydney, NSW 2000, AU
Employees at NEVAM CX
Updates
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12 months ago Nevam was a dream ☁️ 11 months ago Nevam became a business 🕴 9 months ago Britt went full time 👩💼 5 months ago Nevam applied to Techstars 🧨 3 months ago Nevam we were accepted out of 500 applicants and started Techstars/ Techstars Tech Central Sydney Accelerator 🚀 2 months ago we signed our first enterprise paid pilot 🥳 2 days ago we launched our product 🛫 TODAY is DEMO day! 🍾 Brittany Fox Benjamin Mackenzie Tiffany Ekanayake THANK YOU for your wisdom, your connections, your support and your belief in me! Luke Fox- (yes my husband doesnt have linkedin) 🍇 Kirstin Hunter Gwen Masonsong 🪴Teala Stephens Kate Freeman Darian Sarellano Jason Bulger Ben King Luke Rix Mark "Z" Zmarzly 🦄 Suzie Plush Claire Bibby Josie Brown Sara Catts Malina Yi Brooke Delfino Jenny Rudd Laetitia Andrac 🌈♾️ 🧠 Simon Scarf Leigh Sherman and my entire Techstars cohort!
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💪 Introducing Our New Interns! 💪 We’re excited to introduce Ken to the Nevam team! Currently pursuing his master's degree in Data Science, Ken brings a sharp combination of analytical expertise and creativity. With a strong drive to use data for smarter business decisions, he’s eager to contribute to impactful marketing strategies and streamline operations. Off to a fantastic start, we can’t wait to see how his innovative thinking will help propel Nevam’s success! #WelcomeToTheTeam #TeamNevam #InternshipJourney #NEVAMCX #MarketingWithData
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🚀 Introducing Our New Interns! 🎉 We are thrilled to welcome Charlotte to the Nevam team! Charlotte is a passionate, young computer and data science student. She has already impressed us with her ability to quickly pick up new concepts and get into action. She’s ready to explore new horizons and bring fresh ideas to the table! Charlotte, we’re so excited to have you on board and can’t wait to see the impact you’ll make at Nevam! 🌟 #WelcomeToTheTeam #InternshipJourney #NevamCX #TeamNevam #TechInnovation
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We are excited to welcome Kuiper(Feihou) Li to the NEVAM CX team! Kuiper is a dynamic and talented marketing intern, bringing a unique background in digital media and project management. With hands-on experience in live streaming, video editing, and social media management, Kuiper is passionate about creating impactful campaigns and exploring innovative ways to enhance customer experience. We’re so excited to have Kuiper on board and can’t wait to see the creativity and dedication he brings to NEVAM! 🎆 #WelcomeToTheTeam #InternshipJourney #NEVAMCX #DigitalInnovation #MarketingExcellence
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One of our businesses first use cases is now live and ready for users to check out! If you don't know if you have secured your IP across every network or you are thinking about brand names but don't want to spend hours checking every database, make your life easier with BrandRead.i.y®
CEO @ NEVAM CX | Techstars ‘24 | Empowering brands to create better customer experiences
Proud moment right here. Several months ago I had the privilege of consulting for my friend Delia Suteja Yeboah for her company BrandRead.i.y® to work through their next iteration of the customer experience. That new experience is now live!! So what does her platform do? It solves the major problem agencies and founders face when choosing and protecting their IP. They spend hours, days months checking the brand name across every channel, IP, ABN etc. Now they can check all of them in one click! From Delia's years of experience in Brand building, she was able to integrate with the top social channels, ABN, IP Australia and domains to check your potential brand names and see if they are available in one place! This saves so much time from searching different databases but also protecting your IP. Imagine being a brand that didn't secure your trademark or social before buying the domain or setting up the ABN 😱 What a game changer Delia and so excited for users to get new access to such a powerful tool. https://brandreadiy.com/
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No marketing funnel is perfect, there's always drop rates, low conversions, and poor-performing campaigns, this isn't always our fault, people are distracted. 📉 So our marketing funnels are notoriously hard to diagnose. Where exactly are our potential customers dropping off? Where did they go? Why did they leave our webpage? Was it something they saw? Or something they didn't see? 🕵️♂️ Let's say your funnel has a conversion rate of 4%. That means that we don't know why the 96% of your funnel didn't convert. So where can we send the 96% that don't convert so they stay in our funnel? You can start with building alternative pathways for these users. Give them a way to "stalk" you until they are ready to commit. Examples: 1) Have a "Join our very valuable newsletter" CTA where they can get your emails instead of buying your product or service straight away. 🛒 Make sure its not "join our email list" sell the value of this communication type. 2) Offer a complimentary service, trial, or sample product instead of a full purchase. 3) Direct them to another channel where they can consume more of your content: like your Podcast, or Social Media channels 📲 4) Host webinars, training sessions, events 5) Create communities or places for more engagement with the brand like slack channels. Map out what that end to end experience looks like so you can funnel them back into the main product or service. Remember, if they don't buy the first time, its isn't your last chance, but if you don't offer a way for them to stay connected, it is. #customerexperience #marketing #conversions #adverts #ecommerce #campaigns #marketingfunnel #userexperience
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The very first step we take with clients before we even have our first meeting is testing your brands "cold" lead process. It's how we stay unbiased by your internal requirements in our first responses.
CEO @ NEVAM CX | Techstars ‘24 | Empowering brands to create better customer experiences
How often do you test your own customer experience? Have you pretended to be a customer who knows nothing and just tried to navigate through the minefield you have created? If the answer is never or not in the last month. Leave LinkedIn now and try this. Clear your cookies- go into a new browser and start searching on google for the type of service you provide. NOT your company name. If you don't show up - boom you have something to work on. Now find your brand and click on the link. Read every word of your website like it was a story. You may think you know all the copy but just approaching it from this new perspective creates a new insight- Do the call to actions make sense, do I want to join the newsletter because its compelling? Man we are really pushing to "join free trial" like 100x without giving them any information. Navigate through each step of the funnel. Test if you drop off- what happens (do your automations work, how long do they take, are they very personal?) Secret shop your sales process Secret shop your competitors Ask yourself, if I don't do what I'm supposed to do, will my brand keep me in the funnel. I love to audit brands using this initial step. Its such a quick way to find the instant gratification no brainer fixes. Let me know if you find anything good for me to add to the list! #cxaudit NEVAM CX
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Check out our latest research findings by interviewing over 30 start up or SMB business owners.
CEO @ NEVAM CX | Techstars ‘24 | Empowering brands to create better customer experiences
A little over 3 weeks ago I did 1 post on Sydney start ups facebook group. I was testing a hypothesis that start ups struggle just as much as large enterprise with understanding their end to end customer experience even with a small team or even 1 person. All I did was say what I specialize in at a high level- I map the customer experience in detail and find uplifts cross channel. I didn't try to sell anything, just offered 30 minutes of my time to see if anyone would take me up on it and tell me their problems. My plan was just to give high level advice or quick options they could action to uplift on their own. I had over 50+ direct messages within 4 hours. I have now spent several hours per day since then speaking with business owners. Conclusion: 100% of them struggled to get a grasp on their customer experience end to end and just wanted a way to see everything so they could run their teams or use their tools better. Bonus outcome: Several of these have now become clients 🎉 We help make the customer experience quick, simple and visual. NEVAM CX
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We have a case study now live! Terry Condon and Ryan Monaghan have built a successful podcast Wealth Time Freedom - Podcast and now a business. They were updating apps, website, podcast and releasing new products (We don't think they sleep much) just to name a few. They needed to maximize their time and their impact by getting visibility on the whole kingdom they were creating so they knew what was most urgent to spend their time on. Have a read about the impact and journey we went on and please ask questions, we love to connect! https://lnkd.in/gfx8QWCQ #nevamcx #WTF #cashflowco #customerexperiencevisualisation #CEV
Maximizing impact and gaining clarity with NEVAM CX
nevamcx.com